Master of Science in Marketing and Entrepreneurship

at Aston University United Kingdom

What you’ll learn 

Through the course, you will develop a comprehensive understanding of scientific principles, learn how to test and critically evaluate concepts and use engineering analysis and computational methods to assess the likely success of their application. 
 
You’ll also gain an understanding of business strategy and operations, developing your project management skills, and learning how to manage risks and work effectively as part of a team.  
 
CDIO - Conceive, Design, Implement, Operate: This is the innovative and hands-on teaching framework on which our curriculum is based, empowering you with the ability to apply your skills to real-world situations and take your learning to the next level. 

Learn the complex yet subtle art of managing people in organisations, and develop skills for analysis and in-depth policy formation as well as the broader discipline of management on our fully accredited Chartered Institute of Personnel and Development (CIPD) course.

This course provides you with a detailed theoretical knowledge of Human Resource Management, whilst at the same time giving you the relevant vocational skills needed for a range of HR roles.

You’ll also benefit by developing a broad range of business skills. This can help you to secure management positions in various areas of business.

Bridging the gap between health, medicine and engineering, studying biomedical engineering at Aston University gives you the hands-on skills, knowledge and experience to help create the healthcare practices of tomorrow.

As a biomedical engineer, you will have the skills, flexibility and knowledge to be involved in a wide number of activities such as developing innovative devices and delivering expert services directly to patients.

Through a combination of our deep links into industry and world-class, state-of-the-art facilities, Aston is the ideal place to prepare for a successful and enriching career that improves and saves lives.

Course outline

You will have access to the very best, innovative, hands-on teaching from academics active in the field, with strong links to UK and international biomedical industrial collaborators.

At Aston, we don’t just teach biomedical engineering, we’re actively involved in the field. As a department, we have generated three spin-out companies, are partners with several hospitals, industry consortia, and medical device forums, meaning you’ll have access to over 100 companies developing real world health products in an entrepreneurial environment.

Study Psychology BSc at Aston University, Birmingham, and experience our unique mix of expert teaching, specialist facilities, and real-world placement opportunities, which will help you to gain a deeper understanding of the complexities of human behavior.

Psychology is a fascinating subject that aims to understand why people behave in the way that they do, by considering the complex interplay between biological, psychological, environmental, cultural, and social influences on behaviour. This academic discipline encompasses a wide range of topics including how changes in the brain influence behaviour, why false memories occur, why people behave differently when they are in a group, how language influences thinking, how we learn to understand other’s intentions, how psychological distress can be alleviated, why we identify with some people and not others, how subconscious processes influence our behaviour, and how our thinking develops as we grow from children to adults.  

Studying psychology at Aston University will provide you with the basis for understanding why people act in certain ways and insight into methods of changing their behaviour.

Our Transport Management programme, which is part of the civil engineering and infrastructure cluster here at Aston, examines the economic, operational, societal and environmental issues related to the transport and distribution industries.

The skills you will gain are in high demand and, as a graduate, you will be able to work on developing and building transport solutions that are more efficient, more sustainable and future-proof.

What you’ll learn
Health and safety considerations are implicit throughout, and the science and mathematical skills behind infrastructure will underpin your studies. Gaining project management knowledge and building professional relationships are other key areas of your studies.

The course includes examples, illustrations, visits and case studies from the transport sector, with your studies incorporating all the relevant management skills: accounting, marketing, human resources and operations management. All are set within the context of the transport related industries, with a focus on including passenger and freight modes.

Our four year course, integrated with a placement year, will develop your IT knowledge and give you the skills needed to provide businesses with consultative support, strategic direction and technological insight. There is also an option to gain a double degree (two degrees for the price of one).

This degree will develop your understanding of the management and communication of information, as well as the human, managerial and technical considerations.

You will learn the role that information technology plays in modern business environments and societies, and how technology can be the key to solving some of their biggest challenges.

What you’ll learn
This course will provide you with theoretical knowledge and skills, including analysis and problem-solving, which can be applied to a broad range of career paths.

You will learn the relationship between technical knowledge and human design, the complex role of IT in business, and how technology can be used to drive competitive advantage. 

In your first year you will develop a general knowledge of business theories as well as computing and IT. Your second year is focused on building your IT and computing skills. This will help you as you apply for placement opportunities in your third year.

Understanding business from an international perspective has never been more important. You will develop business-critical expertise to understand issues from cultural differences to political influence – and how they impact organisational success.

What you’ll learn
Aston Business School’s International Business and Management BSc will equip you with a solid understanding of strategic management in international business. Discover how differences in culture can influence the way we do business and understand how to operate in challenging environments abroad, both through theoretical knowledge and practical experience.

This degree has been developed in response to demand by alumni and our own advisory panel of international employers. It offers a core strategic management focus within an international business context. You will gain a solid foundation in your first year across a breadth of business topics before shaping your second and final years to concentrate your study on chosen specialisms.

Marketing influences organisational success, from business growth to behavioural change. Understand the core concepts of marketing theory and develop the skills and experience to apply them.

What you’ll learn
Whether you’re interested in a career in international marketing, within social media strategy or as a market analyst, our highly ranked BSc Marketing course (15th in the UK, Complete University Guide, 2020) will develop problem-solving and transferable skills that will support a breadth of career paths.

Your first year is designed to equip you with a broad knowledge of marketing, giving you a strong foundation from which you can identify the areas aligned to marketing that interest you most. Throughout your studies, you’ll have opportunities to work with local companies and specialists on ‘live’ marketing projects, as well as undertaking an integrated placement year.

You will have more freedom and take ownership of your marketing degree in the final year, having experienced both theoretical, applied and practical aspects of the subject, with more module choice to tailor your studies to your interests and specialist areas.

With skills, knowledge and experience in logistics and the workings of the supply chain, you’ll be ready to launch an exciting career in an industry where your skills are in high demand.
Have you ever thought about how events like Glastonbury or the Olympic Games happen and all the people involved to make them a success?

Without people working in logistics, these events simply wouldn’t happen, as all the goods and products need to be produced and transported to the right place at the right time. Our course will show you how logistics and supply chains are crucial to our world and give you the skills to work with partners and suppliers, streamlining business operations and increasing access to international markets.

What you’ll learn
During your time at Aston, you’ll develop a thorough understanding of supply chain management and logistics, and everything that happens to ensure that companies can satisfy their customers' needs and wants.

You’ll develop the techniques used to make these processes work effectively, in order to meet strategic objectives such as minimum cost, maximum service level and shorter cycle times.

You’ll learn how to use the software tools and packages that are used in logistics businesses across the country, building your analytical and supply chain design skills. Our programme focuses on practical, real-life applications to develop a range of key employability skills including problem-solving, good communication with others, data analysis and organisation skills. All these skills are highly transferable, regardless of the career path you choose on graduation.