Bachelor of Arts (Hons) in Marketing with Digital Communication

at Birmingham City University - City Centre Campus United Kingdom

Our pioneering MA Arts and Education Practices course focuses on the exploration of educational models at the intersection of practice, teaching and pedagogic theory.

The only Arts Education MA in the UK based in a School of Art, we provide a unique platform for the art educator. This setting helps to facilitate an innovative community of experienced and aspiring art educators, welcoming those willing to critique current practices to ask not only how we should teach art, but also how art can teach us.

What's covered in this course?

Our students come from diverse phases and sectors in the field of art and design education and the expanded fields of gallery, community and self-organised educational practices. Through the course individual perspectives and experiences meet with those of your peers providing you with the stimulation and challenges that different perceptions can bring. We seek to evolve a dialogue through direct experience and engagement with the arts and their value as taught subjects, both within the institution and outside of it.

Our taught modules strengthen your subject knowledge and connect you with contemporary creative and educational practice.

MA Arts and Education students follow a core modular structure that explores the past, current and future practice of arts education. You can personalize your learning through your choice of an optional module and pursue your interests within the expanded field of arts education through research and practice.

The structure of the course enables you to focus your research within the context of your own creative field and workplace. Through this study you build independent research leading to your major project that can be focused through educational models, workshops, creative practice and encounters that inform and are responsive to art educational contexts.

The course offers opportunities to connect with and expand your knowledge of your creative field through collaboration, live projects and visits that explore educational situations and projects.

Through encouraging and promoting experiential learning, the MA Interior Architecture and Design course embraces the truth that designing is a creative adventure.

This twelve-month program will enable you to form an understanding and appreciation of theoretical, practical and professional issues that are informing the evolution of contemporary interior architecture and design professional practice. 

What's covered in this course?

On the MA Interior Architecture and Design program you will explore the distinctive qualities associated with the interiors of inhabited architecture.

By looking at the cultural, practical and atmospheric aspects of interiors created by architects, artists and designers, as an innovator you will be able to strategically develop creative interfaces and determine how users will perceive and behave in the spaces that your are conceiving.

Making speculative work is an important aspect of the program. As individuals you will establish your professional identity as autonomous creative practitioners by blending philosophy, artistry and practicality in order to compose an interior design scenario that is future-focused and personally and culturally meaningful. By exploring innovative practices embedded within your own design process, this reflective practice will act as a stimuli for you to challenge existing assumptions about interior design and push the international platform for the profession forwards into new and versatile directions.

A key aspect of the course is that it will encourage a spirit of 'internationalisation', which will contribute to the establishment of a culturally rich, vibrant and diverse learning studio environment. Fostering the ambition of ‘lifelong learning’, you will create a dynamic continual development plan. This will allow you to draw on the expertise and global networks associated with the institution, reflecting the full spectrum of opportunities that can help you to enrich and nurture your career. Previous postgraduate students on the program have been employed at leading international architectural practices as architects, interior designers, or as design lecturers in further and higher education institutions, with the pathway to postgraduate Doctoral PhD study also opened up as a result.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Looking for a versatile IT course in the UK? Study with us in the exciting city of Birmingham. Our multidisciplinary BSc (Hons) / MSci Computing and Information Technology degree will equip you with the technical and managerial skills you'll need to embark on a successful IT career.

You'll use first-class, industry-standard equipment and labs, and have the chance to put your academic learning into practice on a placement year – all of which will prepare you for an information technology career with a range of companies. We’re also an academy for Microsoft and Cisco systems with strong industry links.

What's covered in this course?

This course is for you if you want to combine a highly rigorous academic qualification with real-life practical work experiences, enabling you to put your learning into innovative practice.

You'll be based at our  City Centre Campus, where you'll use dedicated, industry-standard facilities to research and work on enterprise software and virtual environments to develop business solutions and real-time systems.

You will develop the strategic mindset to address global challenges; the kind that that businesses and communities face on a day-to-day basis to maintain their digital infrastructure. You'll have access to virtual learning environments, as well as networking, electronic, enterprise systems and business intelligence laboratories.

We are preparing you for the workplace. You'll learn computing and information technology skills that are needed to design, develop, operate and maintain effective systems.  Your knowledge of the application of computing to provide IT solutions will evolve on a daily basis, and we will ensure you are able to innovate in order to deliver business value and sustainable solutions.

Studying computing with us puts you at the heart of an exciting, innovative community. Part of your first-year assessment will involve taking part in our annual Innovation Fest, where students get together to solve society’s problems with creative technology. Previous projects have included medical assistance drones, accessible gaming controllers, and smart housing solutions. The event brings together students, academics and industry guests, so it’s a great way to have fun, build experience and network, and win prizes!

With an array of contradictory information, the financial world and the capital markets specialists provide critical and innovative analysis of business and financial data to make short and long-term financial decisions.

Thus at postgraduate level the study must be integrative, blending economic, mathematical and financial theory with analytical approaches to solve complex problems and implement solutions. Finance must also be treated as international in context to ensure its relevance in the global economy. Our MSc Finance will provide you a career in the finance industry or a finance-related role more broadly such as business, major international organisation or government.

The MSc Finance degree at Birmingham City University represents an ideal choice if you wish to pursue a career in financial institutions, private equity or corporate financial management. The course is designed to ensure you gain a well-balanced understanding of modern finance theories and apply your knowledge to practical case studies throughout your learning journey.  You will gain a strong command of analytical techniques, computing and research methods for problem-solving and develop confidence in the use and presentation of finance arguments in your professional role.The course will give you the core knowledge, skills and confidence necessary to sift through diverse and often complex information, derived nationally and internationally, to make key decisions.

The BA (Hons) English and Journalism course is ideal for anyone wishing to follow a career in the dynamic and competitive world of journalism.

The course is housed in the School of English where you will be taught by world-leading academics and practitioners offering a diverse range of modules in literary studies, linguistics, creative writing and drama. Your degree will allow you to tailor your studies to your individual interests and career aspirations with both a local and global outlook.

The program focuses on the development of core knowledge and skills for English study and work experience placements on live stories in media environments will teach you how to craft a story in a way that engages the audience.

What's covered in this course?

The course brings together a study of English with knowledge of journalism practice and professional development. Combining the study of literature, language, drama and creative writing from the School of English with the development of skills to become a thinking media worker with the School of Media, you will benefit from subject knowledge and transferable skills from both disciplines.

Through study of English you will develop an ability to work as an independent researcher, to communicate effectively in spoken and written discourse, to critically evaluate the work of others and respond imaginatively to original briefs.

Understanding how language works in practice and how language and literature engage with societies are both vital aspects in understanding how the discipline connects with the wider world, enabling you to focus on the production, interpretation and negotiation of meaning.

Future Media is a postgraduate MA program that does what it says:

• Future is finding your future and exploiting future developments in the digital marketing and advertising industry.
• Media is acquiring your digital media skill-set amongst evolving trends and emerging technologies.

The MA Future Media program combines agency practice with industry insights and academic methods. It's been a proven pathway to success for our graduates since 2012 and is now a winning formula for the 2020s.

What's covered in this course?

Our courses ensure you gain real-world experience and knowledge so you can hit the ground running when you graduate. In your year on the program, you’ll be planning digital marketing and advertising campaigns with digital agencies, developing brand and product promotions with clients, making mobile, social and virtual content with leading industry professionals and building new user journeys with emerging technologies and state-of-the-art resources.

You’ll tackle challenging briefs in diverse teams with industry partners to build your proficiency: MA students tend to choose broad, strategic and creative roles. Either way, we’ll give you the tools you need to realise your ambitions.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Serious about working in games? Then enrol at the industry-endorsed finishing school for games developers and artists.

Gamer Camp: Pro (MA and MSc Video Games Development) has been created in partnership with the likes of Sony Computer Entertainment Europe, Codemasters, Rare and Exient.

We aim to help you become the perfect recruit for development studios within the game industry, uniquely combining professional, multidisciplinary game development practice with the latest industry insights and tools.

It's a winning formula. With mentoring from industry veterans and support from leading game development teams, our graduates are prepared for success. Recent graduates are employed by companies including Creative Assembly, Ubisoft and Codemasters.

What's covered in this course?

The course was founded by Oliver Williams (Deputy Head of the Birmingham Institute of Creative Arts) and Guy Wilday, former Studio Director at SEGA Racing Studio (SEGA Rally) and Head of Studio at Codemasters (Colin McRae Rally), currently Development Director at Sony's London Studio. It was developed in partnership with the industry to provide a ‘finishing school’ that produces work-ready graduates with the practical skills they need to be successful. Many companies recruit directly from the course, giving you access to jobs that you would not come across elsewhere.

You will get specialist skills training, mentoring and support from leading game developers, the chance to develop a working game that can be published, and experience every stage of the game development cycle. You will receive real game briefs, training and mentoring from industry partners such as Sony Computer Entertainment Europe, Exient, Mediatonic, Rare and Codemasters.

Working in teams in your own game development studio, you will be provided with all the software you need for the duration of the course. You will create a fully working game for a series of platforms, culminating in the development of a working PlayStation4 game prototype for Sony Computer Entertainment Europe.

Looking for a career in a rapidly growing sector? The BSc (Hons) Accounting and Islamic Finance degree, the first of its kind in the UK, will see you graduate with the skills the finance industry requires.

The Islamic Finance industry is a fast-growing industry that has developed rapidly within a few years from a niche industry to a global force to be reckoned with in the international arena. Based on a number of moral and legal principles of Islam, the Islamic finance sector grows at 15%-25% per year, while Islamic financial institutions oversee over $2 trillion.

Islamic finance has emerged as an effective tool for financing development worldwide, including in non-Muslim countries. As a result of this rapid growth, individuals and financial organisations find themselves with limited knowledge of its unique and profound nature, leading to a significant skills shortage, which potentially offers graduates a range of global opportunities.

Our Accounting and Islamic Finance course will introduce and develop your knowledge in the various specialised areas, as well as giving you a solid foundation in traditional accounting, giving you the skills need to move into a wide variety of careers after graduation.

Through a variety of modules, including Islamic Economics, Principles of Islamic Finance, Islamic Finance for Non-Profit Organisations, and Islamic Banking and Capital Markets, you’ll learn about the ethos, principles and practices of Islamic Finance, which are not only ethical, sustainable and motivated to achieve socio-economic justice, but also link with the UN’s Sustainable Development Goals.

There will be opportunities to gain work experience in countries where Islamic Financial Services are being set up, or where they are established but in need of qualified staff. This will provide you with opportunities to gain industry experience, giving you the edge when it comes to competing in the graduate jobs market.

Launch your career in the fast paced media industry, with our BA (Hons) Media Production degree. Prepare to become ‘industry-ready’ as you learn from guest speakers and industry experts. Make useful contacts and get a head start with your work placements and gain professional skills as you use our industry-standard facilities to create your media content. If you wish to make your mark in the media world, then this could be the course for you.

BA (Hons) Media Production develops the key skills you’ll need to enter the profession, alongside a range of transferable skills, which will help you gain employment in a range of careers. Previous School of Media graduates have gone onto employment in careers such as researchers, producers, editors, reporters and many more!

Highly regarded across the creative sector, our school of Media has fantastic links with industry, thanks to our blend of technical and academic studies - meaning your learning will always be relevant and up to date with current media industry practices.

What's covered in this course?

You’ll create your TV content in our four industry-standard TV studios, learning about all the important roles as you go. You’ll learn how to shoot single camera and edit on Adobe Premiere and Avid suites and develop the technical and personal skills you’ll need to operate a TV studio effectively. You’ll also learn how to develop and pitch your own ideas, a necessary skill in today’s competitive industry.

When you work in our enviable complex of six radio studios, you’ll be getting to grips with how to operate a studio, present a show, record interviews, and use digital technology to edit and mix sound. As progress through the course, you’ll put together music radio shows, short features and podcasts, with the ultimate aim of running a live radio station at the University.

A truly stimulating course, which will immerse you in the practical aspects of program-making and content creation You’ll have ample opportunity to make documentaries, dramas, music shows, and studio programs for both television and radio.

Throughout your time with us, you’ll be supported by academic staff who have years of experience in the broadcasting sector, such as award-winning former BBC producer Vanessa Jackson, and internationally recognised radio documentary producer, Sam Coley. You’ll also be taught by visiting lecturers who still work in industry, widening your knowledge and experience of the sector.

Our Human Resource Management (HRM) degree equips you with the tools you need to develop the high-performing workforce and innovative teams demanded by business.

This course teaches you about the importance of motivating and managing people within a business, showing you the link between successful performance and the people you employ.

Drawing upon all aspects of people management enables you not only to gain the building blocks of knowledge and understanding but also a high degree of professional competence in the field of people management and development.

Reflecting on the current evolution of the HR profession and looking ahead into the near future, you will be provided with progressive opportunities to experience the use of digital technology and advanced technologies in some of the main functions of HRM: immersive realities for Recruiting and Selection, Training and Development, Onboarding, Performance Management to name a few.

The course is accredited by the relevant professional body, the Chartered Institute of Personnel and Development (CIPD), demonstrating the high-quality provision of our course. It has been designed to meet the core knowledge and core behaviours of the CIPD Profession Map and incorporates the core curriculum requirements of that organisation such that when you successfully graduate from the course will have full exemption from the academic component of associate membership of the CIPD.

You will keep up-to-date with the latest issues and innovations in human resources, supported by your lecturers who have experience of working with some of the biggest names in business, in manufacturing, retail, services, hospitality or management consultancy. Guest speakers, from industry and academia, will be invited to provide expert input at both module and course level.