Bachelor of Arts (Hons) in Advertising and Digital Marketing

at University of Hertfordshire - De Havilland Campus United Kingdom

Studying an MBA can transform the way you think and the way you work, change the way others see you and open up new leadership and management opportunities.

This full-time MBA enables you to develop the critical and reflective strategic leadership skills you need to succeed in an uncertain world, challenging your assumptions, cultivating flexible thinking, effective decision making and responsible management.

What will I study?

Our teaching and learning methods ensure you are able to actively engage with your own development. You’ll benefit from a blended learning approach which utilises web-based activities and reading, alongside simulations, reflective writing, discussions and live enterprise projects.

All of the teaching resources have been designed in a highly structured way and complementary way to take you progressively through business concepts and to give you confidence, enhance your skills and expertise when completing specific tasks.

A participative style is used throughout to enable you to learn from your fellow students, as well as from teaching staff. Experiential learning is central to our teaching philosophy.

There is a considerable emphasis on the utilisation of theory and knowledge to make sense of your own and fellow participants' experiences at work. Case study material is widely used alongside case histories developed by fellow participants.

The MBA at the University of Hertfordshire has multiple pathways for students:

• MBA
• MBA (Human Resource Management)
• MBA (Entrepreneurship)
• MBA (Digital Marketing)
• MBA (Finance)
• MBA (Healthcare)
• MBA (Public Services)
• MBA (Sustainable Industries)
• MBA (Data Analytics)
• MBA (Project Management)
• MBA (Management Consultancy)
• MBA (Information Systems)

Software engineering is a discipline that applies professional engineering techniques to the construction and evolution of large and complex software systems. This course adds a specialism in software engineering to a broad base in computer science. In the first two years there is an emphasis on software development, professional programming, the modelling and design of systems and data, the principles of networking and the user experience. Building on this foundation you’ll study software engineering in depth and learn how to analyse, design, develop and evaluate computer-based systems. You’ll also learn the application of engineering techniques, such as those relying on software metrics.

• Choose this course with an emphasis on Software Engineering building on a base of mainstream Computer Science, or change to one of the others in our flexible programme.
• Be taught by highly qualified staff, most with a PhD or other advanced degree plus research, teaching, or professional experience.
• Be part of a highly regarded well established computer science department with excellent facilities, a strong research background, and links to business and industry.
• Prepare yourself for a career in the IT sector through a mix of academic, professional and practical study, with opportunities for industry certifications and a paid placement year. Previous students have worked placements at companies including Intel, Microsoft, and Apple
• Recent graduates from Computer Science have gone on to work at amazing organisations including Ticketmaster, BAE Systems, and Ocado

The programme is offered in full-time (one calendar year) mode and leads to the award of an MSc Degree in Global Business. Entry is normally at level 7 (with a cognate first-degree qualification). The intake here at Hertfordshire may be semester A (September) for compulsory subjects or semester B (January) for the specialisation and project.

To achieve your dual degree, you will need to successfully study at two different institutions. When you graduate, you will be awarded a sought-after Master’s from each. Along the way you will develop new language skills, supporting future career opportunities in the UK and overseas.

By tailoring your postgraduate study around your own strengths, interests and ambitions, you will create a distinctive degree that helps you carve out the career you really want. You will be equipped with the business understanding, in-depth specialist skills, international experience and language abilities you need to stand out in today’s competitive global business world.

Whichever institution you travel to, IBSA’s focus on theoretical and empirical postgraduate learning enables you to become a truly exceptional business professional, with a strong network of colleagues and outstanding career possibilities all over the world.

This is a vigorous, intensive Master’s degree best suited to self-motivated, ambitious and dedicated postgraduate students. These strengths will take you through a demanding and hugely rewarding year of study abroad and here at Hertfordshire, as well as giving you an excellent basis for your future career.

Study with a top History department and be taught from the cutting edge of historical research. Further your skills with a unique film course which combines the study of film as an art form with learning the practical skills of film making.

Through our diverse and inclusive History curriculum you will learn about an array of cultures and identities. What links our work is our focus on people’s history and everyday lives. This is represented strongly in our first year programme, which will give you an insight into the making of the modern world through exploration of faith, magic and medicine, campaigns for freedom and equality, Africa and the world, and America from Hamilton to Trump.

Our expert colleagues in Film take a similar international approach. You will explore the fascinating world of Hollywood, World Cinema, European Cinema as well as the film industry in Britain, so you have insider knowledge of what makes a successful film and appreciate diverse genres, contexts, cultures and filmmaking techniques. 

Throughout your degree, the common link between the two disciplines will be the development of analytical skills. As historians you will learn to analyse historical documents and debates among historians, while in Film you’ll develop the ability to analyse visual material, understand the craft of film making and gain new perspectives on the world.

These analytical skills, honed over the course of your studies, will benefit you in the final year of History if you choose to write a dissertation. This extended piece of work will grow out of a topic that interests you. Previous students have combined their Film and History studies to explore issues of propaganda or the depiction of historical events in film.

We give you:

• An exceptional History team, conducting world-leading research (REF 2014)
• Stimulating, innovative courses - our History students reported almost 94% overall satisfaction with their course (2018 National Student Survey)
• A flexible programme of study, allowing you to concentrate on areas you find especially interesting
• The scope to write a History dissertation on a topic about which you are passionate, potential blending your interests in film and history
• A mixture of intellectual and practical skills.
• An expert film team with in-depth knowledge of the film industry plus the opportunity to get involved with local cinemas and our own bespoke film club.
• CV-building potential and practical experience through work placements and extra-curricular activities. Previous students in this department have had year long paid placements at Warner Brothers in London, Hatfield House and local museums.

Our BA Politics & International Relations and Philosophy degree allows you to explore the ethical and philosophical questions that help to shape and challenge national and international politics and political agendas.

Here at Hertfordshire, as well as learning about philosophical and political theory, you’ll be doing rigorous and creative thinking of your own. Our internationally regarded academics will help you learn to address the arguments of others, to understand and engage with them so that you can arrive at your own conclusions and create your own original work.

You will also explore topical practical questions. Issues that arise as a result of increasing political focus on different dimensions of security, for example, are raised in the modules ‘Terrorism and Security’ and ‘The State in the 21st Century’. Philosophy will help you to understand the ethical implications and social situatedness of security politics through modules such as ‘Social and Political Philosophy’, ‘Contemporary Moral Philosophy” and ‘Nietzsche, Genealogy and Morality’.

Key social issues, such as, gender equality will be addressed from the perspective of both disciplines in ‘The Politics of Gender’ and in ‘Feminist Philosophy’. Modules will also debate the ways in which religious belief is a driving force behind social and political events in today’s globalised world.

You will be taught by experts who work at the cutting edge of their research disciplines and will share the excitement of doing original work in a supportive and highly-rated academic community. Our Philosophy team is in the top 15 in the Guardian League Table 2019 and rates as one of the 100 best Philosophy departments worldwide in the 2017 QS rankings.

You will be able to undertake a placement or study abroad year to gain professional experience or increase global awareness to build skills relevant to your studies in Politics and International Relations and Philosophy.

Study our MA in International Relations to gain an understanding of the forces that shape global politics in the 21st Century. A postgraduate degree in International Relations provides a pathway to a range of careers from policy-related roles in NGOs and government to vocational positions in the media and the private sector.

Whether your background is in Politics and International Relations, or another discipline, our MA equips you with the knowledge, skills and tools to critically analyse and tackle global society’s most pressing issues. Our innovative teaching methods, including simulations and panel-style debates, help establish a thorough grasp of the theoretical approaches and empirical methods used to study International Relations. Specialist modules allow you to study and analyse a range of topics, from traditional issues like war, peace and security to more contemporary debates on the international economy, global ethics, energy scarcity, and ecological changes. Our lecturers are active researchers who will give insight into current debates, developments and perspectives within the discipline of International Relations. You will undertake a dissertation, on a topic of your choice, and will be supervised through this task by one, or more, of the department’s dedicated research staff.

The MA is delivered with flexibility in mind, combining in-class activities with online learning provisions to ensure that studies can be balanced with other commitments, including work and family life. There are a number of different pathways on offer to fit with your individual needs and professional aims. The standard route MA is offered full-time (one year) or part-time (two years). Alternatively, you may wish to take a Sandwich option (two years full-time), which combines a year of university study with a year-long work placement, or the with Advanced Research route (two years full-time), where you will complete an extended, year-long research project in addition to one year of university study.

Please contact Dr Benjamin Nutt for more information on the MA International Relations

Why choose this course?

• Personal learning experience: You will be part of a closely connected community of students. Small class sizes and a large range of modules means you will benefit from extensive, personalised support that fits your individual study needs and development goals. 
• Research-led teaching: You’ll be taught by a team of researchers working at the forefront of the discipline of International Relations. Build your experience and put your knowledge into action by getting involved in our research group events, such as workshops with experts in political research and practice. 
• Topical focus: You will study modules on topics that sit at the forefront of contemporary debates within International Relations, including energy scarcity, ecological changes, and ideas pertaining to global justice. Expert staff will encourage you to explore how the traditional aspects of International Relations are being challenged by current events and changes.
• Flexibility: You will have the opportunity to engage with course material in a manner that blends in class and online learning and suits your individual needs. Learning materials will be provided in a way that makes them accessible whatever your personal circumstances. 
• Join us in exploring how the world you live in operates and learn skills for life: Alongside your subject-based knowledge, we will help you develop a set of professional and interchangeable soft skills that will improve your overall employability. A postgraduate degree in International Relations will hone and improve your communication, organisational, and critical analysis skills, providing you with tools that are appealing to future employers.

Do you have a story to tell, or have you always wanted to be a writer? Perhaps you want to learn how to be a critical reader or gain a greater understanding of the craft of writing.

Studying English Literature and Creative Writing with us will help you find your voice, whether as a poet, playwright, novelist or scholar of literature.
This joint course combines the study of literature with the practice of creative writing. Studying literature will give you a greater understanding of how literary texts work, while this improved critical insight will help you put principles into practice in your own creative writing.

We offer a stimulating and supportive place in which to explore your ideas, hone your craft and understand literary texts. Our creative writing modules are taught by lecturers who are themselves award-winning practitioners and who bridge the gap between creative and academic approaches to literature. They include our poetry lecturer Wayne Holloway-Smith, winner of the Poetry Society’s Geoffrey Dearmer Prize and Seamus Heaney Prize nominee.

Over the three years you can choose specialist creative writing modules in poetry, creative non-fiction, drama, short story writing and prose fiction. Those specialisms are reflected in our English Literature modules, which range from children’s and young adult literature to film adaptations and work written in English from all over the world.

By the time you graduate, you will have a polished piece of work which has the potential for publication. Recent successes for our students include short stories published in Bandit and AnotherLenz magazines and poetry published in Rising and international magazine Poetry London.

In your first year, an underpinning core module, Becoming a Writer, will introduce you to genres and forms and examine the universalities of dialogue, plot and language. A second core module, Identity and Contemporary Writing, introduces you to some of the most exciting new writing as a model for your own work, while an optional module enables you to specialise in writing for the screen.
The practicalities of getting published or working in literary publishing are explored in a creative writing module in your second year taught by a former editor of Granta, the renowned magazine of new writing. For your final year your particular creative interest can be channelled into a long piece of writing, which can be poetry, prose or drama.

Biochemistry is the study of the fundamental processes of life. Biochemists seek to answer questions about life, health, disease, the natural environment, and materials and compounds, using scientific techniques developed in chemistry and biology. After an initial grounding in chemistry, genetics, cell biology, microbiology and human physiology, you’ll learn the complex biochemical processes that underpin the very latest discoveries. Explore how biochemistry affects the quality of people’s lives, from the discovery of new drugs and the design of medical treatments to the industrialisation of laboratory processes. Our strong links with industry offer you fantastic opportunities to gain valuable experience during your placement year. This degree is accredited by the Royal Society of Biology.

• Biochemistry is the scientific study of the chemistry of living cells, tissues, organs and organisms.
• On this degree programme you will study how biochemistry affects our lives, from the discovery of new drugs and the design of new medical treatments , to the industrialisation of laboratory processes.
• Our links with industry provide you with fantastic opportunities to gain valuable experience in the biosciences industry during the placement year.

The MSc Management is designed to provide you with a multidisciplinary approach to management. Upon graduation, you’ll be equipped with the personal and professional skills needed to be competent and successful managers in modern businesses.

You’ll develop a strong foundation of understanding of the role of management and its implementation across different industries. From developing an understanding of the role of management in the wider international economy, to the responsibilities of management to society, sustainability, and the planet, you’ll explore management from a range of perspectives.

Business operations are becoming ever-more complex in today’s global economy. The acquisition, storage, movement and the transportation of goods both to the organisation and to customers, requires managers with strong leadership and supply chain management skills. This course will prepare you with the skills and knowledge to boost efficiency and drive business forward no matter what industry.

So, whether you’re a graduate looking for a broad management qualification, or a professional who is looking to progress into management through a formal qualification, the MSc Management will provide you with an exciting learning journey.

Building on our successful composition and technology courses, this degree focuses on the technical and creative aspects of being a successful songwriter. You’ll explore a range of songwriting techniques, composing and recording songs and building up your studio skills to a professional standard. With access to instruments, electronic equipment, cutting-edge software and venues to perform live, you’ll develop your own musical language and explore how your means of self-expression connect with your cultural surroundings.You’ll also study the business aspects of commercial music making, pursue work experience and build the skills and experience to become a creative and entrepreneurial musician.