Master of Planning

at Leeds Beckett University - City Campus United Kingdom

Develop key marketing skills and learn to generate innovative solutions to complex challenges.

As part of this course, you’ll:

• Gain a broad overview of marketing and understand how to use your knowledge to help steer business success in a global economy
• Study the principles of core marketing theory such as pricing, place, new product development, promotion, services marketing and competitive advantage
• Develop an understanding of the planning, implementation, and measurement of social media marketing campaigns
• Explore the psychological and sociological aspects of consumer behaviour
• Learn how to manage brands and how to plan and implement effective PR campaigns
• Specialise in a marketing area of your choice for your Postgraduate Marketing Research Project

You’ll have face-to-face meetings with a research methods tutor to help establish your chosen specialist topic for the Postgraduate Marketing Research Project.

Add a social psychological insight to questions traditionally associated with sociology.

As part of this course you’ll:

• Discover how we develop as individuals and learn how institutions and social structures influence how we act
• Explore a wide range of sociological themes, touching on the theories of classical and contemporary sociologists
• Study psychological topics, including how different environments shape human behaviour, the inter-relationship between the individual and broader social and cultural phenomena
• Understand how psychology can be used for the benefit of society
• Shape your course to the career you want by selecting from a range of option modules in the final year

As part of your studies you’ll undertake a wide variety of assessments. In your second year you could participate in a day-long conference where you’ll have the opportunity to present your own research findings. You could also publish your essay in our university's highly regarded sociology journal.

Specialise in international finance or global marketing while you study the global business world.

As part of your course you’ll:

• Develop valuable knowledge of the regulations and processes governing international trade
• Learn to apply your knowledge in an international setting
• Collect, analyse, and evaluate information and data on international markets and firms
• Learn to understand and critically appraise contemporary issues and policy debates as they apply to international business

The globalisation of trade, transatlantic trade agreements and the UK's Brexit decision are factors which continue to reshape the economic landscape.

You’ll have access to our guest lecture programme. Past speakers include the CEO of the London Stock Exchange, Shadow Chief Secretary to the Treasury, past Chair and President of the Academy of Marketing, Chief Executive of the British Bankers Association, the Chief Economist of Yorkshire Bank and the Editor of Cosmopolitan.

As part of this course you’ll:

• Enhance your understanding of acoustics and the way noise can be controlled
• Study the theory of acoustics and how you can apply your knowledge to solve noise problems
• Underpin your professional practice with the latest research
• Have access to our fully equipped state-of-the-art laboratory, with its anechoic and reverberation chambers and modern noise analysis equipment
• Learn from experienced acoustic consultants
• Be encouraged to develop your professional network through our links with local authority employers

Take a 'whole child' approach to the study of children and the issues that affect them and their families.

As part of this course, you’ll:

• Specialise your study through one of two distinct routes - Early Years and Children & Young People
• Choose the Early Years route if you want to focus on applying a critical lens to young children's education and care within a variety of settings
• Choose the Children & Young People route if you’re interested in focusing on critically examining concepts, contexts and practice related to childhood
• Recognise and champion every child. Using the latest research you’ll explore the theoretical and conceptual terrain of childhood to inform and develop your own practice
• Study modules designed to highlight the importance of the child's voice and children's participation

As part of your course you’ll:

• Develop concepts and narratives through drawing, sequential illustration and animation, digital practices, three-dimensional forms, performance and creative writing
• Underpin these practices with an emphasis on drawing and image-making
• Challenge the conventions of the discipline of illustration
• Define and locate your own practice within the professional context of illustration
• Investigate established unfamiliar and emerging processes, to inform your own individual methodologies

You’ll learn from experienced lecturers who practice and research in diverse industry fields with the knowledge and skills to support multidisciplinary explorations.

You’ll develop your ability to communicate and contribute to a team project by working with students studying different disciplines. This will simulate the working environment and enable you to practise collaborating on projects and briefs, a skill you’ll need in the workplace whether you choose to join an agency, studio or work as freelance. 

Develop a dynamic combination of practical business knowledge and legal expertise and open doors to a range of career opportunities.

As part of your course you’ll:

• Examine core business principles including finance, communications, entrepreneurship and human resource management
• Cover legal aspects such as copyright, commercial law, company law, intellectual property rights and media and entertainment law
• Learn from a teaching team made up of experienced business and legal professionals who have professional relationships with key employers in Leeds such as Eversheds, DAC Beachcroft and Wm Morrison Supermarkets PLC

Our guest lecture programme will give you the chance to enhance your knowledge and inspire your learning. High-profile speakers have included ministers, judges and the CEO of the London Stock Exchange.

You’ll be encouraged to undertake a work placement, and with our strong links to industry you'll be able to gain access to a number of major employers within Leeds, the region's centre for legal and financial services.

Leeds Law School has a dedicated building at the heart of our City Campus, with its own bespoke courtroom, giving you the opportunity to witness mock trials and mooting competitions.

Realise your potential in contemporary music production and develop your ability to perform live.

As part of your course you’ll:

• Concentrate on four themes: performance (group and individual), composition and arrangement, technology and production, and contextual studies
• Work alongside students and staff both in the studio and at live music venues, building a portfolio that will help you achieve your professional ambitions as a musician
• Work in conjunction with students from music production in the studios as well as working in live venues
• Have access to workshops and industry professionals through our links with JAMES (Joint Audio Media Education Support) and the Music Producers Guild

You’ll have the option to gain invaluable work experience through a placement year in industry and the opportunity to work with external clients in your final year. Throughout your course you’ll be encouraged to perform externally in the many venues that Leeds has to offer. Previous students have performed at events including the Live at Leeds festival, which attracts thousands of visitors to venues across the city every year.

Specialise in international finance or global marketing while you study the global business world.

As part of your course you’ll:

• Develop valuable knowledge of the regulations and processes governing international trade
• Learn to apply your knowledge in an international setting
• Collect, analyse, and evaluate information and data on international markets and firms
• Learn to understand and critically appraise contemporary issues and policy debates as they apply to international business

The globalisation of trade, transatlantic trade agreements and the UK's Brexit decision are factors which continue to reshape the economic landscape.

You’ll have access to our guest lecture programme. Past speakers include the CEO of the London Stock Exchange, Shadow Chief Secretary to the Treasury, past Chair and President of the Academy of Marketing, Chief Executive of the British Bankers Association, the Chief Economist of Yorkshire Bank and the Editor of Cosmopolitan.

Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour.

As part of your course you’ll:

• Gain specific knowledge of marketing ethics, corporate social responsibility and of the ethical and cultural differences between national markets, maximising your employability both in the UK and overseas
• Learn how to understand the thought processes behind every consumer purchase
• Develop the acumen for business management so you can oversee finance, economics, accounting and people 

What would you do if a rival company launched a cheaper product to compete with yours, or the demand for your product shrank in one part of the world? This course will give you the chance to gain real-life business and marketing expertise. You'll test your marketing skills against simulated challenges in our business simulation suite and attend workshops and networking events.

You’ll learn from expert teaching staff with a wealth of professional experience and close working links with the business community.