Master of Science in Digital Marketing Communications

at Manchester Metropolitan University United Kingdom

If you're interested in the way in which we communicate and how it can influence people, studying linguistics will help you unravel how language is inextricably linked to who we are. Linguistics is a popular course taken on its own or in combination with English or a modern language. It is devoted to the scientific study of natural language and concerned with how languages evolve, are structured and what they have in common. It also studies how languages are acquired and used.

Our program enables you to develop a sound knowledge of both theoretical and applied perspectives. It places emphasis on English, with examples from other languages where appropriate. The core elements of the course teach you about sentence structure (syntax), meaning (semantics and pragmatics), forensic linguistics, and phonetics and phonology. You will also learn about language use and variation in different social contexts, the media, and intercultural settings. Communicating effectively, critical thinking and developing rigorous analytical skills are valuable assets in the job market and are transferable to various professions.

In French, emphasis is placed on communicating effectively and developing transferable skills such as translating, interpreting, and interview techniques and the practical language classes embrace speaking, listening, reading and writing.

If you take French as a major or equal subject you will have the opportunity to spend your third year abroad in France. If French is your minor subject, the course will be three years with no study abroad.

Placement options

• If French is your major or equal subject, you will have the opportunity to spend year 3 studying in France and we will assist you in choosing from a wide choice of partner universities where you can study.

Whether your ambition is to help an athlete smash world records, or improve the quality of life for recovering patients, we can give you the tools to achieve it.

Our sport and exercise science degree covers a broad spectrum of themes across sport and health. You’ll build an understanding of the key disciplines of biomechanics, physiology and psychology, and then develop specialist skills and knowledge according to your strengths and interests. You'll also have the opportunity to spend an extra year expanding your horizons, working on a placement in industry.

Study sport and exercise science at Manchester Met and you’ll have the support of our team of accredited sport scientists and experts who work with business, the NHS, government and international athletes. With our network of local sports organisations and health providers, you’ll have plenty of great opportunities to apply your knowledge and secure work placements.

Placement options

Our sports and exercise science degree offers the chance to spend a year getting a taste of professional life. If you choose to go down this route, your degree will take one year longer, with the third year spent working in industry. These optional placements not only give you the opportunity to develop your core skills and learn about how a business really operates in your industry, but also shows employers that you’re ready to get to work. We offer a range of services to help you find the right placement, including employer presentations, advice and placement fairs.

Explore a fascinating area of biology: a microscopic world inhabited by single-celled organisms which drives all other facets of the natural world. While rooted in the fundamental theories of biological science, our BSc (Hons) Microbiology and Molecular Biology degree is also designed with practical applications in mind. As you progress, you’ll find a real emphasis on the environmental, industrial, clinical and research applications of microbiology and molecular biology and study current techniques, such as next-generation DNA sequencing technology and biotechnology.

Study microbiology and molecular biology at Manchester Met and you’ll learn about how biomolecules enable cells to function, the genetics of microorganisms, biotechnology and environmental microbiology. You will explore specialist aspects within the subject as you progress, with the opportunity to specialise in areas like molecular biology, genetics, bioinformatics and microbial ecology.

Along the way, you’ll develop a valuable set of skills in our laboratories, with an emphasis on how to apply the tools and techniques within biotechnological, medical and environmental microbiology.

Our BSc (Hons) Microbiology and Molecular Biology degree also provides the option of spending an extra year expanding your horizons, either studying with one of our partner universities overseas, or working on a placement with a business or non-governmental organisation. This is subject to national and international travel restrictions.

Placement options

The four-year placement route gives you the opportunity to spend your third year on a placement with a relevant employer, like a conservation or environmental body, zoo or animal welfare organisation, or local government or a molecular diagnostics company. It’s a great chance to gain experience, build your network and develop transferable skills – all of which can boost your career prospects.

The four-year study abroad route gives you the opportunity to study overseas during your third year in Europe, North America or Australasia.

Our computer games development degree is designed to turn you into a games programmer and designer – from the word go you’ll be hands-on, designing and programming games as you prepare for an exciting career at the cutting-edge of interactive digital content.

In our state-of-the-art facilities, you’ll develop traditional computer science skills, such as programming and maths for computing, as well as specialist games development and design techniques. You’ll also study all types of games software, from the programming of game components, to high-level development tools such as Unity and Unreal Engine. At the same time you’ll be learning about game logic and architecture, the production of game objects and environments, and the processes used to design and develop games in industry.

We’ve designed the course to ensure direct relevance to the computer games industry and to provide you with opportunities to showcase your work to potential employers. Throughout the course you’ll build up a portfolio of work that you can showcase when you come to apply for games development roles in industry.

With hackathons, gaming events and lots of opportunities for work experience to hone your skills, by the time you leave us you’ll be well on your way to becoming a player in the action-packed world of computer games.

Placement options
The full-time four-year placement route provides the opportunity to go on a placement for at least 36 weeks, where you’ll get a taste of professional life. Completing a placement not only develops your core skills and experience, but also shows employers that you’re ready to get to work. Graduate employers report that students who have been on placements tend to be more mature, well organized and better able to apply their skills in a structured way.

Data can provide insights to shape decision-making, power scientific innovation, improve business operations or inform government policy. But it takes state-of-the-art statistical and computational methods to unlock that power. Our MSc Data Science course lets you master those methods.

On this data science masters, we’ll equip you with the knowledge and skills to acquire, curate, manage and analyse data for solving real-world problems. You will gain essential, transferable computational and statistical thinking skills to create and deploy data-driven products and knowledge. And you’ll look at ways to solve challenges in a range of potential, data-rich, application domains, such as health, climate, transportation and sales.

You will have the flexibility to set the direction for your postgraduate studies with a master's project of your own design. While you’ll have the one-to-one support of your supervisor, it’s a solo project – as much about developing computing skills as it is about building confidence and autonomy, vital skills for the workplace.

We’ll help you put the technical skills into a real-world, professional context – helping you communicate your findings in the workplace, and address any of the legal or ethical questions that come with data processing.

Placement options

Strengthen your skillset by spending time in real-life situations, applying the skills you’ve learned throughout your academic studies in a practical industry environment.

This course is available with an optional placement year, which you’ll commence in your second year after you’ve completed your academic credits. The placement provides an opportunity to develop a professional career development plan. You’ll be able to apply the skills you’ve learned throughout your postgraduate studies in a practical workplace, and tailor your knowledge to suit a specific industry or skillset.

Students are expected to behave in a professional and business like manner when on placement or conducting projects with external partners.

To survive, thrive and succeed in business, it’s not only about managing people, developing strategies and driving performance within the organisation. It’s also about understanding and engaging the market – identifying your position in the competitive landscape, developing an offering that meets demand and communicating with your target audience effectively.

With this business and marketing degree, you’ll delve into business operations, looking at how some of the world’s most successful organisations manage finances, lead staff and harness technology, as well as learning about the key issues in business today – from sustainable development to ethics in a global environment.

It’s a course that’s designed to help you prepare for the workplace, so we don’t limit your learning to the classroom or lecture theatre. Once you’ve discovered and discussed the theories in lectures and seminars, you’ll have the chance to turn ideas into action. We run various business and enterprise competitions that provide skill-building, CV-boosting experience. You will also have the option of spending a year on a placement, building on your skills in a professional environment.

As such, you’ll leave us with a blend of business understanding and marketing intellect. It’s a powerful mix. Whether you see yourself running a start-up, getting onto the fast-track to senior management or making waves in an agency environment, our BA (Hons) Business and Marketing can help you pave the way.

The BA (Hons) Fashion program has an excellent reputation for producing fashion graduates who are employed for their creativity, originality, versatility, and professional skills.

The program focuses on contemporary fashion design and encourages students to be creative and experimental while challenging the conventions of fashion and textile design practices.

Students follow an arts-based studio practice model through which they develop concepts and ideas using in-depth research processes and experimentation, learning how to design and make original fashion outcomes with a focus on contemporary craftsmanship. Students learn essential skills for designing and making, including the opportunity to develop a textile specialism such as knit, print or embroidery.

Students are encouraged to develop a personal design philosophy, leading to a final collection and design portfolio in their final year, with consideration of sustainable design practice. There is also opportunity to collaborate with industry partners through live briefs, and to work with other art and design students both within the university and with international partners in the award-winning cross-disciplinary Unit X.

Whatever the brand, whatever the market and whatever the media, successful advertising comes down to a combination of creative thinking, commercial awareness and strategic insight. The kind of people who excel in the industry don’t just offer exciting ideas, but also have an excellent eye for detail, a flair for communication and an instinctive understanding of their audience.

You'll learn about consumer behaviour, brand management and digital marketing communications – to name a few areas. You’ll get to grips with the media landscape, exploring integrated campaigns that balance traditional and digital channels. Put your creative abilities to the test, turning your own ideas into memorable advertising and learn how it all fits in to a greater marketing strategy designed to build brands.

The subject of Interiors is a dynamic and nimble discipline which moves between the fields of Architecture and Design, creating diverse responses that have a strong desire to improve the lives of those who interact with existing buildings and interior space.

You will investigate and interpret interior space, inside and outside of the traditional architectural envelope, considering adaptive re-use, human occupation, spatial experience and social innovation as potential catalysts for design propositions.

Projects may manifest in a variety of outcomes and allow you to work in-depth in your chosen speciality such as interior architecture, commercial interior design, exhibition design, branded environments, environmental graphics, performance or set design, temporary installations or ‘event’ design, furniture or artefact design.

Interiors students are best characterised by their ability to underpin conceptual enquiry and intellectual curiosity with design/architectural theory, combined with strong technical knowledge and communication tools. Collaboration, and the ability to work with a variety of disciplines, is a strong aspect of the course.

Right from the start, our product design engineering degree is all about developing your creativity and problem-solving skills. Even the introduction is a team-based design-and-build challenge – reflecting the kind of project-based, hands-on approach to learning you’ll experience throughout your time with us.

It’s a degree that provides the specialist knowledge and expertise required for a career in commercial product design, introducing you to industry-relevant methodologies, materials and production methods. You’ll also look at the influence on the design of history, culture, markets, materials and lifestyles. And in our specialist laboratories, you’ll get to grips with some of the latest technologies, such as 3D printing and rapid prototyping.

More generally, you’ll learn to look at the world around you through the eyes of a designer, as you establish the fundamentals of design and technology, together with the relationship that products have with their users and their environment.

Study product design engineering with us and in your final year you’ll be ready to put these skills into practice in a new product design challenge and an individual project. You’ll then have the chance to showcase your work in front of industry representatives at the department’s degree show as you look to kick-start your career in this challenging and rewarding field.