Bachelor of Arts (Hons) in Marketing with Digital Communication

at Birmingham City University - City Centre Campus United Kingdom

BA (Hons) Fashion Imaging will enable you to become highly creative, innovative and employable fashion imagemakers. By effectively embracing new and traditional technologies with an open and experimental approach, you will learn how to create exciting and challenging fashion imagery.

Professional Placement Year

Every student has the option of a professional placement year, taken in your third year of study, making the course four years in total. This gives you the opportunity to gain important industry experience in preparation for your third year and significantly increase your chances of direct employment after you graduate.

Want to study a Master’s in management in Birmingham? Our MSc Management and Entrepreneurship course is accredited by the Chartered Management Institute (CMI).

The Management and Entrepreneurship MSc is a challenging but highly rewarding pathway that will provide an innovative gateway into starting your own business, as well as helping you develop a legitimate business plan that you can use to start your company. Our Management and Entrepreneurship course teaches you the fundamental skills and attributes you need to become a successful entrepreneur.

You will work in internationally diverse student teams, collaborating to deliver effective and professional reports, reflecting the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential, and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

What's covered in this course?

At Stage One you’ll become adept at strategic and tactical business decisions, developing core skills in key areas, including finance, people management, operations and marketing. You will examine the key challenges faced by global businesses, to fully appreciate the complexity and dynamics of leadership and management practice. This will see you broaden your skills in organisation, communication and working with others, particularly within an increasingly culturally diverse business context.

Stage Two develops your specialist knowledge, understanding and skills via the New Venture Creation module which specifically focuses on the applied aspects of entrepreneurial activity. In parallel, you will also learn about strategic management and develop your skills in research practice to prepare for your major project.

The Stage Three module of Entrepreneurship in Practice is a lecture and seminar series of specialist topics giving real-world practical insights into entrepreneurship practice. You will explore critical issues faced by entrepreneurs, such as entrepreneurship capital, buying a business, succession planning and start-up marketing. You will be given the option to develop your business concept into a substantial piece of research and business plan via the Entrepreneurship Project module. You will be able to self-appraise and reflect on your entrepreneurship skills at all three stages of the course.

Looking to study a postgraduate accounting course in Birmingham, the UK’s second largest City? Are you also looking to study ACCA to become part of a huge global network of highly skilled professionally qualified accountants?

Our MSc International Professional Accounting (ACCA) degree is directly aligned with the Strategic Level professional examinations of the Association of Chartered Certified Accountants (ACCA) professional body. The course is a professional and practice based level 7 Masters and aims to provide you with enhanced employment prospects.

This is an ideal opportunity to combine your studies towards achieving a high quality Masters level degree award whilst also studying towards the Association of Chartered Certified Accountants (ACCA) Strategic Professional examinations.

The ACCA do not grant exemptions from their essential strategic professional papers but this course is designed to fully prepare to undertake these professional body exams. The successful completion of this Masters course does not provide you with the ACCA qualification; however, the course is designed to prepare you for the rigour of the external professional examinations.

Our status as a Platinum Approved Learning Partner of the ACCA reflects the quality of our course provision and excellence in the standard of our tuition.

Our MA in Creative Writing helps you to develop your potential as a novelist, poet, scriptwriter or non-fiction author. It is taught by distinguished writers, with the support of a superb range of guest seminars and masterclasses by visiting authors, editors and agents, through our Institute of Creative and Critical Writing.

What's covered in this course?

ur MA is aimed at emerging writers, providing you with the skills and disciplines you need to advance. It’s founded upon the philosophy that writers can benefit from the same kind of training enjoyed by actors, musicians, and visual artists.

Admission to the course is based on talent, commitment and potential. Applicants submit a portfolio of writing, published or unpublished, and are then interviewed by members of the MA teaching team. Applications are considered throughout the year for entry in September of any academic year.

You’ll have the opportunity to develop your writing in the forms of your choice – be it fiction, creative non-fiction, screenwriting, writing for theatre, or poetry – and extend your range in genres that may be new to you.

You’ll attend our program of guest speakers and public events devoted to cultivating the creative imagination, the life of ideas and the literary arts, all organised by the Institute of Creative and Critical Writing based within the School of English.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Looking for a business studies course in Birmingham? Our BA (Hons) Business degree offers the opportunity to take a year-long professional placement in industry.

The course upholds the values of the principles for responsible management education (PRME) defined by the United Nation. It aims to educate future business leaders for a sustainable future.

On the course, you will be able to develop a wide range of cognitive and intellectual skills, together with competencies specific to business and enterprise. The course will provide you with the opportunity to develop specialist business expertise, while helping you learn key transferable skills, all of which will help you stand out when it comes to securing employment.

You will be working with academics with specialist knowledge and industry practitioners while studying with us. Our supportive and empowering learning environment will further facilitate your learning journey by providing additional support through personal tutors, through learning mentors and study buddies.

Are you interested in understanding business concepts and how to use IT to serve business needs?

Our Business Information Technology degree gives you the skills to make IT work for businesses.

Business Information Technology bridges the gap between IT and Business to drive innovation and growth in the modern global organisation. It embeds a systems philosophy of connectivity, to offer an in-depth understanding of business concepts and how to use IT to serve business needs. It will also provide essential skills that will facilitate communicating and discussing technical and business ideas effectively with technical and non-technical audiences.

What's covered in this course?

You will work collaboratively with tutors, researchers and businesses, applying practice-based skills to real-life case studies and live project briefs which will develop your problem-solving and analytical skills. Learn how to think like a coder, to influence the design, development and use of information systems and technology in organizations.

You will also gain an in-depth understanding on how organizations can harness the data to improve decision-making. In a summary, this course will give you the skills and knowledge to make IT work for businesses.

Develop your technical, research, design and organizational ability, and leave with the skills employers want.

Work in our advanced software development and computer programming labs, using dedicated facilities for systems analysis, networking, e-commerce and business intelligence – all of which reflect advanced professional practice.

Through the skilful manipulation of materials, processes and ideas artists are able to offer creative insights which shape who we are and how we exist in the world around us. These are valuable skills in the fast-changing and interconnected web of ecological, political and socio-economic and philosophical contexts.

Our BA (Hons) Fine Art course embraces important traditional making skills such as painting, drawing, printmaking, sculpture, installation, digital media and performance, and places an emphasis on the fusion with new developments in creative practice framed within a professional working context to improve employability. This hybrid approach, coupled with discipline-specific studios and specialist workshops, will equip you to navigate the growing and changing face of the Creative Industries into the future.

The BSc Cyber Security course is designed to equip you with state-of-the-art technical knowledge, intellectual know-how, management capabilities and practical skills that will enable you to succeed in meeting the cyber security challenges facing modern organisations. In the 21st century, data has become a necessary commodity, which has value in isolation and more so when viewed as a larger data set for trends and habits.

Data is key to the functioning of modern business and the protection of this data is key to the ongoing success of the digital economy. As systems, such as IoT, both generate and consume data grow in capability and complexity, the need to protect the data created, stored and transited across public and private networks intensifies. Due to this, the need for suitably qualified cyber security practitioners has never been greater.

This course will provide you with the knowledge and skills needed by the employers. Our strong links with industry enable us to teach the most demanding and up-to-date topics. You will learn state-of-the-art technical knowledge, intellectual know-how, management capabilities and hands-on practical skills to succeed in meeting the cyber security challenges faced by modern organizations.

This course is supported by a vibrant research environment within the centres for Cyber Security and Cloud Computing at BCU and by traditionally strong industrial links with CISCO, Oracle, IBM, Microsoft, UK Fast, Linux Professional Institute and BT.

Placements

• You have the option undertake an assessed sandwich year between your second and third year, which will provide you with valuable work experience and give you the real-life skills you need.

This degree will put you at the heart of music in the UK, with coursework designed to equip you with the skills, knowledge, and experience, not just to work in, but to shape the music industry.

Music is one of the UK’s biggest cultural exports. It’s worth an estimated £5.2bn to the UK economy, and sustains almost 191,000 jobs.

The program is tailor made for anyone seeking to develop a career in music, or with an interest in music as relating to wider creative and cultural industries.

Studying in our industry-standard media centre in the heart of Birmingham, you’ll develop skills through a combination of hands-on learning, supported by critical investigation into the creative cultures, fans, and practices that make the UK music industries world-leading. You will have the opportunity to apply these skills and knowledge through work placements with key organisations within the UK music industries.

What's covered in this course?

You will develop and work on real-world music industries projects with clients, enabling you to add professional jobs to your portfolio. Our learning and teaching is informed by the changing demands of a vibrant and dynamic music industries, to make sure that you are industry ready.

If you want to take an in-depth look at promotion, music PR and music media, running a record label or producing music videos and websites, then this is the ideal course for you. It will help you to position yourself at the forefront of creating and developing innovative ideas, and exploring niche markets within the music industry.

While studying with us, you’ll have the opportunity to set up a record label, promote artists or organise a music event for a paying audience. You will develop practical business know how, applying your skills to a creative music enterprise project, as well as exploring music entrepreneurship, music online, music promotion and PR, music video, and television and music programming.

Do you love the character and buzz of urban places? The Landscape Architecture with Urban Design degree course will help you to gain real industry exposure and work on a wide range of exciting briefs. The course focuses on offering experience through practice, which will enhance your chances of securing a role after you graduate.

In Landscape Architecture with Urban Design, our focus is on a need to transcend traditional built environment disciplines towards the creation of lively and sustainable urban places. Through guided exploration of personal design and research process, you will explore and unwrap many layers to reveal the unlimited design options that our urban landscapes present.

As a compliment to Landscape Architecture, this pathway focuses on urban contexts as social places and looks at ways in which human built-environments can ensure a more sustainable, happy future for all of us.

What's covered in this course?

Covering the spectrum of landscape architecture, with an enhanced focus on urban design.

You’ll work in a design studio culture, which mimics real-world creative practice to prepare you for your future career.

Experience on live local sites and project briefs in design studios will develop your design creativity and hone your professional practice skills. Placements and competitions will give you fantastic opportunities. There are also chances to compete for industry connected awards.

You’ll have the chance to be part of numerous collaborative initiatives within the School of Architecture and Design that give you the chance to work on a diverse variety of live projects. Past examples include: explorations into the death and life of a local high street, wayfinding from forgotten nodes and journeys in hybrid reality.