Master of Science in Marketing and Entrepreneurship

at Aston University United Kingdom

Business analytics is one of the fastest-growing disciplines in business today. Our data-rich society demands effective solutions to inform everything from strategic business decisions to policymaking.

What you’ll learn
You’ll study how analytical and computing tools can be applied in a business setting to provide fresh insight and tackle complex problems.

You will experience a balanced approach of teaching, hands-on practice, and training in the relevant tools as you develop the skills to inform and influence decision-making when it matters most. All of this will help you prepare for your professional career as well as identify particular areas of interest.

Health psychology investigates how the way we behave influences health, illness, and how we care for people living with long-term conditions.  

A health psychologist uses their knowledge of psychology to understand health behaviours and to develop psychological interventions to support behaviour change. They perform a vital role in a variety of areas such as:

Assisting patients with their emotional and psychological needs.
Working alongside healthcare professionals to help them establish clear communication and productive relationships with patients.
Working with health and social care organisations to develop protocols to engender good health and wellbeing.
 
From health inequalities and public health, to psychobiology of illness and long term conditions, our full-time, on-campus Health Psychology MSc will provide you with an in-depth understanding of the theory underpinning health psychology. This course has been designed to give you an ideal base for a rewarding career in health psychology and related fields.

Gain a qualification in cyber security with our dedicated degree course, created to meet demand from employers for graduates with skills in this area. 

What you’ll learn
You will learn how to help organizations to keep their businesses and customers safe with this practical course that will develop your professional and technical skills.

The practical orientation of our program, and industry input, will enable you to gain the full range of professional skills you need to start a career in cybersecurity.

Throughout the course, you will develop expertise in cybersecurity and the key applications of computing science with a particular emphasis on applications in industry and commerce.

You’ll be given a grounding in computer science early in your course before focusing on a range of topics including security management, designing secure systems and human factors in security.

Marketing influences organisational success, from business growth to behavioural change. Understand the core concepts of marketing theory and develop the skills and experience to apply them.

What you’ll learn
Whether you’re interested in a career in international marketing, within social media strategy or as a market analyst, our highly ranked BSc Marketing course (15th in the UK, Complete University Guide, 2020) will develop problem-solving and transferable skills that will support a breadth of career paths.

Your first year is designed to equip you with a broad knowledge of marketing, giving you a strong foundation from which you can identify the areas aligned to marketing that interest you most. Throughout your studies, you’ll have opportunities to work with local companies and specialists on ‘live’ marketing projects, as well as undertaking an integrated placement year.

You will have more freedom and take ownership of your marketing degree in the final year, having experienced both theoretical, applied and practical aspects of the subject, with more module choice to tailor your studies to your interests and specialist areas.

Study Pharmacokinetics MSc at Aston University, Birmingham to develop the technical skills needed for an exciting career within either the pharmaceutical industry or clinical sciences, applying the principles of in-vitro and in-silico pharmacokinetics to allow improved dosing of drugs to different populations of patients within clinical trials or clinics.

Pharmacokinetics is vital to ensuring the safety of the clinical drugs we use to treat a huge range of illnesses and diseases.

It explores what happens to a drug when it enters the body, by examining how it is absorbed, distributed, metabolized, and eliminated. It is a vital step in the process of drug delivery, and key to making sure drugs are safe and effective.

In a data-rich society, every organization needs analytical planning and big data analysis. This course has been designed to meet the growing demand from employers and will equip you with the skills to extract meaningful information from data to inform strategic decision-making.

From data mining and web analytics to business analytics in practice, our MSc Business Analytics will give you a comprehensive understanding of key areas of business analytics and develop your skills to meet the high demand from employers.

Attracting students from all over the world, this course is a great opportunity to mix with people from different cultures and with diverse backgrounds.  You’ll enhance your communication, teamwork, and management skills, whilst building a network of international contacts. It will also help you to appreciate the various approaches to people management in a multicultural context.

Study the BSc English Language degree course at Aston University to learn theoretical knowledge and cutting-edge linguistic skills for the explanation of language in applied contexts.

What you’ll learn
By studying English language in-depth, you will develop critical awareness and gain invaluable communication, analytical and critical skills for your future working life.

Your first year of studying English language at Aston will give you a broad introduction to language and meaning, to the influence of form and context and to the role of language in society.

In the second year, alongside core modules, you can pick the elective modules that interest you the most – such as Language in the News Media, the Language of the Law, Stylistics and Creative Writing. These modules are designed to equip you to describe the features of spoken and written language in technical detail, as well as collecting, managing and working with linguistic data.

Through practical sessions, you will develop the skills to teach English as a foreign language and understand the roles, techniques and dynamics of the classroom.

In the final year, you can choose from a wide range of elective modules to suit your interests and/or career plans, whether you see your future in education, business, law or elsewhere. You will also produce a substantial piece of individual work in the form of a dissertation on an agreed topic of your choice.

An optional placement year offers the chance to apply your learning in a work or study placement in the UK or overseas. Whether you choose to study abroad, work for a company or to teach, Aston’s links with employers, schools and universities around the world mean you will have a wide range of options to boost your employability. Finally, our versatile range of joint honours courses means you can pursue your passion for English alongside a wealth of language and social science options.

You’ll master key theories and concepts of economics and finance, and gain quantitative skills that are in high demand in the global job market. Developed in collaboration with industry practitioners, this course will equip you for a range of career paths including one within the financial sector.

This course will provide you with the tools for a variety of financial positions in a range of organizations, from blue-chip companies to not-for-profit groups.

You’ll enjoy a stimulating range of teaching methods including lectures, seminars, simulations, and lab sessions. You will use advanced statistical software packages and have access to Datastream, a global financial and macroeconomics data platform, to enhance your practical skills.

There is also the opportunity to develop other practical business skills, such as writing business plans, and country and market reports. You’ll be able to benefit from visits of guest speakers who are leading industry experts in the field of economics and finance.

Understanding the potential of technology is key to modern life and our programmes are designed to address the latest business needs.

You’ll develop expertise in software development and the key applications of computing science through each year of the programme with particular emphasis on its use in industry and commerce.

You’ll be given a grounding in computer science early in your course, specialising and developing more advanced and unique expertise in later modules, for example computational intelligence, game development or computer animation.

What you’ll learn

You’ll learn how to run software projects, developing the skills to be a designer, programmer and project manager and understanding how to create usable and accessible software.

If you choose our four year programme, you’ll spend your third year in a paid professional placement of direct relevance to your studies. This placement will give you invaluable practical experience in a real work environment and further enhance your career prospects.

If you want to build an exciting career in engineering management, this could be the course for you.

Engineers and engineering skills are in very high demand across a range of sectors around the world. Our Engineering Management masters course will give you the knowledge and skills you need to develop an exciting career in advanced technology.

We aim to equip you with the specialist strategic and operational knowledge you’ll need to become a future leader. We also develop your understanding of sustainability and environmental issues, important skills for any senior leader.

Our team has close links with businesses across the region and internationally, making Aston a great place to learn and develop the skills you’ll need.

What you’ll learn

You’ll gain in-depth knowledge and understanding of the theoretical and applied perspectives of engineering management and leadership. You'll also have the opportunity to develop your areas of interest through a range of specialist modules and completion of a major project.

You’ll undertake real-life projects throughout your course with modules taught using industry-related case studies and current research in the field. We're uniquely positioned, in the heart of UK engineering and manufacturing, to be able to welcome guest speakers from leading companies to share their experiences with you. Field trips to regional businesses will give you a real insight into industry.