Bachelor of Science in Business Administration, Concentration in Digital Marketing

at Atlantis University USA

If you’re anything like us, then you know that the world needs more “nerds”. More science geeks. More techies. More computer whizzes. More people who aren’t afraid to cultivate off their amazing tech skills and use them for a greater purpose.

If you’re already an out-of-the-box thinker (or are looking for a chance to become one), then you’ve come to the right place. We’re here to welcome you with open arms.

Bachelor of Science in Information Technology with a certificate in Cloud Computing

If you feel like you’re on cloud nine when you think about an IT career, then we’re right there with you.

Sign up for this degree and focus on the fundamentals of building IT infrastructure on a cloud platform, cloud services management for building various cloud models, and so much more.
Topics covered in this degree includes:

• Cloud Logic and Decision Making
• Customer Problem Resolution
• Network Virtual Implementation
• Virtual Servers and Data Centers
• Security & Design: Fault Tolerant Enterprise
• Cloud Computing Project

MBA in Digital Marketing

The current digital landscape is constantly being shaped and reshaped by globalization and technology. But don’t worry, leave it to us. We’ll make sure you don’t fall behind.

Within this degree, you’ll gain all of the know-how behind the digital business world.

This MBA program enables you to:

• Design pricing strategies balancing business objectives and customer satisfaction.
• Monitor trends that indicate need for new products and services.
• Identify potential customers by analyzing the demand of products and services and its competitors.
• Manage marketing activities or policies to promote products or services.
• Evaluate financial aspects of product development such as research, budgets and expenditures.

Topics covered in this degree includes:

• Account Supervisor
• Brand Manager
• Business Development Director or Manager
• Commercial Lines Manager
• Market Development Executive
• Marketing Coordinator or Director
• Product Manager
• Social Media Manager

Over this degree, our talented faculty of leading thinkers and practitioners will guide you as you improve your decision-making skills and learn to translate big ideas into action.

What you’ll learn:

• How to apply business strategies to solve situations in unpredictable environments
• The tools and practical experiences essential to a top management career in business
• The ethical and legal environment of businesses, and their contributions to the social well-being of their communities
• The cultural differences in the workplace and its impact on management effectiveness

Topics covered in this degree includes:

• Leadership and Organizational Behavior
• International Strategic Management
• Quantitative Business Methods
• Information and Technology Systems
• IT and Business Transformation (ITBT)
• Markets and Consumers Based Management
• Financial Management
• Graduate Business Research Project
• Capstone Field Project

Leaders aren’t born. They’re made with the help of programs like our Bachelor of Science in Business Administration. This program prepares you for management roles in a variety of organisations. Here, you’ll learn how to use business concepts to help your organisation grow. You’ll also gain the knowledge to combine human and information resources with the latest technologies.

What you’ll learn

• Build budgets, assign tasks and schedule workflow.
• Estimate the costs, resources and amount of time needed to complete a project on target.
• Manage and motivate teams.
• Track projects and measure progress.

Topics covered in this degree includes:

• Project Risk Management
• Managing Quality in the Project Environment
• Enterprise Project Management
• Management Leadership and Team Building in the Project Environment
• Certified Associate in Project Management (CAPM) Certification Exam Preparation
• International Marketing

Leaders aren’t born. They’re made with the help of programs like our Bachelor of Science in Business Administration. This program prepares you for management roles in a variety of organisations. Here, you’ll learn how to use business concepts to help your organisation grow. You’ll also gain the knowledge to combine human and information resources with the latest technologies.

What you’ll learn

• Design and implement strategies and business plans
• Be a transformational leader in business, government or industry organizations
• Optimize resources and capacities of organizations to achieve objectives and goals
• Undertake business plans that respond to personal, social and business needs

Topics covered in this degree includes:

• Cultural Environment of International Business
• International Negotiations & Transactions
• E-Commerce Management
• Strategic Management in the Multicultural Corporation
• International Entrepreneurship
• International Marketing

Leaders aren’t born. They’re made with the help of programs like our Bachelor of Science in Business Administration. This program prepares you for management roles in a variety of organisations. Here, you’ll learn how to use business concepts to help your organisation grow. You’ll also gain the knowledge to combine human and information resources with the latest technologies.

What you’ll learn

• Operational knowledge needed to run a hospitality business.
• Management of hospitality products and services.
• Optimize resources and capacities to achieve goals.
• Design a strategic approach to this ever-changing industry.

Topics covered in this degree includes:

• Fundamentals of Hospitality and Tourism Management
• Traveling Technology and Reservation Systems
• Hospitality and Tourism Management
• Hotel and Facility Management
• Food and Beverage Operations
• International Travel and Tourism

If you’re anything like us, then you know that the world needs more “nerds”. More science geeks. More techies. More computer whizzes. More people who aren’t afraid to cultivate off their amazing tech skills and use them for a greater purpose.

If you’re already an out-of-the-box thinker (or are looking for a chance to become one), then you’ve come to the right place. We’re here to welcome you with open arms.

What you’ll learn in this degree includes:

• Introduction to Computer Programming
• Management Information Systems
• Network Design
• Database Design
• Networking on Azure and AWS
• Linux Technology
• Cloud Technology Computer Services
• Programming with Python
• Security Technology

Because with this degree, you get the inside scoop on how to design smart agents to solve real-world problems. This includes search, gaming, machine learning, logic, and constraint satisfaction problems.

Leaders aren’t born. They’re made with the help of programs like our Bachelor of Science in Business Administration. This program prepares you for management roles in a variety of organisations. Here, you’ll learn how to use business concepts to help your organisation grow. You’ll also gain the knowledge to combine human and information resources with the latest technologies.

What you’ll learn

• Ask and answer critical business questions using data
• Apply data models to database systems for strategic decision-making
• Visualize information to present and support a business case in real-world scenarios
• Follow data ethics standards and data security policies to ensure appropriate business practices

Topics covered in this degree includes:

• Business Intelligence and Analytics
• Modeling for Decision-Making
• Data Warehousing
• Web Analytics Strategies
• Predictive Analytics
• Applications of Business

Leaders aren’t born. They’re made with the help of programs like our Bachelor of Science in Business Administration. This program prepares you for management roles in a variety of organisations. Here, you’ll learn how to use business concepts to help your organisation grow. You’ll also gain the knowledge to combine human and information resources with the latest technologies.

What you’ll learn:

• Design digital marketing strategies
• Measure digital campaigns
• Implement multichannel campaigns powered by data and customer insight
• Drive customer engagement with social media, search strategy, conversion optimisation, Google Analytics, and more.

Topics covered in this degree includes:

• Data Analytics for Digital Marketing
• SEO and Web Design
• Marketing and the Virtual Marketplace
• Digital Advertising
• Social Media and marketing Communications
• Strategic Marketing Planning Projects

MBA in Information Technology Management

Planning, managing and leading IT projects doesn’t have to be a daunting task. This degree will introduce you to a world where business and tech go hand-in-hand.

Become a liaison and bridge the gap between the business and the technical aspects of even the most complicated projects.

This MBA program enables you to:

• Design and lead information technology projects.
• Plan project stages and assess business implications for each stage.
• Monitor progress to assure deadlines, standards and cost targets are met.
• Develop and manage work breakdown structure (WBS) of information technology projects

Topics covered in this degree includes:

• IT Manager
• IT Project Manager
• Program Manager
• Senior Lead Project Manager
• Senior Project Leader or Team Lead
• Technical Project Lead