Bachelor of Arts (Hons) in Marketing

at University of Stirling United Kingdom

Our Sociology and Social Policy course will let you understand the way society works and the processes and outcomes of social welfare. You’ll explore social differentiation and contemporary social issues, as well as looking at historical and theoretical perspectives on welfare. You’ll also be introduced to the development of social theory and get lots of practical experience in methods of social research and analysis.

We’ve developed our BSc (Hons) Software Development with Cyber Security course with our business partners in the IT sector to help solve their skills shortages and address the industry’s needs. According to the 2020 ScotlandIS Scottish Technology Industry survey, about 100,000 people are working in digital technologies professions. This is a growth of 9% since 2016. The growth has been strongest in web design and development, IT business analysts, architects and systems designers, programmers and software development professionals. Our computing graduates have an excellent track record in finding well-paid jobs because of our focus on in-depth practical expertise.

As you study, you’ll progress from the fundamentals of computer systems and software development to advanced knowledge of Artificial Intelligence and Computer Security. You’ll learn everything you need to become a highly employable and sought after software development graduate.

We deliver our BSc (Hons) Software Development with Cyber Security in partnership with Forth Valley College to combine the strengths from both sites. Classes for the first two years will be delivered at Forth Valley College’s campus in Falkirk. Classes for the last two years will be delivered at the University of Stirling campus. Our staff are active in research and work with industry to help the course evolve according to the needs of the ICT sector, both in Scotland and across the world.

At the University of Stirling, our innovative Law courses give you an opportunity to study a range of subjects that reflect the importance of law in every area of society. We offer two BA (Hons) courses – in Law and Business Law –which can kick-start a career in the modern legal market, such as legal analyst roles or jobs in a host of business settings.

Throughout your course, you’ll be taught by leading academics who helped write the textbooks you’re studying. At Stirling, their expertise comes to you first-hand, and you’ll be part of a close-knit legal department dedicated to providing a rich, enjoyable student experience. From Contract and Criminal Law to International Human Rights and Private International Law, you’ll gain a firm grounding in essential subjects and enjoy the freedom to specialise in areas that interest you most. You can also broaden your career possibilities by combining Law with one of 11 other complementary courses that include Accountancy, Marketing and modern languages.

In addition, we make sure you graduate with the communication, organisational and personal skills prospective employers are looking for – qualities that you can refine further by spending a semester studying abroad or undertaking a work placement. Our graduates are working as everything from trainee solicitors to business development managers, highlighting the diverse opportunities a BA in Law from the University of Stirling opens up.

Our Masters in Marketing gives you the opportunity to gain a theoretical and practical understanding of marketing, and its role within organisations. You’ll learn about the practice and theory of modern marketing, as well as current business trends in the areas of brand identity creation, multi-channel marketing and sport marketing.

The MSc Marketing course was one of the first in the country to be accredited by the Chartered Institute of Marketing (CIM). CIM accreditation means that when you successfully complete the course, it's easier to gain a Professional Diploma in Marketing. Two of the Diploma modules will be waived and to gain the CIM Professional Diploma you will only need to undertake two CIM modules rather than the usual four, giving you a competitive edge in your career.

Our research-led teaching combined with a focus on practical applications is a key strength of this course. In addition to consistently engaging in academic literature through weekly readings and module assessments, the course gives you a number of opportunities to apply concepts, theories and frameworks to practical aspects. You will collaborate during your studies with a wide variety of organisations including not-for-profit, third sector and small and medium sized enterprises (SMEs).

With around 250 million French speakers and 400 million Spanish speakers on the planet, a firm grasp of both languages can open up boundless opportunities.

At the University of Stirling, we specialise in teaching French and Spanish in a contemporary, global context. You’ll develop high-level written and spoken linguistic skills in both languages, as well as build an understanding of the diverse societies, literature and visual cultures that surround them. You’ll also enjoy extensive opportunities to sharpen your French and Spanish skills through our study abroad links with universities in France, Spain, Morocco, Switzerland, Canada or Latin America.

To help you find the perfect professional context for your Modern Languages study, you’ll combine the course with one of eight other subjects that range from International Politics and Management Studies to Secondary Education. Wherever you hope your new-found knowledge of French and Spanish will lead you, we’ll pour all our energy and expert knowledge into helping you get there.

Are you fascinated by the creative possibilities of technology and software? Do you love solving complex problems as part of a team? If yes, software engineering could be the career for you. You’ll be in high demand for developing the systems that are the foundation and glue of our modern world, and that transform our experiences in communications, business, entertainment, gaming and healthcare.

Our degree will teach you creativity, logical analysis, problem-solving and how teamwork builds complex systems. You’ll study practice and techniques for real-world software design and associated programming technologies, gaining practical experience in software development.

According to the 2020 ScotlandIS Scottish Technology Industry survey, about 100,000 people are working in digital technologies professions. This is a growth of 9% since 2016. The growth has been strongest in web design and development, IT business analysts, architects and systems designers, programmers and software development professionals. Our graduates are highly sought-after. To help you build strong links with industry, we offer three-month summer placements and one-year placements with local SMEs and large corporates. Students also have the opportunity to engage with an international teaching environment through our exchange programmes.

As you study, you’ll develop core skills in finance, investments and data analytics – all of which can be applied in a final dissertation on a finance-related topic of your choice. You’ll also be taught how to use programming languages (e.g. Python, R) to analyse data and get a thorough understanding of core financial theory and investment practices. In addition, you'll have the opportunity to use professional financial databases, such as Bloomberg, Eikon and S&P Capital IQ.

Our postgraduate degree in Management and English Language Teaching is for current and prospective English language teachers who see themselves as potential managers of language teaching departments or schools. This Masters course is one of only a few such degrees in the UK.

During this Masters course, you’ll learn the key knowledge and skills needed to be a professional teacher of English as a foreign language. In addition, you’ll develop the competencies to manage in a multicultural working environment, through modules taught by the internationally renowned University of Stirling Management School.

Our MSc Digital Banking and Finance course is suitable for everyone, whether you already have related qualifications or experience, or want to change the direction of your career. The course is fully accredited by the Chartered Banker Institute, the oldest and largest UK professional body for bankers, making our course one of very few UK courses in banking and finance to offer this level of recognition.

As the world moves away from physical cash, replaced by cryptocurrencies, and physical banking is replaced by online banking and finance, our course focuses upon how technology and digital infrastructure is changing the way banks do business. You will learn how FinTech is changing bank management and finance, and how cryptocurrencies will change the way banking and finance operates.

You will acquire the analytical skills and the critical knowledge in this changing environment which will enable you to further your career in the new digital banking and financial sector. The course offers you practical business led knowledge and you can expect to see leading banking and finance experts from the sector in the classroom offering you the most contemporary industry thinking.

Choose a Bachelor of Education (Primary) at the University of Stirling, and we’ll equip you with the necessary knowledge and skills to start a career in one of the most rewarding professions.

We’ll prepare you to teach across the whole curriculum and primary age range, and also enable you to develop a specialism in a particular area. You can choose from these subject specialisms:

• Early Years
• The Environment
• Modern Languages
• Inclusive Practice
• Literacy
• Numeracy

You’ll be taught by world-leading academics and outstanding teachers who have strong partnerships with local schools. This ensures you can access cutting-edge practice and research throughout your primary teaching degree. Our pioneering approach of studying education with a subject specialism, gives you the time to excel in teaching, critically reflect and grow in confidence.