Master of Science in Digital Marketing

at University of Bedfordshire - Luton Campus United Kingdom

Your own interests will drive the direction of this course as you identify and address the latest theoretical concepts, evidence and research that are relevant to your individual practice.

You will have a rare opportunity to critically appraise and shape new ideas as they emerge, and enhance your understanding of the links between theory, research, evidence and policy development and its application to the design and delivery of services to children and young people.

Why choose this course?

• Study and evaluate relevant research and practice, synthesise information from a range of sources, and work with a high level of autonomy and self-direction
• Explore the cultural and social constructions of childhood and youth, and the impact they have on the everyday lives of children and young peopleDevelop an integrated and critically aware understanding of childhood and youth studies, and cultivate an analytical approach to contemporary methodological theories and developments
• Gain an advanced knowledge and understanding of the complexities surrounding the relationship between children’s rights, the ideologies and responsibilities for welfare, and the application of these elements in the experiences that effect children’s and young peoples’ lives.
• Benefit from enhanced career prospects by applying your new learning and expertise in professional contexts.

This MA is designed to allow you to build upon your knowledge and critically consider the theoretical underpinning of societal responses to a range of needs, through policy development and service delivery across children and young people’s sectors in a globalised context.

The majority of units are designed and taught by colleagues within the School of Applied Social Studies or the Institute of Applied Social Research, winners of the 2013 Queen’s Anniversary prize for outstanding achievement and excellence in UK universities and colleges. The departments are recognised for their contribution to policy and practice.

This high quality context is coupled with the opportunities and added value of our extensive professional networks. Partnerships from across private, public and voluntary sectors provide input to courses, as well as research opportunities, placement opportunities and voluntary work experience, making it truly ‘applied’.

In 2019, WHO listed high-threat pathogens, influenza pandemic, antimicrobial resistance and vaccine hesitancy among the ten top threats to global health. In 2020, the world suffered the profound effects of the novel SARS-CoV2 virus. There has never been a more compelling time to become a skilled professional in microbiology.

These global threats highlight the need for highly trained professionals who fully understand the role of micro-organisms in public health. This Master’s course focuses on the science of micro-organisms and the range of strategies employed for public health protection including epidemiology; public health intelligence; vaccination; antimicrobial chemotherapy; diagnostic microbiology; and outbreak investigation.

Why choose this course?

• Study microorganisms that impact on health and disease focusing on applications, including diagnosis, epidemiology and control of infectious disease
• Explore how the developments in molecular biology and genome sequencing have altered diagnosis of infectious disease and impacted on outbreak investigation and management.
• Learn about current practice and new developments in vaccines and antimicrobial chemotherapy and consider the challenges faced by efforts to eradicate specific infectious disease.
• Gain practical experience in laboratory techniques and data analysis and be encouraged to think about their wider significance.
• Challenge yourself by undertaking a microbiology research project or public health dissertation (depending on your specific interests), enabling you to consider a particular topic in detail and develop key transferable skills in research and scientific writing.
• Benefit from a course that prepares your for a career in pharmaceutical or biotechnological industries, or health-related industries, including the NHS and Public Health, as well as academic research.

Increasing expectations of ‘anytime, anywhere’ access to network facilities (whether from desktop, laptop, smart phone or tablet) means a constant demand for new networking protocols and technologies to keep up with the needs of a technologically reliant society.

This course is designed to give you knowledge of both wired and wireless technology to enable you to enter a career in this fast-paced industry.

Why choose this course?

• Study with staff active in networking and security research on a course with a balance of focus on wired and wireless technologies, working with a 64-node cluster, and other state-of-the-art equipment including virtualised environments as you advance your knowledge of both theoretical and practical challenges related to grid-computing
• Explore areas including network systems, computer security, networking administration and management, wireless networking, distributed parallel architectures, advanced security countermeasures, professional project management and emerging technologies
• Develop skills related to distributed networks (such as distributed and parallel architectures), ideal if you aim to pursue a career in networking, either in management or network set-up
• Gain in-depth skills in network management and administration (allowing you to work as a Network Manager) including essential security aspects, grid-computing and fault tolerance
• Benefit from developing expertise including components of professional qualifications such as CompTIA Linux+ and EC-Council CEH - equipping you for a career as a Network Engineer/Architect, in IT Support, as a Systems Analyst or Systems/Network Designer or in further study on an MSc by Research, MPhil or PhD.

Develop the essential, digitally relevant skills for the world of advertising, copywriting and marketing communications, opening up opportunities in specialist agencies, integrated brand communications and client side brand management.

Gain vital work experience and awareness on placement and working with external agencies, and build your network of industry contacts. Relate marketing to finance, HRM and operations and take specialist units in PR and e-Business.

Examine international business and marketing management - branding, buyer behaviour, distribution and competition - with specialist units in marketing communications, media analysis and planning.

Choose Advertising and Marketing Communications at Bedfordshire and

• Learn essential skills in advertising and copy writing - using a mixture of traditional marketing and media communications and more modern tools such as Facebook, Twitter and Instagram
• Study areas including PR, creating marketing communications, marketing communications practice, and marketing in contemporary contexts
• Develop your knowledge and experience in your final year by working with real companies on real issues
• Gain additional employability skills in communication, problem-solving and teamwork
• Challenge yourself with an optional sandwich placement year
• Benefit from a course that reflects the Business School’s commitment to practice based and research informed education and is accredited by the Chartered Institute of Marketing (CIM).

Why choose this course?
BSc Advertising and Marketing Communications is an academic course grounded firmly in business practice. In your first year you study alongside other business students working on practical business problems and are introduced to the foundation level of Marketing Communications. At higher levels your study becomes more focused, especially on employment related transferable skills.

At the conclusion of this course you will be a career-ready pre-professional, ready to start work in the marketing communications industry

You will have acquired not just knowledge and understanding of marketing communications methods, such as digital strategy and account and media planning, but also the ability to apply your studies to practical examples and the critical skills necessary to keep learning in the changing professional environment

This course will support these emerging roles in the digital creative industries through a combination of practical and theoretical teaching in the creative process from idea conception to production.

As the digital creative industries use increasingly adopt the technologies of more computer animation and visual effects in for TtelevisionV, film and design work production, the demand for people individuals with both the creative and technical skills to support this the industry has continued to increased. This includes emerging fields such as Virtual Production and Virtual Reality(VR) or Mixed Reality applications.

You will produce digital content in the format of computer-generated animation or visual effects sequences, that may be applied in for entertainment, education and or promotional purposes using industry standard tools developing your expertise in computing for the creative industries.

In addition to the £40 million STEM building, you will also have the chance to work in our specialist creative technologies labs and use a range of cutting-edge technologies such as motion capture, green screen studio, and VR to develop your practice and build a professional portfolio.

This course is part of the Creative Technologies cluster in the School of Computer Science and Technology and is closely related to the degree course BSc (Hons) Computer Games Development which shares some of the teaching and technology.

Why choose this course?

• Learn practical and theoretical aspects using a wide range of platforms for computer animation and visual effects from both technical and design perspectives.
• Study a range of disciplines from computer science to digital design and how they interact with a range of visualisation technologies created for platforms from television and film production, to video games design and web-based graphics.
• Gain expertise in computing for the creative industries, through attaining both technical and creative skills through hands-on experience creating digital animation and games with 3D graphics software, compositing and modelling packages.
• Explore CGI as you produce digital content for entertainment, education and promotional purposes using industry standard tools.
• Benefit from a course that gives you the knowledge and skills for a wide range of careers-including 3D modeller, technical animator, compositor and digital visualisation for emerging display technology platforms.
• Challenge yourself by integrating your new-found knowledge into a body of original work, enhancing your transferable skills of communication, problem solving and teamwork.
• Benefit from studying in the latest hi-tech software environment; all our laboratories and specialist teaching spaces are specifically for use by undergraduate and postgraduate students in the Department.

This course is accredited by the Institution of Engineering and Technology. The course, for graduates with a background in electronics, was designed with industry experts and is ideal for those aiming to enter a range of specialist careers in digital electronics or communications.

Gain advanced theoretical and practical knowledge and skills in digital communications, signal processing, electronic circuits and microprocessors, as well as an understanding of engineering best practice and how to apply it in real-life scenarios.

The course will provide you with academic and technical skills to analyse, synthesise, interpret and make sense of modern electronic systems. It will enable you to meet the demands of tomorrow’s engineering society.

Why choose this course?

• Study in an electronic laboratory environment, gaining valuable hands-on experience as well as opportunities for industry connections including National Instruments, Rhode & Schwarz and Axis Electronics
• Explore topics including applied microwave and optical communications, systems engineering, embedded sensors, controllers and energy, advanced digital signal processing, microprocessor architecture and embedded hardware, advanced digital communications, wireless sensor networks, optical communications and other exciting emerging technologies such as energy harvesting
• Develop practical skills in laboratory sessions in which you will build and work with your own electronic devices
• Gain skills and insight into a fast-changing area on a course accredited by the Institute of Engineering & Technology (IET), making you well-prepared to enter a demanding and exciting industry
• Benefit from developing expertise and understanding of professional standards to allow you to access careers like electronic systems design, as a development engineer, in software design, as an embedded systems engineer, a communications engineer, product support engineer, technical consultant or further study on an MSc by Research, MPhil or PhD

The media industry is constantly changing, and you need to go into it with up-to-the-minute skills and expertise. At Bedfordshire, you gain cross-industry editorial and production skills - gained through working in radio studios, edit suites and our high-tech newsroom - so you're ready to hit the ground running when it comes to your career.

With our multimedia approach and real-world platforms, this course covers all aspects of journalism: news gathering and reporting (including location work); feature writing and editing; and producing and presenting your work across radio, internet, film and print.

You’ll be based at our well-equipped media arts centre, which features industry-standard radio studios and edit suites as well as our newsroom, which has the latest Apple technology and access to the Press Association news-wire feed.

We give you an essential understanding of the industry back story by teaching media law, ethics and regulation; the theory and current practice of journalism; and the global nature of modern journalism. We also offer insights into future developments.

Why choose this course?

• You’ll be taught by a team of industry and academic specialists
• We organise regular, experience-widening trips and masterclasses from industry guest speakers
• You can specialise, taking optional units in PR and marketing, radio, and magazine and online publishing
• There’s the opportunity for you to gain work experience and build links within journalism through an extra work placement year
• You can put your skills into practice, reporting for our news website or developing your own radio show for our on-site community radio station, Radio LaB
• It opens up additional career paths including research; editorial production (sub-editing and proofreading); new media production; and broadcast presenting
• Past graduates have taken up positions within the broadcast sector at Radio One, Kiss FM, Channel 5 and CBeebies

This 2 year Master’s courses will give you the opportunity to be awarded a subject specific degree in MSC Computer Science with Project Management. This course is ideal for you if you are looking to keep your career options open as you will study a range of topics from Networking and Data Modelling to Smart Technologies and Project Management which will equip you with the skills to understand the application of computing technology in real-world situations.

Why choose this course?

• Ideal course for computing graduates who want to continue studying computing technology but are looking to explore a wide range of subjects.
• 2 year subject specific degree with project management.

This course offers you the opportunity to develop a particular strength in the management of international business issues, with a particular focus on aviation management.

You will focus on strategic areas of international business, intercultural competencies, financial management aviation strategy and management all framed by the lens of developing patterns of world trade and the global market place.

As the business world morphs to accommodate the dynamic economic environment of today, this course introduces non-specialists to a range of business functional areas so that you become knowledgeable and effective managers.

You'll develop a deep understanding of organisations and their external context. You also learn how to manage yourself, and others, in a supportive and academic environment.

The course focuses on developing an awareness of business operations in an international environment, the aviation strategy and management governing international business and investments, finance and cultural awareness in global contexts.

This course gives you an advanced understanding of molecular biology, computational biology and microbiology alongside teaching you valuable skills in project management that you can apply to planning and organisational change.

Modern biotechnology is a hugely complex subject, drawing from a range of scientific fields. On this course, you learn the latest new technologies in key areas; gain insights into how they are used in the global biotechnology industry; and discover how microbes can be used on an industrial scale to benefit humankind.

You also hone your research skills with a laboratory-based project in one of five taught areas: molecular biology; computational biology; applied microbiology; analytical biology; and biomaterials.

The project management units explore the complexity of implementing plans and achieving change in organisations as well as the methods managers can use to overcome these obstacles.

Why choose this course?

• Study the latest developments in applied microbiology and computational biology in high-quality, broad-based classes taught by dedicated staff with research experience in specialist subject areas
• Explore the latest technologies in molecular biology and the industrial processes that are used to exploit microbes for specific products and applications
• Develop the ability to use information from relevant sources, and independently and critically evaluate current research and advanced scholarship
• Gain the ability to use assured, accurate and fluent language to present your work, and learn to develop graphs and images that clearly illustrate complex points
• Benefit from a wide knowledge base and the key transferable skills that will give you the opportunity to take your career to new heights in the biotechnology and allied industries