Integrated Bachelor of Design - Master of Design in Product Design

at University of Petroleum and Energy Studies India

The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.

This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualization & Search Engine Optimization (SEO). This degree program trains students as digital storytellers provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills  which are in demand in the media sector,corporates, public policy institutions and startups.

With this specialization, students will learn how to effectively collect, organize, and categorize rich data sources into meaningful and engaging multimedia content. Students will learn how to make sense of data, basics of data acquisition, data visualization and creating stories with data. Our focus areas are data scraping, analysis, and visualization for studying spot patterns, trends, and correlation. Students will be introduced to coding languages like Python and visualization platforms like Canva & Data Wrapper for creative interactive media properties. With the focus on data visualizations, students will also learn how to use database and programming fundamentals into effective visual storytelling. We will also focus on using data in reporting and media communication. This is also a valuable skill set in the arenas of Marketing, Public Policy & Research. 

Computational material science involves exploration of material structure, properties and behaviour using modelling, simulation, theory or statistics. It is a wide field that encompasses computational techniques that can simulate electronic structure of materials, explore materials at different length scales: nano, micro, meso and macro scales, predict the structure based on thermodynamic stability and accelerate discovery of novel materials with desired properties. A student opting for this specialisation will get exposed to these techniques and will gain an in-depth expertise on any one technique through the dedicated project work.

The scope for renewable Energy is ever increasing due to its ‘Greener’ approach and it’s scope has been further catalysed due to decline in fossil fuels. India has declared ambitious mission of at least 5 times growth in renewable energy by 2030, creating huge opportunities for renewable energy professionals including research, consultancy, entrepreneurship, working professionals etc. B.Tech in Renewable Energy caters to the huge demand of energy professionals in India as well as overseas. The specialisation promises students a prosperous career in future, as it will enable them to combat the issues of climate change and environmental sustainability.

Masters in Microbiology is a two year course that offers two specialization streams namely Food and Environmental Microbiology and Medical and Pharmaceutical Microbiology. The stream Food and Environmental Microbiology offers electives courses such as probiotics and pre-biotics, food contamination and food borne diseases, bio fertilizers and bioremediation. Each stage of course is one up the previous level. Pre-biotics and pro-biotics covers how microbes are used in therapy and in impacting our over-all health. Food borne diseases delves upon how infectious diseases are contracted through food and prevention measures. The last course in the specialization bio-fertilizers and bioremediation elaborates the role of microbes in killing other microbes, pests and insects; and bio-remediation elaborates on the use of microbes in removal of toxins, contaminants and pollutants from environment. These three courses enable a student to become prospective food and or environmental microbiologist. The syllabus is designed such that students intern in industries/companies of their interest and do multi-disciplinary research project at SoHSSchool of Health Sciences, UPES in tie up with School of Computer Science, School of Business, School of Engineering and School of Design. The focus remains on outcome based education with the outcome being highly employable, problem solving microbiologists.  

The Integrated B.Tech Food Technology-M.B.A program helps students save one year, as it is a 5-year program in which students get both B.Tech Food Technology Degree as well as MBA degree and it is as per UGC Norms. In this integrated program, the management of food processing, storage, transportation, distribution, marketing, sale, profit and loss calculations are imparted.

This specialization lays a solid foundation in all areas of food biotechnology and provides a comprehensive review of the biological and chemical concepts that are important in each discipline. Food Biotechnology is a branch of food science in which modern biotechnological techniques are applied. It covers topics ranging from molecular biology to industrial applications of food biotechnology for the improvement of food and food products. It prepares students for careers in the dynamic food sector as well as for research and development.

This integrated specialization further offers students a chance to choose between two MBA specializations: 

• Product Management
• Marketing

Brands are understanding the importance of content and its role in driving organic traffic. The course focusses on improving a business’ website by increasing the organic traffic to attract more customers. The student is one step closer to becoming a complete digital marketer with expertise in search engine optimization.

The course is a concoction of the study of commerce and law. By completing this integrated course, a student can learn about two different professional fields. The specialised law course, in its five-years duration, equips the students with the knowledge of both commerce and legislative regulations as a comprehensive concept.

This course has been designed to examine the interactions between food production and consumption, health, and environment through environmental and food justice lenses. Building on concepts developed in food systems, it explores topics such as public health disparities and their structural causes, environmental toxins in the food system and their impact on workers and consumers, as well as policies that have or could affect these outcomes, in both historical and contemporary contexts.

Apart from conceptual discussion and debates, the program also includes field trips and/or guest lectures to give practical experience to the learners.

Cybersecurity has become an important buzzword because every organisation has an online presence now. Along with a specially curated curriculum, UPES also offers certifications such as "EC Council Certified Ethical Hackers" and "IRCA and CQI certified ISO 27001:2013 Lead Auditors", to give students an added incentive and help keep up with the competent and lucrative job market.

Digital video & audio are growing exponentially in the Indian media sector and there is a huge demand for original content. This requires specialised production skills which are in high demand.  This degree program equips students with sound technical skills to create digital video and audio content. Students are trained on the latest technology tools to produce, distribute and monetise media properties across digital multimedia industries.

Students are trained as digital broadcasting storytellers & producers. They are provided hands-on experience in the fields of Mobile Journalism, Audio/Video Production, Content Creation, Podcasting, Production, Direction and Live Broadcasting. School of Modern Media students at UPES work in one of the most advanced studios in the country where they learn the skills required for digital and mass media broadcasting which are taught by the best professionals in the industry.

The Digital Video Production and Monetisation, specialisation introduces students to MoJo (Mobile Journalism). It is designed to teach you the skills to make impactful video content for  media houses, marketing campaigns and social media channels. Students will learn how to shoot, edit and produce video content with Mobile Phones. They will learn hands - on working on live projects in workshop mode to create digital multimedia content. They will be introduced to the basics of narrative structure and visual language, and a comprehensive overview of video production.They will also be introduced to distribution and monetisation strategies across digital platforms like YouTube, Facebook & Instagram amongst others.

This professional integrated degree of arts with the profound knowledge of the law gives a double boost to the career of students aspiring to join the legal fraternity. The subjects covered under arts include Sociology, History, Political Science in correlation with legal subjects of Criminal Law, Civil Law, Administrative Law, Constitutional Law and Labour Laws under the proficient guidance of highly qualified faculty members.

This specialised undergraduate program deals with the business, policy governance, regulatory, and legal aspects of various non-renewable/fossil fuels and renewable energy sources. The course covers the business cycle operations, regulatory policies, governance mechanism and all-round legal perspectives in the entire energy basket market including commercial, taxation, and environmental governance aspects.