Bachelor of Business Administration with Emphasis in Marketing

at Northern Arizona University - Flagstaff Campus USA

The Bachelor of Arts in English prepares graduates for any future that demands proficiency in literature, language, and writing, as well as general excellence in resourceful, well-informed communication. Our graduates recognize the close weave of logical thought and effective expression, strive for more persuasive or more creative uses of English, possess the sense and insight to appreciate the value and quality of literature, have developed their historical and cultural imaginations by studying the marks of other times and diverse peoples in language and text, and recognize the global contexts of English as well as the social, civic, and environmental responsibilities that come with a liberal education. Our graduates have attained the high-level literacy skills and have practiced the research methods needed to compete in graduate and professional schools and to succeed in the workplace. With our help, they have prepared themselves to become productive, responsible members of the communities in which they live and work.

The Rhetoric and Professional Writing Emphasis engages students with a curriculum that prepares them as writers and scholars. The program emphasizes the importance of critical reading, reflection, writing, digital media, and spoken language to educate knowledgeable citizens who understand and appreciate their civic, professional, and personal responsibilities in an increasingly global community. We specialize in preparing students for intercultural and interdisciplinary communication practices in digital and traditional work settings to further global engagement, diversity, and social participation. Students gain experience with rhetorical theory and persuasive argumentation, social media literacy and multimedia writing, and professional workplace writing through theory-based application projects. In addition, our courses provide a foundation for M.A. programs in rhetoric, writing, digital media, communication, and composition studies.

The Bachelor’s in Justice Studies provides online and distance-learning students with a professional, criminal justice-focused education that prepares students to ethically work and lead in the fields of criminal justice and intelligence studies.
 
To help students reach their education and career goals, all Justice Studies faculty members have advanced degrees and extensive experience in the criminal justice or intelligence fields, specializing in areas, such as, criminal justice investigations, police leadership, community policing, drug investigations, federal law enforcement, corrections, intelligence-led policing, military intelligence, cyber crime, and the law.
 
Students complete core courses in ethics, leadership, criminal justice, criminology, the justice system and effective writing. They then move on to tailoring their degree to their individual interests by selecting elective courses in criminal justice administration or intelligence studies.

Emphasis in Criminal Justice Administration

The emphasis in Criminal Justice Administration ensures students develop an in-depth knowledge of their areas of interest within the criminal justice system as well as an understanding of the current, critical issues impacting the criminal justice field. This emphasis also helps students use critical thinking to connect theoretical concepts with practical criminal justice situations; a necessary skill for practitioners to succeed in the criminal justice field.

This degree in Applied Indigenous Studies explores issues of concern to indigenous peoples both in the Americas and around the globe. The curriculum grounds students in tribal histories and cultures, governmental policies, sustainable economic development, indigenous entrepreneurship, and contemporary conditions on native lands and reservations.

The Applied Indigenous Studies department also offers four minors to expand students understanding of Indigenous issues: Applied Indigenous Studies, Native American Studies, Indigenous Health Studies and Tribal Public Administration.

The Environmental Science program at NAU constructs an interdisciplinary base of knowledge and skills to explore and develop real-world solutions to environmental problems.

Our program provides a firm grounding in the natural and social sciences to ensure all students understand how chemical, physical and biological processes maintain life, and the complex relationships among humans and the environment. Students work together and individually in the classroom, field and laboratory to practice applying the scientific method to address environmental problems and explore creative solutions that apply cutting-edge technologies.

The broad range of emphases available within our program allows students to delve deeper into a specific knowledge base, then work individually and often together in Environmental Science courses to solve problems by applying the perspectives and knowledge they developed in their emphasis with students from other emphasis areas. To culminate the learning in the program, students develop an individually designed research project or internship addressing an environmental issue of importance to them, which in turn, is expected to further prepare students for a range of professional or graduate opportunities.

Climate Change Emphasis

• Examine and understand how climate has changed in the past and how climate is anticipated to change into the future in response to both natural and human factors.
• Understand and be able to explain natural climate dynamics and the modes of variability within the climate system.
• Explore and understand the social, political, and/or cultural factors that shape how society understands and responds to climate change.
• Explore and analyze potential pathways to mitigate climate change and minimize the impacts of a changing climate system.

The purpose of the Northern Arizona University Bachelor of Business Administration Program is to provide excellent business management and related higher education using the Malcolm Baldrige National Quality Award standards for education as applied through the Accreditation Council for Business Schools and Programs (ACBSP) accreditation. We seek to be a premier provider of Baldrige-Quality business management and related higher education with an emphasis on value and accessibility. We focus on core business competencies within a global context.

Students will be able to demonstrate the ability to:

• Think creatively, analyze and synthesize data from multiple perspectives
• Analyze and use financial information
• Solve problems using decision-making tools and theories,
• Engage others through effective interpersonal skills
• Communicate effectively in oral and written formats,
• Work well in team settings
• Design and implement effective strategies for the global marketplace, and
• Discern the underpinning ethical issues in local and global business decision-making, including those involving social responsibility, environmental sustainability, and profitability.

The global context for the core competencies will be addressed in all relevant classes across the curriculum. We provide online and hybrid classes for learning through the application of technology, as well as opportunities to study as part-time students. We provide opportunities for students to apply leadership skills through Phi Beta Lamda, as well as competitive challenges involving other business programs in Arizona and nationally. We collaborate with other universities globally and within the region to provide direct international experience. We facilitate regional business development through our innovative incubator program.

Musicology Emphasis

Students develop skills in the area of musicology and/or ethnomusicology that prepare them for further study at the doctoral level.

• Demonstrate advanced historical knowledge of music from the Western tradition as well as music from around the world.
• Demonstrate advanced analytical skills in interpreting music within historical and cultural contexts.
• Participate in the intellectual discourse on music, drawing from their historical, practical, and theoretical knowledge.
• Develop appropriate research questions and arguments and integrate musicological/ethnomusicological methods for the purposes of answering the developed questions and supporting the developed arguments.
• Demonstrate understanding and breadth of critical approaches to music in preparation for researching and writing a master’s level thesis.
• Produce a master’s thesis displaying research of a caliber that could be presented at a regional music conference. This thesis will:
• Present an original, sustained, and coherent argument.
• Involve detailed musical analysis of the work of a particular composer or a specific repertoire of musical works.
• Summarize, respond to, and/or build upon the prior secondary analytical literature on that composer or repertoire.
• Employ a methodology that is more detailed, specific, and/or advanced than the approaches taught at the level of the basic undergraduate music history course sequence.

The Bachelor of Science degree in Psychological Sciences provides students with opportunities for focused study that builds critical thinking skills necessary for evaluating scientific research within this discipline. The ability to engage in critical analyses of psychological ideas and scientific evidence constitutes a valuable personal asset and is a key to success in many professions.

Completion of this degree helps students understand human behavior from several perspectives in psychological science, develop their ability to apply and synthesize that knowledge in specific psychological domains (e.g., developmental, social, personality, cognitive, behavioral neuroscience, clinical), and learn the fundamentals of psychological research methods in order to be a critical evaluator of scientific knowledge of human behavior.  You will learn important skills such as problem identification and application of research findings, critical thinking skills, and communication skills (writing, visual, verbal).

Careers that are available for students with a Bachelor's degree in Psychological Sciences are varied and include early childhood behavioral specialist, occupational therapy assistant, administrative assistant, science technician, case manager, and many others. The BS in Psychological Sciences degree is also valuable for students interested in pursuing a masters’ degree in applied mental health professions such as clinical mental health counseling or social work, and in other related graduate programs.

Vocal Performance Emphasis

Students develop skills in vocal performance that prepare them for professional singing careers or for further vocal study at the doctoral level.

• Apply knowledge of vocal literature within its historical context through successful collaboration in rehearsals and performances.
• Demonstrate proper vocal technical, musicianship, artistry, and interpretation in advanced-level solo-vocal performances.
• Develop a broad range of skills, from refined stage deportment in performance to exemplary understanding of stylistic contrast, in preparation for auditions into performance organizations and/or competitive doctoral programs.
• Listen to and respond thoughtfully and thoroughly to work by other MM vocal performance students in order to hone the critical, intellectual and analytical skills, and practice providing and receiving critique. Use critiques and insights from others to hone one’s performance craft.
• Apply professional standards in oral and written communication such as utilizing proper etiquette for phone interviews or video consultation and composing well-designed letters of inquiry regarding job opportunities.
• Investigate the world of the performance industry in order to discover suitable venues to perform.
• Actively participate and network in a community of musicians and cultivate a professional identity through performing one’s work frequently in recitals and master classes.

The accelerated MBA program is focused on students with a core business education seeking graduate studies in management theory and practice and those seeking accounting certification. Our primary goal is to prepare students to make valuable contributions to their chosen profession and their communities. Our secondary goal is to provide high-quality, business-related training, education, consulting, and information to the Arizona community.

In pursuit of these goals we commit to the following:

• Foster a sense of community and promote diversity among our students, staff, faculty, and alumni,
• Offer a rigorous, current, AACSB-accredited curriculum,
• Integrate advanced technologies into the curriculum,
• Support and encourage our faculty in their creative and personalized delivery of our curriculum and their counseling of our students,
• Maintain and nurture an ongoing faculty commitment to a broad array of intellectual contributions that includes pedagogical research, contributions to practice, and discipline-based scholarship.

Accounting Concentration

The Accounting Concentration prepares you to take portions of the CPA exam.  The applied management concentration focuses on developing consulting skills.

You might work with businesses to provide real solutions to problems that actually make an impact. In the past our students have worked with the Hopi Tribe on an economic development plan, with a hard apple cider company, and with a beverage company

Chemistry is a diverse discipline that encompasses living processes, inorganic interactions, and analytical methods. Chemistry deals with the basic laws of the physical world and the composition and properties of matter. Students trained in chemistry enter careers in academia, research, pharmacy, forensics, medicine, the environment, space exploration, and national defense. Students can select an emphasis that best prepares them for their chosen career path.

The breadth of the field of chemistry requires a wide range of knowledge and skills. The goal of the NAU chemistry degree program is to ensure that our graduates:

• Are well versed in the fundamental principles of chemistry: the atomic theory of matter, the quantum nature of the atom, and the principle laws of thermodynamics;
• Are knowledgeable about frequently encountered elements, compounds, and reactions;
• Understand biosynthetic pathways and modes of action of biomolecules;
• Understand factors controlling the mechanisms of chemical reactions;
• Are knowledgeable about synthesis strategies and can successfully conduct synthetic sequences in the laboratory;
• Understand the principles of chemical analysis and are proficient at using modern instrumentation to carry out analysis;
• Are adept at solving problems independently and contributing to a team effort;
• Able to communicate their scientific results orally and in writing.