Bachelor of Science in Hospitality and Event Tourism Management

at Arkansas State University USA

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. All types of organizations perform marketing activities to facilitate exchanges. Businesses, as well as nonbusiness organizations such as universities, charitable organizations, community theatres and hospitals, perform marketing activities. The major in marketing provides education and training for those interested in planning and implementing successful marketing strategies. The student with energy, ability, and the competitive urge will discover that this major will open many opportunities to serve the public as well as receive material reward.

Emphasis
Marketing students choose between the following emphases:

• General Marketing
• International Business
• Marketing Analytics
• Logistics
• Sales

The Arkansas State University MBA Program is a professional degree program designed to prepare students of all educational and professional backgrounds for management positions in all types of organizations. As such, the program stresses the development of analytical, problem-solving and decision making competencies for the dynamic, complex global organizational and social environments.

Supply Chain Management - Concentration
The MBA with a Concentration in Supply Chain Management is designed to allow students to complement their studies in business administration with in-depth coverage of the core components of the supply chain functions of business as they relate to ?rms operating in a dynamic global business environment. Students will complete the 27 hours of the MBA core and 12 additional hours of graduate level courses in logistics.

The Department of Biological Sciences serves students desiring to gain a broad background in biology, botany, environmental biology, zoology, or wildlife ecology and management. This preparation qualifies students for professional work in health professions, teaching, research, industry, or for graduate study.

Emphasis Areas:

• Biology
• Botany
• Pre-professional Studies
• Zoology

The Arkansas State University MBA Program is a professional degree program designed to prepare students of all educational and professional backgrounds for management positions in all types of organizations. As such, the program stresses the development of analytical, problem-solving and decision making competencies for the dynamic, complex global organizational and social environments.

The multidisciplinary curriculum for this degree was carefully designed to meet market-driven, industry-centric needs. Delivered by faculty who are committed to teaching excellence and innovation, our Hospitality & Event Tourism Management (HETM) degree yields transferable skills, extending career possibilities.

Students in this program:

• Employ creativity, research, and critical thinking to solve problems, looking analytically and ethically at the triple bottom line.
• Demonstrate effective culturally sensitive communication skills using facts to support claims, and consideration of multiple stakeholders.
• Participate in a service-learning project as members of a team, assisting a community-based organization.

The major in history with the Bachelor of Arts degree is recommended for those seeking a liberal education and aspiring to careers in history, law, theology, journalism, and library work; in local, state, and national public service; in business where a knowledge of domestic and foreign affairs is desirable; and in every area which requires an understanding of human activity.

The Master of Engineering Management (MEM) program, a one-year master’s degree plan consisting of 30 semester credit hours, is designed for all engineers on management career paths as well as for those charged with managing technology in engineering, manufacturing, and other high-tech organizations. The MEM degree program will also benefit engineers pursuing licensure in states where candidates for professional licensure are required to have an additional 30 semester credit hours of coursework beyond the bachelor’s degree or a master’s degree in engineering. The curriculum consists of courses offered by the A-State College of Engineering and Computer Science.

The curriculum consists of courses offered by the A-State College of Engineering and Computer Science. Courses are offered on-line or in-class. Due to the flexible scheduling of our courses, the program accommodates working professionals seeking career advancement and/or career changes as well as recent graduates desiring to move into positions with management responsibility.

Program Outcomes
Program graduates will have:

• Graduates of the Master of Engineering Management program will be able to identify critical issues, formulate realistic solutions, evaluate alternatives, and solve technical problems.
• Graduates of the Master of Engineering Management program will be able to interpret statistical or deterministic models and concepts as well as apply them to technical problems.
• Graduates of the Master of Engineering Management program will be able to communicate effectively, both orally and in writing, to express alternatives and solutions dealing with technical problems.
• Graduates of the Master of Engineering Management program will be able to function effectively as a member or leader on a technical team.

The Arkansas State University MBA Program is a professional degree program designed to prepare students of all educational and professional backgrounds for management positions in all types of organizations. As such, the program stresses the development of analytical, problem-solving and decision making competencies for the dynamic, complex global organizational and social environments.

International Business - Concentration
The MBA with Concentration in IB program is designed to allow graduate business students the ability to select in-depth coverage of the core components of today's IB ?eld while furthering their business administration academic career. Students will complete the 27 hours within the MBA core and 9 additional hours of graduate level IB coursework.

The M.A. in English requires 30 semester hours of course work without a thesis or, optionally, 24 hours plus a thesis. The program gives students the opportunity to broaden their academic background and to develop expertise in specialized areas.

Our program is by and large a literature program preparing students for teaching at the community college level or for entering doctoral programs in English, although our graduates do go into many other fields.

A limited graduate enrollment assures a student-professor ratio conducive to a mutual exchange of ideas outside as well as within the classroom. Each student is assigned an adviser who makes every effort to draw the student into the scholarly community. This has proven to be one of the program's  greatest asset.

Graduate students in English are offered the opportunity to work as editorial assistants for Arkansas Review, with the possibility of moving up to editorial positions. Tasks fulfilled by editorial assistants include typing and proofreading of copy, managing business correspondence, meeting weekly with the general editor, assigning book reviews, screening manuscripts, preparing mailings, delivering copies to the post office and local bookstores, working with authors, and attending regional and statewide conferences and festivals to promote the journal. The experience gained as an editorial assistant can prepare a student for work at other scholarly journals or in the commercial magazine and other publishing areas.

The Arkansas State University MBA Program is a professional degree program designed to prepare students of all educational and professional backgrounds for management positions in all types of organizations. As such, the program stresses the development of analytical, problem-solving and decision making competencies for the dynamic, complex global organizational and social environments.

Finance - Concentration
The MBA with a Concentration in Finance is designed to allow students to complement their studies in business administration with in-depth coverage of the core components of ?nance, including corporate ?nance, ?nancial markets and institutions, and investments. Students will complete the 27 hours within the MBA core and 9 additional hours of graduate level ?nance coursework.