Bachelor of Arts (Hons) in Marketing Management

at Leeds Beckett University - City Campus United Kingdom

Study the interaction between human societies, the natural processes of the earth and their impact on the global and local environment.

As part of your course, you’ll:

• Complete a range of both human and physical geography modules, exploring topics such as natural hazard management, climate change, hydrology and environmental science
• Benefit from a personal tutorial programme, laboratory work and field trip opportunities
• Combine theory about the physical nature, characteristics and environment of the world and human interactions with practical experience

You’ll learn in an engaging environment designed to foster your analytical and methodological skills and support your development into an individual, autonomous and reflective learner.

Immerse yourself on a physically, intellectually and emotionally challenging course. This degree will prepare you for an extremely rewarding career.

As part of this course, you’ll:

• Have access to diverse placement opportunities, including Leeds Teaching Hospitals Trust and Leeds Community Healthcare Trust, within secondary and regional care units, community teams and GP practices
• Spend 50 per cent of your time on practice placements
• Develop the practical skills needed to care for adults with acute and long-term illnesses across a variety of settings
• Focus on areas of personal interest within healthcare during the volunteering strand of the course

Take control of your future and enjoy the greater freedom and flexibility that developing your own business can bring. We will feed your entrepreneurial spirit and develop your management skills so you can create, establish and lead your own venture. We will also give you the knowledge and confidence to implement new strategies within an established company to drive change, encourage innovation and help the business flourish.

As well as gaining a broad overview of business, you will also explore your individual management style and develop critical-thinking patterns and problem solving and decision-making techniques to share and reflect upon with your peers. Working closely with industry professionals, you will be encouraged to experiment with new ideas and you will learn to identify opportunities and risks in order to develop a viable business venture or project.

Studying professional interactions, you will learn that strong communication and relationship development skills coupled with a solid emotional intelligence base are key to managing and sustaining complex business partnerships.

You will learn from a highly skilled and research-active teaching team who are experts in enterprise, innovation, entrepreneurship, marketing and management. You will also work with a professional mentor - a business practitioner who can provide practical support and advice during your period of study.

With guidance from your mentor, you will have the opportunity to work on a real-life enterprise or start-up project and implement solutions, make decisions and manage the process from start to finish.

As part of your course you’ll:

• Develop your expertise in the strategic management of integrated marketing communications and advertising
• Study broader marketing areas such as market research and digital communications
• Understand how to use your communications expertise to build relationships with specific target audiences
• Learn how to support the achievement of business objectives and development through marketing and advertising management
• Have the opportunity to be mentored by marketing practitioners

Industry placements
Students have completed placements with companies including Asda, Disney and Creative Race.

The CIM is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Leeds Beckett University has joined forces with CIM to give you the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping you with the best opportunities for a successful marketing career.

Address the global challenges of poverty and violence by linking theory and practice and make a positive difference to the lives of people around the world. This is your opportunity to develop your awareness of the relationships between peace, conflict resolution and development both nationally and internationally.

You will consider issues such as gender, poverty, employment, human rights and the role of civil society and community participation in decision-making and governance. From security threats and terrorism to the arms trade and non-violent social movements, you will acquire an in-depth insight into contemporary global issues. You will study the political, economic, cultural, environmental and technological changes that influence development decisions.

We place a real emphasis on international debate and your teaching will be delivered in small groups involving students from around the world, giving you access to a range of cultural perspectives to inform your learning. We will also provide you with skills in project management and you will learn how to draw up funding applications, competencies essential for working in the field.

You will benefit by being taught by our highly qualified team of academics who are renowned in their fields of research. Our research in peace and development keeps our curriculum fresh and cutting edge.

Develop the entrepreneurial flair to kick-start, manage and grow your own business or help an existing enterprise to expand.

As part of your course you’ll:

• Gain a broad understanding of how businesses operate
• Learn the behaviours, techniques and principles to succeed in today's economic climate
• Develop your individual promise by studying modules that will help shape you into a budding and innovative entrepreneur

If you take a paid work placement in your third year, you’ll develop and enhance your employability skills.

As well as having the option to gain experience on a placement, you’ll take part in workshops and work on a consultancy project within a start-up business.

Our guest lecture series will help give you access to the enterprise expertise present in Leeds, the northern powerhouse of the region's businesses and economy. Past speakers include the CEO of the London Stock Exchange, the Chief Executive of the British Bankers Association and the Chief Economist of Yorkshire Bank.

Specialise in international finance or global marketing while you study the global business world.

As part of your course you’ll:

• Develop valuable knowledge of the regulations and processes governing international trade
• Learn to apply your knowledge in an international setting
• Collect, analyse, and evaluate information and data on international markets and firms
• Learn to understand and critically appraise contemporary issues and policy debates as they apply to international business

The globalisation of trade, transatlantic trade agreements and the UK's Brexit decision are factors which continue to reshape the economic landscape.

You’ll have access to our guest lecture programme. Past speakers include the CEO of the London Stock Exchange, Shadow Chief Secretary to the Treasury, past Chair and President of the Academy of Marketing, Chief Executive of the British Bankers Association, the Chief Economist of Yorkshire Bank and the Editor of Cosmopolitan.

As part of your course, you’ll:

• Design and detail buildings to bring ideas to life
• Enhance your understanding of working in the field through site visits and live projects
• Work on a wide range of design projects, from small domestic to large-scale commercial buildings
• Study a variety of subjects to become proficient in construction technology, materials, legislation and management
• Spend time in the design studio, using industry-standard design suites to develop and apply your skills on building design projects

You’ll be guided by practising writers and researchers, undertaking modules that encourage an interdisciplinary approach to understanding writing and contemporary culture.

As part of your course, you'll:

• Develop strong communication and creative thinking skills by engaging with a diverse range of disciplines
• Receive a broad foundation in creative practice and cultural studies
• Inform and develop your own creative practice by exploring poetry and the short story in more depth
• Tailor your study to suit your career aspirations through a range of option modules
• Complete a dissertation-length project
• Produce an anthology in collaboration with your fellow students, developing your entrepreneurial skills

You’ll take an interdisciplinary approach, drawing on multiple areas of research and culture to inform your creative writing practice. With a particular focus on employability, the course offers a range of specialist modules that encourage you to reflect on your skillset.

Develop the technical and creative skills you’ll need to write music for the moving image.

As part of this course you’ll:

• Gain a solid grounding in the theories, techniques and practices essential for contemporary film and television music production
• Have access to a suite of high-quality, professional music studios approved by JAMES, the accrediting body of the Music Producers Guild and the Association of Professional Recording Services
• Develop your composition skills in a range of genres
• Have the chance to work with colleagues from other media courses to further develop your portfolio of work; for example, you could find yourself working alongside student filmmakers from our university's Northern Film School
• Have plenty of opportunities to sharpen your practical skills through our links with local and national music, arts and festival organisations

Our links with local and national music, arts and festival organisations will ensure you get the most from your course. We also provide regular visiting speakers from the music and film industries and you’ll be taught by a highly skilled and experienced teaching team.