Master of Science in Experiential Event Marketing with Placement Year

at Leeds Beckett University - Headingley Campus United Kingdom

As part of your course, you’ll:

• Create and deliver a diverse range of events from conception through to evaluation
• Learn to manage events staff and suppliers, as well as adhere to licensing requirements
• Study complex and challenging issues within events management – including the operation of event organisations and their management, and how to plan events in a sustainable way

Events have increasingly become important markers and influencers in our lives. Whether in sport, the arts, business or politics, not a day goes by without a major event taking place somewhere in the world.

Event managers are in demand by organisations that require specialists to deliver every facet of the event in a proactive and skilful manner.

Coming with some experience of events, whether through volunteering at a school prom or working directly in an events environment, this course will build a solid foundation for your continuing study.

Our applied management course is dedicated to getting you into the events industry, and our experienced lecturers will help you find your way. All modules on the course are contextualised into the events industry - everything you learn will have a practical application when you begin your career.

Learn about the power of the tourism consumer and get ahead of the curve in tourism marketing by learning to recognise how and when travellers make decisions and what type of holidays they might wish to take.

As part of your course, you’ll:

• Combine your passion for travel and exploration with a marketing focus
• Identify different customer segments to develop effective marketing strategies and campaigns aimed at the right audience, at the right time, and using the right platforms
• Develop an understanding of consumer trends – who wants what type of holiday, the types of holiday likely to be available in the future and the kinds of message consumers are likely to engage with
• Gain an insight into moral, ethical, environmental and legal issues, allowing you to make a valuable contribution to the tourism and travel sector

You’ll acquire an understanding of sustainable tourism and development as well as the organisational structure and management of this ever-expanding field, helping you to learn how businesses operate and how skilled leaders can add to their success.

In your second and third year, you’ll have the opportunity to further enhance your knowledge through specialist marketing modules and link your marketing work with innovative launches of new tourism experiences.

Become an expert in cyber security and learn how to apply your knowledge to protect organisations from illegal attacks.

As part of this course, you’ll:  

• Develop a broad knowledge of computing as well as specific cyber security expertise and how to put it into practice
• Learn to use your knowledge of computer systems and networks to protect businesses and users from malicious
• attacks in computer security modules
• Study key topics including malware and vulnerabilities, secure coding, sandboxing, virtualisation, and ethical hacking and penetration testing techniques
• Learn practical investigative and 'hacking' techniques
• Learn through practical applications on our bespoke Hacktivity system that replicates real-world business systems and potential attacks.

You’ll gain experience of preparing and presenting work for use by courts of law and industry customers. Attending conferences will give you the opportunity to network with professionals and enhance your career prospects. You may also have the option to work with local employers as clients for your final year project.

As part of our Cybercrime and Security Innovation Centre, teaching staff on your course work with West Yorkshire Police to develop new ways of fighting cybercrime. This partnership will give you access to cutting-edge research and industry contacts, and an invaluable insight into the real-world applications of computer security. 

Develop core competencies which sit at the heart of sport marketing.

As part of your course, you’ll:

• Gain an applied industry insight into the dynamic global sport marketplace
• Build a sound theoretical and applied understanding of the subject area
• Work independently and collaboratively through a range of workshops, debates, reflective tasks and authentic assessments
• Enhance your industry expertise to develop the core capabilities in a range of sport market contexts
• Develop valuable skills in communication, problem-solving and strategic decision making

Designed to address the government's ambition of filling the current digital skills gap, this course will provide you with the specialist IT skills set required to succeed in industry. You will learn to deal with complex IT issues systematically and creatively, enhancing your ability to evaluate and apply advanced theories and techniques to a range of situations.

We recognise that you will have your own personal career aspirations, and this course will provide you with the flexibility to tailor your learning. You can study MSc Information & Technology by individual programme of study (IPOS), or by choosing one of four pathways.

The first to be accredited by the Sport and Exercise Nutrition Register (SENr) – the national register for qualified sport and exercise nutritionists – this course is academically challenging, vocationally relevant and underpinned by evidence-based practice. It focuses on the study of nutrition in relation to sport and exercise.

As part of your course you’ll:

• Gain a thorough understanding of the multidisciplinary aspects of sport and exercise nutrition
• Study the principles and applications of sport and exercise nutrition in practice
• Examine scientific concepts that promote an understanding of issues in the study of sport and exercise nutrition

Equip yourself with the knowledge and skills you’ll need to be an effective leader working with children, from birth up to the age of five, and their families.

As part of this course you’ll:

• Gain a deep understanding of the early years of a child's life as the most crucial in their development
• Combine a thorough academic grounding with practical experience
• Learn to support a child’s learning, help to shape their identity and give them the best possible start in life
• Explore a variety of issues relating to early years policy, practice and research
• Understand the legal, business, financial and ethical aspects surrounding early years provision

You’ll develop the specialist skills to lead learning and development in an early years childcare setting. Your expertise combined with your leadership ability will enable you to follow your entrepreneurial ambition to create your own business in this field.

Our tutors are committed to helping you grow and will provide you with access to the latest research in teaching, learning and educational leadership.

You’ll hear from a range of guest speakers, each giving their own perspectives on current educational issues. Previous events have covered topics such as social work, employability and enterprise activity.

Be part of the robotics revolution - make robots come 'alive' and develop their ability to think and make decisions that assist human activity.

This integrated master’s is studied over four years and combines undergraduate and postgraduate study in one course.

As part of your course, you’ll:

• Work hands-on with robotics
• Learn how to program hardware and software for real-life case studies, such as a discovery robot that will navigate and interact with its environment through a range of sensors, including infra-red, sonar, cameras and GPS
• Gain problem-solving skills that are crucial to engineering

As well as a year in industry, you’ll have the opportunity to make site visits and attend industry conferences. This will help build your network of contacts and give you an insight into the latest advancements in robotics engineering.

Immerse yourself in the science of sport to help develop the high-performance athletes of today and tomorrow. Your studies will allow you to develop the essential knowledge and skills required to pursue a career in sport performance.

As part of your course, you’ll:

• Develop expertise in the interdisciplinary sciences of sport performance, drawing on disciplines including biomechanics, nutrition, physiology and psychology
• Advance practical and research techniques and have the confidence to use performance-measuring equipment and technologies to evaluate athletes at all stages of their development
• Study performance approaches within individual and team contexts and learn to apply these models to virtually any sport
• Engage in work-related learning and practical placements in multiple sport settings

This course is one of the few undergraduate programmes in the UK that focuses on using multi and interdisciplinary science to augment performance in a range of client groups.

As you apply your knowledge, you’ll refine your self-awareness, becoming a sport performance practitioner capable of understanding and responding to your clients’ individual needs so they can achieve their performance objectives while also maintaining or enhancing their health and wellbeing needs.

Alongside your studies, you’ll be able to apply for professional development opportunities through the school’s internship programme, offering work experience and valuable networking opportunities that could help you to secure your first professional role after graduation.

If you are passionate about driving the hospitality industry forward in an ever-evolving world and creating memorable experiences for your consumers, this course is designed for you.

As a student, you will have the opportunity to gain the skills and knowledge that will enable you to develop a career within the hospitality industry at a senior level. You will be encouraged to cultivate learning and knowledge so you can make strategic decisions, think critically and be an inspiring leader within hospitality.

Through real-world case studies, exposure to innovative and informative research and working with industry on live consultancy project, you will have the opportunity to really improve your employability skills.  Additionally, our MSc International Hospitality Business will also enable you to gain a deeper understanding of the international and local challenges facing the hospitality industry today and in the future.

Our MSc International Hospitality Management course will enhance your ability to investigate complex situations, think strategically and propose solutions that will enable hospitality businesses to thrive. You will gain first-hand experience and insight through guest lectures, field trips and connections with hospitality businesses, and there are placement opportunities for those that wish to choose them.

Our specialist teaching team includes research-active academics and industry professionals, such as Dr Miju Choi who specialises in strategic management and technology and Dr Alexandra Kenyon, who advocates co-creative experiences as a priority for hospitality businesses to become lodged in the memory of consumers.