Bachelor of Arts (Honours) in Tourism and Events Management (With Optional Placement Year)

at University of Westminster - Marylebone Campus United Kingdom

The global environmental and energy challenge facing current and future generations of architects and building professionals calls for a deeper understanding of the principles of environmental design, and their effective application into architectural practice worldwide. Over the last decades Environmental Design as a subject area has developed, responding to new research and experimentation, both in academia and in practice. However, buildings claiming to be environmentally conscious do not perform to the expected standards, still heavily contributing to global CO2 emissions and often providing unsatisfactory comfort conditions to occupants. The same can be said for the existing built environment which is largely outdated and underperforming, requiring urgent implementation of effective retrofit strategies not only to improve energy performance, but also comfort, health and wellbeing. This is due to a lack of comprehensive performance prediction and feedback protocols, which are still not common practice in architectural design.

Financial economics is all about managing financial assets such as trade and share prices, interest rates and exchange rates. You’ll not only be introduced to financial economics, but also gain a solid foundation in general economic concepts, principles, analysis, techniques and knowledge.

Learning how to predict and advise on the impact of economic, social and public policy issues on monetary activities, you’ll develop your analytical and decision-making abilities, expanding your skills in data gathering, handling and interpretation, quantitative analysis and forecasting.

In our state-of-the-art Bloomberg virtual trading room, you will use industry-standard software, including Bloomberg, SAGE, FAME, Excel and other statistical packages, to analyse data, build models and produce forecasts. You will also develop key soft skills such as communicating complex economic ideas to a non-expert, presentation skills and teamwork.

We enjoy strong links with employers, including the Government Economic Service and Society of Professional Economists, which was relaunched here at Westminster Business School in 2018. Membership of the Society is offered to all final-year economic students and there are opportunities to attend their monthly meetings, conferences and continuous professional development courses.

Whether you consider yourself an ideas person, innovator or problem-solver, our exciting degree brings together the creative and analytical aspects of marketing to offer a hands-on experience of creating, managing and measuring the impact of an online brand.

Digital marketing is fast becoming one of the most important skills demanded by employers, as business is increasingly conducted online by digital brands and traditional players alike.

Our broad curriculum pulls together the many different strands of digital marketing – understanding user channels, stages of the customer journey, how to engage customers, drive traffic to websites, search engine optimisation, paid advertising, how to build a social media following and increase conversion through email sign-up or sales.

You will have the opportunity to tailor your course by choosing specialist option modules, covering topics like user experience, brand management, mobile and social media.

You’ll learn to build, focus and measure digital marketing messages and content to achieve the greatest effect on behalf of a brand, organisation or cause, using these same skills to manage your own professional presence online. In doing so, you’ll have the opportunity to develop and present your content ideas for campaigns, websites and apps in Switch 23, a collaborative digital marketing lab, which features the same Adobe Creative Cloud applications used in top agencies.

Top reasons to study with us

• Access to our dedicated digital marketing lab, Switch 23, using the same Adobe Creative Cloud applications used in top agencies
• Emphasis on real-world learning – you’ll engage with industry, working on real problems set in partnership with businesses and marketing agencies
• Focus on practice-based assessment with flexible final project of a dissertation or consultancy report that plays to your strengths and interests
• Optional placement or international year to gain valuable work experience. For example, one previous marketing student spent six months working as a podcast assistant for MailOnline, while another worked at IBM
• Hear from experts and mingle with marketing students by joining the student-run Westminster Marketing Society or gain experience working for the student-run Westminster Business Consultants (WBC)

Our Tourism and Events Management BA explores the relationship between tourism, events and the wider environment, developing the skills you need to successfully evaluate and manage tourism and stage events in host destinations. The course is designed for students who have an interest in the tourism sector generally and are keen to focus on the dynamic field of events management. The course is designed to provide a combination of the practical elements of events management with an in-depth understanding of the potential impacts of events and their role in developing destination product and destination image. The course takes an international perspective and includes a field trip in each year of study. 

The course provides a thorough grounding in the subject and the theoretical principles that underpin tourism and event policy and management, but also has a strong emphasis on skills development for the workplace, including presentation skills, research, data analysis, budgeting, negotiation and content planning. Each student is allocated a personal tutor for academic guidance and pastoral care.

Building surveying offers an exciting, dynamic profession focused on the physical, functional and economic performance of buildings – new builds, building control, refurbishment work, restorations, maintenance and design.

Fully accredited by the Royal Institution of Chartered Surveyors (RICS), the Chartered Institute of Building (CIOB) and the Chartered Association of Building Engineers (CABE), our degree aims to equip you with the professional and technical skills and knowledge needed to become a building surveyor.

You may be called on to report and advise on the condition of various property assets, identifying defects and structural problems, designing, specifying and administrating refurbishment projects or interpreting the meaning of 'repairing obligations' in a lease, for example. You could go on to work in private practice, the public sector, building control, property management or the conservation of historic buildings.

Our construction courses share a common first year, allowing you to gain knowledge of the different professional roles and the interdisciplinary nature of the modern construction industry. At the end of the second year, should your interests change, it's possible to switch pathway. You’ll mix with students from across the various pathways, broadening your social circles and networks, and be taught by our professionally qualified lecturers, who will share their experience of working in the property, construction and surveying sectors prior to joining academia.

Our central London location and numerous industry contacts, which include Great Portland Estates, Mace, Lendlease, The Portman Estate and The Crown Estate, enable us to invite practising professionals to give guest lectures and regularly contribute to the course. They provide buildings as case studies for coursework, learning materials (drawings, reports, client briefs etc.) and come into the University to give face-to-face formative feedback on students’ work. We aim to create authentic learning activities to ensure you are business-ready for employment.

Our highly flexible business degree is designed for those who want to thrive in a rapidly changing global, cultural and technological business world. You’ll develop the versatility, vision and wisdom that future business leaders and managers need.

With an emphasis on learning through practice, you will develop the breadth of knowledge, skills and capabilities to respond proactively and creatively to contemporary business issues and challenges. A large range of optional modules – covering everything from brands and business ethics to entertainment and sport – means you can tailor your studies each year.

You’ll also hear direct from industry practitioners, who will share their own experience of, for example, incorporating the principles of the circular economy in their businesses.

You will be encouraged to adopt an enquiring and critical approach to ideas and issues, developing the graduate attributes that employers value. For example, when learning how to evaluate company performance in sustainability, you will be tasked with investigating the big picture through news and contemporary journals, rather than relying solely on a company’s PR. You’ll also gain hands-on experience of common business computing and software, including Tableau Data Visualisation, FAME and the Microsoft Office suite.

All of this will help develop the necessary confidence and business acumen to set up your own business or contribute proactively to private business, public or ‘third’ sector organisations. Past graduates have found successful employment as management, marketing and advertising trainees, as trainee accountants and brand managers, recruitment consultants, retail managers and as assistants in market research, PR and global brand.

Construction management is integral to the success and smooth running of a construction project, from effectively tracking development and staying on budget, to improving communication across all levels of the project. Fully accredited by the Chartered Institute of Building (CIOB) and the Chartered Association of Building Engineers (CABE), our degree incorporates real-life professional practice from the outset with the opportunity to learn direct from industry professionals and experience projects first-hand.

You will learn about the technologies of domestic, industrial and commercial building, construction processes, planning and programming, construction health and safety, and project life cycle assessment. Our rounded curriculum means that you will also gain the knowledge of people management, leadership and the business management of construction that organisations need to succeed in this dynamic profession.

Top reasons to study with us

• Courses are professionally oriented, producing graduates capable of dealing with the technological and managerial processes associated with the production and post-construction life of buildings
• Programmes are delivered by a multicultural and international teaching body, who come from professional practice and/or regularly publish in top international journals
• Opportunities for internships and/or a placement year. For example, one student recently worked at Barratt Homes

Are you ready to unlock your potential to create, innovate and bring business ideas to life? This exciting degree is designed to equip you with the skills, knowledge, ability and commercial insight to take concepts from inception to implementation, turning ideas into new products or services in today’s fast-paced world of business.

What better way to develop your entrepreneurial skills than to learn from the people who’ve done it successfully – from the likes of Dragons Den’s Levi Roots or Founder/Chairman of State of Flux Alan Day, to name just two of our key supporters. They and others regularly contribute to the programme through guest lectures or real projects, which have previously included creating a business concept using market intelligence from Mintel and devising a strategy to expand the customer base software for State of Flux, a global procurement and supply chain consultancy.

You’ll be taught by staff who have established or run their own businesses, and bring professional experience in marketing, IT, retail, project management, talent development, leadership and management. They have worked in various roles for Cable and Wireless, Coca-Cola, Capital Be, the NHS, Pendragon (subsidiary of Jaguar Cars), Visa International and IBM, to name just a few.

Course content is designed to provide you with an understanding of the theories and practices of entrepreneurship; the factors that influence success or failure from the role of the market to creativity, innovation and knowledge.

In addition, you’ll gain a broad-based understanding of business management and essential knowledge of accounting, risk management, data analysis, marketing, HR, supply chain and business ethics. This will prepare you to take the lead on product and business development either in your own business or for existing small, medium or large employers all over the world.

Our graduates have gone on to work as transformation analysts, business growth strategists and managing directors, while others are responsible for establishing a range of highly successful businesses, including Serena Sartorial, which provides bespoke Italian fashion. Some, like Andreas Tassitro for example, have gone on to become serial entrepreneurs. Founder and the first President of the University’s Entrepreneurial Society, Andreas started the Green Van Company in Switzerland whilst studying and is now Founder and CEO at Foodetective.

The growth in global construction is fuelling the demand for professional quantity surveyors and construction commercial managers who can take a holistic view of construction projects – overseeing costs, contractual and procurement matters – from inception to completion. Our project-based approach to learning exposes you to live and past construction projects from the outset, preparing you to accurately predict and control project costs.

This professionally focused degree will prepare you to confidently and effectively manage the commercial aspects of building and civil engineering projects across the property and construction industries. Whether you’re already working in construction or looking to enter the industry, you can start your journey to becoming a certified quantity surveyor or commercial manager.

Fully accredited by the Royal Institution of Chartered Surveyors (RICS), the Chartered Institute of Building (CIOB) and the Chartered Association of Building Engineers (CABE), it will equip you with the professional and technical skills to ensure projects are delivered on time, to the required quality and within budget. This involves early cost planning, procurement evaluation, tendering, estimating, contractual routes, project cost control and commercial management.

Our central London location and numerous industry contacts, which include Great Portland Estates, Mace, Lendlease, The Portman Estate, Wilmott Dixon, Multiplex, Transport for London and The Crown Estate, enable us to invite practising professionals to give guest lectures and regularly contribute to the course. They provide buildings as case studies for coursework, learning materials (drawings, reports, clients briefs etc.) and come into the University to give face-to-face formative feedback on students’ work. We aim to create authentic learning activities to ensure you are business-ready for employment or can further progress in your existing careers.

Our construction courses share a common ‘Level 4’; the first year of the full-time course or the first two years if studying part-time. Shared core modules allow you to gain knowledge of the different professional roles and the interdisciplinary nature of the modern construction industry. At the end of the Level 4, you’ll be better placed to choose the course-specific modules in later years of study that emphasise the knowledge and skills for your chosen profession. It also means that, should your interests change, you can switch course.

Digital transformation is one of the most important strategic challenges facing businesses. Creating new ways to connect, collaborate and conduct business, digital technologies have the power to transform the delivery of existing products and services and inspire new. By combining digital business with general management, our degree prepares you to guide businesses through digital evolution.

We offer an all-round business education, deepening your understanding of business essentials including accounting, business management, data analysis, marketing, HR and supply chain. At the same time, you’ll explore how to take advantage of technology and effectively manage business functions from both traditional and digital perspectives: the business process; the supply chain; systems integration; and the management of information, quality, demand, capacity and resources.

You’ll develop the skills and knowledge to analyse the role of digital business models based on disruptive technologies, digital and social media marketing, digital transformation and project management. We’ll look at current digital trends, emerging technologies and their implication for business practice, such as the importance of developing a holistic approach, including big data, blockchain and mobile computing.

Developing a mix of business and technical skills, you’ll gain hands-on experience of problem-solving within the digital business area, solving real-world business problems with 21st century technology. We’ll also look at best practice in existing digitally-powered and disruptive businesses like Uber and Amazon, with the opportunity to attend guest lecturers and field trips within the degree programme.

Taught by academics with professional experience, there is an emphasis on learning through practice, so you graduate with the breadth of knowledge and capabilities to respond proactively and creatively to contemporary business issues and challenges. Throughout the course, you’ll also develop a range of transferrable skills highly prized by employers, such as critical evaluation, self-direction, professional presentation, team working, leadership, communication and problem solving.

There is a global shortage of digital skills, so the demand for graduates who possess them is high.

Our course was designed with input from a range of industry professionals from industry sectors including– retail, public relations, marketing, pharmaceuticals, government and the NHS. Students are prepared for problem-solving disciplines, such as digital analytics, web analytics, business analysis and consultancy.