Bachelor of Arts (Hons) in Marketing with Commercial Management with Professional Placement

at Birmingham City University - City Centre Campus United Kingdom

The global luxury sector continues to grow, with increasing profits for both well-established and new brands.

The MA Luxury Jewellery Management course addresses the specific challenges and opportunities of the luxury jewellery industry and is the perfect choice for you if you see your future career with premium, high-end and luxury jewellery brands.

What's covered in this course?

You will learn global business strategy and leadership supported by ethical, responsible and sustainable practices. In developing skills to adopt appropriate codes of conduct to improve global operations, you will learn how to promote intercultural communication to enhance business culture and preserve cultural heritage in the luxury jewellery industry. These emerging and significantly important skills are key for managers of luxury jewellery business all over the world.

You will investigate the DNA of brands; designing and creating marketing plans and effective campaigns, with regard to the multicultural aspects of the audience. You will integrate innovations of new technologies, such as additive manufacturing, to embrace the change, meanwhile preserving and enhancing the artisanship’s heritage of the luxury jewellery industry.

The course is global in its outlook and reflects business systems, standards and practices from around the world, drawing upon international case studies and fostering intercultural fluency amongst students. These aims will develop your confidence and ambitions to explore a breadth of careers within a global luxury jewellery industry. Where possible, your learning will be supported by an international field trip, factory visits, exhibitions visits, guest speakers, live projects and simulated practice requiring actual problem-solving.

MA Luxury Jewellery Management is based on the philosophy that management education should provide a thorough grounding in the disciplines related to the functional aspects of management, and the interaction with contextual forces that impact on organisations. This knowledge and understanding is then further contextualised to provide integrative strategic themes. The impact of globalization on business in all disciplines is a coherent theme throughout the course.

Want a career in the construction industry? Study our BSc (Hons) Quantity Surveying degree course at Birmingham City University. We are an RICS approved Partnership Centre. so you can be confident that we’ll prepare you for a flourishing career.

With our quantity surveyor training, you will work collaboratively with tutors, practitioners, theorists and designers who will equip you with everything you need to help shape the future of the built environment.

What's covered in this course?

Today’s construction industry is facing the challenges of globalisation, climate change, demanding clients and a complex regulatory framework. The growing importance of technology and integrated delivery plays an increasingly important role in the industry.

This surveying degree will give you the skills to deal with these challenges and more. With innovation at the core of the programme, you will learn through creative problem solving and working with our industrial partners. You’ll also develop the intellectual and practical competencies required by professional bodies such as the Chartered Institute of Building (CIOB) and Royal Institution of Chartered Surveyors (RICS).

You’ll leave with a broad knowledge of the legal, technical, managerial, economic, social and environmental aspects of construction projects, and able to confidently manage both commercial and civil engineering projects.

This course is taught by experienced staff with a wealth of industry experience. A flexible approach to delivery allows construction professionals to study alongside their professional role.

You'll gain expertise in cost management, procurement and quantification skills. You’ll also develop expertise in risk management, costing techniques, design economics, buildability, procurement and the ability to add value. You’ll also learn how to work effectively with a range of people from different construction disciplines.

This MSc Cyber Security course provides a broad foundation for Cyber Security concepts while delivering advanced knowledge and skills in key technical areas. Designed to meet the growing demand from global business and industry for robust cyber security systems, this course underpins the principles and practical professional skills you’ll need to meet the future challenges faced by organisations, particularly when it comes to strategic security planning.

This course provides future Cyber Security professionals with the knowledge and skills needed by the employers. Our strong links with industry enable us to teach the most demanding
topics. You will develop state of the art technical knowledge, intellectual know-how, management capabilities and hands-on practical skills to succeed in meeting the Cyber Security challenges faced by modern organisations.

Our academic staff members are actively engaged with government and industry to help solve their complex problems. These strong links provide you with plenty of professional opportunities that will help you to acquire valuable exposure to the real life challenges of Cyber Security.

Our BA (Hons) Textile Design degree courses nurture fresh thinking and industry-ready creatives through a dynamic and carefully structured three-year program.

Our Print and Surface Design option appeals to students who love drawing, but also those who are intrigued by how pattern can transform a surface. The focus is on exploring the possibilities of image generation by working across hand and digital processes, to become confident with working with a range of dye and print technologies. Students explore the potential of hybrid approaches incorporating heat-treatment and laser-cutting technologies, testing out how pattern can work on a variety of material bases – textiles and beyond. They learn to become confident with creating different design compositions and working with colour.

Studying with us will provide you with the skills, insights and experiences required to succeed in a broad scope of professional textile-related roles. Our Print and Surface Design students secure placements at design studios, trend prediction companies and manufacturers and designer-makers – companies (large and small) where pattern, and its relation to surface are key.

Fascinated by cyber security in today’s society? It’s a key concern for modern organizations in our digital world. Secure communication technologies form the bedrock of our modern connected mobile society and our BSc (Hons) / MSci Computer Networks and Security degree course focuses on the practical needs of businesses that require high quality computer and network security, ensuring you’re equipped for a career in this increasingly important industry.

What's covered in this course?

The course takes a practice-led approach, making use of equipment and tools found in the industry to give you the best preparation for a successful career.  Our approach prioritises the practical skills sought by industry, backing this up with a thorough understanding of theory. The course delivers the latest in computing, network and security technologies, with the opportunity to gain additional accreditation from Cisco, Juniper, Huawei, Palo Alto and the Linux Professional Institute. Birmingham City University is also home to Cisco Systems, Juniper, Palo Alto and the Microsoft Academy Centres. You’ll learn from a well-rounded curriculum in computer network engineering, programming, server systems, security theory and practice, as well as management-level skills such as project and change management, maximizing your career potential.

Studying computing with us puts you at the heart of an exciting, innovative community. Part of your first-year assessment will involve taking part in our annual Innovation Fest, where students get together to solve society’s problems with creative technology. Previous projects have included medical assistance drones, accessible gaming controllers, and smart housing solutions. The event brings together students, academics and industry guests, so it’s a great way to have fun, build experience and network, and win prizes!

Our BSc (Hons) Gemmology and Jewellery Studies degree is one of the only courses of its kind in the world. This gemmology course will enable you to gain the highest level of professionally recognised gemological skills.

Based in the heart of Birmingham’s thriving Jewellery Quarter, you’ll benefit from unrivalled expertise and facilities as you explore precious gems and all relevant aspects of the jewellery trade.

Future Media is a postgraduate MA program that does what it says:

• Future is finding your future and exploiting future developments in the digital marketing and advertising industry.
• Media is acquiring your digital media skill-set amongst evolving trends and emerging technologies.

The MA Future Media program combines agency practice with industry insights and academic methods. It's been a proven pathway to success for our graduates since 2012 and is now a winning formula for the 2020s.

What's covered in this course?

Our courses ensure you gain real-world experience and knowledge so you can hit the ground running when you graduate. In your year on the program, you’ll be planning digital marketing and advertising campaigns with digital agencies, developing brand and product promotions with clients, making mobile, social and virtual content with leading industry professionals and building new user journeys with emerging technologies and state-of-the-art resources.

You’ll tackle challenging briefs in diverse teams with industry partners to build your proficiency: MA students tend to choose broad, strategic and creative roles. Either way, we’ll give you the tools you need to realise your ambitions.

Want to study a Master’s in marketing management in Birmingham? Our MSc Management and Marketing degree is accredited by the Chartered Management Institute (CMI).

Our MSc Management and Marketing course teaches you the fundamental skills and attributes you need to become a successful manager and marketer. You will learn how to negotiate the challenges and issues that international businesses face, as well as having the option to learn how to become adept at marketing.

You will experience working in internationally diverse, team-based projects, collaborating to deliver professional reports and presentations as part of module assessments. These assessments will reflect the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

Professional Placement option

For our MSc Management and Marketing degree, you will have the opportunity to take the Professional Placement version of the course, which is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability and transferable skills. The placement experience will allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market.

Want to study a Master’s in finance management? Our MSc Management and Finance degree is accredited by the Chartered Management Institute (CMI).

Our Management and Finance course teaches you the fundamental skills and attributes you need to become a successful international manager in the finance sector. You’ll become adept at strategic and tactical business decisions, developing core skills in managerial finance and managing and motivating staff in businesses on an international scale.

What's covered in this course?

Initially in the first stage, you will examine the key challenges faced by global businesses to fully appreciate the complexity and dynamics of leadership and management practice. This will see you broaden your skills in organisation, communication and working with others, particularly within an increasingly diverse cultural context.

During the second stage of your course, you will explore international financial management, including international investment strategies, Capital Asset Pricing and the financial aspects of national and international merger and acquisitions. You’ll learn how to navigate the risks of foreign exchange rates and the intricacies of dividend policy theory and practice for international firms.

You’ll be taught international business strategy while also developing your research skills in preparation for your major project. In addition to the Major project, you will also study both personal and institutional portfolio management, covering key areas such as shares, bonds, property chattels and commodities, and fund management principles and issues.

Our BA (Hons) Textile Design degree course nurtures fresh thinking and industry-ready creatives through a dynamic and carefully structured three year programme.

Studying with us will provide you with the skills, insights and experiences required to succeed in a broad scope of professional textile related roles. By the end of your degree you will have a clear vision of where you fit in the industry and a tailored professional portfolio to take with you.

Our brand new hub for the arts in the thriving Eastside of the city has been purpose-built to stimulate creative minds within an open-access, contemporary studio environment. You will become a part of our lively and close-knit student community and be guided by an experienced and passionate team of staff who value the importance of getting to know you as an individual.