Bachelor of Business Administration in General Business

at Berkeley College - Woodland Park Campus USA

Built on the proven tradition of business and professional education at Berkeley College, the Larry L. Luing School of Business® offers the opportunity for advanced study to prepare the leaders of tomorrow. The Master of Business Administration (M.B.A.) degree in Management program at Berkeley is anchored in the core values of integrity, stewardship, sustainability, and inclusiveness and designed to help exceptional individuals stand out in the professional world. The M.B.A. degree in Management Program at Berkeley offers five (5) different specializations - known as Concentrations - that earn a transcript notation upon completion of the degree.

Great design can help a product or company succeed. In fact, all organizations depend on compelling visual communication to entice and engage customers. The Berkeley College Graphic Design degree program can prepare you with the skills employers demand and career options in this fast-paced field.

Every great product, service, or idea needs effective strategy, communication and implementation to capture attention, build desire, and gain favor among consumers. In today’s competitive global marketplace, organizations are spending more and more on winning the hearts and minds of consumers via marketing tools such as advertising, public relations, sales promotion, and professional selling.

In the program at Berkeley College you’ll learn to generate creative solutions to marketing problems through integrated communications. You’ll be exposed to all areas of marketing through a project-based curriculum developed with input from advisory boards of industry experts with particular emphasis on excellent communication skills, practical experience through coursework and hands-on learning, and technology used in various aspects of marketing. The program covers:

• Market and consumer research
• Strategic positioning
• Creative development and execution
• Media planning and execution across current traditional, digital, mobile, and social marketing vehicles

Business data science is an in-demand multi-disciplinary career field that combines a range of skills that include analyzing large amounts of data, data mining, and programming skills, along with cutting-edge technologies such as Artificial Intelligence. A wide range of organizations depend on skilled professionals to help make crucial decisions and predictions.

One of the few programs of its kind in the area, the Berkeley College Business Data Science Bachelor's degree program focuses on technologically advanced and rigorous data science and AI curricula with an innovative application-focused business core that includes solid math training. Additional courses deal with ethics, science, creativity, and communication skills for a well-rounded education that can prepare you to enter the field in a range of roles

Business Analytics concentration

• BI Developer
• Management/Business Analyst
• Information Systems Analyst
• Operation Research Analyst
• CIS Analyst

The need for qualified professionals with the knowledge and skills to address threats to safety spans both the public and private sectors. National security careers are now a part of every industry. Recent events have demonstrated the critical need for those qualified to focus on tasks such as:

• Combating and mitigating the effects of pandemics
• Preventing foreign interference in elections and our democratic process
• Understanding today’s emerging global assets and threats

One of only a few programs of its kind in the area, the Berkeley College Bachelor’s degree program in National Security can prepare you for a range of careers through a curriculum developed with input from a range of security experts based on the current and anticipated needs of various types of organizations. The program covers a broad understanding of homeland security, emergency management, technology, communications, intelligence, critical infrastructure, terrorism, and other important aspects of security.

All of the program’s major courses can be completed in a seven-week format online and/or on site at the New York City, Woodbridge, or Woodland Park campuses.

Business data science is an in-demand multi-disciplinary career field that combines a range of skills that include analyzing large amounts of data, data mining, and programming skills, along with cutting-edge technologies such as Artificial Intelligence. A wide range of organizations depend on skilled professionals to help make crucial decisions and predictions.

One of the few programs of its kind in the area, the Berkeley College Business Data Science Bachelor's degree program focuses on technologically advanced and rigorous data science and AI curricula with an innovative application-focused business core that includes solid math training. Additional courses deal with ethics, science, creativity, and communication skills for a well-rounded education that can prepare you to enter the field in a range of roles

Innovation, critical thinking, creativity in decision-making are at the core of the degree programs in Management at Berkeley College. Working in an environment that simulates global business markets, you’ll develop the skills necessary to actively participate in various roles within the management structure of different types of modern organizations. You’ll also have opportunities to work on projects that are focused on community engagement, as well as study under the guidance of experts on special topics such as data mining, negotiations, business, and society.

Built on the proven tradition of business and professional education at Berkeley College, the Larry L. Luing School of Business® offers the opportunity for advanced study to prepare the leaders of tomorrow. The Master of Business Administration (M.B.A.) degree in Management program at Berkeley is anchored in the core values of integrity, stewardship, sustainability, and inclusiveness and designed to help exceptional individuals stand out in the professional world. The M.B.A. degree in Management Program at Berkeley offers five (5) different specializations - known as Concentrations - that earn a transcript notation upon completion of the degree.

Human Resources Management Concentration

The Human Resources Management Concentration offers a suite of courses covering subject areas salient to Human Resources Managers. Human Resources Managers maximize the effectiveness of the organization workforce, develop compensation regimes, oversee the recruitment process, and manage many other employee related issues. The Human Resources Management Concentration offers a set of courses covering compensation and benefits and the closely related employee recruitment and selection process. Data Analytics and Workforce Planning processes, and the Analysis of Design of Work are also explored. Students also are put in the role of a consultant using an interactive approach to deliver a strategic plan for Human Resources to contribute to organizational growth and performance improvement.

Digital visualization is an important career that continues to grow dramatically throughout many different industries. In the Berkeley College 3D Digital Visualization Bachelor of Fine Arts (B.F.A.) degree program, you’ll learn to communicate architectural and graphical concepts and information using advanced 3D modeling software tools as you develop the advanced skills, knowledge, and understanding of digital design and modeling that employers look for.

Here’s what sets the Berkeley 3D Digital Visualization program apart

• You’ll learn in small classes with personal attention from instructors with real-world experience
• A curriculum that focuses on exploring design fundamentals, theory, visual communication, culture, and history
• Studio-based, hands-on projects, exploring all aspects of digital visualization
• Learning advanced 3D modeling software used in the design industry
• You’ll be prepared for a wider range of career opportunities than many programs because of the rich and diversified curriculum and the professional experience of the faculty
• You’ll have access to current technology used by design professionals
•  An emphasis on critical thinking and  creative problem solving
•  You’ll have opportunities for field trips, guest lectures, and other related events
• You may have the opportunity to participate in an internship or job-related assignment for a valuable learning experience
• You’ll have exceptional networking opportunities through faculty and alumni connections

Today’s global market place needs managers with a global mindset to meet the diverse needs of people of different geographic regions and different cultures. To prepare you for this exciting field, the International Business program at Berkeley College can provide you with:

• An integrated foundation in international trade, marketing, finance, and management that focuses on global business practices
• A unique set of analytical and problem-solving skills to understand and address emerging global issues and opportunities
• Opportunities for extended simulation projects running a global business
• The chance to participate in Model United Nations conferences with students from around the world

Be diverse.

The International Business program can prepare you for a variety of roles in the global market place through a combination of a strong core business curriculum, discipline-specific courses, and career management training. An extremely diverse student body and faculty also helps to expose students to other cultures and customs.