Master of Arts in Promotional Media - Public Relations, Advertising and Marketing

at Goldsmiths, University of London United Kingdom

Economists study how markets function. Marketing is about how to operate in markets. The Goldsmiths BA Economics with Marketing will help you develop crucial skills in both disciplines.

Why study BA Economics with Marketing at Goldsmiths?

• This unique course combines a rigorous training in economic theory and applications with cutting-edge insights and techniques from marketing practice.
• Our economics teaching is pluralist and interdisciplinary, so you'll be able to understand which tools are useful when tackling different problems in the real world. Our marketing teaching uses perspectives from psychology, sociology and management to keep you at the frontier of marketing practice.
• This degree will give you great flexibility in today’s competitive labour market: you can work in traditional economics jobs and in a range of management and marketing jobs that are looking for this unique set of skills. For example, you will be uniquely positioned for marketing jobs with a quantitative angle.
• To prepare for your future career, you'll have the opportunity to apply for a limited number of competitive placements. Placements take place at the end of your second year; they count as a 15-credit option towards your degree. Placements enhance your CV, bring theory and practical experience together, and help you develop industry contacts.
• Through the Erasmus programme, you can spend half of your third year at a university in Europe. You'll attend modules, experience a different culture and academic environment, and you'll have the option of learning or improving a foreign language.

The MA Anthropology, Ecology and Global Justice is an exciting interdisciplinary programme that explores the contemporary crises of global inequality, climate change, and ecological breakdown, and equips you with the tools to respond.

Why study MA Anthropology, Ecology and Global Justice at Goldsmiths?

• Identify and grapple with the structural drivers of global inequality, climate change and ecological breakdown.
• Develop your understanding of these crises in historical perspective, with reference to patterns of colonial power and the formation of the capitalist world-system over 500 years.
• Work with insights from dependency theory; anti-colonial movements; degrowth; ecological economics; and post-development thought.
• Engage with classic texts in critical theory and ecological anthropology, with a focus on thinkers from the global South and Indigenous political ontology.
• Learn about concrete policy alternatives for the 21st century, drawing on the Department of Anthropology’s commitment to building a public anthropology.

The MA Cultural Policy, Relations and Diplomacy is a trans-disciplinary programme that addresses the theory and practice of cultural policy, cultural relations, and cultural and public diplomacy.

This broad area of study and the terminology applied to it is fluid and expanding. Having culture as the underlying thread, the programme explores areas such as:

• Arts policy and management
• Globalisation
• Cultural relations
• Public diplomacy
• Cultural and arts diplomacy
• External communications
• Place branding

This will provide a unique perspective into this field of study, and will examine topics such as mobility of cultural practitioners, cultural identity, intercultural dialogue, mutuality, propaganda, soft power, hegemony, influence and perceptions.

Goldsmiths' location provides you with a unique experience of living in a multicultural world city, which is of great relevance to the study of cultural policy, relations and diplomacy.

Why study MA Race, Media and Social Justice at Goldsmiths?

• Goldsmiths is a centre of pioneering critical race scholarship and you will be taught by leading figures in the field.
• You’ll examine a range of different theoretical and philosophical approaches to race and ethnicity, including postcolonial and critical race theories, poststructuralist approaches, and theories of intersectionality.
• The degree is underpinned by a focus on the cultural industries and you’ll learn to apply these theories to understand why representations of race and ethnicity take the shape that they do in news, film and social media.
• You’ll expand your practical and academic knowledge of diversity in the media and other sectors through a series of industry talks from Black, Asian and minority ethnic (BAME) practitioners working in the industry.
• This MA is taught across two departments – Media, Communications and Cultural Studies and Sociology – that are recognised as world-leading in their respective disciplines.
• As a postgraduate student you will join a thriving intellectual community at Goldsmiths, while learning the skills that you will be able to apply to a range of careers, from media, to policy, to charity/NGOs and other forms of social enterprise.

The programme will introduce you to a range of psychological theories, methods and processes within the context of the legal, criminal and civil justice systems.

Based at a research-led London university with strong links to forensic services, you’ll be taught by world-class researchers, and experienced practitioners from the NHS, and the prison and probation service.

Led by chartered forensic clinical psychologist Dr Caoimhe McAnena, the MSc also includes contributions from world-class researchers and practitioners who will teach on the programme and supervise research projects.

We have been awarded full British Psychological Society (BPS) accreditation, which will give you the opportunity to gain Graduate and/or Chartered Membership of the Society.

The MA Filmmaking (Producing) will provide you with a thorough training in all aspects of producing – from the conception of an initial idea through to development, financing, production and release.

This Masters, a pathway of the MA Filmmaking, provides excellent training for a successful career as a producer. As part of the programme you'll have the opportunity to specialise in either development, where you will work with writers and directors to develop new ideas, or line producing, where you will focus more on how to run a production and a crew, and how to also take a production manager or assistant director role.

What we offer

• The programme is housed in a new purpose-built media facility equipped with state-of-the art teaching spaces including film and photography studios equipped with Arri lighting and Greenscreen, Avid Media Composer, Final Cut Pro and Adobe Premiere Film Editing, Animation, Digital Special Effects, Pro Tools Audio Postproduction and Foley suites.
• Our studio spaces, and extensive production facilities and informal rehearsal and meeting spaces create an environment where you can discuss and collaborate with scriptwriters, actors, directors, other producers and your shoot team. We also have established relations with casting directors, agents, production designers and other professionals who will both advise you and provide their skills to enhance your productions.
• You work on at least one film per term in your specialist role, culminating in a major production towards the end of the degree. In addition to your specialist area, you attend classes in related disciplines such as Film Directing and Editing and collaborate with students across specialisations on film projects. This framework is designed to stimulate collaborative practice by providing you with a breadth of filmmaking knowledge combined with a high level of expertise in your chosen filmmaking discipline.

This degree encourages you to develop an independent critical involvement with works of art and visual culture, to examine changing historical conceptions of art and the artist, and to explore the visual arts in their wider cultural and political contexts.

Why study BA History of Art at Goldsmiths?

• You'll investigate modern and contemporary art, art theory and visual culture from around the world, approaching the subject from a fresh perspective which puts an emphasis on key areas of debate rather than chronology.
• We'll explore visual culture in all forms to broaden your outlook. You’ll not only examine the kinds of artefacts you might see in museums and art galleries, but also those that make up our everyday environment: like architecture, city and landscapes, adverts, TV and film, websites, the body, and street style.
• You’ll study at one of the top creative universities in the UK (Which? University 2018) based in vibrant South-East London, where you’ll discover everything from art spaces and studios to foodie pop-ups and markets.
• Our London location means you can take advantage of the many galleries, art spaces, museums, cultural facilities and specialist libraries the city has to offer.

This MA is designed for students interested in new ways of exploring and understanding the social world through the use of visual, sensory, and other experimental approaches. You’ll study sociological issues alongside innovative methods and gain the tools needed to examine, represent and intervene in the social world.

Why study MA Sociology (Visual Sociology) at Goldsmiths?

• You’ll join students from a wide variety of backgrounds, including art, design, anthropology, media and communications, cultural studies, geography, and sociology.
• You’ll develop the ability to carry out empirical research and present it publicly in a variety of media and materials. You’ll engage with sociology as an inventive research practice, using creative research methods to address classic and changing sociological problems.
• You’ll be introduced to the range of debates in visual research and encouraged to build on these by using visual, sensory and inventive methodological practices to carry out critical social research in your areas of interest, whether this is science and technology, contemporary capitalism, gender and sexual cultures, race, human rights, globalisation, or other aspects of social life.
• Combining lectures and seminars with practical sessions and workshop-based projects, this MA will help you develop a hands-on approach to sociological research. You’ll gain a skills base in methods which could be used in public sector contexts, art or media research, design or commercial application.
• As well as presenting your ideas through writing, you’ll have the opportunity to produce different outputs, including film/video, photography, sound and multimedia pieces. You’ll also have the opportunity to organise and curate some of this work in an exhibition.

This degree will help you become a resourceful and well-informed performer, theatre-maker, administrator or teacher in the musical theatre industry.

• You won't just learn about how to be a performer. Instead, you'll have the chance to pick up a whole range of skills including devising and writing plays, directing, and creating your own musical revues or cabarets.
• Our position in London means access to the enormous range of musicals produced at venues from the English National Opera to the tiny King’s Head Theatre.
• You'll be regularly taught by both visiting theatre professionals and core teaching staff, who are either artists or scholars of distinction in the field.

The MA Global Political Economy explores the dynamics of our changing world. You will work in small groups with world class experts at the Political Economy Research Centre (PERC), as well as across a number of other Goldsmiths departments, and learn how to hold the world up to scrutiny.

Why study MA Global Political Economy at Goldsmiths?

• Learn about the political economy of ecological break down, the challenge of building a sustainable world, and how to make these issues central to the analysis of politics and economics.
• Learn about the relationship between global financialised capitalism, global inequality, and the possibility of a sustainable future.
• Work closely with academic experts in small-group workshops and seminars.
• Learn in a truly interdisciplinary programme that allows you to see the global political economy from a variety of perspectives.
• Choose from a wide variety of options to build the bespoke degree programme that best suits your interests and ambitions.
• Join the series of job talks from insiders at policy Think Tanks, NGOs and the private sector.