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Master of Science in Strategic Marketing

Master of Science in Strategic Marketing

at Middlesex University London United Kingdom

Overview

Today’s customers are more knowledgeable than ever before, demanding wider variety and better quality in products and services. Organisations are looking to marketing strategists to ensure they understand the needs of their customers, how to evolve and grow their customer base and provide the drive towards innovation that will secure them a place in new and emerging markets

Any strategic marketing role requires both a broad vision for the organisation and an understanding of the impact of differing marketing channels. Developed for marketing practitioners and graduates from areas such as marketing, management and social sciences, this course provides knowledge and skills in the three key areas of strategic marketing; Strategic Analysis, Strategic Marketing and Leadership, and Implementation.

The course has a strong focus on applying theoretical concepts to practice situations, employing real-life case studies. Given a potential ease of lockdown and social distancing regulations, we will run a  week-long residential*, which will give you a true understanding of strategic marketing practice.

Course Highlights

  • Gain practice skills and in-depth knowledge in the three core subject areas of Strategic Marketing and Leadership, Strategic Analysis, and Implementation
  • Week-long residential* in the UK gives you a fantastic opportunity to gain a practical and applied perspective of marketing
  • You’ll receive free electronic textbooks for every module, among other university services
Read More

30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

Middlesex University London

Location

Master of Science in Strategic Marketing Assistant Fee

$16800

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Master of Science in Strategic Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.

 

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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

12

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

87.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by Middlesex University London,United Kingdom

You enrol on a four-year course, which includes the one-year foundation course. If you complete this year successfully you progress directly onto one of our three-year degree courses in these subject areas. The number of students who progress to degree study are very high - in fact some of these students have gone on to become some of our most successful graduates.

BA Sociology with Psychology

Our BA Sociology with Psychology lets you study two social sciences that naturally complement each other. You'll get a well-rounded understanding of the major concepts and themes in both contemporary sociology and psychology – and how they relate to everyday life.

Through a range of teaching methods, you’ll learn to analyse both macro and micro information, developing the skills needed to transform your findings into concrete, confident arguments. You’ll also enhance your research ability and gain valuable professional experience through a range of hands-on opportunities and work placements.

48 month

Duration

$ 14700

Tuition

Health Sciences, Nursing and Emergency Services

Bachelor of Science in Nutrition (with Sandwich Year)

Not all nutrition courses take a holistic approach to the subject. Our BSc Nutrition programme is interdisciplinary in its approach, exploring the link between diet, health, disease and performance. As nutritionists play a key role in creating and translating research into nutritional advice and policies, you’ll learn all about how the human body uses nutrients and the effects this has on health.

Beyond theoretical knowledge, our course will advance your employability by developing skills like communication, numeracy, research, team working, creative thinking, and more. Your new skills will be relevant in a variety of careers, especially dietician, nutritional therapist, and science writer. If you’d like to focus on nutrition directly after graduation you’ll have the chance to work as a nutritional advisor, food scientist, heath trainer, or sports nutritionist.

Typical employers of nutrition graduates include the NHS, Public Health England, food manufacturers, plus the catering and hospitality industry.

Learn to apply your skills

  • Our course offers you the unique opportunity to undertake a 12-month placement in your third year before returning for a final year of study subject to availability in light of the Covid 19 pandemic. Completing the placement will mean you graduate with a BSc Nutrition (Professional Practice) degree, which highlights the additional practical skills you’ve gained to prospective employers. You’ll get plenty of support from our Employability Advisors, who’ll ensure you secure a placement that closely matches your interests.
  • Members of the Nutrition Society have the option of taking advantage of its internship programme. Other potential placement opportunities include Unilever, GSK, sports clubs, NHS Primary Care Trusts, and Nestle.
  • During your studies, you’ll use innovative technology to enhance your learning. You’ll be taught with a mixture of seminars, group and individual tutorials, and through laboratory classes to help you gain theoretical and practical knowledge of nutrition.

48 month

Duration

$ 14700

Tuition

Not everyone wants to go into an established business and simply fit into the organisation. Some people want to enter a company to shake things up and innovate their product, their brand or how they operate. Other people don’t see themselves working for anyone, have an idea they want to pursue and start their own business.

On our course you can shape your studies to your career ambitions, developing yourself and your skills to innovate products and services in the modern workforce.

During the course, there's an emphasis on applying practice to theory in a business environment. This gives you the opportunity to see how businesses develop their products, manage their operations and innovate in their markets. To this end, a large part of the course is taking part in a work placement so you can apply what you know in a live environment.You will develop essential skills and knowledge in business management and will study modules designed to expand your knowledge of the behaviour of people in organisations, the financial aspects of business, and the wider business environment.

At the end of Year 2 you can take a year-long placement option before returning to complete your degree. In your final year, you will advance your skills and knowledge in business management and can also choose to study a business start-up, managing business projects, or a research project.

48 month

Duration

$ 14700

Tuition

You enrol on a four-year course, which includes the one-year foundation course. If you complete this year successfully you progress directly onto our three-year media degree courses listed below. The number of students who progress to degree study are very high - in fact some of these students have gone on to become some of our most successful graduates.

BA Advertising, PR and Branding

People are creating, consuming and sharing content in new and innovative ways. If you’re passionate about working in advertising, brand management or publicity campaigns, then our course will set you up with the tools to succeed.

The course covers core topics such as brand management, campaign planning, public relations, social media marketing and digital advertising. You’ll be equipped with the creative thinking, communication, and strategy skills required for a fast-paced and ever-evolving career.

48 month

Duration

$ 14700

Tuition

Biological science of the Third Millennium. encompasses and unites concepts, techniques and data from many allied sciences to provide a broader understanding of Life’s processes and interactions. The programme at Middlesex University is unique in combining a range of modules that cover a wide spectrum of biological sciences, but also integrates an emphasis on skills and experience acquisition that provides you with a valuable and marketable skill set. It is a programme for self- motivated students with a strong scientific interest who wish to develop their knowledge and practical skills in biology.

This programme builds upon a first year core of cell biology, microbiology, genetics, biochemistry, evolutionary biology, and biological techniques. This allows you to focus your studies upon your own interests in your second and third years. You will be able to select from modules in a variety of disciplines related to themes in molecular biology, bioinformatics, ecology and biodiversity.

Throughout your degree you will gain biological and transferable skills necessary for a scientific career. In your final year, you will be equipped to carry out your individual research project, supervised by one of our academics with expertise in ecological, molecular, microbiological microbiological or bioinformatics research. Such research will develop your personal flexibility and creativity whilst honing organisational and project management skills. Projects can result in your contribution to published scientific papers

48 month

Duration

$ 14700

Tuition

Embracing all aspects of animated film making, this animation degree simply makes perfect sense if you’re an aspiring animator.On this course you will study a broad range of animation practice including

Animation is at the heart of the movie industry, from the latest blockbuster to the small budget indie. Here you will develop your vision as an artist, animator, designer and director, equipping yourself with the essential skills to establish yourself in the animation industry. You'll be encouraged to experiment and be given the space to explore your own creativity and develop your own style. You’ll study across a broad range of animation practice, including traditional and digital 2D, motion graphics and stop motion, as well as 3D computer animation and even working directly onto 16mm film.

 While studying animation you'll combine both theory and practice to develop your skills and knowledge. In class discussions and lectures, you'll learn about the history of animation, building your understanding of the changing practices of animation and being introduced to new concepts around animation and games.

When it comes to practical work, you'll develop and consolidate your own approach to animation in our state-of-the-art animation studios. Using building your own animated films as part of your portfolio development module. Using industry standard software you'll build and refine your technical skills with a focus on designing and directing your own animated films. You'll also learn storytelling, scriptwriting and characterisation alongside film and sound editing techniques to convey compelling narratives.

You’ll learn alongside our BAFTA winning academic team who all work professionally in film making, each with their own set of skills in long and short animation, commercials, TV shows, motion graphics and music videos. They have worked with companies like Dreamworks, Warner Bros, Cartoon Network and the BBC with nominations and wins across events such as Cannes Film Festival and London International Animation Festival.

  • Traditional 2D: Drawing, Painting, Mixed Media
  • Digital 2D: Flash, After Effects, Cel Action, TV Paint and Adobe Photoshop
  • Stop Motion: Puppet, Claymation, Cut Out, Sand on Glass, Paint on Glass and Pixilation
  • 3D Computer Animation: Cinema 4D and Motion Capture

In your first year you will develop a personal approach to animation and learn to apply an understanding of film language, narrative and the technical processes of animation to the creation of your own animation sequences. You will learn about changing practices in the history of animation and explore and experiment with different forms of graphic media.

In your second year you will further develop your animation practice and begin to identify specific areas of interest. The second year of study gives you the opportunity to refine your technical and problem-solving skills. In the Digital Cultures module you will be introduced to a range of concepts regarding animation in games and play, particularly in relation to computer games.

In your final year you will consolidate your skills to a professional standard and fully prepare for a career in the animation industry, identifying potential career paths and preparing a graduation showreel, portfolio and promotional material.

36 month

Duration

$ 14700

Tuition

Our Sociology with Criminology degree is designed to give you a grounding in sociological and criminological thinking, research methods and key skills to articulate new and emerging social and criminological issues. You'll focus on how society responds to crime, its causes and consequences, and investigating how we do and should respond to criminal behaviour in all its forms.

Crime and criminal justice are central issues in today’s society, and our specialist Criminology and Sociology BA – one of the first in the world – opens up a wide range of career opportunities. You'll be taught the essential skills while you develop your ability to design and conduct social research through a range of traditional, innovative, and digital methods.

Once you graduate, you'll be able to demonstrate an extensive knowledge of both disciplines and continue to use this knowledge for creative, critical, and ethical thinking in future careers.

Build your practical skills

  • You’ll be part of our thriving learning environment, with a specialist teaching approach that gives you plenty of support throughout your studies. You’ll also get a free electronic textbook for every module as part of your course.
  • Our Sociology with Criminology course is taught within the interdisciplinary department in the School of Law, where you’ll benefit from some of the UK’s most influential and innovative academics. All of our scholars are actively engaged in current research, including human rights abuses, criminal behaviour, and more.
  • You’ll have the option to choose the modules you want in your second and third years, meaning you can tailor the programme to your unique set of interests and career prospects. You can also choose to extend your course by a year and take a work placement or integrate it through volunteering and placement modules. In your final year, you can also choose between a dissertation and project, making your degree as suited to your individual needs and interests as possible.

36 month

Duration

$ 14700

Tuition

You enrol on a four-year course, which includes the one-year foundation course. If you complete this year successfully you progress directly onto our three-year media degree courses listed below. The number of students who progress to degree study are very high - in fact some of these students have gone on to become some of our most successful graduates.

BA Film

This BA has been designed to get you into the diverse film industry, bringing together both theoretical and practical learning.

You’ll be following in the footsteps of a long list of decorated alumni, the likes of which have gone on to work on the latest Star Wars productions, for Disney, the BBC, set up their own companies and continued their studies at the National Film and Television School.

48 month

Duration

$ 14700

Tuition

Imaginative, original and full of ideas, Creative Technology combines technical and creative skills to create the technologies of the future. At Middlesex, you'll have the opportunity to learn about and experiment with different types of technology and use them to design and build your own inventions.

  • Technology has become fundamentally important to art, design and culture and the skills associated with the once-separate creative and technical worlds increasingly overlap. This is a practical course with an emphasis on collaboration and experimentation. You will benefit from your lecturers creative, academic and technical expertise, and you'll be encouraged to step out of your comfort zone and tackle something new.
  • You'll work with your peers on group projects and in the past students have made an interactive cushion, immersive VR and AR environments, Hololens environments, 360 videos, projection mapping projects, locative mobile apps, novel gaming environments and, wearable tech.
  • Working within the current public distancing guidelines, we will be enhancing our online teaching with access to our cutting-edge facilities such as TV, radio and sound studios, 3D workshops and workshops for high-end digital work.
  • We welcome students from any background onto this course, in the past, for example, we have had journalists, artists, designers, programmers, marketing and TV executives, engineers biologists and teachers. It's an unusual opportunity for students with diverse skills to work together, and it's this variety that gives it so much character.

Course Highlights

  • Our staff are active in research and industry, and their combined areas of expertise include music and sound technology, social media, interactive technologies, visual and digital imagery, gaming, creative software and managing creative projects.
  • You'll have the opportunity to work on real industry briefs. In the past, students have worked with Games companies, Sony and designer and engineer Moritz Waldemeyer.

12 month

Duration

$ 15300

Tuition

Natural Sciences & Mathematics

Master of Science in Applied Statistics

Often known as the science of uncertainty, statistics is of vital importance in modern society where almost all sectors rely on the collection, analysis and interpretation of data. There is a great shortage of well qualified statisticians, data analysts and statistical consultants across the sector and this course has been specifically designed to meet that demand.

Applied statistics involves putting theory into practice - not only summarising and describing data, but extrapolating from it to draw conclusions about the population being studied. This is an applied, practically-orientated course that gives you advanced knowledge of statistical methods and the theory that underpins these methods. With a strong emphasis on relating theory to practice, you will develop your analytical, logical, numerical and problem-solving, skills that are in such high demand with employers.

Middlesex is one of only four institutions in the UK which has been approved as a mirror for the statistical programming language R – meaning you will have access to software used in the industry. You'll also learn how to use standard statistical software like SPSS and Minitab.

You'll have the freedom to choose the type of independent research project you do which can take the form of a theoretical dissertation, a survey or a more practical project involving a data set. If you're working, you'll have the option of basing your project at your workplace – making your studies even more relevant and beneficial for both you and your employer.

Course Highlights

  • You will be able to work with real datasets by utilising our subscriptions to Bloomberg and Datastream
  • As a student of this course you'll receive a free electronic textbook for every module.

12 month

Duration

$ 15300

Tuition

View All Courses by Middlesex University London, United Kingdom

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