Bachelor of Arts (Hons) in English and Multimedia Journalism with Placement Year

at Manchester Metropolitan University United Kingdom

Marketing is a business function with the power to shape everything from sales and customer service to product development and brand loyalty. The best marketers see the big picture – when they look at the business landscape, they identify the opportunities to communicate and influence audiences, and spot the threats that could damage their brands. This marketing degree is all about exploring that landscape, taking those opportunities and avoiding those threats.

You’ll look at different media and methods of communication, study how to analyse and segment audiences, and discover how to craft and deliver the right message at the right time. To start with, you’ll learn about marketing fundamentals, but you’ll also have the flexibility to choose units that interest you most as you progress. By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills.

Above all, you’ll be ready for a career in marketing – following in the footsteps of graduates from this course now working in advertising, account management, media planning, public relations, event management and more.

Placement options

Our BA (Hons) Marketing degree offers the chance to spend a year getting a taste of professional life. It not only gives you the opportunity to develop your core skills and learn about how a business really operates in your industry, but also shows employers that you’re ready to get to work.

There is an increased need to visually communicate fashion-based ideas. This requires a creative who has a clear appreciation of and experience in developing fashion concepts, understanding and dealing with the associated critical pathways and the practical means by which to communicate. On this course, you will be encouraged to critically evaluate and creatively respond to these conditions and define your own new role within fashion.

You will be interested in the way fashion is consumed (beyond wearing it) and the opportunities this presents for developing innovative visual practice-based work. Fashion is changing due to many external factors such as digital platforms and media, and issues around sustainability. There are also changes in the role fashion plays and how it has become increasingly an exciting area for inter-disciplinary exploration within design, culture and society. At the heart of this are the new ways that fashion is becoming explored, extended, designed and consumed.

We will develop you to be a highly creative fashion visionary, with an emphasis to engage, explore, question, visualise, illustrate, develop and communicate fashion concepts, trends, products and ideas through publication, exhibition, art direction and styling.

Mastering the science of blood – exploring its characteristics and disorders, and understanding how it’s transfused – impacts far beyond the laboratory.

We’ve designed our MSc Haematology and Transfusion Science course to enable you to develop an advanced theoretical understanding and the practical techniques you’ll need to apply those theories in a research or clinical context.

You’ll start by developing a well-rounded understanding of biomedical topics, learning about analytical techniques and human disorders. You’ll then look at a range of specialist units – offering an in-depth look at everything from blood cells and diseases of the blood, to blood groups, transfusion methods and immunological aspects of blood. From there, you'll be ready to tackle the issues that fascinate you, with an independent masters research project.

Whether you study full-time for a year or part-time for up to three, our haematology and transfusion science masters can open doors for your future. From furthering your career in a hospital laboratory or working in a research facility, continuing your studies or moving into teaching or management, be ready for a career full of impact.

Our course is accredited by the Institute of Biomedical Science (IBMS) which means our teaching is of a high standard and provides wide-ranging, research-informed education to ensure you develop the practical skills and experience that employers’ value.

Linguistics is a popular course taken on its own or in combination with English, TESOL or a modern language. It is devoted to the scientific study of natural language and concerned with how languages are acquired, structured and applied. Our programme offers a sound knowledge of both theoretical and applied perspectives. The core topics include syntax, semantics and pragmatics, forensic linguistics, sociolinguistics, and phonetics and phonology, as well as media and intercultural communication.

Critical thinking and argumentation are transferable skills that are valuable in the job market and sought after by all employers.

If you take Spanish as a major or equal subject you will have the opportunity to spend your third year abroad in Spain or Latin America. If Spanish is your minor subject, the course will be three years with no period of residence abroad. You will also have the option to study Spanish from beginners level.

The MA in Graphic Design & Art Direction program is designed for creative practitioners who wish to advance their knowledge, skills and specialism within the field of visual communication.

Each student will develop a practice-led investigation within this broader context, actively constructing a bespoke body of design knowledge which combines theory, practice, research, entrepreneurship and innovation from a wide range of creative activities.

They will be taught to question and expand their creative thinking and generic design process by developing their analytical skills; engaging in critical dialogues; work independently, collaboratively and interdisciplinary; experimenting in a range of directions before delivering professional and innovative outcomes to defined audiences with confidence. All creative activities are supported by strategic thinking, robust methodologies and informed by practice-led research.

On our BSc (Hons) Computer Science degree, you’ll get an in-depth understanding of both the theory and technical aspects of computing, with an emphasis on programming, algorithms, data structures, and computer architecture. We’ve designed the course content to meet the needs of the industry, so you can be confident the skills you’re learning are the skills that employers look for.

You’ll begin by studying programming, computing mathematics, web development, computer architectures and databases as you cover the fundamentals of computing, developing your team working and communication skills as you go. Then, as you progress, you’ll tackle more specialized areas, like algorithms, data structures, networks, operating systems and the processes used to develop software in industry.

By your final year you’ll be ready to take on advanced topics like artificial intelligence and the study of different programming language paradigms. Carrying out a large-scale project will give you the chance to hone the skills you’ve learned and put them into practice.

Placement options
The full-time four-year sandwich route provides the opportunity to go on a placement for at least 36 weeks, where you’ll get a taste of professional life. Completing a placement not only develops your core skills and experience, but also shows employers that you’re ready to get to work. Graduate employers report that students who have been on placements tend to be well organised and better able to apply their skills in a structured way. This may be subject to national lockdown restrictions.

Our BSc (Hons) Zoology degree offers an interdisciplinary approach for studying the subject. You’ll cover a wide range of different issues and topics, examining the molecular biology, genetics and physiology of animals, while discovering the ways these areas have shaped animal evolution and behaviour and how systems biology brings together these areas.

Whether you pursue areas like animal evolution and behaviour, movement physiology and ecology, the genetics of animal populations, or population biology of tropical animals, you’ll find a practical focus to your studies. You’ll learn a wide range of field, laboratory and analytical skills, which are not only vital for the study of zoology, but will prove invaluable for your future career.

And, while our laboratories and equipment are excellent, we know that there’s no substitute for learning in the field – so you may have the opportunity to take part in field courses and project work in Europe, Africa and South America.

Our zoology degree also provides the option of spending an extra year expanding your horizons, either studying with one of our partner universities overseas, or working on a placement with a business or non-governmental organisation.

People never forget great events. Reading this, you’ve probably got one in mind. Perhaps a festival you went to with a group of friends, a huge sporting event, or even a wedding at a fantastic venue.

But have you ever wondered what it takes to manage an event? If you’re curious about what goes on behind the scenes, our course is for you. On the BA (Hons) Events Management degree, you'll be immersed in the world of events, connected with experts and prepared for your first role in the industry.

Study Abroad
Instead of a placement, you’ll have the opportunity to spend up to a year overseas, studying with one of our partner institutions across Europe, or beyond. Go abroad in the third year of your degree, and you’ll not only learn about other cultures, improve your language skills and discover more about yourself – you’ll also boost your career prospects.

Having first-hand knowledge of another country’s culture and traditions can take you far in a range of careers. And, by going abroad you’ll also demonstrate the kind of independent spirit and adaptability that many employers want.

Music and sound design is a field that mixes the artistic and the technical to produce the vital ingredient for a range of media. On the one hand, it’s a discipline of creative composition and emotional interpretation. On the other, it’s about harnessing the latest technology and studio techniques to produce compelling music and sound content. Our course offers the chance to learn both sides, letting you explore your creative passions while equipping you for a career in the fast-paced digital arts and media sector.

The School of Digital Arts aims to prepare you for a career in the creative sector. It’s home to a dynamic community that spans skills and approaches, creating a space for collaboration and experimentation. And, as well as the human element, this is a space for technical skills, equipped with industry-standard tools and technology.

More than a purpose-built school, we also have the perfect setting. Manchester is a city at the forefront of the creative and digital sector in the UK (second only to London), home to a wide variety of broadcasters, creative agencies and media businesses. More importantly, it’s also one of the world’s musical capitals – much like Detroit and a handful of others. This is a city known around the world for its thriving, distinctive music scene.

Study with us and you’ll have the chance to tap into this vibrant city, making the most of our links with Scruff of the Neck, Louder Than War and other key promoters, labels and venues, not to mention youth music organisations, DJ educators, schools and cultural producers. With the chance to learn from, and connect with, these key figures and organisations, we offer the chance to study in a city that provides an ideal starting point for building your network, developing your experience and starting your career.

In today’s digital world there are more ways than ever to reach out to consumers.

Finding creative solutions to advertising challenges is a sought-after skill. It’s not only about crafting attention-grabbing images and slogans. Your campaigns need to be grounded in advertising theory.

This course will ensure you have the strategic knowledge to support your creative thinking. And, with a range of options for placements and internships, you’ll be well on your way to an exciting career.

A perfect mix
You’ll explore every element of the advertising spectrum, from traditional print-based materials to digital media.

This course blends commercial, theoretical and creative units to give you the edge when you start work. Although it’s academically challenging, the practical nature of the course means you’ll be ready to create effective campaigns in various formats and media.

Learn about today’s advertising challenges and discover how to build brands. Specialise further with one of our option units to develop the skills you need for a career you’re passionate about.

Real-world skills
Your lecturers have experienced advertising experts, sharing real examples to bring the theory to life. With our enviable network, we bring in some of the industry’s leading figures as guest lecturers.

Test your new knowledge on units like the live client brief. Or, spend a year in industry to gain vital experience with real-life projects. Blend your creative skills with strategic awareness to create campaigns that get results.

Optional internship year

If you choose to take the optional internship year, you will do this once you successfully complete your taught units. Internships take place over 36-48 weeks – you will be supported by our Placement Office, who have extensive contacts with local employers and over 25 years of experience of helping students to find placements.

The Placement Office advertise a variety of opportunities, support and advise on the application and recruitment process and continue to support you whilst you are away from the University.