Bachelor of Science in Marketing

at Kaplan Group - Arizona State University - Tempe Campus USA

The BA program in civic and economic thought and leadership incorporates the study of political philosophy, economic thought, history and American politics. Faculty engage students through the Socratic method, which challenges students to analyze the complex topics impacting lives today. Students refine their ability to read closely, think analytically, write carefully and speak effectively.

The curriculum, combined with outside-the-classroom leadership experiences, provides students with the broad, academic foundation they will use throughout their careers. Students have the opportunity to intern on Capitol Hill, in congressional offices in their district, with nonprofits around the country or in an opportunity of their academic interest. They engage with world-renowned scholars and experts who visit ASU for large lectures and small seminars through the school's public programs and civic outreach initiatives, and they are able to apply for one of the school's Global Intensive Experiences, which study service and leadership in places such as Israel and the West Bank, India and South Africa.

The BMus program in performance with a concentration in collaborative piano offers private instruction in solo and collaborative piano, faculty coaching of chamber music and art song repertoire, and ample opportunity for extensive collaborative performance experiences. Collaborative piano students regularly perform with their vocal and instrumental colleagues on concerts at ASU and throughout the valley, including concerts at the Scottsdale Center, the Kerr Cultural Center, Tempe Center for the Arts and the renowned Musical Instrument Museum.

The program focuses on the core repertoire of song, piano chamber music and selected works from opera and musical theater. Collaboration within the School of Music, Dance and Theatre involves all performance areas, including classes and opportunities with the Music Theatre and Opera program, concerts with large ensembles and choirs, duo recitals with instrumental and voice colleagues, and performances of great chamber music literature as part of the Visiting Quartet Residency program.

Biophysics uses the methods and theories of physics to study biological systems.

The BS in biophysics is a transdisciplinary program providing students with a working understanding of the important principles of physics, chemistry and biology that govern all scales of biological organization from the molecular processes of life to organisms and ecosystems.

The BS program in business entrepreneurship prepares students to identify, evaluate and develop entrepreneurial opportunities in existing companies or through new ventures.

The program emphasizes collaboration, leadership, communication and team-building as well as development of refined analytical, managerial and leadership skills appropriate for people who want to change the world through innovation. Students in the program frequently collaborate with students from across the university for a breadth of understanding in all business disciplines and a depth of understanding in opportunity recognition, feasibility, management of resources and strategy.

Students completing the program understand the unique requirements of an entrepreneur and have learned how to effectively identify market opportunities, innovative solutions and execution strategies

In the BS program in mathematics with a concentration in statistics, students learn innovative mathematical, computational and statistical methods to analyze data sets as well as how to use data in real-world applications.

Using data analytics, students discover how to generate insights that inform fact-based decision-making. They use cutting-edge techniques to study and understand methods of statistical inference and explore strategies for dealing with uncertainty.

The MSUS program prepares students to apply sustainability principles and approaches to careers in a variety of fields, addressing complex human and environmental challenges. The focus is on developing solutions by working with stakeholders on these challenges using a sustainability framework.

A distinguishing element of the program is its applied approach and emphasis on learning how to develop solutions. Students begin the program with a foundation in sustainability theory and methods, then take electives in an area of interest.

Final courses include learning how to manage sustainability projects as well as the capstone experience, where students team up with a company, a government agency or a nongovernmental organization to develop a real-world sustainability solution. Carried out collaboratively in lieu of a thesis, the capstone provides practical experience positioning graduates for today's competitive, knowledge- and skill-intensive job market.

Los Angeles location: Currently, programs of study are offered in a hybrid learning model. Select courses are offered through in-person instruction in the Herald Examiner building. The majority of courses are offered virtually from Arizona through a combination of synchronous and asynchronous learning technologies. Students should consult their advisor and schedule of classes for additional information.

The big data systems concentration under the MS degree program in computer science is designed for graduate students who want to pursue a thorough education in the area of big data systems. The program has a thesis and nonthesis project portfolio option.

The goal of this concentration is to provide students with the knowledge, skills and advanced research expertise in designing scalable systems (parallel, distributed and real-time) for acquiring, storing, processing and accessing large-scale heterogeneous multisource data and in using analytical tools to mine information from the data.

Graduates are able to choose and deploy the appropriate data management processing and analysis systems with a suitable structured or unstructured data model that a particular task and domain application needs.

The BA program in global studies examines the causes and consequences of problems that cross national boundaries and the governance of these problems in social, cultural and economic contexts.

The degree program aims to address real-world problems and their solutions. This mission is enabled by an internationally recognized faculty with extensive global experience from a wide variety of disciplines in the social sciences and humanities. Global studies faculty members orient their work toward solving global problems by drawing on expertise in diverse disciplines.

The global studies program uses teaching, research and public policy activities to address some of the most challenging issues that include:

• Economic and social development
• Global cities and urbanization
• Global governance of health and climate change
• Justice and human rights
• Religious identities, rights and conflicts
• World culture

The BA program in business with a concentration in sports business is attractive to students with an interest in the sports industry.

This concentration provides students with the necessary skills to build knowledge and understanding of the development of the strategic business process in sports organizations and its relationship to media. The program offers a strong focus on applied elements of the sports industry, especially as it relates to media and its impact on the industry.

The proliferation of mass communication (including television, game systems and social networks) has transformed sports into a highly commercialized industry and, in turn, sports continue to generate revenues for these businesses. The interaction between sports and media has led to a multitude of applications of business knowledge to these fields.

The School of Arts, Media and Engineering educates the next generation of learners and empowers them with technofluency --- its development, application and implications. The School of Arts, Media and Engineering prepares students to be socially aware, critically thinking global citizens who strive to bring about positive change in a society that will be increasingly shaped by new technologies.

The BA program in digital culture equips students with the knowledge, abilities and technical skills they need for creating computational media.

Students learn to create computational media, which is computation combined with objects, sound, video, time, space, culture and bodies; breathe behavior into media, objects or systems by programming; think critically about how computation impacts lives and how culture makes a difference in how people experience computational media, a critical skill in this dynamic era.

Armed with skills and sound judgment, graduates work in cultural communication, marketing, design, social media, health, education, entertainment and creative arts, and all areas in which culture is shaped by technology and computational media. All students gain techniques to change the world and communicate using contemporary computational media, a vital power in the 21st century. Some go on to invent fresh techniques.

Digital Culture - Interdisciplinary Arts and Performance concentration

This digital culture program in interdisciplinary arts and performance is offered in partnership with the New College of Interdisciplinary Arts and Sciences. The program focuses on a transdisciplinary and collaborative approach to the arts, technology and performance. It emphasizes the traditions of transdisciplinary, avant-garde and experimental arts and on contemporary art and performance. Courses include digital media arts, music and electronic sound art, performance studies, theatre and performance practice and digital graphics.