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Bachelor of Science in Marketing Management

Bachelor of Science in Marketing Management

at Brunel University London United Kingdom

Overview

Understanding customer behaviour and translating this into how a company communicates and operates is the crux of good marketing practice, which in turn, is integral to a successful business.

Brunel’s Business and Management (Marketing) BSc offers you the chance to explore the principles and practices of modern day marketing, such as market research, database marketing, digital marketing, and the marketing of not-for-profit services.

As with all our Business and Management degree courses, you will be equipped with a broad knowledge of business and management fundamentals as well as the analytical and interpersonal skills required to address the problems that today’s companies face.

You will also learn valuable technical skills along the way including numerical methods and how to use statistical software such as SPSS and EXCEL (A-level maths or the overseas equivalent is not a requirement).

A module on Management Enquiry will help you adapt to university study with learning sessions on working in groups, report writing, and time management.

There is the option to take a year’s work placement between your second and third year which could see you working in the marketing department of a leading brand or organisation. This is an excellent opportunity to gain experience and make valuable contacts for your future career. Find out more on our work placement year page.

You may also obtain the Chartered Institute of Marketing (CIM) Certificate in Professional Marketing while you study through the CIM Gateway, as this is a CIM accredited course. The CIM is the leading professional body for marketers worldwide and CIM qualifications are highly regarded by potential employers.

Our Business and Management (Marketing) BSc is also accredited by the Chartered Institute of Management Accountants (CIMA), which means you will gain exemptions from some of their professional papers if you wish to undertake further study towards being a chartered management accountant after you graduate.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

Brunel University London

Location

Bachelor of Science in Marketing Management Assistant Fee

$18410

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Bachelor of Science in Marketing Management Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

90.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by Brunel University London,United Kingdom

The Brunel Banking and Finance MSc is designed to give graduates the knowledge and advanced skills needed for careers in the complex and rapidly changing banking and financial services industry.

Your studies will cover key subjects including financial economics, the economics of banking, international financial markets and quantitative methodology, as well as financial regulation at national and international levels and matters arising in private banking.

Crucially, you’ll develop your problem-solving skills and ability to critically evaluate and deliver midterm and long-term strategic solutions. 

Throughout the course you’ll have access to a variety of professional databases used in business and finance including Datastream, Bloomberg, Bank Scope, Osiris, Reuters 3000 Xtra and Thomson One Banker.

You can choose to study one year full-time, two years full-time with a year's work placement or 16 months full-time with a 6-12 week work placement.

While you study for your Banking and Finance MSc you can take advantage of the opportunity to follow the CFA Program (Chartered Financial Analyst) specialist pathway and gain the skills required to complete the Level I CFA Program exam.  The CFA Program has become the most respected and recognised professional qualification in finance in the world. Find out more on our  Level I CFA® Program Pathway page.

As the worldwide financial services industry grows, so does the demand for professionals with specialist skills and competencies in banking and finance. Your Brunel Master's will give you that and make you a preferred job candidate to employers across the sector.

12 month

Duration

$ 18410

Tuition

The Brunel Finance and Accounting MSc gives graduates interested in pursuing careers in financial management or accountancy the opportunity to develop their knowledge of accounting and finance to international levels.

Along with sharpening your quantitative and problem-solving skills, you’ll study the theory of finance, corporate governance, valuation, international accounting standards, risk assessment and financial statement analysis.

Importantly, you’ll develop your ability to interpret complex financial and numerical data and to critically evaluate and deliver midterm and long-term strategic solutions. 

Throughout the course you’ll have access to a variety of professional databases used in business and finance including Datastream, Bloomberg, Bank Scope, Osiris, Reuters 3000 Xtra and Thomson One Banker.

You can choose to study one year full-time, two years full-time with a year's work placement or 16 months full-time with a 6-12 week work placement.

This programme is accredited by ACCA and CIMA.

With growing globalisation and the convergence of international accounting practices, the demand for job candidates with the advanced, specialised skills needed to keep ahead of changing regulation is on the rise. Your Brunel MSc will pave the way for careers across the financial sector.

This course has a professional practice option. Find out more about work placements available.

24 month

Duration

$ 19795

Tuition

Using mathematics to solve industrial and commercial problems has led to vital breakthroughs for human advancement. Mathematical models underpin engineering, the applied sciences, computing and many aspects of business and management today. If you have a skill for mathematics and statistics and a flare for management then this could be the course for you. The combination of skills developed on this course will open doors to a wide range of careers.

This course focuses on how mathematics can solve industrial and commercial problems. You’ll develop a broad knowledge of general management alongside applicable skills and knowledge in mathematics and statistics.

Follow the four-year Professional Placement degree programme and you‘ll benefit from our extensive experience in helping students to find well-paid work placements with blue-chip companies. Our sandwich students find that their mathematical and transferable skills are in demand in many sectors, both in the UK and abroad.

Areas recently offering placements include: accountancy, aviation, banking, defence, finance, insurance, IT (software development, network management and design), management (public and private sector), marketing and telecommunications.

This programme will meet the educational requirements of the Chartered Mathematician designation, awarded by the Institute of Mathematics and its Applications, when it is followed by subsequent training and experience in employment to obtain equivalent competences to those specified by the Quality Assurance Agency (QAA) for taught master's degrees.

48 month

Duration

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Tuition

Our Digital Design BSc degree is a modern, hands-on course that combines digital technology and creative design. It has been developed to equip you with the knowledge and practical skills to create, design and develop interactive and engaging digital products, services and experiences, and 2D/3D graphical content.

You will be introduced to creative technologies and motion design. You’ll learn about UX design and development for the web, digital graphic design and video production. You'll also study digital photography, 3D design and 3D animation. You will then progress to skills in the design and development of more complex digital artefacts for current and future mobile, web and IoT applications involving 3D design and animation, media aesthetics, motion graphics and immersive mixed reality. In your final year, you can choose from modules in digital experiences and creative technology design with additional options in advanced animation and advanced digital graphics and motion design.

Professional and transferable skills required for working in the creative digital industries are developed throughout each year of the course.

Our modern, industry standard digital media facilities include a green screen and post-production studio, motion capture, sound and photography studios, 4K digital cinema cameras, and a dedicated render farm. You'll have independent access to exclusive PC and Mac computing workshops and benefit from the latest industry standard specialist software for graphic design and image/video editing, 3D animation, digital compositing and rich interactive content creation. There's also the opportunity for you to use our immersive virtual environment laboratory. This includes an immersive dome (planetarium) set up for Brunel by the National Space Centre in Leicester, and is one of only a few in the UK!   

There are guest lectures covering lots of different digital media topics and the visiting lecturers provide industry insight and advice on how to structure your portfolio and showreels. Speakers include creative and design directors, user experience designers, 3D graphic supervisors, as well as mobile and web developers.

Visits are arranged to design agencies, TV and photography studios, and post-production houses. There’s also the opportunity to go to conferences and this is your chance to build networks with key industry experts. In addition, you have the advantage of Brunel’s close location to London for trips to exhibitions celebrating the creative industries.

The course can be studied full-time over three years, or four years with a placement year. We encourage the placement year option. This time in industry helps you to further prepare for the world of work and you’ll have a year’s worth of invaluable professional experience when you graduate. If you decide to go on a digital media placement year, you will have the opportunity of working in the ever-growing creative industries.

The end-of-year highlight is the BrunelDigital degree show hosted on Brunel’s one London campus. Exhibiting your creative work at this event is a great way for you to connect with leading creative technologists and showcase your talent.

Brunel’s digital design course is fully accredited and industry recognised by ScreenSkills, the industry-led skills body for the UK’s screen-based industries. It carries the ScreenSkills Select quality mark which indicates that it is best suited to prepare you for a career in the screen industries. An added benefit as a student on this ScreenSkills endorsed course, is that you're eligible to apply for a Royal Television Society (RTS) bursary.   

The digital media courses at Brunel are the only ScreenSkills-accredited degree programmes in London and the South East.

36 month

Duration

$ 20450

Tuition

The way we do business is changing, particularly how and why we carry out transactions. Decision times are increasingly based upon user-friendliness via mobile and social media, and improving these channels is reliant upon data and analytics. The Business Intelligence and Social Media MScis a new multi-disciplinary course which explores developments in technology for businesses such as social media, business intelligence, and mobile and cloud services.

There is a worldwide shortage of qualified managers with the skills needed for new jobs being created in this area, particularly in the emerging economies. Companies that are actively seeking candidates include tech sector businesses, but also banking, insurance, retail and education. In fact, it’s expected that virtually all business sectors will need to address big data and will need skilled people to manage development. 

Developing sound knowledge and understanding of digital business practices, you will learn the importance of data, information, and mass communication technologies to business.

You will be encouraged to reflect on the relevance of these new concepts to business and apply your newly developed skills in advanced research or via professional practice in collaboration with an industry partner.

15 month

Duration

$ 18410

Tuition

Our Sustainable Electrical Power MSc degree has been designed to equip you with advanced knowledge of sustainable electrical power and energy generation systems.

You will gain the skills and knowledge to lead teams which will operate, control, design, regulate and manage the power systems and networks of the future.

You’ll develop the ability to critically evaluate methodologies, analytical procedures and research methods in renewable energy sources; the design of stand-alone, grid connected and hybrid sustainable electrical power systems; power system engineering; power electronics for power quality and grid integration; and regulatory frameworks for power systems and electricity markets.

You’ll have access to our high-performance technical laboratories for the testing of power and control systems. The latest industry standard simulation software is available for you to use in grid computing facilities to investigate and design sustainable electrical power systems.

During your studies, there are site visits to National Grid substations and control centres, and power stations. You will benefit from guest lectures delivered by experts from the electricity industry, and take part in conferences where you’ll deliver poster presentations on your research work.

Our MSc sustainable electrical power degree is accredited by the Institution of Engineering and Technology (IET) and the Energy Institute (EI). These two professional bodies ensure that your degree meets the academic requirement to qualify as a professional engineer. This accredited MSc degree in sustainable electrical power fully meets the educational requirement for progression to Chartered Engineer (CEng) status. It can be studied full-time over one year or part-time over two years.

12 month

Duration

$ 20450

Tuition

Psychology is an exciting subject to study as we are still looking for answers to questions about the human mind and consciousness. At Brunel, you will have the chance to immerse yourself in the accepted theories of psychology as well as the latest research that is expanding our knowledge.

Our Psychology degree is accredited by The British Psychological Society and can be studied full-time over three years. We also offer it as a four year course which is unique in offering two six-month work placements or you can carry out a one year placement within a single environment.

Work experience while studying is a great asset, whether you choose to continue your studies in psychology or seek employment. You will know what it’s like to apply your skills in the workplace, which builds confidence and is attractive to employers. Recent placements have included the Institute of Psychiatry, Royal Free Hospital and Holloway Prison.

The course will help you to develop specific skills and practical methods before allowing you to tailor your studies to your own interests in the final year by selecting modules and writing a dissertation. This prepares you for the more self-directed study of a masters and specialisation in a particular field should you choose to pursue it.

Brunel offers access to extensive laboratory and technical facilities including brain imaging facilities (fMRI, EEG), psychophysics, and eye tracking. A good understanding of the equipment you may use in your work placement or in research is a useful skill to have for the future.

As an accredited psychology course, should you graduate with a 2:2 grade or higher, you will be eligible to apply for graduate membership of the British Psychological Society. Membership will be key if you choose to pursue postgraduate training and become a psychologist.

48 month

Duration

$ 19795

Tuition

Brunel's Business and Management degree course will equip you with a broad knowledge and appreciation of issues faced in the world of business. You’ll gain the analytical, technical and interpersonal skills required to understand, analyse and address the challenges faced by today’s companies.

The components of this degree offer you the widest range of core skills in business and management out of all the pathways. This includes market economies; theoretical and practical characteristics of organisations; various business models and frameworks; coping with future uncertainty, and managing change.

Emphasis on this pathway is on globalisation issues generated by multinational enterprises (MNEs). As they account for over fifty percent of global output, a deeper understanding of the commercial power of MNEs will help you position yourself strategically in a competitive job market.

This pathway will broaden your knowledge of business concepts as you work on real life business issues and live case studies, to develop managerial skills and enhance your career prospects.

You will also learn valuable technical skills along the way including numerical methods and how to use statistical software packages such as SPSS and EXCEL, without the need for A level maths or the overseas equivalent.

The course includes a module on Management Enquiry to help you adapt to university study through active learning sessions on topics such as working in groups, report writing and time management.

Our Business and Management BSc is accredited by the Chartered Institute of Management Accountants (CIMA), which means you will gain exemptions from some of their professional papers if you wish to undertake further study towards being a chartered management accountant after you graduate.

There is the option to take a year’s work placement between your second and third year. Previous employers have included Adidas, Microsoft, British Airways, PwC and Nissan. This is an excellent opportunity to gain experience and make valuable contacts for your future career. Find out more on our work placement year page.

This course has a placement option. Find out more about work placements available.

All our business degrees include the option of a work placement year between your second and third year.

  • In addition to providing the opportunity to put what you’ve learnt in your degree into practice, and to earn some much appreciated money, our students find their work placement experience significantly enhances their career prospects when they come to graduate. In fact many students are offered employment with their work placement company upon graduation. You'll be working in the same capacity as you would when you graduate so it will give you a taste of what's to come, hopefully, including all the challenges and rewards.
  • Placements are available at different sized organisations across the public and private sector, so you can choose the type of experience most suited to you. You’ll need to apply for these positions in much the same way as you would a job, so it’ll be useful experience in that respect too.
  • The good news is that through our Business Life programme and the University’s Professional Development Centre, you should be well prepared to make the best applications you can.
  • Placements tend to last 44 weeks. During your placement, an academic member of staff from Brunel Business School will keep in touch, and your employer will be invited to attend a tutorial day at Brunel with you.

48 month

Duration

$ 19795

Tuition

If you can get lost in a book for hours on end, and enjoy writing or even drama, English is a natural choice. Storytelling is part of every culture and reveals much about a person’s lived experience, values and aspirations within a given time.

Taking the English BA at Brunel is an opportunity to uncover the richness of English literature history – its periods, genres and diverse storytellers – through a set of underlying themes.

Your journey will commence with a module on ‘Reading Resilience’ to help equip you with the required skills and competencies relevant to literary studies, so you can approach any topic with confidence.

After a first year of modules that pass through modern literature and formative texts to help develop your critical reading, your exploration in English is very much down to your own interests and choices.

In years two and three a wealth of optional modules await you, covering every period and genre from Shakespeare to Jane Austen, postcolonial writing to the women’s movement, with plenty of choice in contemporary and genre fiction like comedy, science fiction and horror.

Throughout your literature degree you will be encouraged to express your own thoughts and creativity in your coursework and seminars, which will help you to grow as a critic and writer.

An English degree will equip you with personal skills employers’ prize in graduates – not just exceptional written and verbal communication, but also the ability to communicate collaboratively in a team towards an agreed goal.

As part of your English BA you will learn to participate and present confidently in seminars, communicate your ideas effectively in writing, and to critically evaluate relevant themes within texts that frequently cross into other disciplines such as history and politics.

Opt for a placement year and you will gain hands-on work experience while you study which will further increase your attractiveness to employers when you graduate.

Outside your classroom, you can look forward to events and activities organised by the Brunel Centre for Contemporary Writing, including the annual Hillingdon Literary Festival: a free weekend of literary performances from internationally renowned authors, writing workshops and lively debates right here on campus.

48 month

Duration

$ 18210

Tuition

Managing teams of people while recognising the needs of individuals in the workplace is a growing area of interest for corporations who want to ensure employee wellbeing and good productivity levels. With the introduction of concepts such as flexi-hours and remote working, and rights around parental leave, human resource management is taking centre stage. This comprehensive course will give you a thorough grasp of current theory and practice, both nationally and internationally.

The course is accredited by the Chartered Institute of Personnel and Development (CIPD), which students and graduates are encouraged to join. The CIPD is the world’s largest Chartered HR and development professional body and by becoming a member, you become part of a global network of HR professionals. Find out more on our accreditations and exemptions page.

Whilst the UK is the primary focus for the study of employment relations issues, we will also consider the HR management challenges of organisations that operate across national boundaries. There is an entire module dedicated to the importance of the relationship between employers, employees, and their representatives in effective organisational working.

Key issues of employee communication and the impact of EU directives on work arrangement will be considered. A number of optional modules are also available on the programme allowing you to specialise, including Global Diversity Management, International Business Ethics and Corporate Governance.

As a prospective human resource manager, you will be able to address business and professional situations knowledgeably, making a contribution to improved organisational performance and delivering sound HR support.

15 month

Duration

$ 18410

Tuition

View All Courses by Brunel University London, United Kingdom

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