Bachelor of Arts in Communication with Concentration in Multimedia Journalism

at California State University - East Bay USA

Biology is concerned with living matter in all its forms, responses, and interactions. It deals with the study of anything that has been or is alive: microbes, fungi, plants, “protists” and all animals, including humans. The science of biology includes a large number of highly integrated sub-disciplines such as microbiology, genetics, molecular biology, ecology, evolutionary biology, physiology, systematics, and behavior. Biologists must draw upon a wide variety of academic disciplines to make observations and form conclusions, and well-trained biologists have solid backgrounds in chemistry, mathematics, computer science, statistics, physics, and the humanities, as required by graduate programs and professional schools, to meet the demands of professions in the life sciences.

The Communication Department features the integration of theories and criticism with the essential skills for media production, professional engagement, and meaningful research. Graduates will be able to make a positive, professional, and important contribution in communication theory and research, Strategic Communication, Multimedia Journalism, and Communication and Media Studies. Students will study, research and analyze the perspectives that will lead to their becoming inclusive, ethical, and effective leaders and participants in global and local communities. They will acquire skills in critical analysis, speaking, writing, and visual presentations across all media. They will learn about the changing world of today’s and future media as well as the long history of the relationship between communication, self, and society and they will be prepared for a broad array of careers or graduate studies. All undergraduates must complete 32 units in 8 core courses in communication and elect one of three concentrations: Multimedia Journalism emphasizing digital journalism for social justice that converges print, audio, visual, and video; Strategic Communication that converges the study of Advertising, Public Relations and Organizational Communication; and Communication and Media Studies that is designed to give students maximum flexibility in the 21st century job market while providing ample depth for those wishing to pursue graduate study.

The Master’s degree in Interaction Design and Interactive Art is a unique interdisciplinary program at the intersection of interaction design and interactive content development. The program emphasizes the creative and technical aspects of current and emerging technology and its use in creating, controlling, delivering, and presenting compelling content in an interactive form. This degree draws upon elements from many fields, including visual and interaction design, UX/UI, Fine Art, Computer Science, Education, Psychology, Journalism, and Telecommunications.

Our program embraces industry skills and practices by emphasizing teamwork and a project-based, hands-on approach in the creation of interactive applications and objects as part of designed user experience. Instruction focuses as much on the enduring creative process as on the transient technology so that students learn skills needed to adapt quickly to new environments in a rapidly developing and ever-changing field.  

The Interaction Design and Interactive Art, M.A. Program is a two-year degree program, and most coursework is offered in the evening to accommodate working professionals.

During the first year, students develop a theoretical foundation, enhance their creative and research skills, and learn to work effectively in teams. During the second year, small teams of students of various backgrounds and talents create innovative, professional interactive thesis projects. Ideas for projects originate from students, faculty, or external sources.

Students in the Interaction Design and Interactive Art, M.A. Program, enjoy many benefits including small student-teacher ratios and dedicated interdisciplinary faculty. Thesis project students have 24-hour access to a dedicated production studio, maker space, and secure workspaces equipped and maintained with the current technology and support staff.

The program offers students the ability to learn speaking, writing, and analytical skills in Spanish and has been designed to provide students with the cultural understanding and the academic knowledge necessary for future pursuits in various careers, especially in teaching Spanish and Spanish American literature and culture at multiple educational levels.

Recently CSUEB was declared a Hispanic Serving Institution due to the demographic impact of the Latino/Hispanic population in California, particularly in the East Bay area. With the growing involvement of the United States in international business and the increasingly multicultural character of American society itself within the exponential growth of its Latino, Hispanic population, the importance of Spanish in nearly every kind of occupation is considerable. A major in Spanish, therefore, may lead to teaching careers and represent direct, practical assets in other fields such as business, industry and commerce, civil service, law, library science, media, science, health services, social work, travel, and tourism.

The Department of Public Administration offers a program of study leading to the degree of Master of Public Administration, with concentrations in public management and policy analysis (PMPA) and health care administration (HCA). The program is designed to assist full and part-time students in preparing for professional careers in positions of administrative leadership in public and quasi-public organizations, for teaching positions in the community colleges, and for advanced doctoral studies in public administration.

The Recreation degree prepares students for leadership positions in public recreation and leisure services agencies. Such work enhances the quality of life for millions of people each day across the nation. Specializations available in the degree include the Sustainability Concentration, Youth Development Programming Concentration, and a Recreation Therapy Concentration that prepares students to sit for the state RT licensing exam.

Potential jobs in this rewarding field include program coordinators, supervisors and directors in a variety of areas including day camps, sports, youth, teen and older adult activities and classes and naturalist, park ranger positions. Many graduates from our program are leaders in leisure services organizations including Concord, Livermore, Oakland, Pleasanton, San Ramon, and the East Bay Regional Park District.

The M.B.A. program supports students’ career advancement by preparing them for positions of leadership in an increasingly diverse and globally competitive economy. The program is centered on the rigorous knowledge of the basic functional areas of business, an appreciation of management challenges in a global context, and opportunities to develop students’ interpersonal and executive leadership skills. It also enables students to deepen and broaden their knowledge and skills through elective courses in an area of concentration. The program offers a range of formats to cater to the needs of full and part time students and students seeking an executive style MBA.

The Department of Earth and Environmental Sciences offers undergraduate study leading to the Bachelor of Science degree in Environmental Science, focusing on developing strong foundational knowledge and a broad set of field and laboratory skills that allow students to seek employment, or prepare them for continued academic study in the Earth and environmental sciences.

Environmental science is an interdisciplinary field, focusing on the study of physical, chemical, and biological processes that underpin both natural ecosystems and human-influenced systems. While their focus is often on the physical and life sciences, environmental scientists must also be mindful of social issues, political context, economic factors, and human  well-being in order to understand environmental issues and address environmental problems. The coursework for the Environmental Science degree reflects this broad, systems-level approach, with coursework in science and mathematics, as well as the social sciences. This allows students to gain a deeper understanding of the science and social issues involved in addressing complex environmental problems such as environmental contamination, access to food and safe drinking water, and climate change.

The Environmental Science B.S. with a concentration in Environmental Health focuses on environmental hazards impacting human health (toxic and hazardous substances, physical and biological hazards, etc.) Above and beyound the general path, the concentration in Environmental Health prepares students for employment as Registered Environmental Health Specialists in the State of California.

Students who pursue a degree in History come to understand the major issues facing the contemporary world through a historical lens, and understand how actions and actors of the past have created the political, social, and environmental circumstances faced by civilization today. Their studies afford them entree to the riches of the recorded past and understanding of the process of historical change. At the same time, a History major enables them to develop critical reading and writing skills that are valuable in life and crucial in any employment field they choose to enter.

The Department of Criminal Justice offers an undergraduate degree designed for the development of knowledge and understanding of practices, criminological theory, and concepts of the criminal justice system. Through the examination of crime prevention, forensic science and investigation, corrections and community-based programs, equity and diversity, and impact of victimization students will be provided with a general understanding of the issues facing the criminal and juvenile justice systems. This major will prepare students to be leaders for positive change in the community along with careers in law enforcement, corrections, victim advocacy, law, and community-based programs.

Many local, state, federal and private agencies employ Cal State East Bay criminal justice graduates. Senior majors may qualify for internship placement in criminal justice agencies throughout the Bay Area.

Local level agencies include municipal police departments, county sheriffs’ offices, probation departments, halfway and pre-release houses, group homes, crisis centers, juvenile halls, welfare fraud units, computer crime analysis, and retail and industrial security agencies. State level agencies include: the Highway Patrol, California Department of Corrections and Rehabilitation, Department of Motor Vehicles, and Departments of Justice, Fish and Game, and Forestry. Federal level agencies include the Border Patrol; F.B.I.; Secret Service; Bureau of Alcohol, Tobacco and Firearms; Internal Revenue Service; National Park Service; Customs; Postal Inspection Service; and Federal Prisons.