Bachelor of Arts (Hons) in Graphic Design (Advertising and Branding)

at University of Hertfordshire - De Havilland Campus United Kingdom

This is a fascinating time to be a journalist, with traditional media like newspapers, magazines, television and radio, jostling for attention alongside online news, blogs, podcasts and social media. This exciting course will develop your practical, professional writing skills, shed new light on how the media works and get you some hands-on experience that employers are really looking for.

Our inspiring, industry-experienced academic team will develop your journalistic skills, introducing you to the concepts of ‘news’ and ‘features’, and teaching you how to carry out research, conduct interviews, structure your writing and get published. As the course progresses, you’ll discover how journalism varies across video, radio and the internet, hear from inspiring industry guest speakers and take placements in real newsrooms.

You’ll also delve into the history of media, its role in society, how it shapes our views and how new technologies are disrupting traditional communication channels. It’s this combination of the theoretical with the highly practical that will turn you into a skilled, well- rounded media practitioner ready to launch an exciting, rewarding career.

Real-world skills — Learn how to create and publish content on a broad range of formats including print multimedia and within online platforms?

Bridging theory and practice — Students studying this course will gain a theoretical and critically reflective understanding of media whilst gaining practical skills as an author and designer of published material in variety of formats including print based publications to broadcast and advertising campaigns to web based publications. This means that The majority Almost all of our courses taught are assessed by 100% coursework.

Value added — Every student is allocated a personal tutor to monitor and advise on their overall academic and personal development supplemented with drop-in skills sessions and specialist tutors to refine and polish your writing. Our Media Matters series of Media Industry talks and Creative Writing talks are career-focused, delivered by industry specialist professionals.

Further information on the opportunities available for students and graduates on this degree.

Studying an MBA can transform the way you think and the way you work, change the way others see you and open up new leadership and management opportunities.

This full-time MBA enables you to develop the critical and reflective strategic leadership skills you need to succeed in an uncertain world, challenging your assumptions, cultivating flexible thinking, effective decision making and responsible management.

What will I study?

Our teaching and learning methods ensure you are able to actively engage with your own development. You’ll benefit from a blended learning approach which utilises web-based activities and reading, alongside simulations, reflective writing, discussions and live enterprise projects.

All of the teaching resources have been designed in a highly structured way and complementary way to take you progressively through business concepts and to give you confidence, enhance your skills and expertise when completing specific tasks.

A participative style is used throughout to enable you to learn from your fellow students, as well as from teaching staff. Experiential learning is central to our teaching philosophy.

There is a considerable emphasis on the utilisation of theory and knowledge to make sense of your own and fellow participants' experiences at work. Case study material is widely used alongside case histories developed by fellow participants.

The MBA at the University of Hertfordshire has multiple pathways for students:

• MBA
• MBA (Human Resource Management)
• MBA (Entrepreneurship)
• MBA (Digital Marketing)
• MBA (Finance)
• MBA (Healthcare)
• MBA (Public Services)
• MBA (Sustainable Industries)
• MBA (Data Analytics)
• MBA (Project Management)
• MBA (Management Consultancy)
• MBA (Information Systems)

Nursing is a highly skilled, rewarding and caring profession where you can make a real difference to people’s lives. In adult nursing, you’ll promote health and provide whole-person care in hospitals and the community. Throughout this pre-registration course you’ll develop critical, analytical and reflective skills that allow you to make sound judgements and evidence-based care. Half the course will be spent at the University, where you’ll learn the theoretical foundations of nursing. The other half will be spent in a variety of clinical settings, developing your hands-on skills.

This integration of theory and practice will ensure you become a skilled, competent, compassionate and committed adult nurse.

• Adult nursing is an exciting and rewarding career that can lead to work in a variety of settings.
• You will complete placements in a range of adult settings, both within hospital and the community during your course, learning practical skills that underpin your theoretical knowledge.
• You will develop a sound knowledge of ‘normal’ adult development and behaviours and develop skills in recognising and managing deviations from the norm. 
• 100% of our Adult Nursing graduates went on to employment or further study within 6 months according to the latest national Destination of Leavers from Higher Education (DLHE) survey.

On the MSc in Power Electronics and Control, the development of skills and advancement of knowledge focus on enabling you to solve multidisciplinary problems related to energy conversion, renewable energy systems integration and energy efficiency. Alongside this there will be the opportunity for you to develop practical skills for the analysis, design and application of power conversion systems in key areas of industry.

You will cover subject specific subjects such as Advanced Power Electronics and Control and Control of Engineering Systems alongside cohort taught subjects to develop their management skills and their employability.

The successful postgraduates of the course will acquire the knowledge and understanding, intellectual, practical and transferable skills necessary for the analysis and synthesis of problems in engineering and manufacturing through a combination of experimental, simulation, research methods and case studies. You can expect to gain work in a range of disciplines within a variety of industries from specialist technical roles to positions of management responsibility.

The School has a strong international reputation for research in Artificial Intelligence and Robotics and this expertise influences this course which explores current research and practice in artificial intelligence and robotics. This MSc can lead to a career such as a designer of intelligent systems or in research.

This course is part of our Master's programme in Computer Science. 

• One of a range of advanced courses within our postgraduate Master's programme in Computer Science, this particular course provides you with a specialism in Artificial Intelligence and Robotics
• Advanced topics studied include artificial life with robotics, neural computation and machine learning, theory and practice of artificial intelligence.
• Taught by a highly-regarded and long-established computer science department.
• Sixty percent of our research impact in Computer Science and Informatics at the University of Hertfordshire has been rated at world-leading or internationally excellent in the Research Excellence Framework (REF) 2014.

Biochemistry is the study of the fundamental processes of life. Biochemists seek to answer questions about life, health, disease, the natural environment, and materials and compounds, using scientific techniques developed in chemistry and biology. After an initial grounding in chemistry, genetics, cell biology, microbiology and human physiology, you’ll learn the complex biochemical processes that underpin the very latest discoveries. Explore how biochemistry affects the quality of people’s lives, from the discovery of new drugs and the design of medical treatments to the industrialisation of laboratory processes. Our strong links with industry offer you fantastic opportunities to gain valuable experience during your placement year. This degree is accredited by the Royal Society of Biology.

• Biochemistry is the scientific study of the chemistry of living cells, tissues, organs and organisms.
• On this degree programme you will study how biochemistry affects our lives, from the discovery of new drugs and the design of new medical treatments , to the industrialisation of laboratory processes.
• Our links with industry provide you with fantastic opportunities to gain valuable experience in the biosciences industry during the placement year.

This degree is accredited by the Association for Nutrition (AfN) and explores in detail the scientific basis of nutrition, health promotion and disease prevention. On graduation you will become a Registered Associate Nutritionist (ANutr) and you can play an influential role in educating the public, promoting healthy eating and developing healthier food. In the first year you’ll study basic nutrition, food science and psychology concepts and develop a fundamental understanding of human physiology, biochemistry and cell biology. You’ll then move on to study more specialised areas such as disease pathophysiology, metabolism and how nutrition can play a key role in health and disease prevention throughout the lifecycle. You will also study modules related to food industry and employability including the role of the nutritionist in foodservice. In your final year you will undertake a two-week work experience and will study public health nutrition, sports nutrition, behaviour change and contemporary topics in nutrition. You will also undertake a final year research project. You’ll also have the exciting opportunity to choose from study abroad or take a year-long work placement in industry. 

• University of Hertfordshire was awarded TEF Gold (2018), the highest possible standard for teaching in the UK.  
• Active research community.
• Accredited by the Association for Nutrition. On graduation you become a Registered Associate Nutritionist and can use the ANutr qualification.
• Major focus on employability. All students undertake a 2-week work experience as part of their degree which contributes to academic credits.
• Optional 12-month industrial placement or study abroad overseas at one of our world partner universities as part of a 4-year degree.
• Practical experience in the brand new state-of the art Science, Diet and Sports Performance labs.

Other additional opportunities include

• Dedicated student support from the School of Life and Medical Sciences Academic Support Unit.
• Teaching is complemented by lectures from visiting lecturers from industry.
• Active student-led Nutrition and Dietetics Society.

Now that scientists can read and change DNA sequences, a new era has arrived in which it’s possible to investigate organisms at their most fundamental level. That means we have the opportunity to find pioneering ways to prevent or find cures for genetic diseases, such as cystic fibrosis and cancer. It could even help us discover more about our origins and who we really are. This course will give you the specialist theoretical knowledge and practical experience of gene manipulation and the analysis of nucleic acids and proteins. It will also show you how this can be applied to the study of health, disease and the natural environment. This degree is accredited by the Royal Society of Biology.

• Molecular Biology involves the study of biology at the molecular level, providing an insight into the building blocks of life itself.
• DNA carries the hereditary information that determines the structures of proteins. It contains through which cells are instructed to grow and divide, to differentiate into specialized cells thereby generating the millions of different life forms that exist.
• The university has excellent research facilities for molecular biology enabling students to experience key techniques for example, PCR and bioinformatics.

• Allocated specialist support.
• Time to reflect and develop as a designer.
• Flexibility of core module delivery.
• Supported studio & workshop space.
• Collaborations with other Creative Arts disciplines.
• Take a look at our MA Design Leaflet.

Why choose this course?

MA Product Design is a Masters award within the MA Art and Design programme at the School of Creative Arts. Within the programme there is strong emphasis on professional practice and the real-world applications of art and design. You will develop key research skills and gain a good understanding of the work of other practitioners in your field.

The aim of the postgraduate programme is to equip you with the skills, knowledge and understanding required to practice at an advanced level, to foster your creativity and enhance your employment opportunities. You will work alongside artists and designers who are involved with a wide variety of media and forms. Induction, seminars and social events for students and staff mean that you will be part of a friendly and supportive postgraduate community, which also includes film makers, musicians and professionals working in new media. Senior research staff and internationally renowned artists work with postgraduate students, helping you to develop original and challenging work.

The MA Product Design degree aims to provide you with an understanding of the cutting-edge of design practice and to develop your creative and technical abilities as a designer. It will be of interest to product and industrial designers and design professionals working in related fields.

You will develop the entrepreneurial and industrial skills you need to develop your career to its full potential and gain a detailed understanding of the commercial and industrial contexts of contemporary design, alongside some of the theoretical and cultural ideas that shape contemporary design practices.

You will also consider design from the perspective of the society and people who use it. The course looks at practical approaches and the research methods involved in product design. Attention is focused on human users from ergonomic, ecological, social and psychological perspectives and the development of products in a post-industrial age where technology and production may respond to customer demands with speed.

Our staff are experienced in research and professional practice, and you will also benefit from contributions from visiting designers, makers and design professionals, as well as from involvement with our international exhibitions programme and close links with industry partners.

Graphic Design is a very broad subject, with students increasingly able to choose a wide variety of career paths after they graduate. This pathway, based around the current successful BA (Hons) Graphic Design course, allows students to gain the specialist skills required for advertising and branding projects. Workshops will introduce art direction, copywriting, campaign development, brand strategy and how to design dynamic visual identities. Dedicated modules will give a thorough grounding and understanding of the commercial applications of both subjects, as well as exploring creative applications of emerging technologies

Our location on the doorstep of London means we’ve been able to develop relationships with some of the world’s biggest and best agencies and brands. In recent years our students have worked on live briefs with the likes of Prada, Lacoste, Sky, and Mini. We’ve also partnered with design and creative agencies that include Droga 5 (named D&AD’s ‘Best Agency 2019’ and Campaign Magazine’s ‘Agency of the Year’ 2019) and DesignStudio (the designers of the Premier League, Airbnb and Deliveroo branding). Students on the Graphic Design & Illustration programme have a phenomenal record in the highest-profile award schemes, including winning a prestigious D&AD New Blood pencil every year since 2011.

• Outstanding connections to industry, including high profile live briefs.
• A forward-thinking curriculum which prepares our graduates for a career in rapidly evolving industries.
• A reputation for success in the most-coveted student award schemes.