Bachelor of Science in Public Relations

at Concordia University Wisconsin USA

Overview

Our public relations program will prepare you in this language of persuasion so that you can bring incredible value to your employer – whether you’re working in sports, entertainment, or media, or for a corporation, a non-profit organization, a lobbying group, or political campaign. Public relations has become trickier and trickier in our modern age with the rise of social media, which makes it an incredibly diverse and exciting field of study.

At the center of all public relations lies the skill of communications. Our public relations major focuses on building your communication, interpersonal and problem-solving skills so you can always count on your fundamentals in this field. You’ve heard, “there’s no such thing as bad press,” haven’t you? Well, that’s only because public relations exists. And we prepare you to create crises response plans for product recalls and negative press so you can always be sure to stay out in front of potential catastrophe. What’s special about our program is that it combines skills and strategy with Christian ethics. It’s an exciting major that teaches you how to create and maintain a positive public image!
As we mentioned, social media has made this field incredibly dynamic, which is why we’ll help you master social media – especially when it comes to targeting audiences to engage in both corporate and personal branding. You’ll take a close look at certain major public relations cases that include political campaign strategy, how companies respond to negative events (such as the BP oil spill), and how to strategize new product launches (like the Nintendo Switch). You’ll also study non-profit and issue organizations like the World Wide Life Fund and Lutheran World Relief to get a glimpse into how public relations affects their world.

Throughout this program, you’ll create public relations plans that include journalism, social media, marketing, public speaking, radio, and promotion. The final capstone places you with organizations in need of a public relations plan, project, or strategy to provide experiential, real-world experience – because there’s no better way to learn than to actually step into the public relations role and perform. Our graduates have been hired by Fortune 500 companies including IBM, Boeing, Abbott Labs, and Kraft to help communicate company goals and new product launches.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Concordia University Wisconsin

Location

Bachelor of Science in Public Relations Assistant Fee

$31660

Tuition Fee

$0

Average Cost of Living

$60

Application Fee

Bachelor of Science in Public Relations Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.0

Minimum Overall Score

61.0

Minimum Overall Score

55.0

Minimum Overall Score

Other Courses by Concordia University Wisconsin,USA

Environmental Studies & Earth Sciences

Bachelor of Science in Environmental Science

Science aims to understand the incredible intricacies of God's creation. It all starts with a question, which leads to research, forming a hypothesis, testing the hypothesis, and analyzing and communicating the results, which often leads to new questions. This scientific inquiry is what leads to theories and laws that observe and describe the world around us.

In this program, you'll study everything that exists in the earth's environment, from the plants and animals to ecosystems and climate patterns, and how they all correlate. Two concentrations are available; ecology and environmental chemistry. Both tracks take a deep dive into a wide variety of scientific disciplines, with each specialization putting an extra emphasis on ecology or environmental chemistry respectively.

The environmental science major explores the physical, chemical, and biological properties and processes of our world. The program seeks to help students grow in the following six areas:

  • Knowledge base: demonstrate an understanding of and an ability to explain major biological and related scientific concepts.
  • Laboratory procedures: demonstrate the ability to appropriately collect and analyze data while utilizing laboratory equipment and procedures safely and effectively
  • Scientific inquiry: develop investigative and critical thinking skills to explore complex questions and solve challenging scientific problems
  • Scientific communication: demonstrate the ability to communicate scientific information effectively to both scientists and non-scientists using oral and written forms of expression
  • Vocation and ethics: recognize how vocations in science provide opportunities for service to Christ and others and necessitate ethical behavior in all aspects of science
  • God’s design and stewardship: demonstrate an understanding of how/why a Christian sees evidence of God’s design in nature and how to be good stewards of His creation

48 month

Duration

$ 31660

Tuition

Arts & Humanities

Bachelor of Arts in Art

You’ll be taking 25 credits of required coursework to give you a firm basis in drawing, color, design, art history, and aesthetics (the stuff that everyone who is serious about art needs to be aware of). But after that, you get to choose what aspects of art to focus on. We’ve got plenty of options to pick from and you’ve got 15 credits worth of courses to fill with whatever 2D or 3D electives inspire you!

By the time you finish this program you’ll have refined your artistic skills creating original designs, manipulating imagery, and applying design principles to visual communication. As you develop your unique artistic style, you will have a clearer understanding of how your artistic talents make a difference in the world. You will have an opportunity to showcase your work with an exhibit in the CUW Art Gallery and to assemble a professional portfolio highlighting the best of your work.

48 month

Duration

$ 31660

Tuition

Health Sciences, Nursing and Emergency Services

Master of Science in Rehabilitation Science

What comes next? You’ve completed your professional undergraduate preparation in occupational or physical therapy and you're looking into your options. Perhaps the best route is to continue in a master's program that is specific enough to further your career, yet expansive enough to continue creating options for you.

The Master of Science in Rehabilitations Science (MSRS) is a great option for you, because it allows you to continue broad-based learning at an advanced level. Our courses emphasize studying and applying evidence of what truly works to practicing patient-care. This means we prioritize evidence and clinical-based learning, which gives you the opportunity to put theories into practice. You’ll learn the speciality areas within clinical practice, the research know-how to further advance the field, and the leadership skills that allow you succeed in any setting.

24 month

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The food and beverage track of the MPD, explores the business of food and beverage development; from the development process in the marketplace, to package design, to marketing and management. You’ll partner with industry leaders on projects, and perform work in state-of-the-art food science and sensory labs.

Of course, a program like this wouldn’t be complete if we didn’t teach you the entrepreneurial skills you’ll need to start your own company. But you’ll also learn to build critical-thinking and teamwork skills through case-based teaching and labs, blending technical skills with business, legal, regulatory, and compliance knowledge. You’ll learn how to use analytics and demand projections to make management decisions, while using concepts—like Lean Six Sigma and sensitivity analysis—to solve operations and process-optimization challenges.

Program Highlights

  • Developed with input from industry experts such as Sargento, Sendik’s, Palermos, Kwik Trip, and the Food and Beverage Trade Organization for Wisconsin (FaB)
  • This unique program provides focus on new product development and launch, blending business, science, marketing, and the culinary arts
  • Includes seminar series with industry leaders
  • Thesis project with a corporate partner project or a product launch
  • Central course requirement for all students is a two-semester “Food and Beverage Product
  • Development and Launch” course, which walks students through the entire development process from ideation to launch
  • A newly constructed building on campus includes an innovative space with a dedicated food science and sensory lab to conduct product research

24 month

Duration

$ 21072

Tuition

Agriculture, Forestry & Animal Sciences

Bachelor of Science in Horticulture

Concordia has teamed up with Milwaukee Area Technical College to offer you a four-year liberal arts degree with extensive hands-on experience. That means you can get the best of both worlds: the expert professors or resources offered through MATC paired with a traditional undergraduate experience filled with all of the perks of campus living, including exposure to Concordia’s vibrant faith community.

With this degree program, you can choose between two routes to meet your goals and needs. You can enroll at CUW for a traditional four-year experience that includes access to dorms, student life activities, music or theatre programs, and participation in intervarsity sports and then make the 3-mile commute to MATC’s Mequon campus to take your major courses and have access to MATC’s greenhouse and landscaped grounds. Or, you can complete MATC’s two-year associate degree before enrolling at CUW and then complete the CUW liberal arts core courses plus requirements for a minor in order to earn your bachelor’s degree.
While completing this major, you will learn about the fundamental and technical aspects of horticulture, such as landscape design, maintenance, estimate and bidding, ornamental plants, soils, plant health care, and landscape marketing.  You will also choose to emphasize landscape design, landscape construction, or landscape maintenance and arboriculture through specialized tracks at MATC.

In addition to your horticulture major, you will study environmental ethics, environmental science, and environmental law at CUW and choose a minor. Many horticulture students choose to augment their knowledge of horticulture and plant biology with a minor in areas such as general business, accounting, marketing, management, environmental science, biology, chemistry, or art in order to enhance their vocational goals and interests.

48 month

Duration

$ 31660

Tuition

You have the vision and ambition to create beautiful and meaningful photographs that communicate your vision to the world. Our program will help you define your fields of interest, sharpen your visual as well as technical skills, and to build a professional portfolio. Concordia’s photography major prepares you for the world ahead with the skills and awareness to pursue your chosen future.

The Photography Major is part of a comprehensive curriculum at Concordia intended to develop your professional skills as well as spiritual and intellectual values. Your classes outside your major at CUW will provide you with a well-rounded bachelor’s degree, and your study of photography will include a chosen minor in perhaps Marketing, Business, English, or Graphic Design to help you build the necessary skills for a successful career in photography. Your major courses will be supplemented by internship opportunities that will give each student professional experiences, and enhance your preparation for the professional world.

A degree in Photography can lead to a variety of careers, including fine art, commercial photography, journalism, editing, education and research, museum and online curation, art direction, marketing, storytelling, and more. We encourage students to develop their own professional techniques and style. You’ll develop a comprehensive understanding of the craft of photography using Concordia’s digital facilities to develop contemporary skills, and darkroom facilities to understand and explore historical processes.

Classes outside your major will consist of the liberal arts core curriculum, your selected minor, and foundational studio art courses. In the Photography Major you will study photographic composition, camera usage, studio and natural lighting, editing, digital technologies, contemporary marketing practices, portfolio development, image presentation, and develop the ability to photograph a wide array of subject matter with personal intent and professional standards.

48 month

Duration

$ 31660

Tuition

This degree will prepare you to go out into the world and serve Christ through serving our neighbors. Often we are called to do this in a language other than English. As a graduate with a Spanish degree, you will be proficient in the language and be able to open more doors both in the employment sense, but perhaps more importantly in a Christian sense. You will be prepared to live a life of service to those in our community who speak Spanish as well as English.
As our population continues to get more diverse, an opportunity also continues to rise. Employers are reporting an urgent need for graduating students to be proficient in Spanish.  The United States Census Bureau reports that the Hispanic population will continue to be largest ethnic minority in the United States. By 2060, Hispanics will make up 28.6% of the U.S. population. As the Hispanic demographic continues to increase, our students who are proficient in the language will have an advantage in nearly every possible area of study and in life.

You will be able to explore all areas of the Spanish language through a variety of activities and experiences during your time in the program. Our small class sizes guarantee personal attention. We offer a variety of ways to use your language skills both on- and off-campus. We offer interdisciplinary volunteer events, Spanish Table, and Spanish Club on-campus. Other volunteer work and internships off-campus offer hands-on experiences in the surrounding Milwaukee community, the U.S. and also abroad. Through these experiences you’ll gain real-world confidence, skills, and experience in language use.

Many of our graduates have gone on in professions such as teaching, health care, mission work, international business, journalism, social services and much more.

48 month

Duration

$ 31660

Tuition

Health Sciences, Nursing and Emergency Services

Bachelor of Science in Diagnostic Medical Sonography

Diagnostic medical sonography (DMS) is a multi-specialty profession which utilizes high frequency sound waves to image the human body. Sonographers use their knowledge of anatomy, physiology and applied critical thinking to assess function and the presence of disease processes. Sonographers work under the guidance of an interpreting physician in a variety of health care settings. Concordia University offers a Bachelor’s Degree in Diagnostic Medical Sonography. The degree includes two years of core requirements and prerequisite classes specific to the major.

  • Interested in human anatomy and physiology, pathophysiology, technology, and patient care
  • Being a key member of a health care team
  • Providing one on one care to a variety of people
  • Using high tech instrumentation to create images of the human body to assist in medical diagnosis
  • Commitment to lifelong learning in a rapidly growing health care profession
  • Projected job growth for sonographers is 17% (much faster than average) between 2016-2026 according to the Bureau of Labor Statistics
  • Designed 4 year completion in a growing market with a competitive salary. 2017 median wage level for a diagnostic medical sonographer according to the U.S. Bureau of Labor Statistics is reported to be $71,410 with a range between $50,000 and $99,840.

Objectives

  • To monitor the community needs for sonographers and respond to those needs.
  • To monitor the practice of Sonography within our community and adjust our academic and clinical training to meet those needs.
  • Facilitate, monitor, and support the implementation of best practices in sonography education.
  • Develop an empathetic approach to the patient as a person, rather than a bearer of disease or injury.
  • Acquaint the student with the emotional and technical aspects of being a member of a health care team.
  • Incorporate meaningful relationships between didactic and clinical experiences.
  • Provide a personalized curriculum within the guidelines of school policies and procedures.
  • Foster an environment that enables students to master the skills necessary for functioning as a diagnostic medical sonographer.
  • To have 80% of our graduates, as measured on a rolling 3 graduating class average, take and pass the ARDMS boards that the school is accredited for.
  • To further the mission of our sponsoring institution, Concordia University of Wisconsin.

48 month

Duration

$ 31660

Tuition

Housed within the Batterman School of Business, our MBA in Sport and Entertainment Business allows you to further enhance a career in athletic and entertainment management at or near the executive level. You’ll receive innovative instruction through a curriculum that is current, engaging and challenging. To make sure you get the best education you can, our courses and experiential learning opportunities are designed through the guidance of a professional advisory board made up of seasoned industry practitioners. That means that you’ll be learning the most current information from professors who know what they’re talking about. Alongside a diverse student body, you’ll learn about topics like public relations and social media strategies, sponsorship and sales strategy, brand activation, and event management.

In addition to your classes, you’ll have the opportunity to network with experts in professional and amateur sports. You’ll eve gain hands-on training by working with the program’s industry partners and participating in intensive field experiences at major events. Some students have attended events like the Rose Bowl, the Final Four, the College World Series and the Super Bowl. And we want to make all of this available to you, wherever you are. Our courses are offered at our main campus, our off-site locations and online.

This program will allow you to pursue your goals as a sport or entertainment business executive so you can do what you love. You’ll take courses that focus on critical analysis, solution development, innovation, analytics, finance, and teamwork development. As a student, you’ll have access to academic service learning, field experience, new technologies, as well as online and social media resources - all so that you can enter the field a step ahead. Not only will you come out of the program with expertise in the industry, you’ll also graduate with increased financial competence, leadership growth, and stronger communications skills. You’ll even have a portfolio of your work that you can show to potential employers. Ultimately, you can expect to leave the program ready to do big work in the industry.

24 month

Duration

$ 14022

Tuition

This program will help you develop your understanding of major events and themes across the eras. You’ll learn about global history and the philosophy of history, and you’ll gain the skills necessary to read, write, speak of, and teach about history. From ancient civilizations to modern Europe, from Asia to America, from politics to economics, from the history of warfare to the history of food, clothing and sports, studying the past helps us to learn about human nature and thus, ourselves. Is there a particular aspect of history that interests you? As a CUW history student, you’ll get to choose an area of emphasis in American, European, or Global history - so you can focus on what you’re passionate about.

Studying history involves more than reading books.  Your learning will revolve around a process that is applicable in many other fields. You’ll start by locating, evaluating, and organizing historical information. Once you have digested the content and various views, you can begin to develop the historical information into written or oral form. Through this repeated procedure, you develop your ability to summarize, analyze, organize, and synthesize texts from a variety of sources. Wherever your career takes you, you’ll be able to use this process to research, understand and analyze information to make important decisions and gain new insights.

48 month

Duration

$ 31660

Tuition

View All Courses by Concordia University Wisconsin, USA

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