Master of Science in Business Intelligence and Digital Marketing

at Brunel University London United Kingdom

The Brunel Economics and Management BSc offers students interested in careers in management a detailed understanding of how economies and corporations function. 

You’ll examine how resources are allocated in response to consumer demand, business objectives and government policy, and how incentives are aligned between shareholders, managers and employees.

Specifically, your economics studies will give you a broad understanding of the production, distribution and capital formation activities within which organisations operate, while your management specialisation will focus on the coordination and use of materials and labour to achieve defined goals.

You’ll also study econometrics and develop sought-after skills in data modelling, and get training in analytical packages widely used by business and financial institutions such as SAS, EViews, Bloomberg, Reuters and STATA.

We offer two study options. You can choose three years full-time or four years full-time with a one-year professional placement between years two and three that will give you the chance to apply the theoretical principles you’ve learned to a working environment.

This degree is accredited the ACCA, which means you’ll gain exemptions from certain professional qualifying exams should you decide to study further to become a chartered accountant.

In a world of integrating global markets, the expertise you’ll get from your Brunel degree in how corporate entities are organised and managed will make you a preferred job candidate to employers in business, finance and government.

If you have a passion for theatre and would like to learn how to bring your ideas to life on stage, Brunel’s Theatre course will equip you with specialist skills in a range of performance genres while you grow your knowledge of theatre history and theory.

Blended learning is a feature of the course which includes a mix of theatre making practical classes together with theoretically focussed content to help inform your artistic choices.

Alongside developing your analytical and study skills, you’ll discover ways of expressing yourself and building your confidence along the way.

The course has compulsory modules and numerous optional modules that you can choose from within the Theatre degree. You can opt for a wide selection of modules on the main degree or focus your studies through a specialised degree pathway in Acting, Musical Theatre or Physical Theatre.

Please click below for more information on modules offered throughout the course for each pathway.

Theatre BA pathway module table
You will be supported by a personal tutor who is also your academic seminar tutor and you will be taught by staff who are cutting edge academics and industry specialists. You’ll learn in our Antonin Artaud Performance Centre which includes a main theatre and two studio theatres, in addition to a suite of rehearsal and recording studios.

As we’re close to central London, we regularly organise trips to see productions at places such as the Barbican, the National Theatre, the Royal Court, and Sadler’s Wells and participate in workshops with ground-breaking theatre companies all as part of your course.

Our Design and Branding Strategy MA degree focuses on using design to address key issues in branding. It examines how design thinking can develop a new brand, or improve or expand an existing brand and enhance customer engagement. It aims to produce master’s qualified creative design management graduates capable of making a major contribution to the use of design in branding practices in organisations, both large and small.

You’ll have access to modern teaching and learning facilities, including a dedicated master’s design studio. Here you can discuss and exchange ideas with other students passionate about design management and design-led branding strategy.

Our popular, annual Design Master’s: Industry Student Review Evening is a great opportunity for you to connect with experts from design, brand and business. Their professional and practical perspective will help you to build a strong and clear direction for your research projects and dissertation.

And there’s Made in Brunel - a unique, student-led initiative that showcases our design talent at its finest. Each year our students run a series of industry and community events leading up to the Made in Brunel exhibition. This annual showcase is a highlight of the London design calendar and promotes the incredible work our students produce to the creative community, and is your chance to network with key design professionals.

Often credited as the ‘father of immunology’ Edward Jenner is said to have saved more lives than any other human being through his discovery of the smallpox vaccine. Modern study of immunology is an exciting and fast moving area of biomedicine and remains an extremely rewarding one to be part of.

At Brunel, we understand that your specialist knowledge should be built on a sound grounding of all the areas of biomedical sciences. This means that your first year will cover areas such as the human body, biochemistry and research skills. As you continue through your degree, you'll study specialist areas that will give you a greater understanding of the role of the immune system. You’ll learn about how the human defence system helps to prevent disease and you’ll focus on how this can fail through deficiencies in immunity.

And if you change your mind about your specialist area, don’t worry. The flexibility of our course at Brunel means that you can switch to another specialist pathway in the second year or even take the general Biomedical Sciences BSc.

The Royal Society of Biology has awarded its accreditation to all of Brunel’s undergraduate Biomedical Sciences courses. This means you can be confident that your degree will prepare you for the working world – and your prospective employers will know this too. You'll receive a one year’s membership as an Associate Member once you graduate, integrating you into the sector with access to key contacts and up-to-date knowledge.

In your final year, you’ll have the opportunity to contribute to our research programmes in cellular and biochemical pathways, the regulation of gene expression, DNA repair and immunological responses to microbial infection. This will give you first-hand experience of real-world laboratory research and prepare you for your future career.

The Human Resource Management degree will provide you with a comprehensive understanding of current theory and practice relating to employment relations and Human Resource Management (HRM).

You will learn to combine theory and practice to perform effectively and responsibly as an HRM practitioner, understanding the purpose and key objectives of the HRM function in contemporary organisations. The course will further equip you to implement sustainable HRM strategies and practices that raise levels of employee recruitment, training, talent development, engagement, wellbeing and performance in a specific organisational context.

You will further learn of the complexities of employment regulation and the way it informs practice to ensure staff are treated ethically when they are at work, as well as how to promote equal opportunities and manage workplace diversity and inclusion. For a career in HRM you will also develop competencies in analysing key contemporary global labour market trends and their significance for workforce planning in both domestic and international organisational contexts

The Brunel Banking and Finance MSc is designed to give graduates the knowledge and advanced skills needed for careers in the complex and rapidly changing banking and financial services industry.

Your studies will cover key subjects including financial economics, the economics of banking, international financial markets and quantitative methodology, as well as financial regulation at national and international levels and matters arising in private banking.

Crucially, you’ll develop your problem-solving skills and ability to critically evaluate and deliver midterm and long-term strategic solutions. 

Throughout the course you’ll have access to a variety of professional databases used in business and finance including Datastream, Bloomberg, Bank Scope, Osiris, Reuters 3000 Xtra and Thomson One Banker.

You can choose to study one year full-time, two years full-time with a year's work placement or 16 months full-time with a 6-12 week work placement.

While you study for your Banking and Finance MSc you can take advantage of the opportunity to follow the CFA Program (Chartered Financial Analyst) specialist pathway and gain the skills required to complete the Level I CFA Program exam.  The CFA Program has become the most respected and recognised professional qualification in finance in the world. Find out more on our  Level I CFA® Program Pathway page.

As the worldwide financial services industry grows, so does the demand for professionals with specialist skills and competencies in banking and finance. Your Brunel Master's will give you that and make you a preferred job candidate to employers across the sector.

Our Visual Effects and Motion Graphics BSc degree is a modern, hands-on course that combines digital technology and creative design. It has been developed to equip you with the knowledge and practical skills required by the visual effects and motion graphics sector within the entertainment and creative industries.

At Brunel, we combine a study of visual effects with motion graphics so you can learn a wide range of creative and technical skills required to produce high-quality visual assets and artefacts for film, TV, the Web, games and other creative outlets. You’ll study VFX acquisition, motion design, CGI, digital graphic design, digital photography and video. You will then progress to producing more complex post-production assets and artefacts involving compositing, advanced CGI, 3D animation, media aesthetics, motion graphics and mixed reality. In your final year, you can choose from modules in advanced digital graphics and motion design and advanced 3D animation with additional options in digital experiences and creative technology design.

Professional and transferable skills required for working in the creative digital industries are developed throughout each year of the course. 

Our modern, industry standard digital media facilities include a green screen and post-production studio, motion capture, sound and photography studios, 4K digital cinema cameras, and a dedicated render farm. You will have independent access to exclusive PC and Mac computing laboratories and benefit from the latest industry standard specialist software for graphics and image/video editing, 3D animation, digital compositing and high-quality asset creation. There's also the opportunity for you to use our immersive virtual environment laboratory. This includes an immersive dome (planetarium) set up for Brunel by the National Space Centre in Leicester, and is one of only a few in the UK! 

There are guest lectures covering lots of different digital media topics and the visiting lecturers provide industry insight and advice on how to structure your portfolio and showreels. Speakers include creative and design directors, motion graphics professionals, 3D graphic supervisors, and VFX specialists and generalists.

Visits are arranged to TV and photography studios, and post-production houses. There’s also the opportunity to go to conferences and this is your chance to build networks with key industry experts. In addition, you have the advantage of Brunel’s close location to London for trips to exhibitions celebrating the creative industries.

The course can be studied full-time over three years, or four years with a placement year. We encourage the placement year option. This time in industry helps you to further prepare for the world of work and you’ll have a year’s worth of invaluable professional experience when you graduate. If you decide to go on a digital media placement year, you will have the opportunity of working in the ever-growing creative industries.

The end-of-year highlight is the BrunelDigital degree show hosted on Brunel’s one London campus. Exhibiting your creative work at this event is a great way for you to connect with leading creative technologists and showcase your talent.

Brunel’s visual effects and motion graphics course is fully accredited and industry recognised by ScreenSkills, the industry-led skills body for the UK’s screen-based industries. It carries the ScreenSkills Select quality mark which indicates that it is best suited to prepare you for a career in the screen industries. An added benefit as a student on this ScreenSkills endorsed course, is that you're eligible to apply for a Royal Television Society (RTS) bursary.

The digital media courses at Brunel are the only ScreenSkills-accredited degree programmes in London and the South East.

Who has political power? Why do they have it? To whom are they accountable? Is violent protest ever justified? If these questions evoke a response in you and raise more questions in turn, politics is the degree for you.

Politics is an exciting and dynamic subject, simulating debate and offering insight into how the ever-changing world around us works. It’s also a degree that can demonstrate your intellectual acumen and understanding of world affairs, which will be an asset in many fields of work.

The broad-based nature of the course at Brunel means you will be studying a wide breadth of modules from British politics to US foreign policy and political change. But you’ll not only be learning about politics – you’ll be analysing politics using the tools of political science to help deepen your understanding and critical thinking.

Opt for a placement year and you'll gain work experience that is highly valued by employers. Brunel students have secured placements in the Environmental Audit Committee, the House of Commons, Directorate of Gender Affairs, HM Treasury and the Competition Commission, to name only a few.

You can also opt to take part of your degree abroad in one of our partner universities in Europe, or participate in an exchange programme to China or the USA to study politics in a different part of the world whilst experiencing a new culture.

Brunel is a dynamic university choice for your politics course. You’ll be taught by politics experts who are often called on to comment on radio and television. The Brunel campus has hosted the filming of BBC’s Question Time and is a political hub during local and national elections.

Brunel politics graduates enter diverse careers. Many of our former students go into politics and the civil service and some are currently at GCHQ and military intelligence. Others work in the public and private sector like the NHS, international banks, business consultancy, law, NGOs and the media. Whichever route you chose, a politics degree with Brunel will set you up for a successful future.

The Brunel Mechanical Engineering MEng gives students interested in pursuing careers in mechanical engineering an extra year of advanced study and training that will deepen your knowledge of the subject, expand your skill sets and put you on a fast-track to becoming a chartered engineer.

As with our Mechanical Engineering BEng degree, you’ll get a thorough grounding in the core principles of engineering science including solid body mechanics, thermodynamics and materials science as well as in the fundamentals of product design, development and manufacturing.

You’ll also get training in related disciplines integral to the profession such as computing, electrical engineering and electronics.

And, as mechanical engineers not only design exciting products but venture into managing projects and companies, you’ll study elements of management, ethics, finance and law.

In your final year, along with studying specialist topics taught at master’s degree level, you’ll take part in a major group project to design and manufacture a product. This will give you valuable experience working in a team-based environment and on-the-job opportunities to develop your leadership and management skills, competencies sought by employers.

Recent examples of projects include a novel means of filtering water and applying fuel-cell technology to motorcycles.

Throughout your studies you’ll have use of our modern, state-of-the-art laboratory facilities and 24-hour access to industry standard engineering design software at dedicated computer clusters on campus, so you’ll have the opportunity and equipment to explore ideas and tackle problems.

Our mechanical engineering MEng course is accredited by the Institution of Mechanical Engineers (IMechE)..We offer two study options. You can choose four years full-time or five years full-time with a one-year work placement that will give you the chance to apply what you’ve learned to a real-life working environment.

If you start on the full-time course, you can transfer to the professional development option, which includes the placement, at any time before the end of Level 2.

In a world where business, government and society depend more and more on technology, graduates with the knowledge and skills to design and build the machines and processes driving the technological innovation are in demand, particularly those with higher qualifications. Your Brunel MEng will give you that expertise and stand you in good stead for a rewarding career in engineering.

Understanding customer behaviour and translating this into how a company communicates and operates is the crux of good marketing practice, which in turn, is integral to a successful business.

Brunel’s Business and Management (Marketing) BSc offers you the chance to explore the principles and practices of modern day marketing, such as market research, database marketing, digital marketing, and the marketing of not-for-profit services.

As with all our Business and Management degree courses, you will be equipped with a broad knowledge of business and management fundamentals as well as the analytical and interpersonal skills required to address the problems that today’s companies face.

You will also learn valuable technical skills along the way including numerical methods and how to use statistical software such as SPSS and EXCEL (A-level maths or the overseas equivalent is not a requirement).

A module on Management Enquiry will help you adapt to university study with learning sessions on working in groups, report writing, and time management.

There is the option to take a year’s work placement between your second and third year which could see you working in the marketing department of a leading brand or organisation. This is an excellent opportunity to gain experience and make valuable contacts for your future career. Find out more on our work placement year page.

You may also obtain the Chartered Institute of Marketing (CIM) Certificate in Professional Marketing while you study through the CIM Gateway, as this is a CIM accredited course. The CIM is the leading professional body for marketers worldwide and CIM qualifications are highly regarded by potential employers.

Our Business and Management (Marketing) BSc is also accredited by the Chartered Institute of Management Accountants (CIMA), which means you will gain exemptions from some of their professional papers if you wish to undertake further study towards being a chartered management accountant after you graduate.