Master of Science in Digital Marketing

at University of Bedfordshire - Luton Campus United Kingdom

After graduation of this course, you'll be producing quality journalism for audiences from the hyper-local to the global. You will have developed an internationalised approach, and be able to challenge specific cultural perspectives, deepening the quality of your analysis. This course will teach you to evaluate issues of media and international development, such as human rights and media structures and explore the latest academic and journalistic research technique

Why choose this course?

• Articulate your journalism across media platforms
• Produce a final project of your choice, either in the form of a journalistic portfolio or an academic dissertation
• Attend master classes and visit the BBC, The Guardian, Reuters, Bloomberg and others
• Interview top UK politicians, human rights lawyers and others visiting the university
• Data Analytics Units covers a wide range of topics including programming, databases, security, project management and computer networking, giving you both the underpinning theory and the ability to apply it to complex real-world problems, as well as an awareness of emerging technologies and developments

Marketing graduates, with understanding of the dynamics of modern business marketing, are highly employable, and this professionally-accredited degree will ensure you are up-to-date with developments in communications, digital and social media as well as essential business functions like finance, HRM and operations.

Marketing embraces psychology, consumer behaviour, management, innovation, sociology and popular culture and is central to life in the 21st century.

After studying buyer behaviour, marketing data analysis, branding, competition, and media and communications, you will combine it all in practical assignments.

Why choose this course?

• Learn from staff with extensive industry experience as you engage with real marketing projects
• Study the latest marketing developments ensuring you graduate with up-to-date knowledge
• Develop your career opportunities with an optional placement and links to industry practitioners
• Gain knowledge of marketing and communications areas including management, marketing in contemporary contexts, marketing data and international business
• Explore a range of potential career options including sales, brand management, business development, market research, communications and customer liaison
• Benefit from studying a degree accredited by the Chartered Institute of Marketing (CIM), with an optional placement (sandwich) year.

In each year of study, you will be involved in  practical marketing projects from real companies and you will interact with professional practitioners, allowing you to engage with theory and practice and encourage you to make links between your studies and workplace practice.

This provides you with an understanding of modern business marketing and will ensure that you are up-to-date with developments in communications, digital and social media, as well as business functions like finance, HRM and operations.

Our professionally-accredited course will provide you with the opportunity to take the Introductory Certificate in Marketing qualification awarded by the renowned Chartered Institute of Marketing (CIM), with further exemption opportunities for the CIM Professional Certificate and CIM Professional Diploma.

After graduation, this could provide a great way to start your marketing career and save you time and money towards your professional marketing qualification

Environmental change affects everyone on the planet and sustainably managing a changing natural environment is one of the 21st century’s most pressing challenges. This course develops your theoretical knowledge and practical skills, enabling you to begin to meet these challenges in your chosen career.

Through study of environmental sustainability and management, as well as global environmental change, you develop a comprehensive understanding of what is happening in the environment at a range of scales. You then go on to examine how the integration of environmental science, biotechnology and management methods can help environmental, biodiversity and ecosystem services.

The course has a focus on how biotechnology can provide practical solutions to environmental problems, and your studies support you to develop valuable practical skills in identifying and evaluating useful technologies.

Why choose this course?

• Access the latest scientific thinking and teaching from a leading, research-active academic team with expertise in ecology, biotechnology, management and environmental microbiology
• Gain the knowledge and skills to move into a career in the environmental sector or – if you are a more experienced professional - develop your range of competencies and widen your opportunities in the field
• Develop a systematic understanding and critical awareness of the biological, ecological and socio-economic drivers of global environmental change
• Be able to evaluate methods of managing environmental change at local and global levels, including legislative, voluntary and economic management
• Hone your practical skills in our modern, well-equipped laboratories
• There is the option of a part-time pathway to better fit study around your work and family commitments
• Choose from a wide range of career paths including environmental consultancies; biotechnological research organisations; national and international government agencies and non-governmental bodies; and related business and industry. You also have the option of further study leading to PhD

This two-year Master’s gives you the high-quality pharmacological training, knowledge and skills you need to work in the field of drug discovery and development alongside teaching you valuable IT skills in data analytics.

The development of safe and effective new drugs is a challenging and rewarding field. On this course, you acquire a broad knowledge of drug discovery and development, focusing on the mechanisms of drug action at molecular level; the treatment of human diseases; and the latest cell and molecular technologies used in pharmacology. You also have the opportunity to specialise in one research area through the completion of a laboratory research project.

The Data Analytics units cover a range of topics including programming; databases; security; project management; and computer networking. You also learn how to apply your IT knowledge and skills to complex real-world problems as well as emerging technologies and developments.

Why choose this course?

• Study the principles of drug design, pre-clinical evaluation, clinical trials, regulatory affairs and the application of new technologies in the drug discovery and development process
• Explore the latest therapeutic concepts and principles relating to the causes, epidemiology, diagnosis and treatment of human diseases in current clinical practice
• Develop a systematic understanding and critical awareness of new technologies in cell and molecular biology
• Work with our expert academic team, who are actively involved in research so you are up to the minute when it comes to current and emerging developments in the field
• Gain a wide range of valuable practical and transferable skills as well as the ability to apply data analytics to problems and developments in the pharmacological field
• Progress into careers in drug research and development in the pharmaceutical and biotechnology industries, the NHS and other public organisations

The Full Time MBA is a flagship generalist management qualification designed to meet the needs of early career individuals and is structured to support your aspirations for fast track career progression through the development of leadership and strategic management skills and a contemporary understanding of business.

This postgraduate degree aims to enhance your professional prospects by developing your capability to apply the latest thinking relating to organisational development and change in the competitive global context.

Successful completion of the MBA highlights your potential to have a real impact on the transformation of the organisation you join.

The course combines core MBA disciplines with innovative subject areas supported by the latest research in strategic management and leadership to develop business competence and strengthen confidence and credibility, providing you with the practical and theoretical capabilities to master the complexities of a competitive and changing business environment.

Our courses are designed to be engaging, attractive and flexible in the current global marketplace. There are six entry points through the year. This allows you to start when it is most suitable.

Your course takes place over three semesters. Depending upon when you join the course, this will determine the order of units which you will study. You will benefit by beginning your studies with others who started at one of the earlier points of entry.

Why choose this course?

• The course adopts a practice-led curriculum and aims to develop an advanced knowledge of organisations and their effective management in the dynamic competitive global context, and the ability to creatively apply this knowledge and understanding to complex issues to systematically and innovatively enhance strategic business and management practice.
• This offers a challenging learning opportunity to encourage the integration of theory and practice supported by experienced academics with substantial management experience.
• Through practice events you will work with academics and professors of practice on live consultancy projects with leading employers in organisations across private, public and not-for-profit sectors to support your personal and professional development as a creative and innovative leader with the knowledge and skills needed in the global, knowledge-based economy.
• You will develop the attributes and skills expected of post-graduates, as recognised by professional and industry bodies such as the Chartered Management Institute and the Confederation of British Industry, including team-working, negotiation skills, leadership, confidence and the ability to apply critical and creative thinking to complex and unclear problems to develop innovative solutions.
• This postgraduate degree aims to enhance your professional prospects by developing your capability to apply the latest thinking relating to organisational development and change in the competitive global context. Successful completion of the MBA highlights your potential to have a real impact on the transformation of the organisation you join

This professionally accredited course provides a direct route to a professional qualification in accounting, opening up a rewarding career in accountancy or in an accounting role in business.

The course gives you a comprehensive knowledge of the main ideas, concepts and principles of accounting and finance, as well as the skills to apply your knowledge to individuals, businesses, institutions and governments.

Using the latest technology, you begin by studying business practice and the business environment in which accountants operate before proceeding to corporate and business law; data analysis; and the advanced study of management accounting, taxation, financial management and auditing.

The course is accredited by the Association of Chartered Certified Accountants (ACCA) and the Association of International Accountants (AIA).

Why choose this course?

• ACCA awards exemptions from its F1 to F9 papers for students successfully completing relevant course units – the maximum ACCA exemptions available at undergraduate level
• Graduates successfully completing relevant course units are also eligible for exemptions from the AIA’s Foundation level and Professional level 1 papers
• A professional qualification in accountancy is a gateway to a range of careers in accounting, finance and banking at professional accounting firms; small and large private-sector companies; and not-for-profit organisations
• Take the course over four years and include a fee-free year in industry (see below) when you can gain experience and make contacts for the future
• If you need a step up into higher education, start with a Foundation Year (see below) which guarantees entry to the undergraduate degree

Our recent investment of £1m in a new Electronic Engineering lab demonstrates our commitment to this discipline, and means you will be able to use state-of-the-art equipment and enjoy top-tier teaching as you study.

You will develop skills in a number of areas, including analogue and digital electronics, signal processing, sensors, digital communications, software engineering and embedded programming.

And through a combination of theoretical learning and practical application, you will quickly became adept at solving real-world engineering problems.

Accredited by the Institution of Engineering and Technology (IET) on behalf of the Engineering Council for the purposes of fully meeting the academic requirement for registration as an Incorporated Engineer and partly meeting the academic requirement for registration as a Chartered Engineer

Why choose this course?
The course will provide you with academic and technical skills to analyse, interpret and make sense of electronic engineering. It will enable you to meet the demands of tomorrow’s electronic engineering.

• Learn skills in a number of areas, including analogue and digital electronics, signal processing, sensors, digital communications, software engineering and embedded programming
• Study using a combination of top-tier learning materials and hands-on practical experience
• Develop your knowledge and understanding of the commercial and economic contexts of engineering processes, and keep informed of emerging processes and technologies
• Gain a thorough awareness of the possible equality and diversity issues that exist in electronic engineering
• Explore the practical application of the computer software and hardware toolkits commonly used by electronic engineers
• Challenge yourself by analysing and solving real-world engineering problems
• Benefit from our well-established professional links with local and regional industry partners

Combining robotic systems with artificial intelligence to produce a new generation of workers and companions is no longer the stuff of science fiction – it’s science reality.

This British Computer Society accredited course brings together these two areas, and offers conceptual grounding in intelligent systems, and the chance to apply theoretical knowledge in a practical setting.

With access to humanoid robots, robotic arms, wheeled platforms and other hi-tech robotic equipment, you will develop the skills demanded by employers in this fast growing area

Why choose this course?

• Learn how artificial intelligence and robotics are playing vital roles in the world’s most advanced technological industries – from medicine to entertainment – and are found at the heart of much of today’s most innovative science
• Study on one of the few UK university courses that offers both areas of study together
• Develop a solid conceptual grounding and apply theoretical knowledge in a practical setting
• Gain the expertise you will need to target a number of industries, including advertising, engineering and computer science
• Explore the use of humanoid robots, robotic arms, wheeled platforms and other hi-tech robotic equipment
• Challenge your technical abilities by using the latest software to control robotic machines
• Benefit from the experience and knowledge of a highly committed team of teaching experts

Increasing expectations of ‘anytime, anywhere’ access to network facilities (whether from desktop, laptop, smart phone or tablet) means a constant demand for new networking protocols and technologies to keep up with the needs of a technologically reliant society.

This course is designed to give you knowledge of both wired and wireless technology to enable you to enter a career in this fast-paced industry.

Why choose this course?

• Study with staff active in networking and security research on a course with a balance of focus on wired and wireless technologies, working with a 64-node cluster, and other state-of-the-art equipment including virtualised environments as you advance your knowledge of both theoretical and practical challenges related to grid-computing
• Explore areas including network systems, computer security, networking administration and management, wireless networking, distributed parallel architectures, advanced security countermeasures, professional project management and emerging technologies
• Develop skills related to distributed networks (such as distributed and parallel architectures), ideal if you aim to pursue a career in networking, either in management or network set-up
• Gain in-depth skills in network management and administration (allowing you to work as a Network Manager) including essential security aspects, grid-computing and fault tolerance
• Benefit from developing expertise including components of professional qualifications such as CompTIA Linux+ and EC-Council CEH - equipping you for a career as a Network Engineer/Architect, in IT Support, as a Systems Analyst or Systems/Network Designer or in further study on an MSc by Research, MPhil or PhD.

In 2019, WHO listed high-threat pathogens, influenza pandemic, antimicrobial resistance and vaccine hesitancy among the ten top threats to global health. In 2020, the world suffered the profound effects of the novel SARS-CoV2 virus. There has never been a more compelling time to become a skilled professional in microbiology.

These global threats highlight the need for highly trained professionals who fully understand the role of micro-organisms in public health. This Master’s course focuses on the science of micro-organisms and the range of strategies employed for public health protection including epidemiology; public health intelligence; vaccination; antimicrobial chemotherapy; diagnostic microbiology; and outbreak investigation.

Why choose this course?

• Study microorganisms that impact on health and disease focusing on applications, including diagnosis, epidemiology and control of infectious disease
• Explore how the developments in molecular biology and genome sequencing have altered diagnosis of infectious disease and impacted on outbreak investigation and management.
• Learn about current practice and new developments in vaccines and antimicrobial chemotherapy and consider the challenges faced by efforts to eradicate specific infectious disease.
• Gain practical experience in laboratory techniques and data analysis and be encouraged to think about their wider significance.
• Challenge yourself by undertaking a microbiology research project or public health dissertation (depending on your specific interests), enabling you to consider a particular topic in detail and develop key transferable skills in research and scientific writing.
• Benefit from a course that prepares your for a career in pharmaceutical or biotechnological industries, or health-related industries, including the NHS and Public Health, as well as academic research.