Diploma in Arts - English

at Massey University - Auckland Campus New Zealand

Learn how to gain business insights, create loyal customers, and plan strategies and solutions to help companies thrive.

Marketing is key to the success of any organisation. Whether it’s a business, social enterprise, or for a celebrity, marketing helps deliver value to target audiences.

When you study the Bachelor of Business (Marketing) you will learn marketing principles and concepts and put them into practice, develop critical thinking skills and make informed strategic choices. We will teach you how to take great ideas and turn them into excellent returns for your employers. Your learning will cover:

• Social media and digital marketing
• Marketing communication and advertising
• Marketing new products
• Omni-channel retail marketing
• International marketing
• Customer intelligence.

Massey’s Graduate Diploma in Arts (Creative Writing) will give you the equivalent of an undergraduate major in creative writing without completing a second bachelor’s degree. You can then apply for postgraduate study in creative writing if you wish.

The Bachelor of Business (Organisational Technology Management) will make you a sought-after technology and data management expert. You will have the knowledge and skills for problem-solving, persuasion and presentation to help organisations understand new technology and gain the data insights they need.

Our programme brings together human and organisational aspects of computer-based information systems. This is in contrast to computer science and information technology that stress the underlying technologies. If you enjoy working with people and would like to understand more about the business world, the BBus (OTM) is for you.

Our lecturers are actively researching both nationally and internationally, bringing the most relevant developments in business theory and practice to the classroom. They also have real-world experience in the business world, with in-depth knowledge of big data and how technology is trending into the future. The Bachelor of Business will give you the leadership, communication and critical thinking skills that will make you a sought-after employee.

The Master of Management is a professional, relevant and contemporary qualification.

It has a unique core of courses that focus on key business skills like communication, leading and working in teams, and current issues in business.

Financial economics concentrates on decision-making under uncertainty. These decisions are applied to a variety of capital markets and asset-pricing. There is a greater emphasis on the role of information for economic co-ordination and organisations. You will build upon your undergraduate studies to gain an international perspective on management.

Improve your economic decision-making skills and understanding with Massey’s Diploma in Arts (Economics).We make economic decisions every day, whether we buy that 'must have' item and blow the budget or decide to wait until the item is on sale. The study of economics can help to improve our decision making. Economics offers a way of thinking about the world that enables us to make the best of what we have yet still improve on it.

Studying software engineering will see you gain the knowledge, tools, and practical skills to be able to design, construct, test, and maintain large software applications.

The Bachelor of Information Sciences (Software Engineering) is a joint major which means that you will study aspects of both computer science and information technology.

Your learning will focus on:

• The design and construction of large software applications
• Both soft and hard software development skills
• The technical knowledge of computer programming from computer science combined with the design and team skills of information technology.

Massey’s BA (Psychology) will help you explore how the brain works, and understand how we think, behave and make decisions. With a Massey BA (Psychology) you will explore the thoughts, feelings and actions of individuals and groups in a social and cultural context. Psychology will help you make sense of the human impact on the world in which we live. At Massey, you’ll learn about the natural, social and biological side as well as research methods and applications of psychology.

Psychology will help you make sense of the human impact on the world in which we live. At Massey, you’ll learn about the natural, social and biological side as well as research methods and applications of psychology.

Psychology combines:

• Natural science, focusing on perception, cognition, learning and the biological bases of behaviour;
• Social science, dealing with emotions, individual differences, behaviour and relationships and the wider social context.

Gain the human resource management knowledge and strategic skills to help elevate your career and maximise the potential of people within your organisation.

Massey University’s Master of Management (Human Resource Management) gives you an international perspective on human resource management. You will learn how to become a human resources expert with an in-depth knowledge of the theory of HR. You'll also learn the strategic skills to apply that knowledge to different types of industries and organisations.

This degree is most useful if you come from a discipline outside of HRM and have found yourself working at a level where you need human resource management skills. Or if you have an undergraduate human resources qualification and want to gain more in-depth knowledge.

We teach you how to be a practitioner and a strategist. You'll learn how to take the best of the theory to solve issues in varying workplace situations, including an industry case study.

You will be able to take advantage of Massey University staff research expertise in human resources and related areas.

The Master of Management is a professional, relevant, and contemporary qualification.

It has a unique core of courses that focus on key business skills like communication, leading and working in teams, and current issues in business.

Management involves both being able to work independently and making management decisions, but also being able to work with and direct teams of people. Those people could be within your organisation, or external clients and stakeholders. The Master of Management works with you to help develop these skills as well as specialist business capability in your endorsement of choice.

Discover how the media shape our identities and our world. At Massey, we help you create, critique, and connect with the media world, building the skills to understand and make media for a wide range of professional communication roles.

Media studies is an exciting discipline that will prepare you for the challenges of an information-rich society.Media studies is taught through an innovative qualification that blends theory with creative practice. It analyses the production, consumption and content of media and their social, cultural, political and economic implications.You will learn how decisions are made on what is communicated, how media forms and industry structures shape those messages, and how this impacts our lives and understanding of the world.Media studies will help you become a flexible and critical thinker and maker, equipped to be a digitally literate, politically-engaged citizen.