Bachelor of Arts (Hons) in Marketing with Consumer Psychology

at Birmingham City University - City Centre Campus United Kingdom

Data Science is an exciting new discipline that integrates computer science and statistics, which helps enable us to gain valuable insights that are needed in modern organisations. The Computer and Data Science degree course is designed to equip you with the cutting-edge skills required to satisfy the global demand for Data Scientist roles and thus build a rewarding career.

You’ll gain a well-rounded education in Computer and Data Science, whilst developing your teamwork and software development skills. When you graduate you’ll be able to design software by applying mathematical and scientific principles, enabling you to thrive in the IT industry.

You’ll cover all aspects of data science, ranging from data acquisition, integration, storage, analysis and visualization of data. You’ll also learn about data mining, statistical analysis, and machine learning by working collaboratively with academics and businesses, applying practice-based skills to real-life case studies and projects.

Our BSc (Hons) Financial Economics degree prepares you for a career in the financial sector as a financial economist, analyst, planner, investment analyst, or in a similar role.

Our degree provides both sound theoretical knowledge and technical skills which are highly sought-after by employers. This degree is built on core principles of economics, which are then applied to financial markets and institutions.

The course uses a unique pluralist approach that will empower you to understand competing economic ideas, think critically and apply your knowledge in your daily life and in your future workplace. Our degree is highly flexible, and apart from studying core economics subjects, you will be able to select optional modules which are most suitable for your own learning needs and career goals.

You will be able to benefit from unique set of modules, for example: Date Intelligence, Financial Modelling, Investment and Portfolio Management, Real Estate Economics and Financial Bubbles, as well as a capstone Business Advice or Economics Research Project. Moreover, you will learn advanced methods of quantitative analysis, econometrics, and IT skills using relevant industry-specific software to assist you to become a job-ready graduate.

You will be taught by industry-experienced academics who bring real world practical knowledge to the classroom. You will be able to work on life client projects with our Business Advice Centre that will give your exposure to challenges and issues faced by businesses and a chance to develop successful solutions. You will be right in the hub of the vibrant city and be surrounded by other likeminded students on a variety of economics, business, finance and accounting degrees.

During your studies you will benefit from international exposure on different levels. All modules delivered within this course contains teaching material based on international data; thus, your knowledge and expertise will not be limited by the UK alone. Our course is delivered by a multinational team of experts.

Our BSc (Hons) Financial Economics degree is highly applied and we pay special attention to developing your transferable skills that will prepare you for a wide range of careers both in public and private sector, providing you with a range of options depending on your career aspirations.

Study in state-of-the-art studios, learn from experienced, research-active experts and make connections with over 100 industry partners with our BA (Hons) Architecture course.

Validated by the Royal Institute of British Architects (RIBA) and prescribed by Architects Registration Board (ARB) to give full exemption from the ARB / RIBA Part 1 examination, you will be based at our innovative Birmingham School of Architecture and Design, where you start your journey towards becoming a registered architect. We’ve helped over 80 percent of our graduates gain jobs in professional practice.

Birmingham School of Architecture and Design offers fully accredited programs at RIBA Parts 1, 2 and 3, enabling you to fully qualify as a registered architect within one school.

Do you want to develop your digital skills and become an Industry 4.0 specialist? This MSc Smart Manufacturing course will prepare you to apply digital skills into a dynamic and highly in demand sector, putting you ahead in the graduate job market.

Smart Manufacturing is the convergence of Operational Technologies and Information Technologies, to support the operations of the factory of the future. Also known as Industry 4.0 the convergence of manufacturing’s physical aspects and processes with data, sensors, artificial intelligence, cyber security and computer networks enables an increase in efficiency across the value chain of the manufacturing sector.

On this course, you will focus solely on the computing aspects of Industry 4.0, to enable your professional development by filling the skill gap required to understand how data and digital technology transforms and augments the physical aspects of manufacturing and its related areas.

This two-year Master of Fine Arts in Acting is rooted in practice and designed with international graduates in mind. Studying here will help you develop a deeper understanding of the processes of acting through an exploration of play texts from the British and European traditions, providing you with a progression route to an acting career or to further study at MPhil or PhD level.

This conservatoire-level actor training has a research focus that enables graduates to develop high-level, innovative approaches to practice. The program cultivates originality of thinking and self-direction in order to tackle technical, interpretive and scholarly problems within the field of acting and performance.

What's covered in  this  course?   

Studying a postgraduate acting degree at the Royal Birmingham Conservatoire will advance your knowledge of the non-naturalistic forms of theatre that form the bedrock of the British Tradition. The British tradition of acting is long-admired and internationally renowned. With great historical context, the British performing arts continue to spark inspiration and discussion both in terms of research and practice.

Throughout this course you will explore style in relation to theatre performance, drawing your focus towards understanding the world of the play. You will gain significant experience in acting in classical forms of theatre and other forms that make specific stylistic demands.

The course is delivered through various modes of study, such as research through practice, practice-based learning, workshops, performances, lectures and seminars as well as private study. This provides you with the unique experience of working in a range of styles and genres.

Accredited by the Chartered Institute of Marketing, our BA (Hons) Marketing degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing.

This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. This experience is further enhanced by the opportunity to undertake a year-long placement.

Businesses value marketing more than ever due to its ability to identify opportunities, shape experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour.

To be successful in this exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice-based learning approach.

Placements

By choosing this course, you’ll have the opportunity to undertake a one-year, paid work placement. We have links with many businesses across industries, locally and worldwide. This means you’ll get really valuable, direct experience on your paid placement.

Previous students have undertaken placements with companies such as Sky, Johnson & Johnson, and Disney.

Whether you take the four-year or three sandwich route, the important thing about work placements is that they provide an opportunity for you to get to grips with working, meeting deadlines and working in a team. A placement enhances your knowledge in many ways, helping you with your course, as well as helping you to find out more about a job or industry, leading to more informed decisions upon graduation.

Design and visualisation plays a key role in many of today’s businesses and organisations. From designing complex animations, brand identity, 3D products, virtual interiors, landscape, architectural visualisation and new conceptual designs, employers look for graduates with creativity and knowledge-based software skills.

You can choose to study from a variety of cross disciplinary MA modules in which to learn how to apply design visualisation techniques and strategies. Choose from areas such as product design, interior design, graphic design and various other specialisations.

Want to study a Master’s in marketing management in Birmingham? Our MSc Management and Marketing degree is accredited by the Chartered Management Institute (CMI).

Our MSc Management and Marketing course teaches you the fundamental skills and attributes you need to become a successful manager and marketer. You will learn how to negotiate the challenges and issues that international businesses face, as well as having the option to learn how to become adept at marketing.

You will experience working in internationally diverse, team-based projects, collaborating to deliver professional reports and presentations as part of module assessments. These assessments will reflect the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

Prepare yourself for a successful career in Stage Management by studying at Royal Birmingham Conservatoire.

Our BA (Hons) Stage Management degree provides in-depth, practical training; we aim to produce confident graduates who are ready for a successful career in the industry as soon as they leave us. You’ll gain authentic industry experience while developing the vital skills needed in each role of a stage management team.

What's covered in this course?

Our three-year course provides you with a thorough understanding of all aspects of stage management. You’ll also develop an understanding of the core skills in technical theatre and the design elements, widening your knowledge and ability to work in the fast-paced, demanding environment of stage management and further afield.

During your degree you’ll explore all areas of theatrical performance production. Concentrating on the technical and logistical aspects, your studies will investigate lighting and sound, wardrobe, set design, props sourcing, maintenance, and the management and organisation of touring theatre. You’ll also widen your skills base, developing an awareness of the administration and funding of events and small theatre companies as well as the context of theatre today.

At Birmingham Conservatoire we have a vibrant, energetic and stimulating environment. You’ll be taught by our team of highly skilled and experienced staff, who also continue to work with industry.

The BA (Hons) English and Drama degree course will support you in developing your critical and analytical abilities, and deepen your appreciation for literature and theatre.

You will develop your writing, close-reading and research skills, and learn to present arguments coherently and creatively. In the School of English, you will be taught by respected academics and practitioners offering a diverse range of modules. You will study literature and drama from various major periods, movements and genres.

You will also have the opportunity to stage a play, and study film, art, and philosophies of relevance to drama and literature. Your degree will allow you to tailor your studies to your individual interests and career aspirations with both a local and global outlook.

What's covered in this course?

English as a discipline continues to be relevant to the lives we lead and is central to a wide range of contemporary and social contexts. It is this fact on which the School has built its philosophy and approach to English and Drama: subjects with interdisciplinary reach beyond their own boundaries.

Understanding how literature can be interpreted, engaging with multiple forms of communication, examining how literature and theatre engage with societies and cultures past and present, and the place of English in a global context, are all vital aspects in understanding how the discipline connects with the wider world, enabling you to focus on the production, interpretation and negotiation of meaning and to understand the world from a variety of perspectives.

You will benefit from student-focused and research-informed teaching in a friendly and supportive learning environment where you will be taught by respected academics and expert practitioners who foster a community of experimentation, innovation and inclusivity.

Our graduates are characterised by their extensive subject knowledge, critical thinking and intellectual curiosity, reflected in the skills and abilities that enables them to adapt to a wide range of career paths and employment opportunities.

The School is committed to contributing to the cultural life of Birmingham and the wider West Midlands. We do this through working closely with partner colleges and schools, by maintaining close links with cultural institutions such as the Birmingham and Midland Institute (BMI) and Birmingham Museum and Art Gallery (BMAG), and by working with agencies such as Writing West Midlands. In all of this we seek to widen participation and provide opportunities for the community to engage with the discipline and the University.