Master of Science in Marketing

at University of Stirling United Kingdom

Interested in the management and delivery of sport? Wonder how psychology enhances sports performance? Considered the local and global importance and impact of sport? If you’re thinking about a career in sport, a Sports Studies degree from Scotland’s University for Sporting Excellence will help you be the difference.

We’ve developed a course that provides our graduates with a breadth of knowledge and practical experiences that can be applied to a wide range of sport related careers. Our course is flexible - we offer a wide variety of module options and it can be combined with a range of subjects, including Accountancy, Film and Media, History, Business Studies, Journalism, Marketing, and Psychology.

You can choose from modules exploring four subject areas:

• Sports Policy and Management
• Physical Activity and Health
• Development of Sport
• Sport, Culture and Society

In addition, our extracurricular volunteering opportunities and Sport Union clubs enable you to earn qualifications and gain valuable sport management experience alongside your academic degree.

Multilingual graduates with a firm grasp of business and marketing are highly sought-after in the global job market. Bringing together these valuable skills, our course in International Management Studies with European Languages and Society is perfect preparation for a range of exciting career opportunities.

The course combines key aspects of Business, Management and/or Marketing with the opportunity to study Spanish and/or French. Alongside your language studies, you’ll learn about the economic, political, social and cultural environment in which international business is conducted. You’ll also have the freedom to learn an additional language, or take modules in Law, Politics, Accountancy or Economics – tailoring the specifics of your course to match your own personal ambitions.

As a student, you’ll benefit from the University of Stirling’s combined excellence in teaching both modern languages and Business, Management and Marketing. Everything you learn will be put into practice thanks to extensive opportunities to study and work in Latin America, Spain, France or another French-speaking country. This time abroad gives you a chance to experience just how valuable your new language and business skills truly are, even before you graduate.

Our MSc Business and Management course gives you the knowledge and skills you need to be an inspiring, effective and resilient manager. We combine management theory with development of practical skills, and our course is taught by internationally recognised subject experts.

The course focuses on operations and strategic management, and explores the need for managing limited resources effectively, with maximum business impact. This is the ideal Masters if you're looking to take your first steps into management. We cover the major functions of organisations – accounting, marketing, operations, people and talent management. Finance and economics are integrated through our strategic orientation.

We aim to create industry leaders, managers and entrepreneurs, who're confident in the use of business analytics tools and critical thinking abilities. This allows for better and informed decision making in your management career. There’s an emphasis on entrepreneurship, innovation and strategic management. You’ll also develop an appreciation of corporate social responsibility, ethical decision making and managing change.

How are our minds related to our bodies? Do we really have free will? What can we truly know about the world around us, about other people or about ourselves?

These questions lie at the heart of philosophy – and if you seriously want to search for the answers, this is the course for you. Our Philosophy BA will challenge you to develop a strong set of critical, imaginative and informed reasoning skills. It will also deepen your understanding of the nature of the human mind, language, morality and politics, art, science and logic. We offer breadth and variety – from modules focused on individual philosophers, to others built around specific topics such as metaphysics, moral philosophy and environmental ethics.

You’ll be introduced to key philosophical issues in your first two years, before focusing in on the areas that interest you most. Along the way, you’ll benefit from the expert insights of your lecturers and tutors, whose own cutting-edge research feeds into course content and keeps you on the frontline of academic thinking.

Our Philosophy course has consistently achieved top marks for student satisfaction, and your studies will play out in a supportive, vibrant environment with an extremely active Student Philosophy Society. If you want to investigate the burning questions that shape humanity while gaining vital employability skills, choosing Philosophy at the University of Stirling is the perfect starting point.

Retailers are having to adapt to a new competitive reality. Actions by governments and the consumer response to the Covid-19 crisis has required retailers to alter how they operate, resulting in a different retail experience.

Our Retail Marketing course provides a solid grounding in the principles of retail business, including store operations, marketing and consumer behaviour. You’ll have the opportunity to develop an understanding of human resource management, international business, logistics and merchandising. Our staff are high-profile academics with excellent international reputations, and our teaching reflects the very latest research and industry thinking. You’ll also benefit from our extensive contacts with leading retailers, which open the door to invaluable field trips and guest lectures.

The challenges of the rapidly-evolving retail sector mean companies covet skilled, knowledgeable managers who can put theory into practice. With a Retail Marketing degree from the University of Stirling, you could be the difference they’re looking for.

By aligning the course with the FRM curriculum, rigorous academic learning is coupled with practitioner-driven insight and certification. Through this combination, students are better prepared to succeed in the challenging field of risk management.

As you study you’ll acquire a broad knowledge of finance, financial theory and the practical methods used to analyse financial data. Further specialist knowledge and analytical skills are developed in financial risk management, including how to identify, measure and manage a broad range of financial risk types including operational risk, foreign exchange risk, liquidity risk and market risk.

You’ll have access to professional financial databases including Bloomberg, Thomson Reuters Eikon, Datastream and S&P Capital IQ. There’s also an opportunity to attend our series of guest lectures by professionals from the industry. All these features help to enhance employability, increase participation, improve learning, and play a part in a world-leading student experience.

This course will provide you with the core professional skills required for a rewarding career in digital media management and production. This interdisciplinary offering, bringing together Stirling’s internationally recognised strengths in media, film, and communication studies, is distinctive from competitors in offering you the unique opportunity to develop analytical, creative, and production skills; underpinned by important sociocultural understanding of human behaviour and communication in the digital context, and the complex factors influencing people’s behaviours.

An accounting degree empowers you to prepare, present and interpret financial information for a wide range of organisations, and the skills you learn will enable investors, lenders, management and others to make key decisions based on financial facts.

The ideal path to a career in accountancy combines a university degree with recognised professional qualifications. Our Accountancy programme has been created with this in mind, and successful completion of the course will ensure many professional bodies give you significant exemptions from their exams.

From a basic understanding of how to prepare financial statements, through to an in-depth knowledge of auditing, taxation and reporting, our Accountancy degree covers everything you’ll need to know to join the thousands of Stirling graduates who have successfully transitioned from this course into the professional world.

Our MSc Business and Management course gives you the knowledge and skills you need to be an inspiring, effective and resilient manager. We combine management theory with development of practical skills, and our course is taught by internationally recognised subject experts.

The course focuses on operations and strategic management, and explores the need for managing limited resources effectively, with maximum business impact. This is the ideal Masters if you're looking to take your first steps into management. We cover the major functions of organisations – accounting, marketing, operations, people and talent management. Finance and economics are integrated through our strategic orientation.

We aim to create industry leaders, managers and entrepreneurs, who're confident in the use of business analytics tools and critical thinking abilities. This allows for better and informed decision making in your management career. There’s an emphasis on entrepreneurship, innovation and strategic management. You’ll also develop an appreciation of corporate social responsibility, ethical decision making and managing change.

Food from aquatic systems is essential for much of the world’s population. However, with wild catches of seafood declining in many places, aquaculture is playing an increasing role as an alternative source of high-quality, nutritious food - and as an employer. Controlling disease is important to the ongoing success of this industry.

This Masters in Aquatic Veterinary Studies provides you with training in the wide range of disciplines and skills you need for the investigation, prevention and control of aquatic animal diseases. You’ll develop an understanding of the biology, husbandry and environment of farmed aquatic species, as well as specialist expertise in aquatic animal diseases.

You’ll study at the Institute of Aquaculture, one of the top institutions in this field. It’s internationally recognised for both research and teaching and has more than 70 staff and 80 postgraduate students.

The Institute of Aquaculture has received the UK’s most prestigious academic honour – the Queen’s Anniversary Prize 2019. The honour recognises outstanding work that shows quality and innovation, and delivers real benefit to the wider world through education and training. It recognises our pioneering work in the world’s fastest-growing food production sector and our bid to tackle global hunger.

The Institute of Aquaculture has pioneered the development of aquaculture disease management. We have over 40 years of experience in investigating and controlling fish and shrimp diseases worldwide, which it uses to improve your problem-solving skills, ultimately equipping you to make a real contribution to the sustainability of aquaculture.