Master of Science in Marketing and Strategy

at University of Warwick United Kingdom

In your first two years, you will concentrate on Physics modules, with the addition of a second-year Business module.

For your final year, you will transfer completely to WBS (Warwick Business School), where you will develop a critical understanding of how organizations work, how they are managed, and how they interact with local, national and international environments. You may, for example, take modules covering markets, marketing and strategy, finance, and entrepreneurship.

There is flexibility to switch into or out of the Physics and Business Studies stream onto one of our other courses at any time within your first two years.

Study abroad

We support student mobility through study abroad programs. BSc students have the opportunity to apply for an intercalated year abroad at one of our partner universities

Engineering companies need to provide not only superior products, but also superior services to be sustainable in the long-term. There is a real demand for graduates with technical knowledge and strategic business management and entrepreneurship skills. By mastering this you will provide the key interface between roles as diverse as design, manufacturing, marketing, contract management and supply chain management.

In the same way as other Engineering undergraduates, those studying Engineering Business Management will develop an in-depth understanding of the classical principles of Engineering by following a general engineering programme for the first four terms. Thereafter, Engineering Business Management students will specialise in engineering business-related subjects, equipping students with the business and management skills they need to operate in a global economy.

Teaching draws on the expertise of the School of Engineering, which delivers the highest standards of technical expertise; WMG (Warwick Manufacturing Group), which offers innovative links between academia and industry; and Warwick Business School (WBS), which is internationally recognised for excellence in business management.

Study abroad

You may choose to take an intercalated year in industry, research or study abroad between years two and three (BEng and MEng) or between years three and four (MEng only). If you choose to take an intercalated year this will be reflected in your degree title, and add a year to your degree programme.

Developed out of our very successful Biotechnology, Bioprocessing and Business Management MSc, this course will provide you with knowledge and understanding of the key technical, business and societal issues relevant to the operation and development of medical biotechnology industries. It will equip you to make original and informed contributions to advance and develop these industries.

It will also develop your capability to research and analyse market needs for medical product development and propose technical strategy based on up-to-date information and leading-edge diagnostic technology.

Skills from this degree

You will gain:

• Theoretical and practical knowledge and understanding of the scientific and business factors which influence the biomedical sciences industry
• The ability to appraise and analyse financial and business implications in a global context
• The ability to recognise and manage the inherent problems in medical biotechnology business development, and propose solutions based on current knowledge and original thought
• Transferable skills including team working, communicating with peers and sector specialists, organising, planning and oral presentation
• Research skills including scientific report writing, numerical skills, logical reasoning, critical analysis and project work which includes the ability to estimate, plan, cost and monitor activities.

This course emphasises both theoretical foundations and real-world application in core and advanced areas of behavioural economics, and the cognitive science of judgement and decision making. It is for you if you intend to work in a business environment (e.g. consumer-led industries and the financial sector), and if you are concerned with public policy and its implementation.

It also provides an excellent foundation if you are intending to undertake further postgraduate research. A 20,000-word written project report provides an opportunity to explore your own interests across these fields of study.

The Economics variant of the course is designed for students with a first degree in Economics. A Science track variant of the course is offered by the Department of Psychology and is available if you have a first degree in Science.

You will be automatically enrolled on a pre-sessional Mathematics and Statistics programme to equip you with the relevant methodological skills you need to succeed on the course.

Skills from this degree

• Gain a theoretical understanding of key models and results in behavioural economics and economic psychology
• Ability to design, conduct and analyse behavioural experiments
• Implement models of choice
• Access and analyse large-scale datasets
• Initiate economic enquiry and test economic models
• Numeracy and quantitative skills: use of mathematics and diagrams, understanding data, statistical analysis
• Use of IT including word processing and spreadsheet packages; specialist econometric, statistical, and other software; the internet
• Written and oral communication skills

Big data and quantitative methods are transforming political processes and decisions in everyday life.

Local, national and international administrations are making ‘open data’ available to wide audiences; giant, world-level web organisations are putting more and more services in synergy; and some private companies or governments are developing strongly ideological projects in relation with big data. Therefore, there is a need for trained specialists who will have the capacity to compete and/or collaborate with strictly business or technique-oriented actors on the basis of sound knowledge from political and international studies.

Our programme provides you with an understanding of the implications of different approaches to issues concerning big data and public policy.

This degree emphasizes the way in which social cleavages such as race, gender and class intersect with the study of crime and criminal justice in an international context. Combining these subjects will give you a thorough, yet broad understanding of the surrounding issues and concepts that relate to questions of justice and criminalization today.

Drawing on established strengths within our Sociology Department, you will explore a variety of areas: culture and ethnic identities, geopolitical conflict, gender, environmentalism, social movements, sexuality, social theory, state crime, terrorism and modern society, punishment and community justice, youth crime, youth justice, policing, and issues of security in a global context.

Study abroad

You have the option of studying abroad which will add one year to your degree, as you will spend your third year abroad. Immerse yourself in life in another country and grow as a global citizen. Explore other cultures, languages, and understand global connections and inequalities.

This course engages you in the systematic study of language with a specific focus on English. You will learn to analyse the structure of English, and the ways people use English to structure the world.

You will explore the evolution of English from a set of dialects on an island to a global lingua franca, and examine ways that English continues to change today. You will learn more generally about how language is formed, acquired, learned, and used. You will develop an extensive set of qualitative and quantitative research skills, and practise oral and written communication intensively.

You will be eminently employable in careers ranging from journalism, media, publishing and marketing to teaching English internationally, and may pursue further study toward fields like speech pathology or speech recognition.

Study abroad

If you wish to spend a year abroad (which we thoroughly recommend), this will take place in your third year, meaning that you will complete your degree in four years instead of three. All students have the opportunity to apply for an intercalated year abroad at one of our partner universities.

The Student Mobility Team offers support for these activities, and the Department's dedicated Study Abroad Co-ordinator can provide more specific information and assistance. Students who elect not to complete the year abroad, or who do not academically qualify for it, may complete the course without a year abroad.

Recent scientific and technical innovations means electronic engineers are central to the design and manufacture of a vast range of products and systems.

Our Electronic Engineering degree draws on both industrial and academic experience to provide skills that are aligned with best commercial practices and much sought after by employers.

By choosing the MEng degree you can explore specialist areas of Electronic Engineering through fourth-year core and optional module choices and a group project.

Our graduates are well placed to contribute within a variety of sectors in addition to electronic engineering, such as design and production, energy, transport, the built environment, information and communications.

Study abroad

You may choose to take an intercalated year in industry, research or study abroad between years two and three (BEng and MEng), or between years three and four (MEng only). If you choose to take an intercalated year, this will be reflected in your degree title, and add a year to your degree programme.

As an MEng student you may choose to take your third year as an exchange year at a partner university abroad, subject to academic requirements and approval of study programme.

This programme will enable you to acquire knowledge and understanding of the central normative conceptions, the debates they have generated, and their implications of different approaches for public policy, institutional design and the law. This interdisciplinary approach is supported by the close cooperation fostered by the Centre for Ethics, Law and Public Affairs, which is situated in our Department and which includes members from Law, Philosophy and Sociology.

This programme provides an advanced education in normative issues that will prepare you for doctoral study that includes normative inquiry, giving you a wide range of experience that will be attractive to employers.

This degree is ideal if you are considering a career in research and/or want to explore different fields with an international placement. In addition to teaching at Warwick during your first three years, in the final part of your third year you will have the opportunity to study for three to six months at one of our partner institutions in Europe, Australia or Singapore. You will work with an academic on a cutting-edge research project, developing transferable skills including team working, communication, problem solving, analysis and independent investigation. You may even make a discovery that gets published in a scientific journal.

Your fourth year will be spent back at Warwick, carrying out a research project alongside optional modules that allow you to tailor the course to your interests.

Study abroad

The course contains a required period of international experience in your third year which may include study in a research context or may involve work experience.