Bachelor of Arts (Hons) in User Experience Design

at Norwich University of the Arts United Kingdom

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Our BA (Hons) Fashion Communication and Promotion degree will offer you insight into the technical expertise and creative strategies that successful fashion businesses use to grab attention.

As you build your knowledge of fashion marketing, you will develop skills that will make you attractive to employers, including:

• Market segmentation
• Branding and brand development
• Promotional strategies
• Competitor analysis and more!

And you will follow in the path of graduates who are set up for successful fashion media and marketing careers after work experience, live projects and internships with brands like Adidas, Vivienne Westwood and Vogue.

You have the opportunity to study architecture in an art school environment at NUA, developing professional skills in a creative community where improving the world around us through innovative and responsible design is our primary focus.

A distinctive combination of imagination and exploration, research and critical evaluation will be at the centre of your approach to the built environment.

You will acquire skills in technical aspects of spatial design using a variety of traditional and contemporary techniques, from drawing and model-making to 3D digital design.

You will explore the mechanics of playful interaction on our BSc (Hons) Games Development degree as you develop skills in prototyping and user testing.

You are a games designer, developer, or coder who wants to learn the end-to-end process of making games and prepare for a successful career in a dynamic and rapidly-evolving industry.

You will work with different technologies and platforms, including console, web, mobile, PC, augmented and virtual reality.

How you think, make decisions, and develop ideas will evolve as you learn to code games that give users an exceptional experience. And you will be part of the NUA Games community, interacting and collaborating with your peers on our sister course, BA Games Art and Design.

Workshops, technical demonstrations and live briefs will help prepare you for a career in the games industry.

NUA Games is a member of the Sony PlayStation First Academic Partnership Programme, and was ranked as the UK’s best educational institution in 2017. The Rookies, a global panel of games industry experts, ranked NUA in the world’s top 50 in 2020.

Games development – your way

You will be exposed to a variety of industry-standard platforms and technologies – including virtual, augmented, mixed and extended reality – but will always focus on your own personal and professional interest.

Applying computer science, and knowledge of emerging technologies to the creation of prototypes, you’ll create different types of game for different audiences, based on evidence gathered through research, observation and practical experimentation.

You’ll evolve how you think, make decisions, and develop ideas, to ultimately code games that give users an exceptional experience.

Combine creative flair and technical skill on the MA Games Masters degree course at the UK’s Best Educational Institution (2017 TIGA Games Industry Awards).

As a postgraduate student at NUA you’ll collaborate with likeminded peers and be guided by subject specialist staff. You’ll enjoy interdisciplinary sessions with students from across our range of MA courses as you work towards your ambition of a career in the games industry or wider creative sector.

Refine your industry-ready skillset

Ensuring you graduate ready to meet the demands of a rapidly-evolving industry, this course will accelerate the development of your games design skillset.

Alongside broader research into the social, technical, economic and cultural context in which games are produced, you’ll specialise in one of three areas, following a clearly-defined path of study in Concept Art (and Sequential Narrative), Asset Production or Indie Development.

You have the opportunity to study architecture in an art school environment at NUA, developing professional skills in a creative community where improving the world around us through innovative and responsible design is our primary focus.

A distinctive combination of imagination and exploration, research and critical evaluation will be at the centre of your approach to the built environment.

You will acquire skills in technical aspects of spatial design using a variety of traditional and contemporary techniques, from drawing and model-making to 3D digital design.

Our new BA (Hons) Fashion Marketing and Business degree course will offer you an insight into the commercial fundamentals, marketing strategies and core brand development techniques that are used to run the fashion industry today.

You’ll create dynamic marketing campaigns, retail concepts, buying proposals and business plans that will allow you fully understand and operate within successful fashion businesses.

As you build your knowledge of fashion marketing, you will develop skills that are sought after by employers, including:

• Marketing and Promotional strategies
• International Fashion Branding
• Fashion Retail and Visual Merchandising
• Fashion Buying and Merchandising

And you will follow in the path of graduates from our sister course, Fashion Communication and Promotion, who are set-up for successful careers after work experience and internships at brands such as Vivienne Westwood, Jimmy Choo, Net A Porter and Adidas.

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

You will explore how words and images can come to life on the page and screen to tell stories and to deliver information. Our highly regarded course will nurture your love of type, typography, typefaces, image creation and art direction.

You will use industry-standard software to explore a broad range of editorial design approaches from storytelling with text and images to mastering typography, book binding and specialist print finishing, to complex data visualisation and infographics.

Connecting your passions and unique perspective to the world of professional photography is at the heart of our BA (Hons) Photography course, recognised by the Association of Photographers. You will develop your own approach at NUA – not a standard house style

You will learn how to apply your creative vision to a range of industry briefs, from fashion to advertising and editorial photography.

Whatever your aspirations, your work will be unmistakable as you emerge as a professional practitioner with a distinctive portfolio.

Thinking beyond the frame

We will encourage you to think about client needs and expectations.

We want to see you produce stand-out work that could wow creative teams in whatever industry drives your interest.

But it will always be your vision.

You’ll also be part of a community of photographers – collaborating with other students and taking part in peer review and cross-year critiques to give and receive feedback

Designed for the future

Studying at NUA will give you access to a wide range of industry-level photographic and lighting equipment.

You will have access to tools to produce imaginative and original images to the highest standards.

There will be opportunities to work at the cutting edge of digital photography; exploring the possibilities of moving image and computer-generated images (CGI).

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Develop the creative and technical skills behind the latest Hollywood blockbusters and learn from award-winning studio professionals on our BA (Hons) Animation and Visual Effects degree course.

Our Animation and Visual Effects degree reflects NUA’s success in both disciplines. Our approach to teaching visual effects evolved from advice from professional bodies like ScreenSkills and UK Screen Alliance and the majority of the UK’s VFX industry, including:

• Double Negative (DNEG)
• Framestore
• MPC
• Industrial Light & Magic (ILM)
• The Mill.

We are part of Access:VFX – the industry’s initiative to create the widest possible pool of future talent and host a number of workshops and events with invited industry guests

Take your practice to new heights, refine your technical skills and explore the cultural and historical context of your work on our Creative Skillset accredited MA Moving Image and Sound Masters degree course.

Challenge your audio-visual practice and strive for originality through experimentation with concepts, issues and materials relating to moving image and/or sound design.

Collaborate

As a postgraduate student at NUA you’ll join a community of practitioners and researchers with diverse specialisms, giving you valuable opportunities to work collaboratively as well as individually.

Through intensive study and comprehensive technical workshops, you’ll develop the practical and conceptual skills required to create original and innovative work to exacting professional standards.

Specialise

Depending on your specialism, you’ll have the chance to engage with a wide range of audio-visual methods. These include: 2D Digital; CGI and stop motion animation film and moving image production; motion graphics; scripting and narrative; pre-production and post-production skills and techniques; sound design.

However you choose to shape your study, you’ll graduate with a deeper understanding of your own practise and a broader appreciation of how to apply your skillset in a variety of professional settings.