Bachelor of Science in Business Administration - Finance

at EDUCO - University of Nebraska - Lincoln USA

The graphic design major prepares students to integrate creativity with visual communication to create a wide variety of print and digital products. The School of Art, Art History and Design offers two undergraduate degrees for this major. Both include a solid base of knowledge in the principles and history of art and design. The bachelor of arts (BA) degree, with nearly fifty percent of its courses in the major, requires students to complement this foundation with another area of study. The bachelor of fine arts (BFA) degree expands on the basic coursework by providing additional experience in graphic design and related studio art areas. This intensive degree holds seventy percent of its courses in the major and is intended for those who want to work in a design career or pursue graduate study in graphic design.

Biological systems engineering (BSEN) is one of two engineering degree programs offered in the Department of Biological Systems Engineering. Biological systems engineers need to understand biological phenomena and apply engineering principles to solve challenges faced by society. To solve complex problems, a biological systems engineer needs not only to develop expertise in a specific discipline but also be prepared to work across disciplinary boundaries in diverse professional communities. As such, BSEN students develop both depth through engineering coursework in one of three emphasis areas (biomedical engineering, food and bioprocess engineering, or environmental and water resources engineering) and breadth through purposefully selected coursework in the other areas. Biological systems engineers with an emphasis in biomedical engineering might work on systems to micropropagate tissue culture, design devices for monitoring and correcting heart arrhythmias, or develop biological sensors and imaging devices for detecting diseases in humans. Biological systems engineers with an emphasis in food and bioprocess engineering might advance products and manufacturing practices through the design of equipment and processes for producing foods and biofuels. Biological systems engineers with an emphasis in environmental and water resources engineering might restore streams, lakes and wetlands; manage ecosystems; minimize nonpoint source pollution; or design systems for animal waste management.

The journalism major is built on a solid base of instruction in reporting and writing, copy editing, visual communication and multimedia journalism. The major also has broadened its curriculum in response to advancing technology and new electronic and mobile media. Elective choices include courses in magazine writing, depth reporting, feature writing, sports writing, business writing, photography, design, data visualization, Web design, videography and advanced editing.

Many of the journalism faculty members have extensive industry experience at a wide variety of media organizations such as The Miami Herald, ProPublica, The Detroit News, Business Week, Omaha World-Herald, Seward County Independent, Lincoln Journal-Star and The New York Times. The faculty continues to be connected to the industry, and its members are actively involved in professional media organizations. Students, likewise, are encouraged to further their professional goals through participation in student organizations such as the Alpha Epsilon Rho national broadcasting society, the Society of Professional Journalists, Northwest Broadcast News Association, Radio, Television News Directors Association, the Radio Television Digital News Association and the American Copy Editors Society.

The Department of English seeks to help students develop their critical reading, writing, and thinking skills. In addition, we hope to foster imaginative reasoning, which we define as the ability to use the imagination to think hypothetically about the world in all its diversity—the past, present, and future, the local and the global. Such an ability, learned through the study of diverse literature and film, the critical analysis of language, and the generation of creative work, enables students to thoughtfully engage with social, cultural, and political phenomena. It allows students to re-envision what is possible and to dream audacious solutions to seemingly insoluble problems. Imaginative reasoning, both as a value and as a skill, connects us to one another and leads us to look beyond boundaries, including the boundary of our own selves and our most immediate communities.

The courses we offer, our teaching methods, and our departmental culture further several core goals: the pursuit of social justice, the celebration of diversity, the creation of a broad array of communities based on empathetic understanding, the fostering of a sense of belonging in all of our students, and the development of a desire for civic engagement and responsibility.

The advertising and public relations major prepares students for careers in a wide variety of communication-related areas. Recent graduates have accepted positions in more than 20 states and several other countries in diverse careers such as retail and corporate advertising and marketing, media sales, brand management, media planning, account management, research, public relations, media relations, special event planning, mobile and digital communications, creative concepting, sports media relations, digital insights and analytics, copywriting, and layout and design.

The advertising and public relations faculty members believe that a successful career must be built upon a solid foundation, an education that combines theory and practice. To achieve that end, the major offers courses in copywriting, layout, media planning, graphics, campaign development, research, management, coding, and strategic communications. The curriculum is designed to emphasize strategy, planning, and implementation in creative problem-solving.

Much emphasis is placed on individual relationships between faculty and students, an interaction vital to a student’s creative development. An advisor also helps each student tailor an academic plan to meet his or her interests and needs.

In advertising and public relations classes, students often work with actual clients who present real-life problems. This experience gives students a professional perspective on problem solving in many sectors including nonprofit, retail, small business, and community organizations as well as large corporations. Students are encouraged to augment their academic experience with internships.

The Department of Anthropology synthesizes humanistic and scientific perspectives on human biological and cultural diversity as well as the evolutionary trends seen for humankind. Students and faculty bring this integrated perspective to interactions and collaborations with others in a variety of departments and programs in each of the Colleges across the University.

Courses in anthropology acquaint students with the range of human behavior as differentially explored within each of the subdisciplines within anthropology—archaeology, biological anthropology, and cultural anthropology. Research or methodological courses outfit students with valuable analytic and research skills in qualitative, quantitative and GIS analysis as well as in content-appropriate analytic protocols, as for the analysis of archaeological and ethnographic materials.

A degree in agricultural education is designed to prepare students with the necessary communication and interpersonal skills, leadership training, and knowledge of technical agriculture to be a teacher of agricultural education at the secondary or postsecondary level, or accept employment in agribusiness leading to positions in training and/or development. The degree provides good preparation for work in agricultural extension, positions in foreign service, and agricultural educators in business and industry. Many students graduate with a dual degree in agricultural education and another degree in the College. Agricultural education students may elect to follow the teaching options or the leadership option.

The plant biology major is designed to provide a flexible entry for undergraduate students that have an interest in the plant sciences. Once enrolled in the program, students will take a core of classes that will allow them to continue in the plant biology major or would also allow them to easily transfer to other Life Sciences programs. Students will have the opportunity to interact with the faculty of the Center for Plant Science Innovation as well as other departments and schools for advising and research opportunities.

The goal of the plant biology program is to offer a field of study to students who are interested and talented in the basic sciences and mathematics and who:

• May never have considered applying this knowledge to plants.
• Have always dreamed of this field of study.
• Have always had an interest in plants but are uncertain that this field of study is right for them.

Studying plant biology will allow students to explore and understand plants at molecular, cellular, physiological, organismal, population, and community levels and by taking ecological, evolutionary, agricultural, and horticultural perspectives. This is accomplished through required courses in different scientific fields (e.g., biology, biochemistry, chemistry, agronomy, horticulture) and through different options in the major (ecology and management option and biotechnology option).

An important facet of environmental science is restoration activities that initiate or accelerate the recovery of an ecosystem that has been degraded, damaged, or contaminated from human activity or natural agents. Restoration begins with a thorough understanding of the soil-water environment. Students interested in environmental science must declare an option and can choose between:

• Soil Science Option
• Lake and Stream Restoration Option

The University of Nebraska–Lincoln Department of Computer Science and Engineering (CSE) offers Nebraska’s only comprehensive program of higher education, research, and service outreach in computer science, computer engineering, and software engineering.

The CSE department offers a challenging baccalaureate degree program in computer engineering that prepares graduates for professional practice in commerce, industry, and government and for post-graduate education to enter careers in research and academia. The bachelor of science degree in computer engineering is accredited by the Engineering Accreditation Commission (EAC) of ABET.

The focus of the program is integrated hardware/software system design. Increasingly, diverse systems, products, and processes depend on computers for design, control, data acquisition, and other functions. The computer engineer possesses the range of expertise to have an integrated view of computer-based systems and to make global design decisions.

Consistent with this focus, the computer engineering baccalaureate program develops:

• The ability to view computer systems as an integrated continuum of technologies and to engage in integrated system-level design. Studies include mathematical foundations, digital logic and technologies, programming and software design, system components and design, application of theory, experimentation, design tools and techniques, and documentation and maintenance.
• The ability to work with professionals in related fields over the spectrum of system design. Studies include natural sciences, electricity/electronics, and programming and software design.
• Skills to quickly adapt to new work environments, assimilate new information, and solve new problems. Studies develop skills in the application of theory, experimentation, design tools and techniques, documentation and maintenance, and technical communications.
• The background and perspective for post-graduate education. Studies develop skills in the application of theory, experimentation, and lifelong learning/professional development.
• Abilities to work in conformance with societal needs and expectations. Studies include liberal arts and ethical/social issues.
• Insight into the world of practicing professionals for collaborations, mutual support, and representing the profession to government and society. Studies include teamwork and lifelong learning/professional development, plus students are provided multiple opportunities for involvement in organizations such as ACM, UPE, and IEEE.

The CSE department also offers a degree of bachelor of science in computer science through the College of Arts and Sciences. All students majoring in the CSE department should see their advisors during their first semester to make sure they understand the differences in the requirements of the two programs. Majors should consult with their advisors each semester for registration advising.