Bachelor of Science (Hons) in International Hospitality Business Management

at Manchester Metropolitan University United Kingdom

Marketing is a business function with the power to shape everything from sales and customer service to product development and brand loyalty. The best marketers see the big picture – when they look at the business landscape, they identify the opportunities to communicate and influence audiences, and spot the threats that could damage their brands. This marketing degree is all about exploring that landscape, taking those opportunities and avoiding those threats.

You’ll look at different media and methods of communication, study how to analyse and segment audiences, and discover how to craft and deliver the right message at the right time. To start with, you’ll learn about marketing fundamentals, but you’ll also have the flexibility to choose units that interest you most as you progress. By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills.

Above all, you’ll be ready for a career in marketing – following in the footsteps of graduates from this course now working in advertising, account management, media planning, public relations, event management and more.

This course offers you the opportunity to choose your own route through the field of animation, studying either MA Animation or the bracketed specialism, Visual Effects.

Animation is a discipline that adapts, challenges and leads the moving image industry. It is in the DNA that we all share since it can be applied equally to live action, games, XR, live performance, online, and any number of time-based media as well as being an important form in itself.

Creating animation is a collaboration, and at the heart of this course we encourage students to develop a strong network within the School of Digital Arts and industry focussed links. Animation is not a mono-discipline but multi-faceted, and our bracketed animation specialism reflects the many ways that animation can be applied and examined. From science communication, to award winning short films, to mind-bending VFX, animation touches and transforms many areas.

You will drive your creative projects in your chosen practice with staff who will guide and challenge you. Our postgraduate community is led by a specialist team of academic staff and visiting speakers who are practising artists, animators and researchers. They bring their passion and knowledge of the varied industries that animation feeds and share advice and expertise about how students will join them.

The postgraduate student experience is designed to provide you with opportunities to hone your specialist technical skills, challenge your thinking, and make professional links with the global creative community and industry.

This course will challenge your perceptions, ideas and understanding of sport coaching and development. You’ll journey into the world of sport, exploring the key theories around the subject and developing the practical skills to put them into action.

Our sport coaching and development program has been designed to build your knowledge in a broad range of areas, from coaching practice and techniques, to sport history, sociology and sport development.

Study at Manchester Met and you’ll be supported throughout your degree by an experienced team of academics, with access to subject experts and practitioners who work within the coaching and sport development sectors. You’ll learn in world-class facilities, including Platt Lane Sports Complex and our new £26m Institute of Sport building.

With our extensive network of national and regional sports organisations, you will also have the opportunity to learn in an applied setting through securing work placements within and outside the UK, helping to lay the foundations for your future career.

Placement options

You can opt to spend your third year getting a taste of professional life in a sport or health-related organisation with the four-year placement route. These optional placements not only give you the opportunity to develop your core skills and learn about how a business really operates in your industry, but also shows employers that you’re ready to get to work.

This program is firmly rooted in the tradition of drawing and the individuality this discipline instils.

The course will provide you with the opportunity to combine illustration with animation. Through a variety of challenges, you will develop strategies and skills to enable you to successfully cope with a range of visual communication problems and contexts. Ambitions are realised through a research-informed questioning of practice that embraces the potential outcomes of page or screen.

Graduates have gone on to postgraduate study in many national institutions including the Royal College of Art, the National Film School and Manchester Metropolitan University. Graduates have also become freelance illustrators, animators, filmmakers, designers, pre-production artists, storyboard artists, and teachers.

The impact humans make on the environment has never been so significant, so pressing or so high profile. Governments, researchers and private organisations are still grappling with the potential solutions for global challenges. Our MSc Environmental Practice provides an answer. It’s your chance to look beyond the headlines and explore the scientific, political and practical realities of protecting the environment.

This course is suited to those looking to enhance their environmental science or management backgrounds, and also those from other backgrounds looking to move into the sector and complement their skills with environmental science and with environmental management aspects.

As such, you’ll cover a diverse range of units throughout the course. On one hand, you’ll develop skills in assessing, monitoring and modelling pollution in the air, water and land, as well as measuring ecosystem degradation. On the other, you’ll learn to apply environmental management tools, impact assessment procedures and carbon management methods.

Finally, you’ll also learn about sustainable development principles and environmental policies – and how to evaluate their implementation. This mix of policy, practice and science will take you from the classroom to the field to the lab. While you’ll develop desk-based assessment approaches, explore key concepts and analyse evidence in lectures and seminars, understanding the environment means getting out into the environment.

So, as well as various opportunities for field trips, you’ll get out into the field for a residential course where you’ll conduct an interdisciplinary environmental assessment. To help you develop your practical skills, you’ll learn in an altogether more cutting-edge environment – with high-spec teaching and research labs equipped with state-of-art analytical and computing equipment.

Marketing is a business function with the power to shape everything from sales and customer service to product development and brand loyalty. The best marketers see the big picture – when they look at the business landscape, they identify the opportunities to communicate and influence audiences, and spot the threats that could damage their brands. This marketing degree is all about exploring that landscape, taking those opportunities and avoiding those threats.

You’ll look at different media and methods of communication, study how to analyse and segment audiences, and discover how to craft and deliver the right message at the right time. To start with, you’ll learn about marketing fundamentals, but you’ll also have the flexibility to choose units that interest you most as you progress. By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills.

Above all, you’ll be ready for a career in marketing – following in the footsteps of graduates from this course now working in advertising, account management, media planning, public relations, event management and more.

Placement options

Our BA (Hons) Marketing degree offers the chance to spend a year getting a taste of professional life. It not only gives you the opportunity to develop your core skills and learn about how a business really operates in your industry, but also shows employers that you’re ready to get to work.

This program provides an opportunity for you to develop specialist knowledge of fashion buying and merchandising from a managerial perspective and the skills required to thrive successfully within this fast-paced, competitive, global industry. To achieve this, the course takes a vocational approach with a strong academic underpinning, whilst encouraging creativity.

Industry-related briefs, supported by local and international fashion businesses, will expose students to live situations where they will make real-world decisions and learn to communicate effectively at all levels and across language barriers. Fundamental to the program is the development of professional, managerial and personal abilities, such as commercial awareness, financial analysis, negotiation and relationship management, all essential to success in international business.

The balance between academic underpinning and vocational partnerships facilitates the development of research and analytical skills, providing a deep understanding of technology, sustainability, ethics, finance, future markets, profit margins, pricing, sales strategies, and turnover. The MSc Fashion Buying and Merchandising Management will equip graduates with a range of key skills required to help evolve the fashion industry to become more ethically conscious, socially progressive and environmentally sustainable.

BA (Hons) Fine Art is a studio-based program that provides students with the platform to confidently enter the professional world of the artist and arts professional. Students will actively investigate universal approaches and practices in contemporary fine art that will test their knowledge, creativity and understanding. The program is taught by professional artists that are actively engaged in contemporary practice and will therefore will encourage students to explore the broader social, political and community context to define a personal mode of study that will equip them to continue their development post-degree.

The wide range of teaching approaches, facilities and opportunities will support students to acquire skills and varied methodologies that allow them to either specialise or engage with a pluralistic approach to exploring fine art.  The diversity of content creates a distinctive group of students that engage with and question a divergent range of approaches to studio practice and externally engaged projects.

Students also have the opportunity to develop their practice within an international context through the international exchange program, national and international study trips and the acquisition of foreign language skills. There are opportunities to engage in the contemporary art world through study trips, exhibitions, student exchange programs, visiting artists' lectures, specialist masterclasses and gallery talks at The Whitworth.

This combined honours course will give you the practical language skills while also developing your understanding of the social and cultural environment in which it is spoken. You’ll also gain an appreciation of how states, international organisations, and non-state actors interact on the global stage.

International Relations
You’ll use theories and models to best explain and understand power in the world, why the world is the way it is, and how we can change it. Looking at all levels, from individuals to whole global systems, you’ll question what we think we know, what we think matters, and how we can develop a better world. Supported by knowledgeable and passionate staff, you’ll start by looking at the core critical and emancipatory theories of international relations and their underlying methods.

French
Proficiency in modern languages can give you the competitive edge in the global jobs market. In both the private and public sectors, there is demand for professionals with strong language skills who can work in culturally diverse environments. Studying French at Manchester Met will give you the opportunity to learn from native speakers. Our languages department have created their own multicultural community, including British, exchange and international students, along with foreign language assistants, allowing you to be absorbed in the everyday use of your chosen language.

Graphic Design is a hands-on, ideas-driven studio-based course where you will learn a variety of approaches to visual communication. Distinctive creative personalities are nurtured and the unconventional is actively encouraged.

After developing your creative visual language in Year 1, you will be able to apply your skills to a range of personal and industry-related projects in Year 2. Your final year will see you develop a professional portfolio that reflects your personal interests and individual career aspirations.

At all stages of the course we focus on contemporary and relevant design that embraces intellectual curiosity and design as an experience. You have the opportunity to connect with industry, either through visiting speakers, live briefs or work experience.