Master of Science in Media Management

at University of Stirling United Kingdom

Do you enjoy numbers the way others enjoy music, poetry or art? Do you enjoy using Mathematics to explain real-world phenomena and solve problems?

Mathematical training develops specific skills and broad analytical expertise, which are valued across all professions. There is also a particular demand for graduates who not only have quantitative skills, but also know how to use them.

This course delivers that sought-after combination – through our teaching style, and our focus on real-world applications of both mathematical and statistical techniques. For example, you’ll use the mathematics computing laboratories as an integral part of your learning process, making your study as much experimental as theoretical.

Our Computing Science and Mathematics division provides a stimulating and supportive learning environment, and we’ve a strong and active research group. Its primary interest is the application of mathematics to biology, economics and life sciences, and we offer combined Honours degrees in the relevant disciplines.

Our Masters in Sustainable Aquaculture explores the principles of aquaculture and the key factors influencing the viability of aquatic animal farming and food production systems. You’ll develop an understanding of aquatic animal biology, environmental issues, nutrition, reproduction and genetics, disease and health management.

With practical application at the core of your studies, you can choose to focus on specific aspects of sustainable aquaculture, including:

• Advanced broodstock management
• Aquaculture policy and planning
• Livelihood analysis
• Environmental management and biodiversity
• Feed formulation and resources
• Aquatic animal health control
• Epidemiology
• Ecotoxicology

You can also explore the commercial business of sustainable aquaculture, with optional modules covering marketing, business studies and economics. You’ll learn the skills necessary to establish, manage and appraise aquaculture enterprises and development projects from within the industry or public sector.

The increase in the collection and analysis of Big Data, — extremely large sets of information, such as social media comments or online product reviews — can provide valuable insight to consumer behaviors and preferences. As a result, businesses need market research analysts who are able to handle data and apply it to real-world marketing contexts.

This course is designed to provide students with a thorough understanding of the industrial and scientific relevance of marketing analytics and their application in strategic and operational decision making for organisations that use Big Data. It has been developed to equip you with the practical, evaluative and analytical skills to allow you, as a future marketing manager, to influence and develop strategy and performance within organisations, as an expert in marketing analytics.

The course is multidisciplinary, combining the Stirling Management School’s expertise in marketing, business management and leadership with computing expertise. A key feature of the course is an Industry Partnership and Action Learning approach through consultancy projects with industry. To finish your studies you will undertake a three-month project giving you an opportunity to apply in the concepts and theories you have worked on during the course to a real-life topic.

Big data is increasingly important in today’s commercial landscape. As a data scientist specialising in big data, you’ll help companies make sense of large amounts of structured and unstructured data, providing rapid insights that enable them to make better, quicker decisions.

The MSc Big Data is a taught advanced Masters degree covering the technology of Big Data and the science of data analytics. You’ll gain practical skills in big data technology, advanced analytics and industrial and scientific applications.

The course will teach you how to collect, manage and analyse big, fast moving data for science or commerce. You’ll learn skills in cutting-edge technology such as Data Analytics, R, Hadoop, NoSQL and Machine Learning. At the same time, you’ll delve into important maths and computing theory, and learn the advanced computational techniques you need to develop your career in data science.

Our MSc has been developed in partnership with global and local companies who employ data scientists. Since the course was launched in 2012 we have developed a great relationship with employers who are looking for the skills that we teach.

Our Masters degree will give you a solid grounding in the scientific principles that underpin Environmental Management. We cover topics including the ecological, economic, social, political and legal aspects of environmental management. We give comprehensive training in quantitative, theoretical, analytical and practical skills.

Environmental managers play a vital role in the protection and sustainable use of resources. You’ll learn to address issues such as adaptation to climate change, biodiversity and sustainable energy management. At the local level, Environmental Management focuses on conservation and protection of land and water resources and natural habitats.  

You’ll also benefit from employability skills training, a residential field skills course and the chance to carry out an environmental management related dissertation project which may include working collaboratively with a business.

With around 250 million French speakers and 400 million Spanish speakers on the planet, a firm grasp of both languages can open up boundless opportunities.

At the University of Stirling, we specialise in teaching French and Spanish in a contemporary, global context. You’ll develop high-level written and spoken linguistic skills in both languages, as well as build an understanding of the diverse societies, literature and visual cultures that surround them. You’ll also enjoy extensive opportunities to sharpen your French and Spanish skills through our study abroad links with universities in France, Spain, Morocco, Switzerland, Canada or Latin America.

To help you find the perfect professional context for your Modern Languages study, you’ll combine the course with one of eight other subjects that range from International Politics and Management Studies to Secondary Education. Wherever you hope your new-found knowledge of French and Spanish will lead you, we’ll pour all our energy and expert knowledge into helping you get there.

This course offers Spanish for all – from complete beginners to advanced speakers – and equips you to read, write and speak the language on an advanced level appropriate for the demands of today’s job market. You will also have the chance to acquire a critical awareness of the societies and cultures of Spain and Latin America, as well as transferrable skills that can be applied in a number of professional and academic settings.

In order to truly immerse yourself in Spanish and Latin American culture, you will spend an extended period studying abroad in Spain, Mexico, Chile or Argentina. This opportunity to refine your language skills will be enhanced by the research-led teaching you will enjoy in Stirling.

If you would like to explore multiple subjects, Spanish and Latin American Studies can be combined with a number of other courses. From Education or Business Studies to Law and Journalism, each combination is designed to help you work towards your vision for the future right from the outset of your studies.

Our Masters in Public Policy allows you to develop the conceptual, analytical and practical skills you’ll need to flourish in the world of policymaking. We prepare you for a career in vocations that make a contribution to the development or delivery of public policy.

This course is extremely flexible, and you can tailor it to fit your particular interests. Core modules on Policy Theory and Practice are combined with optional modules in Social Research and policy-relevant disciplines. If you want to pursue an interest in other policy-relevant disciplines, you can also combine a focus on policy and research with options in areas such as:

• Law
• Economics and behavioural science
• Strategic communications
• International politics

You can also use this degree as a pathway to pursue research to PhD level by taking three modules in Applied Social Research.

As part of the Masters course, you must complete a dissertation. You’ll also have the potential to gain practical experience by pursuing a placement with a relevant organisation (with our help) – allowing you to tailor your research to a policymaker or policy-influencer audience.

Sport is a global phenomenon that captivates audiences and transcends boundaries. Underpinning it all, the business side of sports is a dynamic, competitive industry in its own right, involving instantly recognisable brands and hugely popular products, services and events.

Our Sport Business Management course equips you to meet the industry’s need for technically competent, customer-oriented and commercially-minded practitioners who can apply their knowledge across the domestic and international sports markets. You’ll graduate with core management skills and an understanding of key contemporary issues in sport business – from marketing and branding, to sponsorship, event management and corporate social responsibility.

Everything you study will be rooted in the needs of industry, and you’ll be taught in realistic, sports-based working environments. As a top sports university, Stirling provides a unique context for your studies: a place where Olympians train combined with one of the best 25 business and management schools in the UK for research impact. Your career in the sports business starts here. 

The digital age has transformed the way news is reported and consumed, with more media platforms available than ever before. A degree in Journalism Studies from the University of Stirling equips you with the practical skills and theoretical knowledge you’ll need to make a mark in this rapidly-evolving arena.

With over 30 years of experience in researching and teaching journalism, the University of Stirling has established a reputation as one of the UK’s top institutions in the field. This course covers both theoretical and practical aspects of journalism, and offers an in-depth, critical understanding of practice. You’ll work individually and in groups to write articles and prepare portfolios; create pages for print and online news platforms; produce and edit visuals; and contribute to class blogs. Everything you do will deepen your understanding of how professional journalists operate across broadcast, online and print media – and by the time you graduate, you’ll be ready to take your place among them.