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Master of Science in Marketing and Brand Management

Master of Science in Marketing and Brand Management

at Kingston University London - Kingston Hill Campus United Kingdom

Overview

Our Marketing and Brand Management MSc, accredited by the Chartered Institute of Marketing (CIM), takes a unique focus on branding from a business perspective. It was created to fill a skills gap in the graduate jobs market and designed with input from leading branding practitioners. Graduates from this course understand the real business value of brands and have the crucial practical skills needed to develop and manage them professionally.

  • Unique brand insight: on this course you will critique the design of global brands and learn how to get the best results from your creative agencies. You will develop a solid knowledge of marketing management, so you can oversee a brand in all channels. You will take the opportunity to apply branding theory to case studies and in a live business context.
  • Career-ready: the work you complete during your masters builds into a portfolio you can be proud to show recruiters.
  • Reputation: Kingston Business School maintains a strong reputation for its marketing programmes. Top industry practitioners from companies such as Diageo Great Britain, agencies such as Iris and trade bodies such as the Institute of Promotional Marketing consult with us to ensure that our marketing courses give you the skills needed by industry.
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Kingston University London - Kingston Hill Campus

Location

Master of Science in Marketing and Brand Management Assistant Fee

$17000

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Marketing and Brand Management Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.
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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

88.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by Kingston University London - Kingston Hill Campus,United Kingdom

Do you crave a management role, but have a first degree in another subject? This is our most popular postgraduate course, offering modules covering a wide selection of topics that equip you with the practical skills you need to excel in management or consultancy. It gives you the opportunity to gain expertise in individual business disciplines without limiting your employment options. You can choose to specialise in an area of business that interests you most. Pathways include entrepreneurship, marketing, or project management. Or, you can stay on the general international business management path.

  • This course is accredited by the Association of MBAs (AMBA) and European Foundation for Management Development (EFMD).
  • Opportunity to gain a recognised Prince 2 qualification.
  • Possibility to participate in a week-long study visit to a foreign business school where you will meet students studying a similar course and undertake visits to local companies.
  • Your assessments will reflect real business situations including undertaking a consultancy project with a real business instead of a dissertation. Recent students have worked with General Electric (GE), L'Oreal, Henkel, Kimberly-Clark and Arqiva.
  • You'll benefit from an international curriculum and our students come from all over the world to study, so you will finish the course with an international network of contacts.
  • Kingston Business School is one of only a few of the 120 UK business schools to be awarded an 'excellent' rating for its teaching quality by the Higher Education Funding Council.

24 month

Duration

$ 17000

Tuition

Do you crave a management role, but have a first degree in another subject? This is our most popular postgraduate course, offering modules covering a wide selection of topics that equip you with the practical skills you need to excel in management or consultancy. It gives you the opportunity to gain expertise in individual business disciplines without limiting your employment options. You can choose to specialise in an area of business that interests you most. Pathways include entrepreneurship, marketing, or project management. Or, you can stay on the general international business management path.

  • This course is accredited by the Association of MBAs (AMBA) and European Foundation for Management Development (EFMD).
  • Opportunity to gain a recognised Prince 2 qualification.
  • Possibility to participate in a week-long study visit to a foreign business school where you will meet students studying a similar course and undertake visits to local companies.
  • Your assessments will reflect real business situations including undertaking a consultancy project with a real business instead of a dissertation. Recent students have worked with General Electric (GE), L'Oreal, Henkel, Kimberly-Clark and Arqiva.
  • You'll benefit from an international curriculum and our students come from all over the world to study, so you will finish the course with an international network of contacts.
  • Kingston Business School is one of only a few of the 120 UK business schools to be awarded an 'excellent' rating for its teaching quality by the Higher Education Funding Council.

12 month

Duration

$ 17000

Tuition

Our Public Relations and Corporate Communications MA is a highly specialised and focussed programme designed for those who want to pursue a career in the broader field of corporate communications and public relations. This includes working for an agency or in-house for a company or organisation. Roles may include PR manager, internal/external communications or investor relations.

Over the course of the program, you will learn to:

  • Identify and understand different stakeholder groups and markets, enabling you to develop effective communication styles for clients of a multitude of different educational or cultural backgrounds;
  • Understand value and competitive advantage;
  • Utilise the latest research in corporate and marketing communications and adapt this to a practical setting through workshops and projects;
  • Understand best practice in relation to marketing communications in general and, more specifically, corporate and public communications.

12 month

Duration

$ 16300

Tuition

Our Marketing Communications and Advertising MSc is accredited by the Chartered Institute of Marketing (CIM). You will gain a deep knowledge of each marketing communications channel, with a focus on advertising.The course's signature modules – Marketing Communications and Advertising Strategy and Digital Marketing Communications and Analytics – incorporate theoretical and practical elements of marketing communications strategy, digital advertising and campaign planning.

Graduates from this course will be ready to jump into a variety of advertising, communications and digital marketing roles.

  • Industry application and critique: on this course you will pitch to a panel of real marketing agency professionals, who will critique your technique as well as your response to the brief. You will learn to use research to become an expert in a given area, and to communicate these findings to others quickly and effectively. You will gain broad and also deep knowledge of each marketing communications channel, with a focus on advertising.
  • Contacts in the sector: guest speakers, from marketing directors to media planners, come to Kingston to share up-to-the-minute information from their campaigns with our students. Even the course syllabus itself is designed and refined in consultation with a panel of marketing experts. With easy access to central London, there are plenty of opportunities to build up a network of contacts.
  • Career-ready: the work you complete during your masters builds into a portfolio you can be proud to show recruiters.

24 month

Duration

$ 17000

Tuition

Whether you are looking to advance your career, increase your employability or move internationally, our MBA is the stepping stone towards personal self-development and achieving your individual career goals.

At Kingston Business School we believe that professional success is shaped by honing and developing personal capacity and skills, as well as the academic framework of knowledge. On this MBA you will gain core multi-disciplinary knowledge whilst developing your emotional intelligence, critical leadership and management skills.

Our MBA focuses on the real-life practical application of new skills, knowledge and approaches in order to transform business opportunities, tackle current problems and address future challenges. We nurture dynamic, open-minded thinking that contests existing systems, perceptions and perspectives. Through live consultancy projects and current business challenges embedded into the course we encourage a ‘big picture' approach in order to drive positive change within complex business functions and global environments.

 

24 month

Duration

$ 24000

Tuition

Whether you are looking to advance your career, increase your employability or move internationally, our MBA is the stepping stone towards personal self-development and achieving your individual career goals.

At Kingston Business School we believe that professional success is shaped by honing and developing personal capacity and skills, as well as the academic framework of knowledge. On this MBA you will gain core multi-disciplinary knowledge whilst developing your emotional intelligence, critical leadership and management skills.

Our MBA focuses on the real-life practical application of new skills, knowledge and approaches in order to transform business opportunities, tackle current problems and address future challenges. We nurture dynamic, open-minded thinking that contests existing systems, perceptions and perspectives. Through live consultancy projects and current business challenges embedded into the course we encourage a ‘big picture' approach in order to drive positive change within complex business functions and global environments.

12 month

Duration

$ 24000

Tuition

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Do you aspire to start your own business? Do you see yourself working as an entrepreneur or an innovation manager? If so, this course is ideal.

You'll gain knowledge of business strategy, project management, start-up creation and growth, and finance and accounting. You'll also practise and implement innovative management, technological change, and entrepreneurship to gain first-hand experience of managing and leading entrepreneurial teams.

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This Music Performance MMus course aims to create informed, skilled and insightful performers across a wide range of musical genres. It is ideal if you aspire to become a professional performer or are an instrumental teacher and would like to further develop your knowledge of music performance.

The curriculum is enriched by a broad view of musical styles and genres, exploiting the diversity of a repertoire that encompasses Western classical music, popular and world music.

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Knowledge of real estate is relevant to the properties we live in, work in and spend our leisure time in. If you are interested in becoming a chartered surveyor this course is ideal.

Centred around the property life cycle, you'll study valuation, law, property and asset management as well as economics, planning and development. Your studies will reflect the need for responsibly managed and sustainable environments.

Through a placement or an entrepreneurship module, this course offers business experience, helping you stand out when seeking a job. The Business Readiness Programme develops your business skills so you can hit the ground running when you start a work placement or graduate job.

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Tuition

View All Courses by Kingston University London - Kingston Hill Campus, United Kingdom

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