Bachelor of Fine Arts in Fashion Product Development

at Academy of Art University USA

The MA program provides professional study within focused fields of physical design. In addition to classroom and collaborative coursework, each student develops a professional portfolio that will be used to launch a career in Industrial Design.

Visual Merchandising is the physical method of promoting product and services to the customer for the purpose of increasing sales.  Visual merchandisers actively engage in developing floor plans, window displays, in-store presentations, store lighting and graphics.  Visual merchandisers work collaboratively with retailers to ensure that retail space is best utilized to maximize sales.  The Bachelor in Fine Arts degree will give students training in technical and conceptual skills to plan, design and manage visual merchandising and brand presentations for various fashion businesses.  Students will develop their ability to design and install in-store presentations, merchandising and displays, and to execute visual projects from concept to delivery to support companies’ goals and sales.  They will enter the field with an industry-ready portfolio that demonstrates proficiency in color and design, material selection and manipulations, concept development and execution, excellent oral and visual presentation skills, collaboration and current software applications.

The MFA program provides advanced practice and intensive study of the photographic medium. Core curriculum covers historical perspective, advanced theoretical and conceptual development in traditional, experimental and digital photography capture, post-production and output. The program culminates with a formal thesis project and complete body of work that supports the thesis and showcases each student's unique vision and talent.

The Bachelors of Fine Art in Fashion Merchandising provides a foundation in fashion merchandising and fashion management. It includes major functions necessary to run a successful operation that plans, manages, and sells fashion products. Through hands-on Fashion Merchandising classes in buying, planning, product management, and retail management, students will develop the skills and knowledge required for a successful career in today’s global retail operations.

The Master of Arts Program in Fashion Journalism equips students with subject-area expertise to help communicate the rising complexity of the global fashion industry. M.A. students develop both: a deep understanding of social media for journalism and a strong fashion industry grounding that enables them to ask more informed questions, to situate fashion news and business of fashion events into a larger context, and to evaluate fashion collections with a critical, well-informed eye. Students learn to produce cross-platform stories that are nuanced and sophisticated for social, digital, mobile and print media. The M.A. program is fueled by a deep intellectual understanding of fashion, ethics, and the ability to professionally utilize social media - skills that are required of the leading fashion journalists of tomorrow.

The BFA program teaches students the creative and technical skills needed to thrive as career artists. Advanced instruction is offered in non-figurative and figurative fine art, including painting, sculpting, and printmaking. Our Sculpture department has one of the largest and most advanced facilities of its kind in North America, and our state-of-the-art printmaking facilities merge traditional tools with cutting edge technology.

With its focused thesis development process, the School of Graphic Design’s MFA program emphasizes advanced study of the field and encourages students to extend their design skills into content creation, authorship, entrepreneurialism, and social innovation.

The School of Animation & Visual Effects BFA program provides students with the skills necessary to master today’s digital technology.

3D Modeling
The 3D Modeling BFA prepares students for modeling characters and creatures, as well as accessories like armor, weapons, etc. Students will learn to create textures using various modeling and texturing tools  to set new standards for artistic excellence. 3D modelers will learn composition, style, lighting, silhouette, prop modeling, prop placement, color, texture, and shader effects.

The MFA program in Writing for Film, Television & Digital Media will fine-tune your ability to deliver compelling stories, characters, and scripts that grab the reader’s attention. The MFA is an intensive program that concentrates exclusively on writing, pitching, and the business side of being a professional writer. Complete a portfolio of feature and television scripts that can be used to market your skills as a writer.

The MA program provides students an opportunity to work in 2D Animation & Stop Motion, 3D Animation, 3D Modeling, or Visual Effects, while focusing on storytelling with an emphasis on exhibiting technical skills and eliciting emotional responses.