Master of Arts in Fashion Journalism

at Academy of Art University USA

The School of Illustration's BFA program embraces the art of visual and conceptual storytelling in any medium. Students develop the skills necessary to transform themselves into skilled, distinctive, professional illustrators able meet the marketplace’s growing need for artists trained in visual problem solving in both traditional and digital media. Exciting career paths await in comics and graphic novels, children's books, advertising, editorial illustration, and interactive illustration.

The Fashion Marketing BFA includes both creative and analytical aspects of the fashion industry. It provides insights on global customers and marketplace, marketing and business trends in fashion industry. Students will learn various marketing and promotion techniques to develop, manage and promote brands, products and fashion businesses through a range of hands on projects that address dynamic fashion industry and understanding of consumer.

The MA in Fashion Art Direction program will train students to think critically and create an industry-standard visual portfolio relevant to interview as Fashion Art Directors, Creative Directors, Visual Merchandisers, etc. Students who graduate from the program will be proficient in fashion styling, visual merchandising, graphic design, art direction, photo and video production.

The Game Development BFA gives a well-rounded education in the arts with an emphasis on understanding and applying techniques including 3D modeling, animation and lighting in video game production.

Students graduate with a solid grasp of the fundamental game art principles, including knowledge of game engine technology and pre-production and production environments.

The BFA program in Writing for Film, Television & Digital Media will teach you the skills you need to develop engaging characters and scripts. Our program is designed to offer personalized attention to your ideas, with an emphasis on industry expectations and standards. Study in a rigorous, supportive writing workshop environment. Explore original and adapted feature films, television comedy and drama, short films, and writing for other forms of digital media.

The MA in Advertising & Branded Media Technology provides students with an opportunity to learn the technical skills that will support their future careers in the art of advertising. It prepares students to solve tomorrow’s problems today. Learning from accomplished advertising professionals, students are prepared for the real world of advertising.

The Masters of Fine Art in Fashion Merchandising and Management program provides the in-depth knowledge and specialized skill set required for today’s fashion merchandising and management environment. Graduates will be capable of performing the major functions necessary to run a successful operation including planning, managing, and selling fashion products.

The Master of Fine Art program provides students a framework for advanced study in drawing and painting, printmaking, and sculpture. Students are focused on technical and conceptual development in figurative, abstract or landscape work. The School of Fine Art provides graduate students with studio space, exhibition galleries, and world class facilities.

The Fashion Marketing M.A. program offers future fashion marketers and managers a firm foundation to gain strategic consumer and market insights and knowledge on the fast-changing fashion industry, and to identify emerging trends in fashion business, marketing, technology and consumer in a global context. Through hands-on projects and courses that emphasizes research and analysis, students will learn both strong foundation in theory and creative and analytical skills to develop real world applications to discover global trends and digitally connected consumers.

Graduate programs in the School of Fashion refine and focus your individual artistic vision with degree options in Design, Knitwear Design, Textile Design, Costume Design, Footwear & Accessory Design, Fashion Product Development, Fashion Merchandising & Management, and Fashion Marketing & Brand Management. Studio courses hone your knowledge of industry standards, combining design excellence with the mastery of the latest digital tools. Graduate candidates are guided through Directed Study which culminates in the production of a final collection, portfolio, or project.