Bachelor of Applied Science in Marketing

at Northwest Missouri State University USA

Earning a Political Science degree at Northwest prepares students for multiple employment opportunities in public service and private sectors including federal, state and local government, law, criminal justice system, municipal planning, city management, urban affairs, education, non-profit administration, campaigns and elections, public policy analysis and internal development and relations.

The major has three areas of emphasis: the american institutions (formerly criminal justice) emphasis provides an understanding of legislatures, police prosecutors, public offenders and courts and corrections; the public administration emphasis focuses on the decision making process and job opportunities in public organizations and local, state, federal and international agencies; and the global affairs emphasis studies the global trends and events, and enhances intercultural understanding.

Northwest’s Master of Science in Applied Computer Science is a 16-month program that offers a hands-on, professional education in today's high demand areas including big data, web and cross-platform mobile development, security and design of user experience. Applied development courses coupled with data, projects as well as software and IT management enable students to distinguish themselves and graduate ready to contribute in a competitive, global market.

The Business Technology major is a unique combination of business and cutting-edge technology courses. Professors provide a strong foundation in business and technical skills that teach the most up-to-date techniques. Students complete the common professional component and high-demand courses that ultimately prepare them to be marketable and competitive for employment in a technology-driven environment.

Art majors with an emphasis in ceramics gain hands-on experiences through the study of clay and making it functional. Faculty focus on hand-building techniques, processes of making glaze with earth materials, the history of ceramics, wheel throwing, kiln theory and assisting students in defining a broader approaches.

Agronomy majors at Northwest gain fundamental training in the study of crop and soil management. Faculty focus on three core areas to ensure student success: fundamental principles of producing healthy, bountiful and sustainable crops; science of soil as a natural resource and component of agro ecosystems; and methods of determining and implementing solutions to crop and soil management systems.

This major offers three different areas of focus:

• Crop Science
• Horticulture
• Soil Science

English majors tend to be readers or writers. Many are both. Through coursework in literature, writing, linguistics and the history of the English language, students explore a diverse range of texts with the goal of becoming thoughtful and knowledgeable readers, writers, thinkers, communicators and artists.

In addition to reading and writing, students are introduced to the principles of linguistics, writing pedagogy, community literacies, publishing, workplace writing and creative writing. They read and engage in discussions about literary works, participate in literary criticism, write in a variety of analytical argumentative and creative genres, and are challenged to view language through artistic, social and scientific lenses.

Animal Science is the study of the production with livestock. Coursework focuses on three core areas: science, research and experiential learning. Science refers to students learning the anatomy, physiology, hormones and appropriate nutrition for livestock; research teaches students how to conduct research; and experiential learning provides student with opportunities for experience at the R.T. Wright Farm including annual procedures such as pregnancy tests on cows, castration and vaccination.

If students are interested in becoming a veterinarian, the Animal Science (Pre-Vet) program is an option. This is a rigorous program that emphasizes in anatomy, physiology, chemistry, organic chemistry, physics and histology.

Accounting majors at Northwest have the choice of two accounting tracks, one for students who wish to become Certified Public Accountants (CPA) and the other for students wishing to work in managerial accounting. The courses offer the highest quality education to prepare students for employment in public accounting, managerial accounting, financial services and corporate finance.

Depending on the state in which students reside, legislation has made it mandatory for students to complete a minimum of 150 credit hours prior to taking the CPA exam. Most states, including Missouri, have passed this legislation, known as the 150-hour requirement. At Northwest, however, students are not required to complete 150 credit hours to obtain an accounting degree.

Northwest recognizes that public accounting isn’t for all students and therefore you may tailor classes toward your own interests through the private industry track as an alternative. Many accountants have chosen careers outside public accounting (income tax, auditing and management services), which prove to be extremely successful, rewarding and satisfying. However, students interested in public accounting, you are encouraged to fulfill the 150-hour requirement.

Recreation majors at Northwest is the study of play and leisure in an individual’s life and methods to improve quality of life. Student can emphasize in:

• Recreation and Park Management which prepares students for program leadership and development, and budget and facility management;
• Corporation Recreation/Wellness which involve programs related to a person’s physical well-being;
• Therapeutic Recreation which prepares students with the skills to assess and evaluate the needs for individuals with special needs; and
• Sport Management prepares students for leadership roles in professional, collegiate and community sports organizations.

The business education major provides hands-on, cutting-edge courses in the areas of business, technology, marketing, accounting and economics while providing the core principles of effective education. This major is designed to prepare students to teach at the secondary level (grades 9-12). The business education major is recognized nationally and by the state as an outstanding business education program, and Northwest is the only public institution in Missouri north of I-70 that offers a business education program.

At the high school level, teachers are trained to educate students on more specialized content such as the theories of business, marketing, accounting and technology. At the middle school level, teachers focus on the basics of keyboarding, computer applications, introduction to business and money management.