Bachelor of Arts (Hons) in Marketing With Advertising Management - Placement Year

at Leeds Beckett University - City Campus United Kingdom

Take your passion for audio to the next level with this JAMES accredited course.

As part of your course you’ll:

• Understand the physical nature and behaviour of sound and use this to benefit audio production and performance
• Analyse how audio systems work
• Study a blend of engineering, acoustics, programming and electronics
• Apply your skills and knowledge to acoustic issues and technical requirements you’ll face in industry
• Learn to record live sound, digital broadcasts, studio and location sound and audio-visual applications
• Work across a variety of environments including live music events, studio sound and sound reproduction systems

You’ll practise using your knowledge to find solutions to audio engineering problems. For example, you’ll learn how to predict and reduce the acoustic impact of rail lines on nearby homes, and how to design a public address system to deliver a speech to thousands of listeners.

You will choose one of three strands to specialise in fashion design, visual communication for fashion or fashion writing.

The fashion writing strand will be taught through an engaging mix of lectures, seminars and workshops. If you study either the fashion design, or visual communication for fashion strands, the majority of your course will be delivered in a hands-on studio environment. Regardless of your specialism, you will be taught in our industry-standard facilities.

In addition to your chosen specialist strand, your will complete a core module in Research Methods, which will equip you with the knowledge you will need to complete in-depth research and produce a proposal for your independent projects. You will also complete a dissertation, which will be related to your Independent Project modules.

Depending on your chosen specialism, you will delve deeper into an area of personal interest. The fashion-writing strand offers you the opportunity to develop skills related to the creation of editorial content – be it print magazines, online writing, or promotional work. There is scope on the course to enhance your written skills to a professional standard, specifically in relation to fashion journalism, but you’ll also be encouraged to think creatively and innovatively with regards the publishing industry as a whole.

If you are a visual communication for fashion student, your work may explore concepts for traditional and digital visual marketing, or simply develop a relevant technique or process, such as fashion photography, styling, illustration, or film. If you choose the fashion design route, you could concentrate on developing traditional and/or experimental pattern cutting and construction processes. You will be encouraged to explore craft and innovation to inform materials and fabrication within your work.

Develop the entrepreneurial flair to kick-start, manage and grow your own business or help an existing enterprise to expand.

As part of your course you’ll:

• Gain a broad understanding of how businesses operate
• Learn the behaviours, techniques and principles to succeed in today's economic climate
• Develop your individual promise by studying modules that will help shape you into a budding and innovative entrepreneur

If you take a paid work placement in your third year, you’ll develop and enhance your employability skills.

As well as having the option to gain experience on a placement, you’ll take part in workshops and work on a consultancy project within a start-up business.

Our guest lecture series will help give you access to the enterprise expertise present in Leeds, the northern powerhouse of the region's businesses and economy. Past speakers include the CEO of the London Stock Exchange, the Chief Executive of the British Bankers Association and the Chief Economist of Yorkshire Bank.

Take a 'whole child' approach to the study of children and the issues that affect them and their families.

As part of this course, you’ll:

• Specialise your study through one of two distinct routes - Early Years and Children & Young People
• Choose the Early Years route if you want to focus on applying a critical lens to young children's education and care within a variety of settings
• Choose the Children & Young People route if you’re interested in focusing on critically examining concepts, contexts and practice related to childhood
• Recognise and champion every child. Using the latest research you’ll explore the theoretical and conceptual terrain of childhood to inform and develop your own practice
• Study modules designed to highlight the importance of the child's voice and children's participation

Project management is an important facet of organisations across all sectors and industries. Accredited by the Association for Project Management (APM), this course will teach you how to work effectively with others and cultivate the range of technical skills required to be able to deliver projects effectively.

As part of your course, you’ll:

• Manage the people, time and financial resources that are required to deliver successful projects
• Enhance your knowledge of the principles, roles and techniques of project management
• Learn how to use contemporary digital technologies, including project management software
• Develop the ability to communicate with stakeholders at all levels

Feedback and progress assessment, extra-curricular seminars, field trips and the involvement of industry experts as guest speakers will enrich your learning experience and your knowledge of current issues in the project management context.

Develop a thorough and critical understanding of psychological theory and research methods.

As part of this course you’ll:

• Apply this expertise to your study of human behaviour
• Question why humans act the way they do, delving into specialist areas including drug abuse, clinical and forensic psychology and cognitive neuroscience
• Conduct contemporary psychological research, including laboratory experiments, interviews and focus groups
• Learn from a diverse and experienced teaching team with expertise in areas such as drug addiction, stress, dreams, body image, language, emotion and child development
• Be assessed on tasks that mirror real-world activities
• Learn how to apply your knowledge in the workplace

 You'll meet psychologists and skilled professionals working within psychology who will educate you in how to apply your knowledge in the workplace.

Gain a comprehensive range of knowledge and skills relevant to business and management. This degree will help you excel in a wide range of jobs once you graduate.

As part of your course you’ll:

• Learn how to manage dynamic and complex organisations
• Develop an expert understanding of how businesses operate and build the skills needed to become a strategic and successful manager
• Gain the practical experience needed to impress potential employers
• Learn to understand business and management issues at both a national and global level and across a wide array of industries and sectors
• Put your knowledge into practice through in-class case study work, internships, study abroad and volunteering
• Enhance your entrepreneurial skills through active participation in national student competitions, such as the IBM University Business Challenge

 You’ll also engage with real businesses through live projects, chair discussions and guest lectures. Past speakers include the CEO of the London Stock Exchange, the Chief Executive of the British Bankers Association and the Chief Economist of Yorkshire Bank.

Develop your abilities to become a highly skilled music and audio producer.

As part of your course you’ll:

• Hone your skills in the creative, technical and compositional aspects of music production
• Gain a solid academic and practical base from which to develop your craft further
• Apply your knowledge to a variety of creative and industry-focused briefs and scenarios
• Understand the professional environment and how it will inform your practice
• Learn through lectures, tutorials and seminars delivered by academic staff and industry professionals
• Have the opportunity to work with other students in production teams, further enhancing your team working and project management abilities and employability opportunities

You’ll have access to software such as Logic Pro, Cubase, Adobe Audition, MAX MSP and Synthmaker. Your specialist modules might require you to use Pro Tools, Ableton Live, Unreal and other industry standard software.

This course is accredited by JAMES (Joint Audio Media Education Support) which encourages the delivery of workshops and lectures from industry professionals. A placement option and your final year project will provide you with opportunities to work with industry partners.

Learn to produce content for all platforms including TV, radio and the web.

As part of this course you’ll:

• Develop your understanding of new technological developments and approaches in the creation of broadcast video and audio content
• Become an expert producer with the confidence to work across all platforms
• Develop TV and radio ideas and formats
• Take on production roles and work in teams on live broadcasts
• Produce podcasts, and shoot and edit video
• Create and work with motion graphics materials
• Exhibit your final projects to the general public and industry professionals at our Creative Technology Showcase 

You’ll learn to anticipate and respond to current local and global changes in broadcasting needs. As you develop production content in a broadcasting and radio studio, you’ll also have access to facilities for live edits of your material. We’ll give you the skills to use graphics and visual construction to communicate material for branding and audiences.

Opportunities will arise to work in our in-house media training facility on collaborative projects.

Be part of a lively popular-music research community that embraces a wide variety of popular music and work alongside performers, composers and studio producers.

As part of this course, you’ll:

• Join peers with backgrounds in music, cultural studies, music journalism, sociology, live music promotion and the creative arts
• Explore today’s local live music scene and its connection to the wider industry
• Discover the interconnectedness of popular music and cultures worldwide
• Engage with the multiple modes of popular music such as audio, video and still images
• Use ethnographic and analytical methods to gain an understanding of popular music styles and cultures
• Discuss the ways in which popular music is produced, mediated, celebrated and sold to audiences through the use of cultural codes, symbols and signs
• Take a closer look at popular music history, how it's curated, constructed and circulated
• Investigate how popular music heritage has been represented, mobilized and interpreted