Master of Design in Graphics Design

at University of Petroleum and Energy Studies India

The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.

This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualisation & Search Engine Optimization (SEO). This degree program trains students as digital storytellers, provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills  which are in demand in the media sector,corporates, public policy institutions and startups.

Social media skills have become fundamental in our day-to-day life and are the defining focus of the current media landscape. Whether you envisage building your own brand on social media or work for a media organization for content marketing or strategic analysis, our specialization in Social media will prepare you for effective use of online channels and social media platforms. Our courses focus on social media tools, metrics, curating and creating content, and marketing strategies. This specialisation simultaneously equips students with Google Search Engine Optimisation (SEO) tools for increasing distribution and discoverability of online content which is a key skill set to all online publishing. The course would specifically focus on social media and SEO integration for a strategic use of search engine algorithms, on-page and off-page optimization, for highest search engine ranking and site visibility and traffic. The SEO specialization would cover critical areas such as algorithms, building social media signals, PageRank, HTML tags, and effective use of keywords.

Avionics deals with the design and analysis of electronics and communication systems used in the aerospace industry The prescribed courses of study and syllabi cover areas like, Radar Systems, Fly-By-wire flight Control System, Signal and Embedded Electronics, Avionics System Design and aerospace engineering Subjects Viz,. Aerodynamics, propulsion and structures.

The laboratories are well equipped with state of art technology, which will enable students to learn on job skills while pursuing their curriculum.

PhD Energy Management is the highest academic degree awarded in the study of Energy Management.

UPES provides unique and focused Integrated M.Sc-PhD course aiming to deliver expertise in theoretical and experimental understanding of Mathematics and its allied disciplines. The program is designed such that after completing it, students would be able to excel in academia, industries, and research. The faculty members in the department have diverse research expertise including but not limited to Reliability analysis and optimization, numerical analysis, fluid dynamics, differential geometry, image processing and data analysis, dynamical system and mathematical modelling, etc., which would provide students flexibility in opting for their PhD topic. The curriculum is designed to give exposure not only about the subject but also research ethics, communication and skill augmentation. The completion of the course ensures deep knowledge with wide exposure, intellectual development, and ethical awareness that make students ready for various professional research, industrial and academic opportunities.  

The program focuses on different aspects related to airline operations viz. ticketing, passenger profiling, passenger handling, baggage handling, boarding process, peak hour passenger management etc. This course enables students to handle airline operations at the airport terminal efficiently and smoothly. Students also get to learn about the role and structure of airline management personnel and the process of taking strategic and day-to-day routine decisions.

The specialization in marketing prepares the students on subjects like Financial Institutions and Markets, Behavioural Finance, etc. The program instils the skills, knowledge and aptitude required to develop a holistic understanding of the specialized area, so that the student becomes industry ready.

E-Business has come a long way in the last 15 years. As technology continues to grow at a rapid pace, e-business harnesses new techniques to make online selling and online shopping a lot more efficient and convenient.

UPES School of Design’s Under Graduate Programme, B.Des. in Graphic & Communication Design prepares students for image design, typography, layout design, branding, design history, research methods, web-based design, digital design, photography, and graphics technology. With growing focus on sustainable design technology, the curriculum imparts knowledge of design and sustainable fundamentals, as well as an understanding of core values, emerging trends and discipline challenges.

The growing communications industry in India has opened new avenues for media professionals. This degree program caters to the growing demand for digital savvy communicators in this space. It is designed to empower students interested in strategic communications, event management, public relations & corporate communications. The program focuses on developing marketing campaigns, internal & external communication skills & strategic media planning. Students interested in careers in PR Agencies, Event Management Companies, Corporates or the Public Sector would be a good fit for this course.

Social media outreach is a vital aspect of corporate communications, public relations and event management. The aim of this specialization is to train students as well rounded social media professionals who are adept in using various social media tools, undertaking high quality digital market research, data and PR skills. Students interested in a thorough understanding of all aspects of social media: from research to handling to data analytics along with outreach are a good fit for this specialization. The themes that would be studied in this specialization include: social media handling, social media campaigns, market research, data analytics and PR strategies. 

Applied Mathematics focuses on the innovative creation and imaginative use of mathematical concepts to present and solve problems over the various field of natural sciences, engineering sciences, medical sciences and emerging fields such as data sciences and artificial intelligence. The program is designed to provide students an increased knowledge and comprehensive understanding of mathematics, particularly in algorithms, fluid mechanics, differential equations, probability and stochastics, and optimisation.