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Bachelor of Science in Advertising

Bachelor of Science in Advertising

at Kent State University USA

Overview

The Bachelor of Science degree in Advertising gives students the chance to connect with people through different media forms, by selecting the right audience, uncovering consumer insights and developing strategic and creative messaging, all with a digital-first mindset. Curriculum focuses on the advertising industry and the social responsibilities associated with this exciting form of persuasive media.

Coursework is supplemented with an internship. Other opportunities for experience include news, production, management, sales, performance and advertising positions with Kent State’s award-winning student media. Positions may also be available with IdeaBase, a student-run, full-service integrated marketing communications firm just down the hall from classrooms. Students teams also have the chance to participate in national competitions and make professional connections in the Franklin Advertising student group.

Students graduate ready for a career planning, buying and creating materials for digital and traditional outlets.

Program Learning Outcomes

Graduates of this program will be able to:

  • Demonstrate critical thinking, grounded in a legal and ethical framework.
  • Gather information, analyze it, and make informed judgments using methods and tools appropriate to their professions.
  • Demonstrate the ability to apply theory and research appropriate to their professions, including quantitative and qualitative methods.
  • Demonstrate the ability to apply basic ethical principles to their professional work.
  • Demonstrate the ability to apply laws and regulations applicable to their professional work.
  • Write correctly and clearly in forms and styles appropriate for the communications professions, audiences and purposes they serve.
  • Demonstrate understanding of how media and their professions evolved historically, their role in societal development and their global interaction today with institutions and individuals.
  • Demonstrate appreciation for diverse cultures and individual differences, and reflect that appreciation in their work.
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Kent State University

Location

Bachelor of Science in Advertising Assistant Fee

$20613

Tuition Fee

$0

Average Cost of Living

$70

Application Fee

Bachelor of Science in Advertising Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.0

Minimum Overall Score

71.0

Minimum Overall Score

48.0

Minimum Overall Score

Other Courses by Kent State University,USA

The Master of Arts degree in Music Theory is designed to enhance music theory abilities of advanced students and to prepare them for admission to doctoral study. Based on a solid undergraduate music degree, the master's degree further develops abilities in music theory, including analytical, aural, written, keyboard and pedagogical skills. The program further develops breadth and depth in the area of Western music history and literature

Program Learning Outcomes
Graduates of this program will be able to:

  • Analyze music from a wide range of styles and style periods, and communicate results in written and oral formats.
  • Demonstrate and apply functional aural, written and keyboard skills.
  • Recognize, identify and analyze representative literature from different historical periods, countries and composers.
  • Communicate knowledge of music theory and other aspects of music as would be done in classroom and private teaching.

24 month

Duration

$ 21500

Tuition

The Bachelor of Science in Education degree in Middle Childhood Education prepares students for teacher licensure in selected subject areas, plus reading, for grades four to nine. In addition to content coursework and a substantial amount of field experiences, the Middle Childhood Education major includes intensive pedagogy courses that prepare students to understand the unique social, physical, cognitive and emotional needs of the young adolescent; these courses are taken as a cohort. Student teaching occurs during the final semester of the program.

Students choose two concentrations from the following:

    The Language Arts concentration includes courses in communication, grammar, literature, reading and writing.
    The Mathematics concentration includes courses in algebra, trigonometry, calculus, geometry and statistics.
    The Science concentration includes diverse courses in chemistry, biology, geology and physics.
    The Social Studies concentration includes diverse courses in economics, history, political science and geography.

Program Learning Outcomes

Graduates of this program will be able to:

  • Demonstrate the knowledge, skills and disposition needed to work collaboratively with diverse others.
  • Demonstrate content knowledge in two licensure specialization areas.
  • Demonstrate in-depth instructional and planning skills to effectively meet the needs of all their students.

48 month

Duration

$ 20613

Tuition

Environmental Studies & Earth Sciences

Bachelor of Arts in Geology (STEM)

The Bachelor of Arts degree in Geology prepares graduates  for employment in a wide variety of careers where an understanding of the natural sciences is useful or critical for success. Geology can be a strong background for advanced study or career development in areas such as business, city management, regional development, planning, law, journalism and science writing. The curriculum includes courses concerning minerals, rocks, fossils and field mapping, among others. These courses are supplemented by courses such as introductory chemistry, biology and mathematics.

Program Learning Outcomes

Graduates of this program will be able to:

  • Understand and communicate to others the nature of scientific investigation and evidence.
  • Understand and communicate to the others the complex interrelationships of the biosphere, atmosphere, hydrosphere and the lithosphere through geologic time.
  • Understand Earth materials and interpret geologic and environmental processes.
  • Synthesize geologic information to understand and solve geologic and environmental problems.
  • Demonstrate critical thinking skills and be able to work as a geologist in the field and in the laboratory.

48 month

Duration

$ 20613

Tuition

The Master of Music degree in Performance is designed to prepare the student for professional music activities, including solo performance, orchestral playing, ensemble playing, collaborative performance, studio teaching; as well as doctoral study. The program emphasizes development of skills, knowledge and background in the following areas: literature and repertoire, performance skills, practice skills, interpretation and expression, performance pedagogy, historical performance practices, music history and music theory.

The Performance major includes the following optional concentrations:

  • The Chamber Music concentration is for intensive coaching and performance of string quartet literature.
  • The Collaborative Piano concentration provides focused study on performance, chamber music, accompanying and literature.

Program Learning Outcomes
Graduates of this program will be able to:

  • Recognize, identify, interpret and perform representative literature from different historical periods, countries and composers.
  • Apply advanced performing skills in solo and ensemble settings, including tone production, accuracy, intonation, instrumental/vocal technique, musicality/expression, vocal language and diction and stage presence/presentation.
  • Discuss, utilize and achieve high-quality results from efficient and effective practice techniques, including time management, achievable goals and use of appropriate technical skills, musical expression skills and focused work ethic.
  • Have an enhanced understanding of interpretation and expression in music.
  • Identify, explain and utilize performance pedagogy appropriate to the specific area of study.
  • Identify, associate, differentiate and utilize performances practices appropriate to the literature of the various stylistic periods.
  • Utilize and discuss score study of literature performed and also representative literature from various historical periods and composers.

24 month

Duration

$ 21500

Tuition

The Master of Arts degree in Biology is for students wishing to gain additional knowledge in any area of the biological sciences. This is a non-thesis master's degree designed for secondary school science teachers, individuals looking for additional background or preparation for professional school (e.g. medicine, dentistry or Ph.D. programs) and those seeking employment in life science industries in a non-research capacity.

The Biology major includes the following concentration:

  • The Environmental Biology concentration provides students with a balance between better understanding the relationships between organisms and the environment and how this balance can be sustained through environmental management and conservation.

Students who declare the Biology major with no concentration will select their area of specialization in consultation with an academic faculty advisor.

Program Learning Outcomes

Graduates of this program will be able to:

  • Understand advanced biological concepts beyond the scope of the typical undergraduate degree and to increase the depth of their knowledge through coursework and hands-on experiences.
  • Apply scientific principles and appreciate work outside of their particular field.
  • Effectively communicate about science with colleagues as well as those outside of the student's area of expertise.
  • Develop the necessary laboratory skills that will allow testing of hypotheses.

24 month

Duration

$ 21500

Tuition

The Bachelor of Business Administration degree in Finance provides students with an academic background appropriate for entry into a financial career, including financial management, investments, banking/financial institutions, risk/insurance and related areas. The courses are designed to provide students with an understanding of the relationship between business finance and the economic system in the context of managerial analysis and decision making.

48 month

Duration

$ 20613

Tuition

Environmental Studies & Earth Sciences

Bachelor of Science in Education - Earth Science

The Bachelor of Science in Education degree in Earth Science prepares students for teacher licensure in earth science, grades 7-12. Students take a broad range of courses in biology, chemistry, geography and physics and specialize in geology content. Most content coursework is completed during students' first three years; methods coursework begins during the spring of their third year. In the final year of the program, students complete remaining content courses, science teaching methods courses and a year-long placement in a local school district, which concludes with 13 weeks of student teaching in the spring. Earth Science students are encouraged to meet with their advisor early in their program because many courses must be sequenced carefully.

Students are required to complete Bureau of Criminal Investigation and Identification (BCII) and Federal Bureau of Investigation (FBI) background checks.

Program Learning Outcomes

Graduates of this program will be able to:

  • Plan multiple lessons using a variety of inquiry approaches that demonstrate their knowledge and understanding of how to engage all students in learning science.
  • Plan a learning environment and learning experiences for all students that demonstrate chemical safety, safety procedures, and the ethical treatment of living organisms within their licensure area.
  • Plan fair and equitable assessment strategies to analyze student learning and to evaluate if the science learning goals are met.

48 month

Duration

$ 20613

Tuition

The Master of Arts in Economics degree provides prepares graduates for a career as an analyst in government or the private sector, as well as for doctoral study.

The Economics major comprises the following concentrations:

  • The Economic Analysis concentration has a distinct advantage for students in its focus on the development of strong analytical and quantitative skills. Students are well-trained in the application of economic theory and methods of statistical analysis.

Program Learning Outcomes
Graduates of this program will be able to:

  • Understand and apply fundamental economic concepts.
  • Formulate and test hypotheses.
  • Access and use appropriate information.
  • Demonstrate analytic and quantitative skills.

24 month

Duration

$ 21500

Tuition

Natural Sciences & Mathematics

Bachelor of Science in Biology

The Bachelor of Science degree in Biology is for students who are interested in pursuing an in-depth specialization as a biologist or wish to pursue a medical or health care career.

The Biology major comprises the following concentrations:

  • The Molecular and Cellular Biology concentration is the study of biological processes within and between individual cells, allowing for a better understanding of biological principles in normal and diseased states. The focus of this program includes concepts related to the genetic basis of life, regulation of gene expression and cellular functions.
  • The Organismal Biology concentration allows students to examine organisms in their natural environment and address fundamental principles of survival and adaptation in discrete micro-environments and entire ecosystems. While basic concepts of biological and chemical functions are covered, the focus of this concentration is comprehensive aspects of the whole organism.
  • The Pre-Medicine/Pre-Podiatry/Pre-Dentistry concentration prepares students for careers in medicine and health care. The curriculum provides the courses necessary for admission to advanced degree programs in healthcare and biomedical science professions.

Program Learning Outcomes

Graduates of this program will be able to:

  • Understand the fundamental biological principles.
  • Acquire the fundamental skills necessary for laboratory and field investigations.
  • Conduct proper experimental design, analyze biological data and communicate research results.
  • Know and appreciate the role that biology plays in societal issues, such as those related to the environment, biodiversity, ethics, human health and disease.

48 month

Duration

$ 20613

Tuition

The Master of Education degree in Special Education provides students with advanced understanding of contemporary research and practice issues in special education. Students in the program are typically interested in pursuing enhanced professional competence, career advancement, leadership roles, advocacy and systems change; or they may be wanting to prepare for doctoral-level study. Students do not need to have an undergraduate degree in special education (or in education) to be successful in the master's degree; however, should be motivated to develop a deeper understanding of the field of special education.

The M.Ed. degree program does not prepare students for teacher licensure; however, some of the coursework required for the degree may count toward licensure. Students interested in both licensure and a M.Ed. degree will need to apply and be fully admitted into both the master's degree and the non-degree graduate licensure preparation program.

The Special Education major comprises the following concentrations:

  • The Moderate/Intensive Educational Needs concentration focuses on students with moderate to intensive educational needs who most often require modifications to the general academic curriculum and/or other extensive special education supports.

24 month

Duration

$ 21500

Tuition

View All Courses by Kent State University, USA

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