Bachelor of Art (Hons) in Fashion Marketing

at Falmouth University - Penryn Campus United Kingdom

Through this fashion marketing degree, you'll learn to fuse skills in business, design and communication. You’ll gain an understanding of the need for a considered, conscious and sustainable approach in a fast-paced marketplace. And you’ll be part of a creative community preparing for an exciting career.

You will:

• Work on live projects with brands such as Fred Perry and John Lewis.
• Collaborate with photographers, designers and creators.
• Gain valuable experience through an optional placement year in industry (during the four-year course).
• Graduate from a course accredited by the Chartered Institute of Marketing (CIM).

You will:

• Raise your awareness through learning that’s driven by the environmental, ethical and moral challenges of our time.
• Take your place at the forefront of the industry, with access to resources from industrial, specialist sewing and knit machines, screen printing and a natural dye garden, to ultrasonic welding machines.
• Learn to use the latest digital design technologies, including CLO 3D.
• Thrive by working together on collaborative, challenge-based projects.
• Work on live briefs with leading brands like Fred Perry, Lou Dalton, O'Neill and New York-based Ryan Roche.

You can choose a pathway in 2D, 3D or stop-motion and develop your own specialism, be that as a director, producer, animator, rigger, texture, concept or background artist. The course has a strong focus on teamwork, the perfect platform for a successful career in animation for film, TV and games.

You will:

• Study as part of a CILECT (The International Association of Film and Television Schools) film school
• Learn from staff with industry backgrounds and experience in film, children's TV, advertising and post-production
• Work in multi-skilled teams, reflecting industry practice
• Identify your strengths and develop your technical and creative knowledge through character animation, storytelling, concept
  art and software
• Hone your skills in stop motion and Computer Generated (CG) animation, working in professional-standard facilities
• Underpin your creative work with theoretical and historical understanding
• Gain a working knowledge of industry practice
• Graduate with a varied and professional portfolio

This dynamic MA will help you build the craft and critical skills to place your work in line with current industry trends. You'll engage in practical projects mirroring professional workflows and creative environments. To develop an up-to-date, original practice, you'll also study the cultural contexts of global film and television markets.

The School of Film & Television is a member of CILECT, the global association of the world's best film, television and animation schools.

You will:

• Learn from our award-winning staff and interact with high-profile film and television professionals, who regularly lead our master classes
• Become part of our School of Film & Television, a member of CILECT— the global association of the world's best film and TV schools, and establish a socially sensitive practice that fits into global networks of production
• Build craft and critical skills to situate your work against current industry trends by taking part in production and research that mirror real-world practices
• Become involved in our unique in-house slate of micro-budget short and feature filmmaking and graduate from a ScreenSkills-accredited course
• Work on extra-curricular live briefs and get involved with our own creative agency, MAYN

You'll learn how different specialisms work together, how to work effectively in a team and to develop the role you play in it. These courses simulate how industry operates, in a studio environment that's built to mirror a real games development studio.

You will:

• Build your own games from day one and have the opportunity to establish your own company in your third year
• Work in one of the largest and best equipped dedicated game-making spaces of any university in the UK
• Work in a department dedicated to gaming and be surrounded by people working in all aspects of
  the industry
• Develop a multi-disciplinary approach, using Unity and Unreal to touch upon all aspects of game creation
• Have the flexibility to change your area of specialism based on your skills and interests

Our course has an uncompromising emphasis on learning by doing. And it works. Our alumni network is one of the most successful in the world. You'll find Falmouth folk working in renowned ad agencies including Ogilvy, Wieden+Kennedy, Iris Worldwide, DDB, McCann, Havas and many more.

You will:

Our academic team members are experienced practitioners, with broad industry backgrounds, who will teach you how to work collaboratively and take a creative approach to organising events, from cutting-edge fashion experiences and music festivals, to weddings, business events and product launches.

You will:

Organise at least four live events over the three-year course

• Study on one of the first courses in the world accredited by A Greener Festival
• Be involved in industry events and take part in workshops with organisations such as Attitude is Everything
• Take micro-placements throughout the course, with previous destinations ranging from Cornwall to California
• Explore the future of sustainable and digital event management
• Be supported to develop creative approaches and specialise in an area you’re passionate about
• Be part of a course in the hospitality, event management and tourism sector where Falmouth holds a top ten ranking in the Guardian University Guide 2021