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Master of Science in Corporate Brand Management

Master of Science in Corporate Brand Management

at Brunel University London United Kingdom

Overview

In today’s business landscape, brand is everything. But what exactly is brand and how do we manage it for the best possible outcome? Brunel’s Corporate Brand Management MSc examines the importance of branding, corporate identity, image and reputation.

You will study a wide-range of brands (e.g. product, service, personal, company) from a variety of cultures and sectors (private, public and not-for-profit) including start-ups, SMEs, and multinationals. You will also study how corporate branding is key to an organisation’s overall marketing strategy.

Brunel Business School was the first school to introduce a specialised MSc in corporate brand management back in 2007. The Corporate Brand Management MSc is taught by an enthusiastic team including Professor John M.T. Balmer, who is highly regarded in the corporate brand domain, as well as renowned brand specialists Dr Sharifah Alwi and Dr Yousra Asaad, amongst others.

You have the option of taking either a year-long or six to twelve week work placement, depending on your needs, to help you enhance your skills and boost your career prospects while you study. We were one of the first business schools to offer postgraduate degrees with placement and the feedback has been that this is incredibly useful as you can put your learning into practice immediately. It’s also a great way to make business contacts with the possibility of a job offer from your placement employer once you’ve graduated. Find out more on our work placements page.

Accredited by the Chartered Institute of Marketing (CIM), this course offers the option to study the CIM Certificate in Professional Marketing alongside your degree. Find out more on our accreditations and exemptions page.

Topics covered on the degree include corporate and product brand identity, corporate and product brand image and reputation, corporate marketing, and corporate communications. You will also study marketing communications and strategy from a corporate branding perspective.

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45

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Brunel University London

Location

Master of Science in Corporate Brand Management Assistant Fee

$18410

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Corporate Brand Management Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's Degree.
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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

45

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

90.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by Brunel University London,United Kingdom

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Master of Science in Sport and Exercise Psychology

The Brunel Sport and Exercise Psychology MSc provides graduates the first stage of training towards becoming a British Psychological Society (BPS) accredited sport and exercise psychologist.

You’ll examine the key psychological factors that affect both sports performance and exercise participation and learn how to assess client needs and formulate tailored programmes for them.

In your sport specialisation, you’ll learn techniques and strategies to help athletes of all levels, ages and genders develop the mental skills needed to tackle inhibitions and achieve peak performance, as well as to overcome the emotional consequences of serious injury or prolonged loss of form.

These mental skills are equally applicable to coaches wanting to build positive team dynamics and referees dealing with the stresses of the job.

In your exercise specialisation, you’ll focus on applying psychology to increase exercise participation and motivational levels among the public and to encourage people to adopt more active lifestyles.

On completion of the course, you can progress to Stage 2 training, which leads to chartered psychologist status with the BPS and registered practitioner status with the Health and Care Professions Council (HCPC).

Throughout your studies you’ll be able to take advantage of our modern physiology and biomechanics laboratories and some of the best sports facilities in the UK.

12 month

Duration

$ 20450

Tuition

The Brunel MA in Law, Policy and Practice is a unique interdisciplinary programme that focuses on key legal and regulatory developments from an international perspective.

This programme offers a detailed analysis of the theory, law, policy and practice in two contemporary and fast-growing areas: migration and ethics, governance and compliance. Both pathways have an emphasis on policy and practice, as applied in the specific areas to form two options of a coherent MA.

You can choose to study full-time (one year) or part-time (two years) and to begin your course either in September or January. 

The two pathways are:

Ethics, Governance and Compliance

The Ethics, Governance and Compliance pathway is focused on international regulation and compliance from an interdisciplinary perspective. This is an innovative programme offering an overview of how modern markets operate – from the perspective of law and also finance, business, economics and management.  It provides an in-depth understanding of the challenges that modern businesses face, especially in the financial services sector. This pathway is designed to offer a combination of practical and theoretical knowledge, complemented by a unique set of skills that are essential for succeeding in an environment where compliance, ethics and good governance are becoming increasingly important.

Migration Law, Policy and Practice

The Migration Law, Policy and Practice pathway is the first programme in the UK that offers multi-disciplinary, theoretical and practical insights into arguably the biggest challenge of our society today, namely migration. 

The programme will go beyond examining the relevant legal frameworks.  It will provide critical insights on policy and current practice related to migration and refugee rights. This pathway offers a unique opportunity for acquiring specialist cross-disciplinary knowledge from world-known experts and current leaders in the European migration response. You will learn about law and policy as well as acquiring invaluable practical experience and the opportunity to experience fieldwork. 

In 2020 Brunel was awarded a three-year EU grant with partners for its ITFLOWS research project to predict and manage migrant flows.  The MA in Law, Policy and Practice is at the cutting edge of migration law.  This research project consolidates Brunel's worldwide reputation as an important hub for migration and refugee studies within our Brunel Law School.

27 month

Duration

$ 18410

Tuition

If you follow the news and keep up-to-date on what’s happening in the world, you will know that the challenge of keeping people and nations secure is a focus and a priority across the globe. What does the future hold for keeping us safe, and how are solutions concluded?

Everyone wants to feel secure. Whether it is the security of our borders, our food and water supplies, our data or our homes, securing the safety of our resources and ourselves has never posed as big a challenge as it does today.

Alongside the core spine of your Global Challenges degree, you will take an in-depth look at issues such as climate change, sustainable development, migration, terrorism, inequality and poverty and how they affect the world we live in, this pathway will give you a greater understanding of security issues, whether they’re on the ground, in space or in cyberspace.

Your studies are structured into three levels which reflect the depth and breadth of the subject: integrated, applied and advanced security. The integrated security modules in your first year will introduce you to four themes including security, intelligence, reasoning and influence. In your second year you move on to look at applied security issues to help integrate your knowledge into new topics of war and crime, space and risk. Then, in your final year, you go on to look at more advanced security themes like threats and government.

As part of your course, you will also investigate some of the measures adopted in crisis management including the security implications of militarisation. This interesting course will take you on a journey through variety of subjects including military studies, criminology, sociology, politics and war.

Throughout your course you will build your ability to work in a team as you build skills in project management, presenting and team pitches. A third year Enterprise Project will help to bring all these skills together as you work on a group project with a real organisation.

You have the option to apply for an internship at the end of your first year and can take a one-year placement between years two and three, giving you valuable work experience and a step ahead for your career when you graduate.

36 month

Duration

$ 16825

Tuition

Our global temperature has increased to 1.5 degrees Celsius above pre-industrial levels. What is the impact of this and what will happen if it continues to rise? Studying Environmental Sciences at Brunel will give you the foundation you need to pursue a career that makes a difference to our planet.

At Brunel you’ll develop your scientific skills in the classroom, laboratory and through field work. You’ll attend residential field trips in the UK and abroad. Our current trips take students to Dorset and Tenerife.

Your first year will bring together many different disciplines. You’ll use physical, chemical and biological knowledge to develop an understanding of the Earth’s environment.

Your course is based on the 15 “most wanted skills” identified from a national employer’s survey by the Natural Environment Research Council. This means that in addition to studying scientific topics, you’ll learn to use computer programs such as GIS, you’ll perform data analysis and be trained in areas such as public engagement, communication, leadership and teamwork.

You'll also have the option to carry out a placement as part of your degree, giving you the experience to create a stand-out CV. The Environmental Sciences BSc offers a unique compressed degree where you can carry out two placements within your three year degree during summer vacations, where you’ll earn a graduate level salary. You can also carry out a one year placement between years two and three, as part of a four year degree.

48 month

Duration

$ 19795

Tuition

The Brunel Banking and Finance BSc provides students with the knowledge, skills and insights needed to effectively pursue careers in banking and financial services.

You’ll get a solid grounding in micro and macroeconomic principles, accounting practices and the workings of financial markets before studying advanced topics including real estate finance, financial regulation, risk management and how banking and financial systems operate in an international context.

You’ll also gain insight into the dynamic relationship between investors, financial markets and the institutions that enable transactions between the two.

You’ll study econometrics and develop highly valued skills in data modelling, and get training in analytical packages widely used by business and financial institutions such as Bloomberg, Reuters, SAS, EViews and STATA.

We offer two study options. You can choose three years full-time or four years full-time with a one-year professional placement between years two and three that will give you the chance to apply the theoretical principles you’ve learned to a working environment.

You can tailor the final year of your course to specialise in an area of particular interest.

Due to globalisation, banking and finance have become growth sectors for graduate vacancies. The specialised skills and training you’ll get from your Brunel BSc will make you a preferred job candidate to employers across the industry.

All of our economics and finance undergraduate and postgraduate degrees offer the opportunity to gain professional experience through work placements.

  • Placements and economics and finance internships are a great way to see if your future career is right for you.  For undergraduate courses you take your placement between the second and third years of your chosen course, you’ll have the opportunity to apply your skills in a real-life working environment, with real responsibilities.  For postgraduate courses if you're studying over two years full-time, you will take a year's work placement, or if you choose the 16 month option you take a 6-12 week placement.
  • More than just a way to earn some extra money during your studies, you will get the chance to taste life as a professional before entering the graduate world.
  • Depending on what suits you, your work placement can be taken in small, medium or large organisations across different sectors. Our students have recently secured placements at Morgan Stanley, the Department of Trade and Industry, and HM Treasury. You’ll have to apply for a placement like you would any other professional job but with the expert guidance of your personal tutor and our Professional Development Centre you’ll be supported every step of the way to find a role that suits you and your goals.
  • During your placement, an academic member of staff from the Economics and Finance department will keep in touch, and your employer will be invited to attend a tutorial day at Brunel with you.

48 month

Duration

$ 18210

Tuition

Do you want to report on news from the most interesting and important parts of the world? Are you committed to a career in journalism but need the professional skills? If so, this one-year journalism postgraduate course provides excellent preparation for working across all platforms.

From the moment you start Brunel’s International Journalism degree, you will learn to deliver high-quality video, audio, online and print journalism geared towards global audiences.

Course content is designed to equip you with digital, multi-platform journalism skills and advanced understanding of the context of journalism in the fast-changing world of news media.

You will study a synthesis of practical and theoretical skills modules contextualising different forms of journalistic practice, within a framework of technological, political and cultural change. This is challenging, employment-orientated study on a leading journalism course at a London university that focusses on international reporting.

You will benefit greatly from our academic’s research strengths and excellent links with the journalism, broadcasting and publishing industries, with the option to seek a work placement during your time on the course.

Additionally, alumni and industry guest speakers will bring further insight and inspiration about what it means to work within global media.  

You will also get plenty of hands-on training and practice in the University’s well-equipped media suite that mimics the recording and broadcast facilities used within the industry.

International Journalism MA will appeal to a broad range of candidates with an interest in journalism across all sectors, including print journalism, online journalism, radio journalism, TV journalism and especially in areas of convergence.

12 month

Duration

$ 18410

Tuition

Perhaps history has always been an interest for you or it’s something you’ve developed an interest in by studying it at school or college. Either way, everyone on the Modern History BA at Brunel starts off on the same level playing field, without the need for a history qualification.

History is about understanding what it means to be human. Studying and analysing it will take you back into the societies of the past to help you understand contemporary issues all the more. It’s also a subject that will help to demonstrate your intellectual acumen and understanding of world affairs, which will be an asset in so many fields of work.

Your studies at Brunel will focus on the history of Britain, Europe and the wider world in the modern period, looking closely at life as it was lived then, observing differences, similarities, patterns and connections with the present day.

Along the way, you will build a toolkit of transferable skills gained through evidence gathering, analysis, problem-solving, drafting and communications, which can be applied to a wide range of industries within the public and private sector.

Opt for a placement year and you’ll be adding a year’s experience in a job role and industry sector that will help to show future employers where you might be a good fit for their organisation. Your placement doesn’t have to be related to history and you’ll get plenty of support from staff and resources in the University’s Professional Development Centre to help steer you in the right direction.

The course has established links to world-renowned archives and libraries based in and close to London,including the Caird Library (National Maritime Museum),The National Archives and the Imperial War Museum,among others. Additionally, the original WWII operations bunker used by Sir Winston Churchill on the former RAF Uxbridge site is a walk away from campus where Brunel students regularly volunteer.

36 month

Duration

$ 16825

Tuition

Our global temperature has increased to 1.5 degrees Celsius above pre-industrial levels. What is the impact of this and what will happen if it continues to rise? Studying Environmental Sciences at Brunel will give you the foundation you need to pursue a career that makes a difference to our planet.

At Brunel you’ll develop your scientific skills in the classroom, laboratory and through field work. You’ll attend residential field trips in the UK and abroad. Our current trips take students to Dorset and Tenerife.

Your first year will bring together many different disciplines. You’ll use physical, chemical and biological knowledge to develop an understanding of the Earth’s environment.

Your course is based on the 15 “most wanted skills” identified from a national employer’s survey by the Natural Environment Research Council. This means that in addition to studying scientific topics, you’ll learn to use computer programs such as GIS, you’ll perform data analysis and be trained in areas such as public engagement, communication, leadership and teamwork.

You'll also have the option to carry out a placement as part of your degree, giving you the experience to create a stand-out CV. The Environmental Sciences BSc offers a unique compressed degree where you can carry out two placements within your three year degree during summer vacations, where you’ll earn a graduate level salary. You can also carry out a one year placement between years two and three, as part of a four year degree.

36 month

Duration

$ 19795

Tuition

Our Electronic and Electrical Engineering BEng degree is a modern course that has been developed to equip you with the knowledge and skills needed to design electronic and electrical systems for the next generation. 

The first year is common to all our engineering students. You will share modules and this gives you the opportunity to learn more about different branches of engineering science. You'll also gain a better understanding of the connections between various engineering fields, its multi interdisciplinary nature and how you can choose your future employment.

You will be introduced to electronic engineering and gain deep knowledge of electronics and electrical systems. You’ll learn about electronic systems, and electrical engineering and sustainability, and then progress to advanced electronics. In your final year, you can choose specialist subjects like control systems, embedded systems and intelligent systems.

Access is available to modern technical facilities including computer, electronics, and power and control laboratories where you’ll work on your experiments. The latest industry standard engineering software packages are available for you to use in dedicated computer clusters.

Brunel's BEng electronic and electrical engineering course is accredited by the Institution of Engineering and Technology (IET). This professional engineering institution ensures that your engineering degree meets the academic requirement to qualify as a professional engineer. This accredited BEng degree in electronic and electrical engineering can be studied full-time over three years, or four years with a placement year. The BEng degree meets the educational requirement to become an Incorporated Engineer (IEng). You may wish to transfer to the MEng route of study at the end of your second year, subject to meeting the progression requirement. The MEng degree fully meets the educational requirement to become a Chartered Engineer (CEng) and involves a further year of academic study.

We encourage the placement year option. This time in industry helps you to further prepare for the world of work and you’ll have a year’s worth of invaluable professional experience when you graduate. If you decide to go on an engineering placement year, you will have the opportunity to work in an engineering or technology company.

The BEng course in electronic and electrical engineering also offers pathways where you can specialise in either artificial intelligence, communication systems, computer systems, or energy systems.

36 month

Duration

$ 20450

Tuition

The Brunel Sport, Health and Exercise Sciences with Business Studies BSc is a unique joint honours programme that combines a strong foundation in the sciences behind sport and exercise with a thorough knowledge and understanding of the business administration and management processes sought by professional organisations.

For the sports science portion of your degree, you’ll study how the human body works on physiological, biomechanical and psychological levels and how this can be applied to improve athletic development and performance and prevent injury. You’ll develop the skills to monitor, evaluate, and enhance sport and exercise performance in laboratory and field settings and to design and conduct experiments.

The business element of your course will focus on key business disciplines including management, organisational behaviour, marketing, change management, entrepreneurship and small business ventures.

In today’s fast-growing sport and exercise market, the skills and knowledge of both the sports sciences and the world of business that you’ll gain from your Brunel degree will make you a preferred job candidate to employers across the industry.

You'll also have the opportunity to carry out a placement as part of your degree, that will give you the chance to put the theory you’ve learned into practice. Our Sport, Health and Exercise Sciences with Business Studies BSc offers two placement options: you can choose to carry out two placements during the summer vacations within the three year degree, or a one year placement between years two and three, as part of a four year degree.

48 month

Duration

$ 19795

Tuition

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