Master of Science in Artificial Intelligence for Games

at Falmouth University - Penryn Campus United Kingdom

Throughout your studies we'll help you understand key business and marketing theories. From developing complex problem-solving skills to navigating consumer psychology, digging deep into big data to understand the ethics of your practice, you'll learn to harness creativity, cultural awareness and business acumen to deliver impactful marketing strategies across a range of digital platforms.

You will:

• Be an active part of Gallos, our thriving student-led agency
• Work on live briefs, building your industry network
• Collaborate with digital innovators across the region, including company founders in our award- winning Launchpad programme
• Work with industry connected and research active staff

Business & Digital Marketing BSc(Hons) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree are part-accredited for qualifications CIM offers professional marketing practitioners.

After establishing a firm foundation in developing software and hardware, you'll apply your skills to both individual projects and major collaborations. We'll provide you with exciting opportunities to bring your ideas to life by designing engaging human-robot interactions and working prototypes.

You will:

• Apply your skills to inspiring projects spanning creative and technical domains, on briefs set by industry partners
• Build robots that interact with people and environments in novel and interesting ways
• Develop an understanding of the environmental, societal and cultural context for robotics and the implications for the design, engineering, deployment and adoption of robotic technologies
• Implement robotic systems that leverage state-of-the-art artificial intelligence
• Obtain a mastery of programming and physical fabrication by working on practical problems in a bespoke social robotics lab

As an independent performer, songwriter and self-producer, you’ll learn how to promote and release your own work, creating innovative portfolios based on experimentation, musicianship and a confident understanding of the industry. You'll study the audio-visual elements of pop and develop ways of critically conceiving and creating 'real' and 'virtual' presences. As someone invested in how pop makes meaning, you'll define a practice that's stylistically sophisticated and future facing.

You will:

• Develop songwriting techniques and performance and production skills.
• Establish innovative approaches to music making, the music business and technology.
• Perform and record in our high-spec AMATA studios.
• Forge industry links with studios, record labels, promotion companies and venues.
• Benefit from visiting lecturers like Bellatrix, Darcus Beese (Island Records), David Toop, Ed O'Brien (Radiohead), Mary Hampton, Jo Hamilton, Martha Tilston, Laura Snapes, Glen Roberts and Jerry Dammers (The Specials)

This dynamic MA will help you build the craft and critical skills to place your work in line with current industry trends. You'll engage in practical projects mirroring professional workflows and creative environments. To develop an up-to-date, original practice, you'll also study the cultural contexts of global film and television markets.

The School of Film & Television is a member of CILECT, the global association of the world's best film, television and animation schools.

You will:

• Learn from our award-winning staff and interact with high-profile film and television professionals, who regularly lead our master classes
• Become part of our School of Film & Television, a member of CILECT— the global association of the world's best film and TV schools, and establish a socially sensitive practice that fits into global networks of production
• Build craft and critical skills to situate your work against current industry trends by taking part in production and research that mirror real-world practices
• Become involved in our unique in-house slate of micro-budget short and feature filmmaking and graduate from a ScreenSkills-accredited course
• Work on extra-curricular live briefs and get involved with our own creative agency, MAYN

You'll be taught by experts from the Games Academy and the School of Entrepreneurship, to help you become a daring computer scientist capable of leveraging scientific principles and cutting-edge technology to create new and compelling products and services.

You will:

• Get practical hands-on experience, doing a lot of computer programming and software engineering to build your own software
• Work on complex real-world problems set in partnership with industry and explore a range of market-led incubation opportunities identified by our RealWORKS employability team
• Advance your knowledge of computer science and computing technologies in a way that enables you to incorporate cutting-edge advances into the digital products and services you create
• Leverage user-centred design thinking in your system development lifecycles, taking advantage of our research strengths in this area
• Collaborate in multidisciplinary agile teams that span the Games Academy and the School of Entrepreneurship to realise projects with real commercial potential using approaches that mirror industry

While nurturing your talent for spotting opportunities and solving problems, you’ll be taught some of the most progressive methods in business by experienced professionals from diverse backgrounds.

With an outstanding curriculum, a high-profile Guest Speaker Programme and links to big industry names, you’ll not only leave ready to develop your ideas and lead a team, but you’ll have built a strong entrepreneurial network to help back your business. That’s why we’re the top UK university for graduate business leaders.

You will:

• Develop an understanding of the practice and theory of Entrepreneurship, contextualised via various theoretical lenses and practical experience 
• Galvanise your team working skills, and understand what it takes to build a world-class founding team 
• Learn about the various areas of business, such as finance, marketing, innovation, lean product development, strategy, project management, and see how they connect 
• Understand the process of developing a start-up business from inception through to investment 

This course is underpinned by intensive practical and collaborative work. You’ll explore every aspect of the creative process, from devising individual performances to directing and producing work with others. As a reflective practitioner, you’ll test the theories you learn in lectures through your own work, research and performances. 

You will:

• Benefit from AMATA’s year-round performance programme, which attracts top artists and performers.
• Build industry links through workshops, guest lectures and visits led by world-class companies such as Gecko Theatre, Kneehigh, Prodigal Theatre and The Young Vic .
• Learn to use our extensive range of technical sound, lighting and recording equipment. 
• Work with highly skilled and experienced practitioners, artists, academic staff and creative technicians. 
• Create and take part in a range of projects, including a major production at the AMATA Festival. 

You can choose a pathway in 2D, 3D or stop-motion and develop your own specialism, be that as a director, producer, animator, rigger, texture, concept or background artist. The course has a strong focus on teamwork, the perfect platform for a successful career in animation for film, TV and games.

You will:

• Study as part of a CILECT (The International Association of Film and Television Schools) film school
• Learn from staff with industry backgrounds and experience in film, children's TV, advertising and post-production
• Work in multi-skilled teams, reflecting industry practice
• Identify your strengths and develop your technical and creative knowledge through character animation, storytelling, concept
  art and software
• Hone your skills in stop motion and Computer Generated (CG) animation, working in professional-standard facilities
• Underpin your creative work with theoretical and historical understanding
• Gain a working knowledge of industry practice
• Graduate with a varied and professional portfolio