Bachelor of Arts (Hons) in Fine Art

at Norwich University of the Arts United Kingdom

Our new BA (Hons) Fashion Marketing and Business degree course will offer you an insight into the commercial fundamentals, marketing strategies and core brand development techniques that are used to run the fashion industry today.

You’ll create dynamic marketing campaigns, retail concepts, buying proposals and business plans that will allow you fully understand and operate within successful fashion businesses.

As you build your knowledge of fashion marketing, you will develop skills that are sought after by employers, including:

• Marketing and Promotional strategies
• International Fashion Branding
• Fashion Retail and Visual Merchandising
• Fashion Buying and Merchandising

And you will follow in the path of graduates from our sister course, Fashion Communication and Promotion, who are set-up for successful careers after work experience and internships at brands such as Vivienne Westwood, Jimmy Choo, Net A Porter and Adidas.

You will explore how words and images can come to life on the page and screen to tell stories and to deliver information. Our highly regarded course will nurture your love of type, typography, typefaces, image creation and art direction.

You will use industry-standard software to explore a broad range of editorial design approaches from storytelling with text and images to mastering typography, book binding and specialist print finishing, to complex data visualisation and infographics.

Our BA (Hons) course has a global reputation for producing graduates who are creative thinkers with accomplished technical skills and a strong grasp of the latest technology.

The course benefits from close links to some of the leading names in the design industry.

You’ll follow a proven path that has led to NUA graduates securing roles at some of the UK’s leading design studios, branding and advertising agencies.

Design ideas that work

Our course has a strong emphasis on commercial work and you’ll be challenged to generate high quality creative solutions, including:

• Visual identities
• Packaging
• Websites
• Cross-platform advertising campaigns.

Briefs are designed to inspire you to generate original, innovative and – crucially – effective design solutions.

You’ll learn how to question a brief using research techniques that will help you develop a thorough understanding of each client, their challenges and target market.

Experiment and explore the broad context and future of textile design at NUA as you develop your professional skills and personal style through commercial and creative briefs.

Our BA (Hons) Textile Design degree course will encourage you to try a range of techniques, from traditional processes to 21^st century technology; including:

• Screen-printing
• Weaving
• Knit, stitch and material explorations
• Digital design and making with industry-standard equipment.

As you grow your expertise in critical aspects of communication design you’ll have the chance to explore areas including graphic design, graphic communication, illustration, information design, interactive communication, multimedia and typography.

Refine your communication design skills
From moving image and sound to questions of brand management and publishing, you’ll stretch your skills and ambition as a postgraduate student at NUA. As you develop your own voice and practice through experimentation, you’ll also have the chance to critically examine key design and communication issues such as sustainability, new technology, new audiences and markets, inclusivity and ethics.

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Our BA (Hons) Animation degree course will encourage your individual creative exploration and development helping you choose which specialism to focus on.

You will master the magic of bringing characters and stories to life through a range of animation techniques at NUA – from 2D, 3D CG to stop motion.

Interactive lectures and practical workshops will help you explore character design and sculpting.

You will learn the fundamentals of animated storytelling through workshops and masterclasses in dynamics, storyboarding and character creation.

What you will learn

• Explore the three major animation techniques: hand drawn and digital 2D, stop motion and digital 3D
• Gain understanding of the principles of animation: dynamics; character design; storyboarding; animatic production; animation production; sound design; skills of observation and life drawing; acting for animators; editing; compositing and show reel design
• Explore theory in character analysis and narrative structures
• Develop an understanding of media roles and practices
• Work collaboratively through a series of projects designed to allow you to establish a good practice, essential for the animation industry
• Explore your chosen areas of specialisation and develop your skills, with the potential to combine techniques
• Develop an understanding of audience, context, film language, and the elements of compelling storytelling
• Bring together all your learning and experiences to create a personal portfolio with a great showreel
• Engage with a collaborative project with either your peers or external collaborators, allowing your creative skills to be tested in an industry-standard practice
• Produce a personal showcase of your specialist skills and an original, animated short film.

Connecting your passions and unique perspective to the world of professional photography is at the heart of our BA (Hons) Photography course, recognised by the Association of Photographers. You will develop your own approach at NUA – not a standard house style

You will learn how to apply your creative vision to a range of industry briefs, from fashion to advertising and editorial photography.

Whatever your aspirations, your work will be unmistakable as you emerge as a professional practitioner with a distinctive portfolio.

Thinking beyond the frame

We will encourage you to think about client needs and expectations.

We want to see you produce stand-out work that could wow creative teams in whatever industry drives your interest.

But it will always be your vision.

You’ll also be part of a community of photographers – collaborating with other students and taking part in peer review and cross-year critiques to give and receive feedback

Designed for the future

Studying at NUA will give you access to a wide range of industry-level photographic and lighting equipment.

You will have access to tools to produce imaginative and original images to the highest standards.

There will be opportunities to work at the cutting edge of digital photography; exploring the possibilities of moving image and computer-generated images (CGI).

You have the opportunity to study architecture in an art school environment at NUA, developing professional skills in a creative community where improving the world around us through innovative and responsible design is our primary focus.

A distinctive combination of imagination and exploration, research and critical evaluation will be at the centre of your approach to the built environment.

You will acquire skills in technical aspects of spatial design using a variety of traditional and contemporary techniques, from drawing and model-making to 3D digital design.

You will be making films from week one and set-ready by the time you graduate when you join our BA (Hons) Film and Moving Image Production degree, accredited by ScreenSkills.

We will encourage you to explore a variety of filmmaking mediums and platforms to become an accomplished and creative storyteller.

You’ll learn by doing as you become a flexible, multi-skilled collaborator with technical and craft skills highly-prized by industry.

You’ll explore how the production skills you use and creative choices you make can shape and change the story you are telling.

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

You will be making films from week one and set-ready by the time you graduate when you join our BA (Hons) Film and Moving Image Production degree, accredited by ScreenSkills.

We will encourage you to explore a variety of filmmaking mediums and platforms to become an accomplished and creative storyteller.

You’ll learn by doing as you become a flexible, multi-skilled collaborator with technical and craft skills highly-prized by industry.

You’ll explore how the production skills you use and creative choices you make can shape and change the story you are telling.