Bachelor of Arts in Communication - Rhetoric

at Northwest Missouri State University USA

Psychology majors at Northwest learn the scientific study of a person’s thoughts and behaviors. Northwest faculty help students understand three core areas: scientific research methods that enhance critical thinking skills, evidence and claims knowledge; insight of an individual’s personal behavior, motives and thought processes; and the understanding of the biological and social factors that contribute to human development, cognitive skills, relationships and personality.

The food services program emphasizes the importance of marketing, management, nutrition, quantity food service, food science and menu design. It is available for students wanting a career in event planning or restaurant and bar management. To ensure student success after graduation, faculty focus on implementing hands-on experiences in the classroom with projects like establishing financial plans for a successful food service operation business.

The digital media major at Northwest is an interdisciplinary program involving an emphasis in computer science, art or mass media. Courses offer a cross-section of skills in design as well as written and visual communication. The major produces graduates who are proficient in art, photography, design, communication, computer programming and legal or ethical considerations as they relate to media.

Students majoring in digital media with an emphasis in visual imaging learn to create computer programs and the visual appearance of internet graphics as well as enhance experience of the web users.

Biology/Psychology majors at Northwest study the brain and how it functions and controls human behavior. Faculty focus on three areas: genetics, evolution and neuroscience or the study of the brain. Genetics courses concentrate on the inherited factors that influence behavior such as mental illness and behavioral traits; evolution courses emphasize the significance and benefits of the size of the brain; and courses about the brain focus on the functions, malfunctions and brain disease.

Mathematics with an emphasis in data sciences is the study of mathematical tools to analyze data for the purposes of modeling and prediction. Students learn to

• Extract and clean data
• Manipulate data
• Visualize data
• Identify patterns in data
• Use the model for prediction and forecasting
• Use models to summarize and describe values

Comprehensive communication majors emphasizing in rhetoric at Northwest learn to research, create and deliver persuasive messages and listen critically to these messages. In this major, students study the core areas of communication theory, public speaking, writing, group behavior, persuasion and interpersonal communication. Additional areas of study include intercultural communication, argumentation and classical, modern and postmodern rhetorical theory and method as applied to an American issue.

Professionals in the field are civically engaged, critically analyze how people develop persuasive messages as well as how those messages affect public perception of the subject. They identify logical and ethical problems within persuasive messages, or with their effects on particular groups or communities and intervene to increase awareness and understanding.

Economics majors at Northwest develop analytical, critical thinking and decision-making skills in preparation of evaluating the decisions made by businesses, consumers and government. The goal of this degree is to assess information and decisions in order understand the structure, operation and investigation of decisions.

In addition to small class sizes, Northwest students receive instruction from faculty who have received the Dean’s Award for Exemplary Teaching and the Governor’s Award for Excellence in Teaching. Classes are small and upper-level courses have an average of fewer than 10 students.

Physics is the study of basic principles that govern the universe such as the underlying laws of matter, space, time, etc. Physics majors at Northwest get hands-on learning opportunities while using experimental equipment using the gamma ray spectroscopes to study nuclear physics and electrical circuits to study and understand the components and how they work.

Physics emphasis areas include:

• Biological Science
• Computer Science
• General
• Geological Science

Recreation majors at Northwest is the study of play and leisure in an individual’s life and methods to improve quality of life. Student can emphasize in:

• Recreation and Park Management which prepares students for program leadership and development, and budget and facility management;
• Corporation Recreation/Wellness which involve programs related to a person’s physical well-being;
• Therapeutic Recreation which prepares students with the skills to assess and evaluate the needs for individuals with special needs; and
• Sport Management prepares students for leadership roles in professional, collegiate and community sports organizations.

Computer science powers modern society. Whether you make a purchase on Amazon, do a search on Google, send a tweet, or check your email on a smartphone, you are leveraging the power of computer science. There is literally no area of human endeavor in which computer science does not play a major role. Agriculture, banking, healthcare, social media, everywhere you look, computer science is there. It is transformative.

Our program teaches both the theory and practice of computer science, preparing students for a career in computing or a path to graduate school. Students learn the essential theory that underlies the discipline, knowledge that makes them well-rounded and informs them as they develop software. On the practical side, students learn how to discover and document what end-users need; develop algorithms to solve those problems; assess the efficiency of those algorithms; and finally how to implement those algorithms in various programming languages.

Students can get a general degree in computer science, or focus on one of three emphasis areas: Information Security and Assurance, Data Management or Mobile Computing.