Bachelor of Science in Music Business

at Full Sail University USA

Although the professional world of media communications is vast and always evolving, those who inhabit it are connected by the ability to turn a message into something that resonates and inspires.

The Media Communications bachelor of science degree program is designed to provide a thorough understanding of the skills needed to succeed in today’s dynamic media industries. Throughout the project-based curriculum, you’ll explore topics ranging from digital video and audio production to entrepreneurship and marketing strategies. You’ll also hone standard industry skills such as storytelling, graphic design, research methodology, and the ability to articulate abstract concepts.

If you’re dreaming of pursuing a career in recording, you’re in good company. Full Sail began as a recording school back in 1979, and in the years since, has built extensively upon its foundational curriculum.

From live music production to audio postproduction for film, television, and video games, you’ll cover a wide array of procedures and applications – all while working with the same gear found in professional studios.

The sold-out tour everyone’s talking about. A viral video that defines a genre. The song that seems to be everywhere. Now more than ever, artists depend on innovative approaches to give them an edge in the market. You could call it luck – or fate – but the truth is that behind every great artist is a great team.

In Full Sail’s Music Business program, you’ll develop skills that extend beyond the recording industry into the realms of film, television, video games, and sports. From marketing and publishing to artist management, and retail, you’ll learn to be an effective player in the music business.

The Game Design master of science program prepares you for a specialized role in the gaming industry by teaching the skills needed to contribute to multidisciplinary development teams. The coursework focuses on user experience research, production, and design. You’ll choose a track that allows you to focus on your chosen area of expertise, whether that’s working as a user experience researcher, producer, or game designer to create and publish games, or specializing in a genre or industry niche to evaluate and enhance existing real-world products.

Lights. Audio. Magic. Live events have the power to endure in the minds of a crowd long after a gig is over. If you’ve dreamed of a career in live event production, Full Sail’s Show Production bachelor’s program will arm you with practical skills to take any performance to the next level. From live sound and lighting to corporate presentations, you’ll build foundations in a wide array of audio and visual applications, and enter the industry with a deep understanding of what moves an audience.

In Full Sail's Cybersecurity bachelor's degree program, you'll gain a foundational understanding of information security standards and the evolving landscape of potential hazards. You'll explore security planning, implementation and system life cycles, and you'll learn how to identify threats, respond to incidents, and protect information assets. Project and portfolio courses integrated throughout the program will provide you with hands-on, relevant learning opportunities that reinforce your technical skills in vulnerability assessments, threat detection, incident response, and compliance.

In telling stories, we are able to explore the furthest reaches of experience – whether it’s our own, or someone else’s. And in this way, stories also carry the power to shape the world.

Full Sail’s bachelor of fine arts degree in Creative Writing allows you to wield that power in a way that is at once meaningful and savvy. You’ll learn how to tell a tale across different media platforms, incorporating visual elements and exploring a variety of genres. You’ll examine different modes of publication and distribution, and hone your craft through ongoing portfolio courses and peer-to-peer workshops.

Full Sail University’s Entertainment Business bachelor of science degree program combines essential business and management knowledge with personal development in a project-based environment, modeling the same kinds of professional scenarios you’ll encounter in your chosen industry. Students in this program explore a variety of business models and cover topics such as marketing, global media management, event management, and professional selling.

Innovations in techniques, communication, and distribution channels have leveled the playing field for filmmakers, but the elements of a compelling film remain the same. In Full Sail University’s Film Production master of fine arts program, your education centers on fundamentals such as storytelling, visual aesthetics, and technical roles, as well as the business strategies needed to bring your completed works to audiences.

Whether it’s computerized models of complex data or 3D virtual environments designed to train personnel against potentially volatile situations, engineers working in the simulation and visualization industry provide vital solutions necessary for growth across a variety of disciplines. Full Sail’s Simulation & Visualization bachelor of science degree program equips you with the programming and critical-thinking skills needed to study and design virtual systems. You’ll develop your tech savvy through hands-on experience, in order to keep pace with an ever evolving industry.