Bachelor of Arts (Hons) in Marketing with Commercial Management

at Birmingham City University - City Centre Campus United Kingdom

Want to start a career in criminal investigation? Our Criminology, Policing and Investigation University course has close ties to the West Midlands Police Force.

Our degree offers an in-depth study of policing and criminal investigation, helping you develop your understanding of criminological thought, as well as historical, political and practical applications. This course offers a varied yet focused choice of subjects through which you will be able to develop your interests within the specialised field of criminology.

What's covered in this course?

Within this course, students will explore the who, what, where, why and when of criminology. That is the understanding of who and why people commit crime, where crime takes place, and the motivations for different crime types.

This is done through a range of exciting and engaging modules which are taught by expert lecturers who are well published in the field. In this course we explore the concept of policing and how different countries have chosen to manage crime. We use a variety of trips, guest speakers and specialist workshops to give students a wide range of understanding of policing.

Specialist facilities include the interviewing suite, which allows students to simulate police interviewing environments for both suspects and witnesses, with access to tape recording and video playback analysis.

You will benefit from well-established links with a variety of external bodies, including police forces, charities, pressure groups, criminal justice agencies, criminal rehabilitation probation service and prisons.

Our MSc Automotive Engineering course will teach you the skills you need to become a highly-skilled engineer, capable of undertaking related tasks within and across different organisations.

Overall the course aims to produce skilled engineers capable of undertaking automotive engineering tasks within and across organisations utilising the latest tools and technologies. The course will encourage the application and development of modern engineering solutions to the problems of fuel efficiency and emissions abatement, as well as the improvement of vehicle performance and stability.

The course explores the wider context of sustainability and climate change, as well as the specific application of advanced control techniques to solve problems through research led powertrain and vehicle system-specific modules.

Professional Placement option

The Professional Placement option will allow you to complete a credit bearing, 20 week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market.  Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Our postgraduate Fashion Promotion course is highly vocational and an ideal choice if you want to work in fashion communication and the promotion of fashion companies, goods, events and brands.

The course attracts students from all disciplines from around the world, and we urge you to enrich your perspective as a global citizen, through expanding your cultural horizons in a stimulating multi-cultural environment and helping you to become a global graduate equipped to meet the needs of employers across the world.

Your learning environment will encourage you to become an adaptable, flexible and knowledgeable graduate, equipped to pursue a career in the fashion industry. Many of our graduates go on to start up their own, or even develop existing family businesses.

Do you want to develop the skills needed to be a leading IT professional? Our BSc (Hons) /MSci Computer Science course will develop your skills in producing computer systems solutions. You will gain a sound mathematical and scientific understanding alongside developing the professional attitude needed in industry.

While studying your Computer Science degree with us, you’ll also have access to dedicated industry-standard facilities in a fully equipped lab running the latest software. Plus, we’re home to a Cisco Systems, a Microsoft Academy Centre and Amazon Web Services Academy (AWS), so you can rest assured, knowing your university course will prepare you for a successful career in the industry.

What's covered in this course?

Studying computing with us puts you at the heart of an exciting, innovative community. You will study the fundamental concepts of computer science in your first year, including computer programming, data structures and algorithms, information systems, computer networks and computer architecture.

Part of your first-year assessment will involve taking part in our annual Innovation Fest, where students get together to solve society’s problems with creative technology. Previous projects have included medical assistance drones, accessible gaming controllers, and smart housing solutions. The event brings together students, academics and industry guests, so it’s a great way to have fun, build experience and network, and win prizes!

In your second year, you will consolidate your learning by studying advanced subjects that emphasise software engineering skills. You will also be introduced to topics such as operating systems, cyber security, discrete mathematics, and web application development.

In your final year, you will broaden your understanding of computer science by studying specialised subjects like artificial intelligence, cloud computing and wearable computing. In addition, you will complete an individual project in order to demonstrate your technical skills and general employability in preparation for career progression. The individual project simulates typical graduate workplace tasks that require in-depth knowledge and skills in a specific area of computer science. This will include consideration of wider issues and the ability to manage activities and resources, and to generate, implement and report on solutions to meet task objectives.

The world of finance is rapidly changing, with new innovative financial products being developed on a constant basis. The present times have also witnessed an unprecedented number of companies failing because of poor financial management. All these challenges call for dynamic and brilliant people who can design financial solutions and make the world a better place.

The degree is designed to equip you with wider business and Finance environment knowledge. Offering you the opportunity to acquire key business and financial skills, explore innovative practices and entrepreneurial skills. The course is accredited by Chartered Institute for Securities and Investments (CISI). The course also aligns with various other professional bodies courses such as Association of Corporate Treasures (ACT), Association of Chartered Certified Accountants (ACCA) Chartered Institute of Management Accountants (CIMA), and many others.

Delivery of the course is flexible and includes a blend of lectures, workshops, field trips and online learning. The modules, which feed into the course, are widespread, broad, covers key current topics such as Sustainable Development Goals (SDGs) and help you to appreciate finance from a range of perspectives. Ultimately, decision making in finance, calls for one to exercise their judgement and intuition and this course helps you to strengthen that judgement.

The course team has, between it, years of industrial experience in the finance field as well in academia. Therefore, students with little or no background in finance are assured of getting all the help they need in order to excel in the course. You will learn a lot from course team’s knowledge and experience, as you will be regularly engaging in inquiry based and experiential learning, which has been designed to assimilate work-based scenarios.

In order to enhance your employability, extra-curricular activities such as trading trainings, conferences and field trips will be arranged throughout the academic years. Outside speakers from industry will also be invited to give presentations on how best to improve your employability. Moreover, you’ll also have the opportunity to gain industry experience by going on a professional placement, or to travel overseas to study abroad at one of our partner universities. In a nutshell, the knowledge attained from the course will help you to seek a variety of employment in the sector nationally and internationally.

Serious about working in games? Then enrol at the industry-endorsed finishing school for games developers and artists.

MSc Video Game Enterprise, Production and Design (Gamer Camp: Biz) has been created in partnership with the likes of Sony Computer Entertainment Europe, Codemasters, Rare and Exient. It provides the experience of working to deadlines as part of the multi-disciplined, project team to produce playable games to a professional standard.

You will work in a simulated studio environment over full-time office hours, on real game briefs set with one or more of our partner developers.

It's a winning formula, with mentoring from industry veterans and support from leading game development teams. Recent graduates from Gamer Camp are employed by companies including TT Games, Creative Assembly, Ubisoft, Codemasters and Rockstar Games.

What's covered in this course?

If your ambition is to work as a video games designer, games producer and/or entrepreneur, you will need serious design knowledge, and managerial and business know-how to help lead a game to its completion. Although you will not be coding or creating art assets on a daily basis, it is vital that you have a comprehensive and realistic understanding of the game development process, and how all the disparate elements operate and come together. This is what makes you an effective ‘T’-Skills candidate.

On Gamer Camp: Biz you'll get specialist training, mentoring and support from our staff who all have vast industry experience as game developers, having worked in design, production, art, programming and even running their own business. Staff come from such big-name developers as Eurocom, Electronic Arts and Freestyle Games, while Programme Director Zuby Ahmed founded his own company, SmashMouth Games. The course is delivered in a series of ‘boot camps’ followed by one-to-one support, studio-based game development and project delivery.

Starting with the fundamentals of video games code, art and design, you will build upon these creative skills to teach you how game development teams are managed and how complex processes, ideas and personalities can combine to create a successful games product.

Teaching takes place in a modern production studio based in Birmingham City Centre where you’ll be provided with studio space to complete projects, with access to the facilities and software you’ll need for the duration of the course. As and where possible students are also given work experience opportunities, previously these have included studios such as SmashMouth Games, Codemasters and Exient.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Want a career in the construction industry? Study our BSc (Hons) Quantity Surveying degree course at Birmingham City University. We are an RICS approved Partnership Centre. so you can be confident that we’ll prepare you for a flourishing career.

With our quantity surveyor training, you will work collaboratively with tutors, practitioners, theorists and designers who will equip you with everything you need to help shape the future of the built environment.

What's covered in this course?

Today’s construction industry is facing the challenges of globalisation, climate change, demanding clients and a complex regulatory framework. The growing importance of technology and integrated delivery plays an increasingly important role in the industry.

This surveying degree will give you the skills to deal with these challenges and more. With innovation at the core of the programme, you will learn through creative problem solving and working with our industrial partners. You’ll also develop the intellectual and practical competencies required by professional bodies such as the Chartered Institute of Building (CIOB) and Royal Institution of Chartered Surveyors (RICS).

You’ll leave with a broad knowledge of the legal, technical, managerial, economic, social and environmental aspects of construction projects, and able to confidently manage both commercial and civil engineering projects.

This course is taught by experienced staff with a wealth of industry experience. A flexible approach to delivery allows construction professionals to study alongside their professional role.

You'll gain expertise in cost management, procurement and quantification skills. You’ll also develop expertise in risk management, costing techniques, design economics, buildability, procurement and the ability to add value. You’ll also learn how to work effectively with a range of people from different construction disciplines.

Future Media is a postgraduate MA program that does what it says:

• Future is finding your future and exploiting future developments in the digital marketing and advertising industry.
• Media is acquiring your digital media skill-set amongst evolving trends and emerging technologies.

The MA Future Media program combines agency practice with industry insights and academic methods. It's been a proven pathway to success for our graduates since 2012 and is now a winning formula for the 2020s.

What's covered in this course?

Our courses ensure you gain real-world experience and knowledge so you can hit the ground running when you graduate. In your year on the program, you’ll be planning digital marketing and advertising campaigns with digital agencies, developing brand and product promotions with clients, making mobile, social and virtual content with leading industry professionals and building new user journeys with emerging technologies and state-of-the-art resources.

You’ll tackle challenging briefs in diverse teams with industry partners to build your proficiency: MA students tend to choose broad, strategic and creative roles. Either way, we’ll give you the tools you need to realise your ambitions.

A law degree is an important first step into a career in law, as well as an important foundation on the route to many other careers, and Birmingham City University is a long-established provider of legal education to the Birmingham legal community and beyond.

This course has been developed to enable anyone wishing to qualify as a solicitor or barrister to undertake this first, important academic stage of their career. To achieve this, the course has been designed to align with the subjects that you will need to study further in order to successfully undertake the Solicitors Qualifying Examination (SQE), while also meeting the requirements of the Bar Standards Board for an undergraduate law degree.

What's covered in this course?

The study of law is both academic and practical, and therefore both of these are important elements in the LLB (Hons) degree at BCU. Theory and academic study are important on an LLB, but so too is the application of that knowledge, and so our LLB (Hons) degree offers plenty of opportunity for you to develop the practical lawyering skills, as well as the transferable skills enhancing your employability, that graduates will need when entering the workplace.

The different pathways on the LLB course will allow you to make decisions regarding the direction in which you want to take your studies, with named degrees in Law with American Legal Studies, Law with Business Law, and Law with Criminal Justice, as well as a broad range of optional modules ranging from more theoretical topics through to those aimed at the practical application of the law in real-world situations.

You will also have the opportunity to put those skills to practical use, both in the local community and beyond. Whether that is through our programme of placement opportunities with local providers such as Citizen’s Advice and various legal advice charities, through opportunities in the local legal community, or via BCU’s own Law Clinic, established to serve the local community from our City Centre campus, there are plenty of options available to you.

You can also apply your legal knowledge further afield, through our US internship programme which has been placing students with attorneys throughout the US for over 20 years. A professional placement year is also available, between years 2 and 3 of the degree, offering further opportunity for you to put your knowledge and skills to practical use, and thereby enhancing your CV further.

By focussing on the development of a range of transferable skills, the course employs numerous innovative assessment methods, going beyond the typical forms of written academic assessment.

You are also encouraged to engage in extra-curricular activities to support your learning, with student societies such as the highly successful Mooting Society. Furthermore, you will have the ability to engage with the wider Birmingham legal community through our connections with the Birmingham Law Society, the largest regional law society in the UK.

Want to study a Master’s in management in Birmingham? Our MSc Management and Entrepreneurship course is accredited by the Chartered Management Institute (CMI).

The Management and Entrepreneurship MSc is a challenging but highly rewarding pathway that will provide an innovative gateway into starting your own business, as well as helping you develop a legitimate business plan that you can use to start your company. Our Management and Entrepreneurship course teaches you the fundamental skills and attributes you need to become a successful entrepreneur.

You will work in internationally diverse student teams, collaborating to deliver effective and professional reports, reflecting the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential, and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

What's covered in this course?

At Stage One you’ll become adept at strategic and tactical business decisions, developing core skills in key areas, including finance, people management, operations and marketing. You will examine the key challenges faced by global businesses, to fully appreciate the complexity and dynamics of leadership and management practice. This will see you broaden your skills in organisation, communication and working with others, particularly within an increasingly culturally diverse business context.

Stage Two develops your specialist knowledge, understanding and skills via the New Venture Creation module which specifically focuses on the applied aspects of entrepreneurial activity. In parallel, you will also learn about strategic management and develop your skills in research practice to prepare for your major project.

The Stage Three module of Entrepreneurship in Practice is a lecture and seminar series of specialist topics giving real-world practical insights into entrepreneurship practice. You will explore critical issues faced by entrepreneurs, such as entrepreneurship capital, buying a business, succession planning and start-up marketing. You will be given the option to develop your business concept into a substantial piece of research and business plan via the Entrepreneurship Project module. You will be able to self-appraise and reflect on your entrepreneurship skills at all three stages of the course.

Professional Placement option

For our MSc Management and Entrepreneurship degree, you will have the opportunity to take the Professional Placement version of the course, which is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability and transferable skills. The placement experience will allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market.