Bachelor of Science in Business Administration - Marketing

at Northern Arizona University - Flagstaff Campus USA

The B.A. in Comparative Cultural Studies is a 49-58 credit degree whose aim is to provide students with a comparative, integrative and global approach to the study of human culture in its diversity and interconnections. The different emphases in the CCS B.A. degree introduce students to the complexities of diverse human cultures, both past and present; in the process, they develop the skills of analysis, interpretation and communication crucial to both their academic and professional development.

The Master of Public Health prepares students for public health professions emphasizing the planning, implementation, and evaluation of health programs and policies. We aim to prepare public health professionals to address the health needs of diverse and underserved communities in northern Arizona and beyond. Students gain knowledge and skills in biostatistics, epidemiology, public health research, program planning and evaluation, health policy and management, and environmental health. We support student development through offering high quality instruction, which includes opportunities for professional growth and community engagement in public health and nutrition. The Health Promotion concentration addresses chronic disease prevention and epidemiology, social and structural determinants of health, and innovative uses of technology in public health and health promotion. Students in the Health Promotion concentration can tailor their program plan electives to align with their career interests. Students in this concentration also have the option of completing an Indigenous Health track, which prepares students to support public health initiatives relevant to tribal communities. The Health Promotion concentration is designed for students who are interested in public health careers or other allied health fields. With the training, research, and internship experiences offered, graduates are well prepared to address the health needs within their communities.

The Climate Science and Solutions (CSS) Professional Science Master's (PSM) program combines a foundation in climate science and sustainable systems studies with professional training and organizational skills to help graduates effectively communicate and apply their knowledge to jobs in the growing climate industry.

The CSS program provides students with an applied, interdisciplinary experience that develops competencies in the fundamentals of climate change, translating complex scientific concepts to diverse audiences, as well as analyzing policy alternatives and quantifying the emissions and cost savings linked to business and organizational actions. Students in the program come from a wide variety of undergraduate training and contribute to robust discussions of the implications of climate science for policy, business and communities.

CSS students examine interdisciplinary strategies for addressing climate adaptation and mitigation challenges. Building on an interdisciplinary core of knowledge in earth systems, climate, communications, policy and economics students can customize the program to meet their specific career objectives in areas including, but not limited to carbon offsets, energy 42 management, energy policy, climate communications, sustainability, environmental education, health and energy management.

The Bachelor’s in Justice Studies provides online and distance-learning students with a professional, criminal justice-focused education that prepares students to ethically work and lead in the fields of criminal justice and intelligence studies.
 
To help students reach their education and career goals, all Justice Studies faculty members have advanced degrees and extensive experience in the criminal justice or intelligence fields, specializing in areas, such as, criminal justice investigations, police leadership, community policing, drug investigations, federal law enforcement, corrections, intelligence-led policing, military intelligence, cyber crime, and the law.
 
Students complete core courses in ethics, leadership, criminal justice, criminology, the justice system and effective writing. They then move on to tailoring their degree to their individual interests by selecting elective courses in criminal justice administration or intelligence studies.

Emphasis in Criminal Justice Administration

The emphasis in Criminal Justice Administration ensures students develop an in-depth knowledge of their areas of interest within the criminal justice system as well as an understanding of the current, critical issues impacting the criminal justice field. This emphasis also helps students use critical thinking to connect theoretical concepts with practical criminal justice situations; a necessary skill for practitioners to succeed in the criminal justice field.

This undergraduate degree provides a solid foundation for students planning to pursue a variety of accounting careers in industry, government, or public accounting.  Students completing this academic plan may apply for the competitive MBA-ACC program, one of several avenues for a student to complete the 150 units needed for the CPA exam.

Chemistry is a diverse discipline that encompasses living processes, inorganic interactions, and analytical methods. Chemistry deals with the basic laws of the physical world and the composition and properties of matter. Students trained in chemistry enter careers in academia, research, pharmacy, forensics, medicine, the environment, space exploration, and national defense. Students can select an emphasis that best prepares them for their chosen career path.

The breadth of the field of chemistry requires a wide range of knowledge and skills. The goal of the NAU chemistry degree program is to ensure that our graduates:

• Are well versed in the fundamental principles of chemistry: the atomic theory of matter, the quantum nature of the atom, and the principle laws of thermodynamics;
• Are knowledgeable about frequently encountered elements, compounds, and reactions;
• Understand biosynthetic pathways and modes of action of biomolecules;
• Understand factors controlling the mechanisms of chemical reactions;
• Are knowledgeable about synthesis strategies and can successfully conduct synthetic sequences in the laboratory;
• Understand the principles of chemical analysis and are proficient at using modern instrumentation to carry out analysis;
• Are adept at solving problems independently and contributing to a team effort;
• Able to communicate their scientific results orally and in writing.

The Bachelor of Arts in English prepares graduates for any future that demands proficiency in literature, language, and writing, as well as general excellence in resourceful, well-informed communication. Our graduates recognize the close weave of logical thought and effective expression, strive for more persuasive or more creative uses of English, possess the sense and insight to appreciate the value and quality of literature, have developed their historical and cultural imaginations by studying the marks of other times and diverse peoples in language and text, and recognize the global contexts of English as well as the social, civic, and environmental responsibilities that come with a liberal education. Our graduates have attained the high-level literacy skills and have practiced the research methods needed to compete in graduate and professional schools and to succeed in the workplace. With our help, they have prepared themselves to become productive, responsible members of the communities in which they live and work.

The Rhetoric and Professional Writing Emphasis engages students with a curriculum that prepares them as writers and scholars. The program emphasizes the importance of critical reading, reflection, writing, digital media, and spoken language to educate knowledgeable citizens who understand and appreciate their civic, professional, and personal responsibilities in an increasingly global community. We specialize in preparing students for intercultural and interdisciplinary communication practices in digital and traditional work settings to further global engagement, diversity, and social participation. Students gain experience with rhetorical theory and persuasive argumentation, social media literacy and multimedia writing, and professional workplace writing through theory-based application projects. In addition, our courses provide a foundation for M.A. programs in rhetoric, writing, digital media, communication, and composition studies.

This degree is for students who are fascinated by questions of how life has evolved and how organisms function in the nature. Students will have the opportunity to apply knowledge of ecology and evolution to environmental and societal problems and to experience fieldwork among the diverse habitats of the Colorado Plateau. Opportunities to specialize include any of the diverse areas of expertise of our faculty from wildlife to plants to microbes and from evolutionary genetics to population ecology to ecosystem ecology.

This degree is offered by the Department of Biological Sciences, ensuring a well-rounded foundation in the understanding life of earth. In the course of this major, students will identify, describe, and apply the major concepts, theoretical perspectives, and empirical findings in ecology and evolution. Students will master the theory of evolution; examine the genetic and environmental bases of variation in organisms; and describe how populations are regulated, species interact in communities, and the major nutrients cycle in natural ecosystems.

This degree provides interactive performance training in either voice or instrument. These emphases are backed by a rich variety of coursework in theory, ear training, music history, and musical genres. The emphasis in Voice requires a demonstration of proficiency in French, German, or Italian.

The purpose of the Bachelor of Music Performance degree program is to prepare students as performers in a variety of settings, along with developing skills as teaching artists and musician-entrepreneurs.  Students are also prepared for further study at the graduate and/or professional level.

The mission of the Public Health Program is to prepare students to promote and protect the health of the public using appropriate processes, concepts, and principles.
 
Public health protects and improves the health of individuals, families, communities, and populations, locally, regionally, and globally. Public health professionals focus on preventing disease and injury by promoting healthy lifestyles. They confront global health issues, such as improving equitable access to health care, controlling infectious disease, and reducing environmental hazards, violence, substance abuse, and injury. Our graduates are prepared to plan, implement, and evaluate educational programs; act as a resource person; administer services; and communicate and advocate for health equity. They pursue graduate degrees in health-related fields and obtain employment in a variety of settings, including government agencies, non-profit organizations, hospitals, schools, and research institutions.