Bachelor of Arts (Hons) in Marketing

at University of the West of England - Bristol - Frenchay Campus United Kingdom

The Bristol MBA degree is practical, flexible and focused. This highly regarded full-time course has been designed to enhance your management career, helping you to reach new heights in business.
Our Bristol MBA prepares managers for the changing demands of the global market and the increasing challenges of contemporary business. You will gain practical insight into the key issues facing organisations today and investigate key methodologies relevant to the real world.

We'll encourage you to think about business in a responsible way, creating sustainable value for business and society at large, and contributing to a healthy economy.

An MBA helps you towards better prospects, salaries, and ultimately, further fulfillment in business. Our MBA is rooted in the real world of business and has been carefully designed to give you a practical insight into the key issues facing organisations today in all parts of the world.

This course can have a profound impact on your career, helping you exceed your potential, and prepare you for the challenges ahead. Our well-established international links help transform Bristol MBA students into effective business leaders with a global outlook.

People choose to study for an MBA for different reasons and with different outcomes in mind. Our course is vocationally focused, allowing you to tailor your studies to develop areas of knowledge relevant to your career plan, meet your particular goals, and shape your business future.

Whatever you want to get out of the course, it's going to be demanding and challenging - dedication, energy and enthusiasm are a prerequisite.

This course is accredited by the Chartered Institute of Marketing (CIM), giving you valuable exemptions from professional exams, access to the CIM network and extra value for your CV.

Why study marketing?

• Consumers are confronted with thousands of brands every day. The challenge for businesses is to find ways to cut through the noise and stand out in a fast-moving global economy.
• Marketing is a vital component in any business, enabling brands to communicate the quality and usefulness of a product or service to potential and existing customers.
• It's a creative, competitive industry that offers diverse career paths across multiple sectors. Studying marketing gives you a skillset that will always be in demand.

Why UWE Bristol?

• BA(Hons) Marketing is written and delivered by industry experts and delivers a balance of academic rigour and practical learning.
• We connect with practitioners across the industry to ensure we keep teaching relevant and useful for our students.
• Study specialist marketing modules in the key areas of branding, global marketing, big data and digital marketing. Learn how to create a brand, undertake market research and respond to briefs.
• Develop your ability to communicate in a compelling way, understand consumers, and co-ordinate and manage projects from start to end in line with financial targets.
• The flexibility of the course allows you to hone your interests and skills, while valuable Chartered Institute of Marketing (CIM) accreditations increase employability.
• Be part of a lively community of students and research-active tutors in a city recognized as a leading marketing hub.
• Guest speakers from industry, placements and internships, competitions and case studies present regular opportunities to access industry and gain real-world insight.
• Employability is central to the course and ensures you graduate 'work ready', with the skills and experience to succeed in your career.

Where can it take me?

• Career options are as diverse as the course itself. Emphasis on skills development and real experience ensures you develop attributes valuable to any business.
• Go into roles within a marketing team for a brand or organization, such as brand or product manager, business analyst, campaign manager, customer relationship manager or digital marketer. Some graduates find careers in management and recruitment.
• Use your skills in the world of big business, or for charities, social enterprise or government. There are roles to suit all personality types whether you love to network, or prefer a more 'behind the scenes' role such as digital marketing analytics.
• Our students have secured placements and graduate roles with companies such as GlaxoSmithKline, Intel, The Guardian, John Lewis, Disney, Coca Cola and the Rugby Football Union, as well a range of SMEs.

Gain a strong start to your professional career with accreditation from both the Royal Institution of Chartered Surveyors (RICS) and Chartered Institute of Civil Engineering Surveyors (ICES).

Why study quantity surveying and commercial management?

• Managing finance and costs effectively is important throughout the building lifecycle, from inception to completion.
• As we build new developments and manage existing ones, demand increases for professionals with the knowledge and skills to manage this process.
• The building industry needs people with a good understanding of the commercial aspects of development and construction.+

Why UWE Bristol?

• BSc(Hons) Quantity Surveying and Commercial Management is a degree that reflects the needs of modern industry.
• It's accredited by the Royal Institution of Chartered Surveyors (RICS) and Chartered Institute of Civil Engineering Surveyors (ICES), putting you on course for full membership.
• This course is also available on a part-time basis so you can boost your career prospects if you're already working in the industry.
• Develop your knowledge and a range of skills needed for quantity surveying and commercial management. Learn how to place these in a wider business context.
• Access industry knowledge, placements and recruitment advice from our construction partner employers.Work in teams with students from other professional disciplines in a way that reflects industry.
• Get free access to RICS events and workshops promoting best practice. Attend regular presentations from visiting professionals, academics and past students so you stay up-to-date with industry challenges.
• Learn about different careers and approaches on day and field trips. Gain valuable skills on your placement, which may count as part of the professional development you need to achieve Chartered status.
• Graduate ready to take advantage of new opportunities in the construction, civil engineering and property industries.

Where can it take me?

• On graduation, you can go into a choice of careers.
• These include professional quantity surveying, commercial management, project and facilities management, value and risk management and procurement management.

This course is accredited by the British Psychological Society and has a strong practical focus that will build your professional skills, enhance your CV and get you noticed by employers.

Why study psychology?

• Psychology gives us the tools to investigate and understand human thought, action and behaviour.
• Combining a scientific approach, with the ability to think creatively, it's a subject that builds strong practical skills that are essential for success in the workplace.
• Psychology graduates now work in every area of society, using their numeracy, IT literacy, communication and problem-solving capabilities to add value in their professions.

Why UWE Bristol?

• BSc(Hons) Psychology is accredited by the British Psychological Society (BPS), so you'll get the Graduate Basis for Chartership (GBC) alongside your degree. That's the initially recognized standard you need to become a practising psychologist.
• Built around the core BPS curriculum, the course will help you apply academic knowledge to real-world situations learning from internationally-recognised researchers and practitioners.
• You'll learn advanced psychological methods and gain valuable transferable skills, becoming a strong communicator and problem solver.
• Hands-on experience with psychological topics and approaches in practical sessions will develop your knowledge further.
• Mentored by a personal tutor, you'll undertake work-based learning, have the opportunity to go on a placement, and participate in research projects. In your final year, you'll complete an independent research project in an area of your interest.
• If you choose to do a placement, you'll spend a year working in a public, private or voluntary sector organisation between your second and final year.

Where can it take me?

• The transferable skills and industry experience you'll gain will make you attractive to a wide range of employers.
• You could take your skills into healthcare, law enforcement, finance, IT, research, government, education, the creative industries or the legal sector.
• You'll have the confidence, communication and team-working skills to make a positive impact in any organisation.

This course will help you to realise your full potential both as an innovative and self-reflective thinker and as an active citizen able to make a positive contribution to communities, workplaces and society.

Why study philosophy?

• By examining life's fundamental questions, philosophy helps to shape the way we think about the world.
• What are the ethical, political and social questions we need to ask ourselves? What can we know? And how can we change the world using our knowledge?'
• Exploring questions such as these hones and develops your thinking skills, and provides a strong springboard into many professions.

Why study at UWE Bristol?

• BA(Hons) Philosophy is a diverse and distinctive degree that will give you the broad grounding you need for your own philosophical work, and the inspiration to tackle life's big issues for yourself.
• Studying in a close-knit group of students and lecturers, you'll engage with the history of philosophy, from its beginnings in ancient Greece to the great minds of 19th, 20th and 21st century continental philosophers.
• You'll learn how to analyse complex issues from different perspectives, present logical, reasoned arguments, and communicate concepts and opinions with clarity and precision. 
• Benefit from a diverse range of work-based learning opportunities from teaching philosophy in schools, to organising your own philosophy conference.
• Apply your knowledge and expertise on a work placement. Where possible, we offer opportunities to study abroad in Europe.
• With options for final year specialisms, you'll develop the skills and knowledge that will equip you well for your career and life in general.
• UWE Bristol is a member of the British Philosophical Association, meaning you'll benefit from a range of up-to-date resources, information and guidance during your study.

Where can it take me?

• Our philosophy graduates are in demand across journalism, law, banking, the creative industries and all kinds of business management.
• You could work in non-governmental organisations (NGOs) or specialise in teaching, research, counselling or healthcare, among many other areas.

BA(Hons) Politics and International Relations at UWE Bristol is an applied, engaged, and forward-looking program, which emphasizes the importance of theory, policy, and practice in political and global affairs.

Why study politics and international relations?

• We live in an increasingly complex and interconnected world, where local issues are closely linked to global processes. In this changing context, politics impacts our lives in multiple ways. Our course focuses on the connection between politics and international relations and aims to analyse and address political challenges on local, national, and global levels.
• You can expect to gain a unique set of skills on this course, which can lead you to exciting career opportunities, both inside and outside the political world.

Why UWE Bristol?

• BA(Hons) Politics and International Relations at UWE Bristol is an exciting course, focused on delivering high-quality, practice-based teaching and an outstanding student experience, informed by academic research. We offer you a wide range of modules, covering topics such as human rights, gender and sexuality, ethics, race, religion, foreign policy, international security, and public policy. These modules are delivered with a strong emphasis on applying theoretical knowledge to practical solutions to local, national, and global challenges.
• Our experienced and dedicated teaching team is passionate about our subjects and bring them alive through our teaching. You'll learn through a combination of lectures, workshops, and hands-on activities, for example role-plays, debates, and policy analysis, all supported by state-of-the-art technology. We design our classes to strengthen your academic, writing, and presentation skills, including activities that will develop your ability to think both independently and critically.
• We have embedded practice-orientated learning at all levels of the course. You'll get involved in activities such as live briefs, simulation exercises, and conflict resolution games, and where possible, we will also offer many opportunities for you to engage in workplace learning through placements. By the end of the course, you will have developed the skills and knowledge to understand and engage with political questions and current affairs.
• We have created an active learning community where students and academic staff exchange ideas in research seminars, roundtable events, and guest lectures. Regular events where possible, also include field trips and careers sessions and including 'meet-the-employer' opportunities with speakers from the Civil Service, NGOs and local and international businesses. These events give you a clear view how politics is researched and practiced and will inspire you to apply the skills you've gained in your degree.

Where can it take me?

• Politics and International Relations graduates are in demand across a wide range of professions and many of our graduates have secured employment in government, the civil service, non-governmental organisations (NGOs), accountancy, human resources, media and journalism.
• Many of our graduates also choose to deepen their skills and knowledge and get involved in research or education, or specialise further with postgraduate study.

Building Information Modelling (BIM) in Design, Construction and Operations is fast becoming the industry standard approach to designing, analysing, and managing building lifecycle. On this course you will learn a holistic approach to everything from design and construction to maintenance, operation, and sustainability from industry and research experts using state-of-the-art BIM software. You will also benefit from regular talks from BIM experts and close links to the industry and BIM Regional Hub: South West.  

Hands-on experience and world-class research

A unique feature of this course is that you have the opportunity to be placed with a company to deliver a BIM Organisational Strategy and a BIM Implementation Plan. You will also provide companies with BIM research that has real business value producing an organisational strategy and implementation plan to ensure their BIM is aligned with business strategy. You will then research a BIM-related topic of your choice in-depth for your dissertation.

The expertise in the Faculty of Engineering and Technology sets this course apart. The MSc in Building Information Modelling (BIM) in Design Construction and Operations is challenging, as we cover a lot of ground, and prepare you in all aspects of BIM, so you are better equipped for employment. To do this we split the course, so its half theory and half practice, using the latest modelling and management, analysis and visualisation tools. You will learn to understand the complete building lifecycle, exploring innovative sustainable and collaborative practices in building information modelling and management, and examine a range of existing and emerging BIM issues.

The Government's Construction Strategy says all publicly funded projects must now meet the BIM protocol and is pushing for faster adoption of BIM. But, with a lack of skilled professionals, there are major obstacles. This fast-growing area is perfect for anyone looking to respond to this challenge and seize opportunities.

Explore crime from multiple angles, and arm yourself with the specialist knowledge and skills that will get you noticed by employers when you graduate.

Why study criminology?

• To tackle crime, we need to understand it why it happens, what people feel about it, and how it impacts on individuals and society.
• Exploring these issues from different angles is an essential part of discovering more effective deterrents and better forms of rehabilitation.
• Studying this subject will give you the knowledge and skills to play your part in that work whether you choose to move into the criminal justice system itself or a related field.

Why study at UWE Bristol?

• BA(Hons) Criminology teaches you about crime and the criminal justice system, drawing on sociology, law, psychology and philosophy, and applying theories, knowledge and research to real, contemporary issues.
• Work with inspirational practitioners and researchers to explore the different perspectives of victims, offenders, the criminal justice system and the cultural forces at play.
• Learn how to think critically, write reports, interpret data, formulate arguments, and make ethical judgements.
• You'll carry out your own research, hear from guest speakers, and take part in work-based learning through our links with organisations such as the Bristol Young Offenders Scheme, the Institute of Psychotherapy and the police.
• Activities such as volunteering, placements and internships will deepen your professional skills and knowledge further, to make you highly sought after when you graduate

Where can it take me?

• Criminology studies society in all its forms so it's the ideal platform for many careers.
• You could work in government, the police and prison services, the court services, the NHS, educational institutions or non-governmental organisations (NGOs) working with young offenders or victims of crime.
• You could also go into social welfare or the private sector, working in private security or law.

This course equips you with a deep understanding of media culture so you can communicate effectively between media makers, organizations, their clients and end users.

Why study media communications?

• Graduates with strong digital media production and research skills are highly sought after in the cultural and media communications sectors.
• Gaining insight into the development of our contemporary, globally-connected media landscape, you'll learn to develop your own media content, and become highly adept at communicating to diverse audiences.

Why UWE Bristol?

• BA(Hons) Media Communications is for students looking to build their creative media skills, by understanding and researching audiences, and communicating ideas effectively to them.
• You'll design your own projects and work with our external partners in Bristol's unique cultural and media industries to create a portfolio of work oriented to your chosen career.
• Study a mix of theory, production and research-based modules, and carry out coursework, developing your confidence through writing, research, production, project design and coordination.
• Develop enterprise skills and strong self-reliance, and gain the confidence and flexibility to adopt digital media innovations just over the horizon.
• The course is immersed in diverse industry collaborations that link students to the city's key creative media makers and cultural organisations, including Watershed, the Pervasive Media Studio, Bristol Festival of Ideas, the Arnolfini and M-Shed museums.
• Showcase your work to talent scouts and potential employers at the final year degree show, and focus on one of four specialist pathways, to reflect your interests and career plans.

Where can it take me?

• The pattern of work placements and graduate destinations our students pursue represent a wide range of careers both within and outside the media sector.
• Graduates go on to work as media campaign producers and coordinators for charities, or in social media marketing for enterprises. Others take up project management in areas such as broadcast and online media production, museums and education.
• Graduates can also progress to postgraduate study on courses like our MA Curating.

This practical, future-focused course will give you the financial and business skills you need to build a successful career in accounting. It offers significant exemptions from chartered accounting professional examinations.

Why study accounting?

• Accounting is at the heart of every business, so your skills will be in high demand, with excellent prospects for progression and a highly competitive salary. The exemptions you earn through the course will allow you to fast-track your career on graduation.

Why UWE Bristol?

• This BSc(Hons) Accounting is designed to immerse you in the core knowledge and skills you'll need to be a professional accountant. You'll build expertise in financial and management accounting and corporate finance, underpinned by principles of good governance and ethical decision-making.
• You'll learn from tutors and guest speakers with direct experience of the industry, and be inspired by teaching founded on real-world practices.
• Our audit simulation, developed with the profession, allows you to experience the audit process based on real cases.
• You'll have the opportunity to investigate global financial data through our industry-standard Bloomberg Trading Suite, and to develop your workplace skills through internships, volunteering and placements.
• In our Business Clinic, you'll gain valuable experience by providing pro bono advice to real businesses.
• This course shares the first year with our BA(Hons) Accounting and Finance and BA(Hons) Accounting and Management, with full transferability between courses at the end of the first year.

Where can it take me?

• This course prepares you for a long-term financial career as a chartered accountant, allowing you to progress in many financial and related roles as well as the accounting profession.
• You might aim to secure a professional training contract in practice or in industry, aiming at future roles such as partner, financial director or chief financial officer.
• You can pursue specialisms in interesting areas, such as forensic accounting, financial technologies, environmental accounting, sport and health finance; or start your own business.