Master of Science in Business Analytics (STEM)

at Clark University USA

Written and verbal communication. Print, digital, and social media strategies. Marketing and public relations campaigns. Crisis communications. Forge your career in global and digital marketing and media relations by mastering all the core competencies necessary for success as a communication professional. Our M.S. in Communication prepares you to navigate the intricacies of marketing strategy and become a visionary leader in an integrated and highly cluttered media world.

The fact is, contemporary marketing campaigns have grown extraordinarily complex. They must integrate facets that speak to a vast range of demographics and personal consumer preferences. As a communication professional, you must be adept in every form of outreach—websites, social media platforms, email, news feeds, blogs, and more. And you must find a way to make your communications stand out among the deluge of messages bombarding consumers in a hypercompetitive marketplace.

With a graduate degree in communication, you will increase your ability to manage corporate communications, learn to create viral social media, perfect the art of public speaking, develop powerful communication platforms, lead influential public relations campaigns, and devise winning marketing strategies. You also will learn to conduct market research, analyze results, and leverage that knowledge to craft powerful multimedia communications.

Clark’s master’s degree in GIS combines rigorous academics with widely varied, highly applied learning opportunities. Our two-year program offers ample opportunities to take what you learn in the classroom and put it to work in the wider world through creative engagements with communities, nonprofits, government, and the private sector. By working hands-on with partners, you gain valuable experience applying theories and implementing your creative solutions to complex problems.

In addition, we offer four concentrations within the GIS degree that enable you to focus your studies: GIS for Development and Environment, Conservation Applications, Global and Community Health Applications, and Remote Sensing. Each requires the completion of a set of concentration-specific courses, and each provides a valuable set of skills — and credentials — that will serve you well throughout your career.

Community and Global Health Applications - Concentration
The concentration in GIS for Community and Global Health Applications is intended for students interested in applications of geospatial technologies in areas of community and global health. The program is aimed at individuals who plan to work as GIS Analysts/Specialists in international health organizations (such as WHO, International Red Cross), federal, state and local government agencies (CDC, FEMA, state and municipal health departments), NGOs (Partners in Health, Planned Parenthood, etc.) or research organizations and Universities (Schools of Public Health, Health GIS Research Labs).

Putting information into a spatial context allows exploring the spatial relationships among health and behavior indicators, health outcomes, environmental risk factors, and demographic and cultural characteristics at a particular location. GIS and remote sensing allow visualizing and analyzing spatial patterns of disease distribution, accounting for spatial dependencies in the data, and investigating how health outcomes and processes that drive them differ from place to place. GIS maps may indicate connections and trends that would be otherwise not readily apparent, if the data were not integrated together via spatial overlays. Graduates with this concentration will have a solid understanding of health issues facing communities (both domestic and global), and of the policy environments affecting global and community health. They will also develop competency in a wide range of GIS analytical methods, with particular emphasis on techniques applicable to community and global health issues.

Faculty this concentration have developed strong partnerships with local and global organizations, including the City Worcester (Department of Public Health), Family Health Center of Worcester, Inc., Department of Family Medicine and Community Health at the University of Massachusetts Medical School, Departments of Obstetrics/Gynecology and Pediatrics, University of Massachusetts Medical School/UMass Memorial Health Care, Partners in Health, and others. Several MS students have done summer internships in some of these organizations or worked as research assistants with faculty on health-related GIS projects, and co-published academic papers in peer-reviewed journals.

Right now, people all over the world are facing social and economic injustices and escalating environmental threats to their health and wellbeing. From toxic pollution to habitat loss to climate change, our planet’s inhabitants and ecosystems are facing critical and highly time-sensitive challenges.

At Clark University, we aren’t daunted by these challenges. Our creativity and resolve are inspired by them. A signature program in our influential International Development, Community, and Environment (IDCE) Department, the M.S. in Environmental Science and Policy uses an integrative, collaborative approach for understanding and responding to complex issues. We work in partnership with communities, nonprofits, businesses, donors, and policymakers in the United States and internationally to promote safer, healthier, more sustainable relationships between humans and the natural environment. And we help develop knowledge that can be translated into action through changes to policies, practices, behaviors, attitudes, and technologies.

Whether your goal is to bring positive change to your local community or to advance a cause you feel passionate about, our Master of Public Administration (MPA) program provides the essential leadership and analytical skills you’ll need to realize your vision. The graduate degree in public administration is specifically designed for professionals who want to boost their influence and effectiveness to drive change in the public sector and nonprofit arenas.

Through rigorous learning and real-world experiences, you will develop the skill to manage operational issues, craft policy positions, communicate your vision, navigate organizational challenges, and mediate politically sensitive situations.

At Clark University, our M.S. in Finance program will equip you to unlock the complex principles that drive global financial markets and to step into a wide range of roles in banking, investment management, trading, insurance, corporate finance, and other industries. Armed with a strong foundation in quantitative methods, analytical tools, and critical thinking, you will be prepared for success in any high-stakes financial environment worldwide.

Our curriculum includes a required introduction to literary studies, as well as elective special-topics seminars in a range of geographical contexts and time periods. Working closely with your adviser, you will identify an area of focus for your thesis research and complete a project that builds on your unique scholarly interests.

Most students earn their degree in three or four semesters. Students must be in residence for at least one year (two years are required for recipients of a teaching assistantship award).

In addition, students must:

• Attend the Departmental Colloquia, a noncredit course in which faculty and students present work in progress, share thesis updates, and hear guest speakers. Successfully complete an oral defense of their thesis before two or more faculty readers.

Our students engage capacities and skills that have import within and beyond the study of literature. Such skills entail:

• Analyzing both written texts and broader cultural narratives that shape the political and social world. Crafting insightful and illuminating arguments. Conducting independent and in-depth research with a range of archival sources.

Marketing is no longer just the ads you see on television but is now driven by consumer data. Employers across all industries are clamoring for professionals with the theoretical and practical knowledge to turn marketing data into tangible business value by formulating insights and developing strategies. At Clark University, our M.S. in Marketing Analytics is a STEM OPT-eligible program that will open doors to the increasing number of opportunities in the field of marketing data analysis. Students learn the quantitative and statistical tools to collect, evaluate, and interpret marketing data. You’ll also learn the communication skills necessary to share actionable knowledge with colleagues across disciplines and at every level of an organization.

No matter your area of non-business specialization, you can kickstart your career with general management expertise and increase your value within your current organization. Our M.S. in Management program is specifically designed to make students with non-management backgrounds feel at home in the world of business.

The Clark University offers a close-knit management program within a small world-renowned liberal arts university. Here, we provide a comfortable environment in which to gain the broad business acumen that will boost your earning power. Data from a national survey of corporate recruiters indicates that nearly 60% of all employers are looking to hire professionals with master’s degrees in management. At Clark University, you can enhance your career prospects and professional value on a schedule that fits your life.

Employers across all industries are clamoring for professionals with the theoretical and practical knowledge to turn data into tangible business value, formulate insights, and develop strategies for managers and executives. At Clark University, our M.S. in Business Analytics program will give you a thorough grounding in the three key areas of data analytics—descriptive (what happened), diagnostic (why it happened), and prescriptive (how to make it happen). You’ll also learn the communication skills necessary to share actionable knowledge with colleagues across disciplines and at every level of an organization.

Information technology (IT) is at the core of all essential aspects of a 21st century organization, from its public face to its financial records. Business leaders know that the versatility and efficiency of their IT systems could make or break their organizations. If you are a skilled IT manager, your talents are in ever-increasing demand.

The Clark University’s M.S. in Information Technology (MSIT) program will prepare you to excel as an IT leader. You will learn strategic uses of IT as well as pivotal aspects of cybersecurity and data management. You’ll also master tools like Tableau and Splunk that allow you to analyze complex datasets. When you graduate, you will be prepared to take on an elevated level of responsibility in your current position or advance into new roles within the IT realm.